• The Journal of Asian Finance, Economics and Business
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• v.8 no.7
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• pp.571-578
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• 2021

The outbreak of the COVID-19 pandemic, which began in 2020, had a significant impact on the economy and business activities worldwide. Large companies, as well as small businesses were affected, many of them had to scale down or divert their businesses, and some even had to stop. This extraordinary situation requires business people to make innovations and adjustments to survive during a pandemic. Entering the digital era, business players are helped by the ease of internet access, which will make it easier for SME players to get data from their consumers. Business actors can use this data to innovate and create new creations to improve business performance during this pandemic. This research aims to identify how small and medium enterprises can take advantage of Big Data to improve marketing performance through innovation and value creation. The research methodology used the in this research is quantitative method. The respondents are SME producers of food and beverage, with a total of 150 respondents. The results in the study indicate that all the proposed hypotheses are accepted. The most significant influence is found on the relationship of Big Data to value creation. The lowest effect was obtained from the relationship between Big Data and marketing performance through the mediation variable and innovation capability.

• Journal of Distribution Science
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• v.20 no.2
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• pp.1-9
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• 2022

Purpose: The online distribution channel has attracted the attention of retailers by potential impact on consumers' purchase intention. The objectives of this study are to provide an insight into how to encourage consumers' impulse buying behavior on commercial website as well as attempts to reveal factors that influence consumers' impulsive buying behavior in the online shopping environment. Research design, data and methodology: The research framework is based on the stimulus-organism-response (S-O-R) framework. The Meta-analysis method carried out the research, gathering data from 37 published studies. Results: The research findings suggest that intrinsic motivations such as perceived ease of use, perceived enjoyment, and online flow experience play a significant role in boosting consumers' hedonic value when buying and online. In addition, these findings help online retailers use appropriate marketing stimuli such as offering pricing incentives, promotion tactics, and improved communication effectiveness. Also, obtaining a better grasp of how to build a website to improve the consumer experience generally helps consumers feel the urge to buy impulsively and act without hesitation. Conclusions: This research confirms a direct positive relationship between marketing stimuli and hedonic shopping value, which may support an applied theoretical framework for future research and provide managerial implications for retailers in online distribution channels.

• The Journal of the Korea Contents Association
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• v.8 no.12
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• pp.72-80
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• 2008

The movie and game are on the center of entertainment industry. The OSMU(One Source Multi Use) method of two media is the most conspicuous in sharing stories. Particularly, the storytelling of a game emphasizes a harmonization between the elements that can be used for a game on narrative point of view(the traditional plot like novel, film and etc.) and the elements reflecting the interactivity, the characteristic of a game. In the gaming made with a film and filming made with a game, the main element of successful storytelling is the story value. In this paper, we describe through the case analysis of the gaming made with a film and filing made with a game in three aspects based on hero's journey steps of Joseph Campbell and $Gr\acute{e}mas's$ actant model theory, which they are the story event, the type and relation of characters, and the complication type between the characters. we, consequently, believe that the compatible storytelling between two media (film and game) and the setting way of characters could be made with the successful diversification in OSMU.

• The Journal of The Korea Institute of Intelligent Transport Systems
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• v.3 no.2 s.5
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• pp.55-68
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• 2004

On this research, Contingent Valuation Method which is universally applicable to non market goods and being developed in a field of the environmental economics is used to estimate appropriate value of freeway traffic information. Imaginary scenario is designed to estimate appropriate value of freeway traffic information and major in traffic-related field is used & man-to-man interview carried out to enhance a reliance of questionnaire. Open-ended question and a way of payment card are in use each other. make use of Multiple Regression Model in Contingent Valuation Method of traffic information and find an effect on the value of the traffic information. As a result of research, intention to pay for usage per information is regarded as a somewhat higher but monthly cost is lower than they have to. It is concluded that value and usefulness of the individual information is nod in approval but a majority of user's recognition that publish information must be provided free of charge lowers intention of payment.

• Journal of Environmental Impact Assessment
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• v.19 no.1
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• pp.49-57
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• 2010

The objective of the research is to analyze changing trend of water discharge in precipitation, according to changing land use, through an environment-friendly urban development method called LID. The study chose S1 basin (Separated Sewer districts) in Cheongju region for survey. Among LID methods, relatively more applicable methods of green rooftop space and parking lot with permeable material were selected to construct plausible scenarios. Curve Number (CN) value was calculated due to land use patterns in each scenario, and SWMM model simulation were conducted during 2008 for comparative analysis. For Case 1, only parking lot with permeable material was applied to the scenario. Green rooftop space I and II were applied to Case 2 and 3 respectively. For Case 4 and 5, green rooftop space I and II were applied, in addition to parking lot with permeable material, Calculation of CN value showed that for S1 basin, the value was 88.1 (prior to scenario application), 86.5 (Case 1), 81.9 (Case 2), 68.5 (Case 3), 80.4 (Case 4) and 67.2 (Case 5). Changing pattern of rain water discharge was analyzed for each scenario. For Case 1, the change was not remarkable before and after application of scenario. In Case 2 and 4, the impact of rain water discharge as source of pollutant fell to 20~30%. The rate dropped to 30~50% in Case 3 and 5 respectively. The result demonstrates that the amount of rain water discharge, amount and frequency of sewer overflow, frequency of rain water discharge, and pollution load decreased in accordance with declining CN value in each scenario. In installing green rooftop space, the effect was twice greater when rain water discharge was directly infiltrated into soil.

• Journal of The Korean Society of Integrative Medicine
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• v.2 no.2
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• pp.41-47
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• 2014

Purpose : The aim was to compare the implant success rate according to membrane type through a clinical case of patients, who used bio-resorbable membrane and non-resorbable membrane. Methods : A survey was conducted targeting patients with the use of bio-resorbable membrane and non-resorbable membrane who visited H dental clinic in Busan for implant surgery and bone graft for 1 year from May 2010 to May 2011. A chart was made and surveyed for 100 people with non-resorbable membrane and for 75 people with bio-resorbable membrane. Results were compared. Results : 1. As for the measurement value of Periotest M${(R)}$, the value of -8~0 was measured with 92% in case of surgery by using non-resorbable membrane. The value of +1~+9 was measured with 8.0%. In case of surgery by using bio-resorbable membrane, Peiotest M(R) was measured with 78.7% as for the value of -8~0 and 16(21.3%) as for the value of +1~+9. In light of this, a case of using non-resorbable membrane was indicated to be higher(p=0.021) in success rate than a case of using bio-resorbable membrane. 2. As a result of periodontal conditions, namely, bleeding(p=0.914), swelling(p=0.500), inflammation(p=0.074), pain(p=0.571), and itch appearance(p=0.475) according to membrane type, all were insignificant. Conclusions : A case of using non-resorbable membrane is considered to be likely to be more effective than using bio-resorbable membrane during GBR(Guided Bone Regeneration) with the use of membrane in implant surgery.

• The Journal of The Korea Institute of Intelligent Transport Systems
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• v.12 no.5
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• pp.22-35
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• 2013

With the increase in image detectors, concerns about the reliability of traffic information are increasing. In this paper, we propose a method to generate reliable traffic volume using analysis of the point detector data as a representative value. Therefore, targeting expressway, we analyzed the difference in traffic volume collected by loop and image detector, and verified statistically using t-test, and finally analyzed the error rate compare to the real traffic volume. Analysis revealed that there was a statistically difference the traffic date collected by the loop detector and the image detector, in the same period, the same time, respectively. In addition, the difference between the actual traffic volume and traffic that have been collected in a loop detector was the lowest Therefore, creating a traffic volume of representative value, we proposed a method to use loop detector than the average traffic volume collected by each detector. It shows that it is more important to use one high-quality data rather than various low-quality data to produce a representative value.

• Journal of Wetlands Research
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• v.6 no.1
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• pp.89-104
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• 2004

In the aftermath of nation-wide controversy over "conservation vs. development" of the costal wetland in the Saemangeum, Korea could legislate the laws of wetland conservation and costal management in 1998. Since then, the public interest in the costal mudflats and its conservation has increased greatly, but the controversy on the economic value of mutflat wetland and the futher (un)necessity of reclamation) is not yet settled. In the cases of Korea dealt, economic valuation of wetland was performed mainly in the milieu of reclamation(development) vs conservation conflict, or from interest of recreational use. Korean studies used to estimate economic value of development case and conservation case respectively and then tried to compare these two value, as is sometimes done also in other countries. But the scrutiny of the results of these studies leads us to conclude that the revealed wide discrepancy among estimated values, above all other methodological problems, denies any practical applicability to the actual policy use. Benefit transfer as a convenient alternative method of valuation can not be usable either in our cases, because there is too few reliable estimated economic values of mudflat wetlands.

• Journal of Korean Society of Water and Wastewater
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• v.31 no.5
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• pp.447-457
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• 2017

This study derived the unit of industrial water usage reflecting the latest industry trends. Available for establishing plans such as the master plan for water supply system and analyzed changes in the basic unit by a comparison with the current basic unit values. This study analyzed 4,038 samples with a sampling error of less than 1.5 % at the 95 % confidence level after removing outliers according to a log-normal distribution. As a result, the unit of industrial water usage per site area in the whole manufacturing industry was 7.11 m3/1,000m2/d. The ten industrial categories (C10, C13, C20, C21, C22, C25, C27, C30, C32, C33) showed a similar unit value compared to before, and the four industrials categories (C11, C17, C22, C31) showed a more unit value than before. With regard to the nine industrial categories (C14, C15, C16, C18, C19, C24, C26, C28, C29), the unit value decreased. Cases that companies examined before were the same as the companies examined in this study were analyzed. The result that the changes in the unit industrial water usage were reasonable was obtained. However, in some industrial categories (C17, C14, C24, C29), the unit value was changed by a small number of companies with large-scale water use or unit value of sampling had a large deviation. It was considered necessary to survey them periodically. The unit of industrial water usage derived by the survey in this study reflects the current industrial trends in 2016. Water use in manufacturing companies has continuously changed by the development of manufacturing technologies and simplification of manufacturing processes. In order to deal with this, it is considered necessary to survey the usage of industrial water periodically from a long-term perspective.

• Magazine of the Korean Society of Agricultural Engineers
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• v.29 no.4
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• pp.93-105
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• 1987

This Study was carried out at the experimental Plot of Kang-Weon Province, Institute of Agriculture experiment, to find out Irrigation Water requirement and suitable calculating formula of evapotranspiration on Spreading Varieties of rice plant such as Seul Oak, Bokkwang and Teaback in Chuncheon Area. The evapotranspiration, infiltration, and consumptive use of water were measured by Micro Lysimeter for four years from '86yr. Also, yield of rice was investigated during same period. With the Kc Value taken from experimental value, evapotranspiration was calculated by methods of Blaney & criddle, Penman, Hargreaves and Thornthwaite by Computer using meteorological data in Chuncheon Area for twenty one yrs from '66yr to '86yr. All analyses were conducted based on average value of experiment for four years and the results are summarized as follows : 1) The yield by varieties through this experiment showed 1.06 times in Seul Oak, 1.94 times in Bokkwang and 1.89 times in Teaback more than Standard Yield. 2) The consumptive use of water including infiltration were 1.068.4mm in Seul Oak, 1,102. 6mm in Bokkwang and 1,195.6mm in Teaback 3) The evapotranspiration by Actual measurement presented 520.lmm in Seul Oak, 540.lmm in Bokkwang and 598.4mm in Teaback 4)The ratio of evapotranspiration and infiltration over Panevaporation showed 1.2 to 1.4. 5) The irrigation water reguirement by water balance were shown to be irrigated more than 584 mm / yr in average during 21 years from '66yr to '86yr for all Varieties and those for loyr frequency 693 mm in Seul Oak, 712 mm in Bokkwang and 728 mm in Teaback respectively. 6) Crop Coefficient (Ke Value) of the tested rice plant during the period were shown as Table 10. 7) Penman Method was the formula the most close to experiment Value among four different methods of Blaney & Griddle Penman, Hargreaves, and Thornthwaite.