• Journal of Korea Society of Digital Industry and Information Management
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• v.16 no.2
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• pp.69-81
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• 2020

The objective of this study is to seek ways to maximize learning effects from e-learning by drawing improvement directions through investigating and analyzing an awareness of e-learning among e-learning attendees. The study was conducted among the attendees who are taking the e-learning program operated by K University and collected data from the students taking second semester in 2018 with the use of structured questionnaires. For data processing, SPSS Statistics 22.0 and AMOS were used, along with such analytical methods as frequency anslysis, descriptive statistical analysis, ANOVA (Analysis of Variance), t-analysis and cross tabulation. For significant data, it conducted an analysis by carrying out the Scheffe's test. According to the findings from this study, they showed a significant difference only in gender and curriculum desired to be opened in the question about e-learning participation motives per background factor. As for the learners' motives to study, it was confirmed that they tend to become more biased on time utilization and convenience of learning methods. The analysis of which factor of the three - learning factors, system factors and instructor's factors - has greatest effects on learning satisfaction indicated that learning factors influenced learning satisfaction the most in accordance with values for non-standard coefficient beta, followed by instructor factors which had a direct effect.

• Journal of Korean Society of Forest Science
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• v.86 no.3
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• pp.301-310
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• 1997

Users' norms, expectations and recreation motives are major influential factors on perceived conflict in recreation settings. This study was conducted to examine how information affects users' norms and expectations, and subsequently, the extent of perceived conflict. Data was collected at the Second Campground in Chirisan National Park in 1994. Of two hundred eighty on-site survey questionnaires distributed, 253(90.4%) were used for analysis. According to the result of the study, information changed users' normative standards in accord with the content of information and increased the extent of norm convergence. However, it did not change users' expectations and didn't reduce the degree of perceived canflict. The possible reasons were discussed. Some directions for more effective use of information to reduce perceived conflict were also suggested.

• Management & Information Systems Review
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• v.4
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• pp.327-348
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• 2000

There are three major motives for M&A, financial synergy effect, operating & managerial synergy effect, and tax effect. The purpose of this study is to prove the operating & managerial synergy effect of M&A. To do this, we analyze the market-ripple effect of M&A, focusing on the increase in market power. Specifically we use cross-sectional data from 1985 to 1998 to show whether a market power of mergers is higher than that of a matched non-merging control group. we use time series data to show whether a market power of merger is higher than that of pre-merger. Also we use the event study using market model to show the stock price movement after mergers. The result is that although revenue increase after mergers, profit of the firms does not improve after mergers. Also there is sufficient evidence to say that there is a cumulative abnormal return for the firms after mergers.

• Journal of the Economic Geographical Society of Korea
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• v.7 no.1
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• pp.65-81
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• 2004

Foreign direct investment (FDI) by firms has various motives in terms of the strategy for firms' long-term growth. This research uses the case study of Hyundai Motor Manufacturing Alabama to analyze the motives of the Korean auto industry's FDI in the U.S. and the locational factors that determined the selection of the site. This paper starts from the question of why Hyundai made the decision to invest in the U.S., which is not favorable in terms of production cost, especially considering that its exports to the U.S. have been on the increase. The results indicate that the strongest motive for the decision to invest in the U.S. was to ameliorate the trade friction between Korea and the U.S. Given that Hyundai depends on the U.S. market to a large extent for its exports, the foremost motive was to use local production in order to reduce the serious trade imbalance in the automobile sector between Korea and the U.S. in order that trade friction with the U.S. may be avoided and causes for trade disputes may be reduced. Other motives such as improving the access to local consumers were of secondary importance. After the selection of the country in which to invest, however, various factors were considered in the decision regarding the location of the plant, and incentives by local governments ultimately played a key role in this decision. The results imply that the Korean manufacturing industry's investment in the U.S. cannot be explained by traditional FDI theories and instead was greatly driven by a strategic defensive motive. In addition, the results confirm that the design of an appropriate incentive structure by host governments is important for attracting FDI.

• Journal of Korean Society of Forest Science
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• v.100 no.4
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• pp.639-649
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• 2011

The purpose of this study aimed to analyze factors on motives to tree burial and choice conditions to tree burial site in order to suggest policy direction for the desirable settlement of tree burial. For those purpose, this study performed questionnaire, targeting 522 visitors of funeral hall all around Korea. As the result, the factors of motives to tree burial were extracted as follows: funeral ceremony progressed along with trees, simplicity, memorial site's easy insurance, environmental friendliness and consideration toward descendants. The factors on choice conditions to tree burial sites were extracted as follows: beauty of natural scenery, emotional mood as a memorial site, convenience, stability and economic feasibility. Based on the results of factor analysis, this study suggested policies related to motives to tree burial as follows: develop various types of tree burial sites, develop a funeral ceremony suitable for tree burial, come into wide use of tree burial as a social welfare service, develop tree burial methods capable of many burials, and improve professionalism to manage tree burial system. In addition, this study proposed related choice conditions to tree burial sites as follows: establish natural forest scenery, convert existing graveyards into tree burial sites, select easily accessible places for tree burial sites, form tree burial sites as places for both rest and memory, and reduce using fee of tree burial site.

• Journal of The Korean Society of Integrative Medicine
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• v.12 no.1
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• pp.151-159
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• 2024

Purpose : This study was conducted to investigate correlation between patient satisfaction and rehabilitation motivation in a physical therapy environment. Methods : This study conducted a survey on musculoskeletal and neurological patients receiving rehabilitation treatment at a hospital. The subjects of the study were patients who were currently receiving rehabilitation treatment, either hospitalized or outpatient. 234 people were collected. A questionnaire was consisted of a total of 55 questions, including 27 questions about motivation for rehabilitation, 14 questions about physical therapy service environment, and 14 questions about patient satisfaction and intention to revisit. The detailed items in rehabilitation motivation consisted of 8 questions about task-oriented motivation, 7 questions about change-oriented motivation, 4 questions about obligatory motivation, 4 questions about external motivation, and 4 questions about intrinsic motivation, and in the physical therapy service environment, 4 questions about facility service and therapist service. , 6 questions, 4 questions about services used, 3 questions about friendliness, 4 questions about professionalism, 3 questions about treatment satisfaction, and 2 questions each about repeat visit and recommendation. Results : Facility service (r=.21) was highly correlated for task-oriented motivation, therapist service (r=.22) for change-oriented motivation, therapist service (r=.31) for mandatory motivation, therapist service (r=.19) for external motivation, and facility service (r=.56) for internal motivation. Revisit for task-oriented motivation (r=.47) is kind to change-oriented motives (r=-.13) was highly correlated with kindness (r=.19) for mandatory motives, recommendation (r=.14) for external motives, and expertise (r=.52) for internal motives. There was a high correlation between professionalism (r=.61) for facility services and kindness (r=.53) for therapist services, and revisit (r=.40) for service use. Conclusion : According to the results of this study, it was found that there was a correlation between patient satisfaction and rehabilitation motivation in a physical therapy environment.

• Journal of Digital Convergence
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• v.14 no.9
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• pp.149-158
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• 2016

Recently social commerce has become an issue in E-commerce. It was made in purpose to seek the satisfaction of consumers plan to shop attempts to boost use of social commerce. Social commerce motives and benefits and loss factors are examined the impact of purchase satisfaction. Statistical analysis was performed using the multiple regression analysis. The results were as follows. First, economic incentives and hedonic motivations and opportunistic motivation factor had a significant effect on purchase satisfaction. Second, the benefits are psychological factors and price benefits had a significant effect on purchase satisfaction. Third, the more it feels less sense when using social commerce and economic losses, as used to feel less discomfort were higher purchase satisfaction. Finally, it was confirmed that the greater the relative benefit factors influence than the loss factor. This study is significant in that it provided meaningful data from the viewpoint of a consumer who uses social commerce sites.

• Journal of Digital Convergence
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• v.19 no.12
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• pp.207-223
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• 2021

The purpose of this research is to study the influence of online shopping motives on repurchase intentions with Chinese students studying in South Korea. To this end, a questionnaire survey was conducted with 255 Chinese students studying abroad. The SPSS 23.0 analysis clarified the structural relationship between the online shopping mall's motivation and customer satisfaction, and repurchase intentions. First, in the motivation of online shopping, product perception, customer service and shopping experience have a positive impact on customer satisfaction. Second, in the motivation of use, product perception, customer service, and shopping experience have a positive impact on repurchase intentions. Third, satisfaction has a positive effect on repurchase intentions. The results show that the motivation of using online shopping for Chinese students in South Korea is an important factor affecting satisfaction and repurchase intentions. In future research, further research is needed according to the type of online shopping mall.

• Management & Information Systems Review
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• v.35 no.2
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• pp.27-44
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• 2016

In recent year, graphic emoticons in MIM(Mobile Instant Messenger) play an important role not as a valuable communication methods, but as main business model for MIM service providers. Although the graphic emoticons in MIM are regarded as a commercial product, there has been little systematic research reflecting consumers' perspectives. In order to fill this theoretical and practice gap, the study is designed to explore the structural relationships among emoticon use motives, attitude, and purchasing intention to emoticons in context of MIM. The results showed that emoticon use motives in MIM were composed of two main factors, perceived usefulness and perceived enjoyment. And we also verified that both perceived usefulness and perceived enjoyment positively impact flow in communication with using emoticons and social influence. Lastly, flow and social influence were positively related to attitude toward using emoticons and attitude also was related to purchase intention to emoticons in MIM, positively. However, flow and social influence did not have a positive influence on purchase intention to emoticons directly. The implications and limitations of this study are also discussed.

• Korean Journal of Culture and Social Issue
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• v.16 no.1
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• pp.63-79
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• 2010

The purpose of this study is to investigate the relation among alcohol outcome expectancies, alcohol abstinence self-efficacy, perceived drinking norms and alcohol use. This study was conducted via e-mail. Among 392 students who were participated via E-mail, 300 students (male 148, female 152) were met a definition of Wechsler's binge drinking. The results revealed that perceived norms were associated with alcohol use in binge drinking group, while those were not in non-binge drinking group. It was identified that a difference of peer's actual alcohol consumption and peer's perceived drinking was associated with individual alcohol use. Moreover, for binge drinking group, perceived norms predicted alcohol use better than any other factors. Drinking motives mediated the relation with perceived norms and alcohol use. Especially perceived norms affected alcohol use not only by increasing drinking motives but also by itself. Implication of this study is to provide a basis of prevention and intervention of binge drinking for college students.