• Title/Summary/Keyword: User's Perception

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The Effect of Services Recovery Effort on Continuous Use Intention of Internet User -Focusing Mainly on Personal Information Security Exposur- (서비스회복노력이 인터넷이용자의 지속적 이용의도에 미치는 영향 - 개인정보유출을 중심으로 -)

  • Hong, Sang-Jin;Lee, Soo-Hyoung
    • Journal of the Korea Safety Management & Science
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    • v.12 no.2
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    • pp.89-97
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    • 2010
  • The most important concern in the internet service organizations in competitive market circumstances is to focus on formation and maintenance of continuous relationship with customers. The purpose of this study is to verify the effect of perception of the fairness - procedural fairness for recovery, interactional fairness, fairness for reward on customer's satisfaction and trust, behavior when the internet service company failed to service such as disclosure of personal information. This study aims to apply justice theories to service recovery. As a result, first, the customer's perceived justice had a significant effect on the customer satisfaction and trust in service recovery. Second, the customer's satisfaction positive effect on trust. Third, customer's satisfaction formed by service recovery had a effect on the customer's behavior such as continuous usage intention. Therefore, this study was reveal how the extent of justice perception felt by customers in the service recovery process, causes positive causation relationship which affect customer behavior intention.

A Study on the Post Occupancy Evaluation of Urban Grand Park with Reference to the Perception of Residents -Focused on Ulsan Grand Park's Efficiency and User's Satisfaction- (주민의식에 기초한 도시 대공원의 이용후 평가 -울산 대공원의 공원효율성 및 이용 만족도를 중심으로-)

  • 성백진;최종희;이재근;권오복
    • Journal of the Korean Institute of Landscape Architecture
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    • v.32 no.2
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    • pp.11-24
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    • 2004
  • The purpose of this study is to present data on the human activities responding to the physical environment of ‘Ulsan’s Grand Parks by evaluating user behavior and activity, visiting motivations, and user satisfaction. This study was conducted using multi-methods such as interviews and questionnaires surveys. The main findings of this study can be summarized in six parts as follows: \circled1 Behavior patterns showed that the users visited the park left within 30 minutes and the frequency of visits was 1 or 2 times per week. They spent their time mostly on ‘walking’ and ‘picnicking’. The users visited regardless of the seasons or the day of the week. \circled2 The priorities for improvements were analyzed as follows: the users expressed their demands for ‘shadowing facilities’ like shelters and pergolas because they used these facilities frequently. Also, the users would like an ‘event program’, ‘sign system’ and ‘guide program’. \circled3 Analysis of the the user’s perception of the park showed that they perceive the park as ‘representative source of the landscape and open space in Ulsan and place for making contact with nature. \circled4 In examining the visiting motivations of the users of Ulsan Grand Park, it was revealed that people use the park for ‘time with family and friends’, ‘to escape from city life’, ‘to relieve fatigue. As a result of factor analysis, 4 factors were identified such as ‘physical motive(MF1)’, ‘exploratory motive(MF2)’, ‘social motive(MF3)’ and ‘emotional motive(MF4). \circled5 Park users’ evaluation for park facilities showed that people are satisfied with most of the facilities and especially, they have high level of satisfaction for ‘footpaths’, ‘squares’ and ‘picnicspace’. The evaluation of the park user’s of activity reveals that they are content with nearly all the variables. Especially, they have high level of satisfaction for the variables of ‘convenience for dynamic activities’, ‘making of a beautiful atmosphere, ‘accessibility from the outside’ and, ‘convenience in group activitie. Factor analysis of the park user’s of activity revealed 5 factors such as ‘convenience and interest factor (AF1)’, ‘park maintenance, management and use program(AF2)’, ‘visual beauty(AF3)’, ‘safety and accessibility(AF4)’ and ‘crowding(AF5)’. \circled6 Regression analysis was employed to get the predictor factors of overall satisfaction with a result of 60.0%($R^2$). The variance was explained as ‘quality of the picnic space’, ‘convenience and interest factor while using the park’, ‘park program for maintain and management in the park’, ‘visually beauty while using the park’, ‘safety and accessibility of the parks’, ‘quality of the pond’, ‘crowding’, ‘quality of the square’.

A Study on the User Perception in Fashion Design through Social Media Text-Mining (소셜미디어 텍스트마이닝을 통한 패션디자인 사용자 인식 조사)

  • An, Hyosun;Park, Minjung
    • Journal of the Korean Society of Clothing and Textiles
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    • v.41 no.6
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    • pp.1060-1070
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    • 2017
  • This study seeks methods to analyze users' perception in fashion designs shown in social media using textmining analysis methods. The research methods selected 'men's stripe shirts' as subjects and collected texts related to the subject mainly from blogs. Texts from 13,648 posts from November 1st, 2015 to October 31st, 2016 were analyzed by applying the LDA algorithm and content analysis. As a result, the wearing status per season and subjects of men's stripe shirts were derived. Across the entire period, the main topics discussed by users to be pattern, customized suits, brands, coordination and purchase information. In terms of seasons, spring time showed the sharing of information on coordinating daily looks or boyfriend looks, and during the winter season the information shared were about shirts suitable for special occasions such as job interviews and stripe shirts that match suits. The study results showed that text-mining analysis is capable of analyzing the context and provide a user-centered index responding to demands newly mentioned by users along with the rapid changes in fashion design trends.

A Study on the Stochastic User Equilibrium Assignment (확솔적 이용자 평형통행 배분에 관한 연구)

  • 이승재;전경수;임강원
    • Journal of Korean Society of Transportation
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    • v.8 no.1
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    • pp.55-71
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    • 1990
  • The behavioral mechanism underlying the traffic assignment model is a choice, or decision-making process of traveling paths between origins and destinations. The deterministic approach to traffic assignment assumes that travelers choose shortest path from their origin-destination pair. Although this assumption seems reasonable, it presumes that all travelers have perfect information regarding travel time, that they make consistently correct decision, and that they all behave in identical fashion. Stochastic user equilibrium assignment relaxes these presumptions by including a random component in traveler's perception of travel time. The objective of this study is to compare "A Model of Deterministic User Equilibrium Assignment" with "Models of Stochastic User Equilibrium Assignment" in the theoretical and practical aspects. Specifically, SUE models are developed to logit and probit based models according to discrete choice functions. The models were applied to sioux Falls net ork consisting of 24 zones, 24 nodes and 76 links. The distribution of perceived travel time was obtained by using the relationship between speed and traffic flow.

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Study on Users' Perception of the Effectiveness of Theme Collections in Public Libraries (공공도서관 테마 컬렉션 효과에 대한 이용자 인식 연구)

  • Baek, Ji-Won;Pyo, Soon Hee
    • Journal of the Korean Society for Library and Information Science
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    • v.54 no.3
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    • pp.115-139
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    • 2020
  • The purpose of this study is to evaluate the effectiveness of the theme collection service in public library from the user's perspective. To this end, based on prior research, the effect elements of the theme collection were derived from the service use, librarian, and library level. A questionnaire survey was conducted on 294 users of A public library. The collection satisfaction of users who know the theme collection was higher than those who did not, and showed high recognition for the satisfaction with the use of new and unexpected books. In addition, it was found that the positive recognition tended to be high among users who have been using the library for a long time and frequently use the library service. Based on the users' perception and evaluation of the theme collection, the direction of development of the theme collection service was suggested in terms of collection development, collection use and information service, user-centered classification, and awareness improvement of libraries and librarians.

Evaluating Effectiveness of Lane Departure Warning System by User Perceptions (차선이탈경고장치(LDWS) 이용자 만족도 평가 연구)

  • Joo, Shin-Hye;Oh, Cheol;Lee, Jae-Wan;Lee, Eun-Deok
    • Journal of Korean Society of Transportation
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    • v.30 no.2
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    • pp.43-52
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    • 2012
  • A lane departure warning system (LDWS) is an effective technology-based countermeasure for preventing traffic crashes as it provides warning information to drivers. Understanding the characteristics of perception and satisfaction levels on LDWS is fundamental for deriving better performance and functionality enhancements of the system. The purpose of this study is to evaluate the user satisfaction of LDWS. A survey to collect user perception and user preference data was conducted. Both cross-tabulation analysis and binary logistic regression technique were adopted to identify the factors affecting user satisfaction for LDWS. The results revealed that the accuracy and timeliness of warning information was significant for evaluating the effectiveness of LDWS. In particular, the warning accuracy at a curve segment on the road was the most dominant factor affecting user satisfaction. The outcome of this study would be valuable in evaluating and designing LDWS functionalities.

Social Media Performance: From the Perspective of Social Media Apathetic Behavior

  • Inwon Kang;Sungjoon Yoo
    • Journal of Korea Trade
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    • v.26 no.3
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    • pp.1-22
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    • 2022
  • Purpose - Social media platforms have presented individuals with an opportunity to create and maintain their social relationship through the use of social media services. However, such social relationship has a negative influence on users' interest in social media. Design/methodology - Using structural equation modeling, this study seeks to examines the effects of different social media conflicts (individual and social conflicts) on users' psychological internal state, especially user apathetic behavior Findings - The findings confirm that, among social media conflicts, social-related conflict, especially social interaction overload has a negative effect on cognitive resonance, while individual conflict has the highest effect on cognitive dissonance. Also, cognitive dissonance has a much greater effect than cognitive resonance on user resistance, this means that users' negative perception of social media has a greater influence on their resistance. Lastly, user's resistance was found to have a positive influence on user's apathetic behavior. Originality/value - In other to capture social media Apathetic behavior, this study focus on social media conflict perspective, which includes social-related conflict and individual conflict, which are found to influence users' internal states towards social media and further induce social media behavior. This study is unique because it is among the first to explore social media apathetic behavior by focusing on the influence of both external social media conflict and internal state. Also, this study proposed that social related conflict has a higher negative influence on WeChat user than individual related conflict.

Understanding User's Continuous Use of Financial Technology Products

  • Wanchao Liu;Huosong Xia;Jian Mou
    • Asia pacific journal of information systems
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    • v.31 no.2
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    • pp.236-256
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    • 2021
  • Online financial technology products are an important consumer finance innovation. While a large body of previous research has focused on initial adoption and consumer willingness to use these products, little research explores the continued use of these products beyond the initial adoption phase. In particular, special attention should be paid to how users' trust and perceptions of privacy and security affect continued use behavior. This paper integrates the expectation confirmation model of information system continuance (ECM-ISC), the information system success model (ISSM) and the security and trust literatures to investigate continued use of online financial technology. To test the research model, we collected 398 valid questionnaires from Ant Credit Pay users. The research results show that system and service quality positively impact users' expectation confirmation, while information quality has no significant impact. Expectation confirmation and perceived usefulness positively affect user satisfaction. Moreover, the user's perception of privacy and security plays a vital role in user satisfaction. Satisfaction and perceived trust jointly promote users' continuance behaviors. Findings of this study indicates the importance of the information system success factors and security factors due to their influence on the continued use of Fintech products. This conclusion has implications for enterprises in improving the product qualities and enhancing the degree of security to meet user needs.

A Study on Perception of Light and Space Experience in Contemporary Space Design (현대공간디자인에서 빛의 지각방식과 공간경험효과에 관한 연구)

  • Hong, Yu-Ran;Kwon, Young-Gull
    • Korean Institute of Interior Design Journal
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    • v.16 no.2 s.61
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    • pp.339-346
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    • 2007
  • This thesis has purpose of explaining that light is not only appreciated but also physically percepted in contemporary space design and examining effects of space experience through the physical perception. In keeping with such developments, light has been perceived as the object of another architectural tool in modern space design and has provided men with new experience by providing space image and function different from previous ones. With the expansion of the area of light, light has changed a space that is not a simple architectural factor into the essential concept that gives the architectural space image ! by combining it with architectural space, structure, form and materials throughout the whole process from the beginning to the completion. Through phenomenological approach, light is percepted and experienced by body movement, intervention of senses and memories, and passing of time. The percepted and experienced light brings increase of mutual understanding in space, activation and continuance of user's sensation, recreational experience by event occurrence and space experience effect thorough information from media.

Changes of Landscape Perception in Seoullo7017 with Different Planting Design, based on Landscape Simulation (서울로7017의 경관시뮬레이션을 통한 식재유형별 경관인식 변화)

  • Yeom, Sung-Jin;Lee, Juyoung
    • Journal of Environmental Science International
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    • v.28 no.11
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    • pp.951-958
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    • 2019
  • Seoullo7017, an elevated linear park, was created to redevelop obsolete road infrastructure as public space, which provides unique landscapes. This study was aimed to evaluate and suggest proper planting design for improving psychological benefits in Seoullo7017. Field survey and simulation experiment were carried out to investigate the user's perception on the landscapes. Many users had negative feelings of the present landscapes in Seoullo7017, due to concrete pavement and simple planting design using big concrete pots. Landscape simulation experiment showed this perception could change depending on planting design. In especial, herb species played an important role in improving the quality of landscape in a linear park and providing positive feelings such as refreshment, warmth and naturalness. This study suggested that planting design in a linear space needs to be focused rather on the planting style and species than the volume of greens.