• Journal of Distribution Science
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• v.22 no.4
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• pp.79-89
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• 2024

Purpose: This study aims to enhance airport service quality by examining their impact on brand image, advocacy, and mediating brand trust in the aviation service distribution sector. Research Design, Data, and Methodology: Using existing literature, we propose a structural model exploring the relationships between key components which are service quality, brand trust, brand Image and brand advocacy. An online survey, based on prior literature, was administered to 287 Koreans who have experienced using facilities or services at Incheon International Airport (IIA). Statistical analysis employed confirmatory factor analysis (CFA) and structural equation modelling (SEM). Results: Research findings show significant impacts of airport service quality on brand trust. Increased brand trust positively influences airport brand image and advocacy. Conclusion: The study emphasizes the aviation industry's potential to boost brand trust through improved airport service quality via users' interactions. Service quality is critical factors in building brand trust. The findings emphasize the critical role of service quality in fostering brand trust. It underscores the importance of user's satisfaction with service quality in fostering brand trust which can lead to brand image and brand advocacy. The aviation industry should formulate policies and strategies to enhance brand trust improved service quality, thereby improving brand image and brand advocacy.

• Korean Journal of Environment and Ecology
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• v.1 no.1
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• pp.46-65
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• 1987

This study was excuted to measure the user's impact area of the Bukhan Mountain National Park. Eighteen sites of the campsite and the picnic area were sample to measure the impact rating of soil and vegetation. And three belt transects were sampled to analyze soil properties and vegetational change by the user's impact. Also user's psychology was investigated through questionnaires with the visitor and 726 answers were collected from May to June in 1987. The regression equation was significant between the distance and the soil hardness. individual number per 100$m^2$, herb coverage and similarity index from the center of picnic area to the non-use site. The tolerant tree against user's impact are Lespedza maximowiczii. Stephanandra insica, Actinidia arguta Symplocos chinensis for. pilosa and the sensitive trees were Fraxinus rhy chophylla Sorbus alnifolia. and Rhodadendron mucronulatun. The facilities factor and social factor are the most affecting factors to User's psychology by the varimax rotated factor analysis. The carrying capacity of the picnic area was 25$m^2$ per man by the degree of psychological satisfaction.

• Korean Journal of Environment and Ecology
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• v.28 no.1
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• pp.90-98
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• 2014

This study was carried out to provide basic data. his research conducted the survey using face to face survey and board survey during about 2 months from Oct. to Nov. in 2009 for users of Bongje Mt., a small-sized mountain at downtown, and Acha Mt., a big-sized mountain at outskirt so as to compare the differences of using behavior by forms and size of urban forest in living area of Seoul. Characteristics of urban forest users, using behavior, demands and satisfaction of facilities and management and pass pattern were set as research items. The thing in common for using behavior is that both genders of main users were in more than 40s~60s. They showed the highest using rate from 7 a.m. to 12 p.m. and high rate for using nearly everyday or visiting two or three times per a week. In addition, it's judged that the accessibility from dwelling area to entrance of urban forest in living area is good and satisfaction for the standard of facilities and their management in forest way was relatively low. For the complement and essential facilities, 'sanitary facilities' showed the highest rate. For the differences of using behavior, most of Bongje Mt. users were residents living within a 2km radius (under the standard of walking) and they moved by average 1.3km. And, they preferred short-time activities of about 24 minutes. On the other hand, main users of Acha Mt. were residents living within a 4km radius (under the standard of walking) and people of other regions. and 60% of them preferred the passage route taking 3hours half over 6km. Through the survey on using behavior of urban forest in living area of Seoul, with different using form and forest size, introduction of using program for main users or managing method of differentiations for introduced facility's management should be properly applied. Especially, urban forest should be systematically managed like park green as expected that residents's using of urban forest will be increased with the increase of leisure time.

• Journal of Korean Society of Forest Science
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• v.76 no.4
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• pp.397-409
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• 1987

This study was executed to analyze the user's impact on vegetation structure changes and user's psychology in Odongdo Island of Hallyo-Haesang National Park. Five sites were sampled for vegetation structure changes vi the study area according to the extent of impact observed. Also user's psychology was studied through questionnaire with the visitors and 366 answers were collected at random sampling in May, 1986. Evergreen broad-leaved forest, i.e. Machilus thunbergii, Cinnamomum camphora, and Camellia japonica forest, took possession of 32.5% (3.91ha) of total forest area when condisering the actual vegetation. Camellia japonica community covered 40.0% (4.72ha) and Sasa coreana community took possession of 41.8% (5.02ha). The area of environmental impact grade 3 and 4 area covered 44.3% of total forest area and it should be restored because self-repair seemed to be impossible. The evergreen broad-leaved forest was destoryed seriously with no younger trees in middle and lower layers by overuse impact and would be bared soon. So the preservation of autochthonous flora is required by the control of the number of users. It was shown that most of visitors come on holidays and Sunday and places which were favorably impressed were shown as the area of showing the sea and Camellia forest. Overall levels of satisfaction was comparatively low, consequently 55% of visitors were satisfied. This level of satisfaction was associated with number of users, landscape of forest and number of facilities.

• Proceedings of the KSR Conference
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• 2004.10a
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• pp.1718-1724
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• 2004

A station is not only the public space where socially diverse classes get together and cultural interchanges occur but also the personal and emotional space where the meeting and parting occur for each individual. Thus, it is necessity to consider this dual point from the beginning of the plan to make the simple, comfortable, intuitive and friendly environment for the users in the station. Also, it should be capable of active life style of moderner according to the change of the city environment. Furthermore, as a station is not just a single-purpose space anymore but the versatile space where fulfills the user's needs for the multi-function and the desire for diversity. As the station in these days opened 24 hours for users with the modern, commercial and cultural facilities, the interior design for a station needs to be designed to be easy to use, functional and able to vitalize the environment. In order to make a desirable interior environment in a station, first of all, it is required to grasp the characteristic of the space by analyzing the phenomena of an individual or a group act in a existing space formed by the interrelation between the human and the environment. To reduce the resistance against the new environment from the user, in other words, to increase the satisfaction, it is necessity to induce the behavior of the users to the desirable way toward to the new environment. Consequently, positive methodology with recognitive approach through cognitive psychology, spatial behavior research is required.

• Journal of the Korean Society for Library and Information Science
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• v.52 no.2
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• pp.221-244
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• 2018

The purpose of this study was to provide basic information necessary for establishing library development plan and service direction by comparing and analyzing the perception of librarian and user's public library. For this purpose, a questionnaire survey was conducted with 270 librarians and 820 public users of the Seoul Metropolitan Office of Education Public Libraries regarding the current environment of the library, the role and status of the future library, and the library policy. The results showed librarians viewed the long history and accumulated information resources as strengths, while users had the highest satisfaction with human resources. As for the role of the public library and its future status, both librarians and users perceived reading and education as more important, confirming that the two groups had common expectations for public libraries. Yet the two groups had different perceptions about the policy for enhancing future library roles. Librarians suggested the needs for the improvement of old facilities and continuing education for librarians, users indicated the collections and enlargement of reading room as more important, which suggested the library policy development considering the difference of the perceptions between the two groups.

• Journal of the Korean Geographical Society
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• v.40 no.3 s.108
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• pp.321-334
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• 2005

This study aims to calculate reasonable carving capacity of the Gwangneung area and to review its tourism policies from the perspective of the tourist's demands. According to the analysis results, The socio-psychological carrying capacity by targeted intervals of time is generally underestimated and less than desired. Parking lots followed by stores and then roads are the biggest issues weighing down the area's carving capacity Also, another finding shows that the physical carrying capacity, analyzed based on area use, is estimated for 600 tourists and 130 cars. This study recommends following that Gwangneung establish various tour programs linking its cultural and historical sites to forest and ecological resources. Further to this, Gwangneung might be better off exerting efforts to developing environmental education programs and training more cultural and ecological guides. The findings necessitate that should be made off limits to cars, and instead servicing the area with shuttle buses. Management offices can also be classrooms used for cultural, historical and ecological education and exhibitions. Other findings suggest an expansion of convenience facilities such as more potable water stations, benches, resting areas and a continued monitoring of tourism activities in the area.

• Journal of the Korean Institute of Landscape Architecture
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• v.47 no.2
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• pp.49-58
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• 2019

There have been studies on the satisfaction, preference, and post occupancy evaluation of urban parks in order to reflect users' preferences and activities, suggesting directions for future park planning and management. Despite using questionnaires that are proven to be affective to get users' opinions directly, there haven been limitations in understanding the latest changes in park use through questionnaires. This study seeks to address the possibility of utilizing the thirdgeneration SNS data, Instagram and Google, to compare behavior patterns and trends in park activities. Instagram keywords and photos representing user's feelings with a specific park name were collected. We also examined reviews, peak time, and popular time zones regarding selected parks through Google. This study tries to analyze users' behaviors, emerging activities, and satisfaction using SNS data. The findings are as follows. People using park near residential areas tend to enjoy programs being operated in indoor facilities and to like to use picnic places. In an adjacent park of commercial areas, eating in the park and extended areas beyond the park boundaries is found to be one of the popular park activities. Programs using open spaces and indoor facilities were active as well. Han River Park as a detached park type offers a popular venue for excercises and scenery appreciation. We also identified companionship characteristics of different park types from texts and photos, and extracted keywords of feelings and reviews about parks posted in $3^{rd}$ generation SNS. SNS data can provide basis to grasp behavioral patterns and satisfaction factors, and changes of park activities in real time. SNS data also can be used to set future directions in park planning and management in accordance with new technologies and policies.

• Journal of the Korean BIBLIA Society for library and Information Science
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• v.24 no.4
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• pp.341-362
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• 2013

With the cultural and educational functions of public libraries becoming revitalized according to social changes, there has been a development of reading cultural programs. This study researched the operating conditions of reading culture programs for elementary school students in public libraries in Suwon City for the past 5 years and presented the programs' drawbacks and improvement plans drawn from surveys on user satisfaction. An analysis of the survey results yielded the following suggestions for improvement: forming a consultative group with other managers of reading culture programs in Suwon's public libraries, promoting using various media, forming a human resource pool to hire professional instructors, operating of the educational programs for potential volunteers, expanding of the facilities for reading culture programs, and linking with the other folk culture and art organizations in order to develop classes folk culture and art organizations. The results of this paper will be used as a reference when operating conditions of reading culture programs for elementary school students in public libraries in Suwon City, and they will offer the opportunity to implement problems according to needs of participants.

• Korean Journal of Environment and Ecology
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• v.37 no.4
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• pp.273-288
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• 2023

Although many studies have been conducted on techniques and effects that can be applied to forest meditation in domestic forest healing meditation research, there has been little research on the space where forest meditation takes place. Nevertheless, a meditation space is not just a place concept but a forest environment element responsible for the healing function of a forest, i.e., a place containing healing factors, and can be an essential clue to the healing mechanism. Therefore, to determine whether a healing forest meditation space is suitable for meditation, this study selected the attribute items of the meditation space using the Delphi expert survey and then surveyed the user satisfaction of the healing forest meditation space using the IPA (Importance Performance Analysis) technique. The survey was conducted from August to November 2022, targeting 315 adults who used the forest meditation space at the National Center for Forest Therapy, the Saneum Healing Forest, and the Jathyanggi Pureunsup Arboretum in Gyeonggi Province. The result of the IPA analysis showed the average satisfaction with the forest meditation space was relatively high at 4.33 points on a 5-point Likert scale (4.33 points for the National Center for Forest Therapy, 4.34 points for the Saneum Healing Forest, and 4.37 points for the Jathyanggi Pureunsup Arboretum), indicating that the three healing forest meditation spaces were suitable for forest meditation. Satisfaction with the "Sounds of nature" was high in all three forests. On the other hand, all three forests showed a relatively low satisfaction with "Quietness," indicating it to be a priority problem to be addressed. Also, an open-ended questionnaire survey showed that the mediation space's natural elements, such as natural sounds, scenery, air, forest spaces, and scents, had a higher positive impact on meditation satisfaction than artificial elements, such as facilities. Therefore, it is essential to secure sound resources such as the sound of water and birds around the meditation space, and it is also necessary to consider ways to create a meditation forest in an independent area to avoid encounters with visitors and allow only participants in the forest healing meditation program to enter to increase satisfaction with forest meditation.