• Title/Summary/Keyword: Usage analysis

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The effects of smart phone usage motive and fashion brand app factors upon the intention to accept fashion brand applications (스마트폰 이용 동기와 패션 브랜드 앱 내용이 패션 브랜드 앱 수용의도에 미치는 영향)

  • Choi, Yeseul;Kim, Miyoung
    • Journal of Fashion Business
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    • v.17 no.4
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    • pp.149-163
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    • 2013
  • This study investigated the effects of smart phone usage motives and fashion brand app factors upon the intention to accept fashion brand applications. Data were collected from 250 female college students living in Seoul and Gyeonggi-do. 220 reliable data were analyzed by frequency, factor analysis, Cronbach's alpha, ANOVA,, Duncan test, paired t-test, chi-square analysis, regression. The results were as follows: Firstly, the 'information acquisition' and the'use of time' were considered to be the most important motive factors driving consumer's smart phone usage. Secondly, the motives underpinning smart phone user's intention to accept a fashion brand application were 'social relationships', 'entertainment', and 'information acquisition'. Thirdly, the frequently used factors during the usage of fashion brand application could be classified in order of frequency as follows: 'product information provision', 'store information provision', 'coordinated information provision', 'fashion information provision', 'entertainment provision', 'hobbies and life information provision', virtual wearing provision', 'SNS provision', and, 'events and coupons provision'. Fourthly, a factor analysis of these nine factors were classified into 'basic information type', and 'additional information type'. The influences of basic information type and the additional information type upon the intention to accept the fashion brand application showed the following significant result: The basic information type had a greater influence upon the intention to accept the fashion brand app.

Exploratory Study on Smart Usage of Smartphone Using the Second-order Measurement Model (스마트폰의 '스마트한 이용'에 대한 탐색적 연구 '스마트함', '스마트하다'의 이용행태에 대한 2차 측정모형을 중심으로)

  • Kim, Ki Yoon
    • Korean journal of communication and information
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    • v.74
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    • pp.72-108
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    • 2015
  • The more mobile technology evolves, the more users are trapped in mobile technology by being encouraging the replacement with state-of-the-art technology. However, the use of device is not entirely determined by technology's attributes itself. The meaning of smartness can be varied by 'how users accept and perceive immediate spatial perception from reality to mobile space' without recognizing the boundaries between them. This study focuses on the analysis of 'smart usage' for smartphone and this is verified the concept of 'smart usage' by the second-order measurement model. The result show that the concept organization of 'smart usage' had been differentiated and elicited by the six factors - 'multifunctional use readiness', 'administrative efficiency', 'embedded media', 'device connectivity', 'user-friendly optimization', and 'external connectivity(being connected). According to the conceptual factors, 'smart usage' can be explained in an individual's autonomous ability to control a mobile interface and to utilize a wide range of applications of smartphones.

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Statistical analysis of mobile internet news users' attributes affecting on opinion formation for social major issues (모바일 인터넷 뉴스 이용자의 속성이 정치, 경제, 사회적 주요 현안에 대한 의견 형성에 미치는 영향에 대한 통계적 분석)

  • Kim, Jaehee
    • The Korean Journal of Applied Statistics
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    • v.34 no.1
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    • pp.57-74
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    • 2021
  • The proliferation of smart devices (such as smart phones and tablet PCs) has led to a marked increase in the use of mobile-based internet. As a result, the influence of the mobile internet has become important to make opinions on social issues. This study explores the effects of mobile internet news users' characteristics on formation of opinions about major political, economic and social issues. We used the data from the media audience awareness survey by the Korean Press Foundation in 2016 and 2017 in this analysis. The characteristics of the news users are gender, age, education, income, news usage days, news usage hours, media application usage days, news gathering application usage days, portal usage days, and media official website usage days. These characteristics are known as possible explanatory variables for the mobile internet news users. Multiple logistic regressions were done with interpretation to know which covariates affect on formation of major opinion.

A Study of Authorized Stockage List Selection using Market Basket Analysis (장바구니 분석을 활용한 ASL 선정 연구)

  • Choi, Myoung-Jin
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.35 no.2
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    • pp.163-172
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    • 2012
  • In this study, It is assumed that customers are both usage unit of spare parts and stores of displaying and selling the goods that are installation unit of having the spare parts. The demand pattern through the effective order of spare parts and issue list in installation unit is investigated based on the assumption. Current ASL (Authorized Stockage List) selection of the army has been conducted in the way of using the analysis result of real usage experiences on spare parts used during the Korea War. For this study, ASL selection criteria and procedures based on army regulations and field manuals are specified. Since the traditional method does not presents the association analysis on spare parts used for the current equipment operating and does not have the clear criterion and analysis system about the ASL selection, in order to solve these problems, it was carried out that the association rule is employed for analyzing relationship between the effective order and issue list of the spare parts in point of the spare parts between usage unit and occurring month about purchase spare parts based on the star-schema table. Finally the new ASL selection way using the analysis result is proposed.

Comparisons on Clustering Methods: Use of LMS Log Variables on Academic Courses

  • Jo, Il-Hyun;PARK, Yeonjeong;SONG, Jongwoo
    • Educational Technology International
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    • v.18 no.2
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    • pp.159-191
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    • 2017
  • Academic analytics guides university decision-makers to assign limited resources more effectively. Especially, diverse academic courses clustered by the usage patterns and levels on Learning Management System(LMS) help understanding instructors' pedagogical approach and the integration level of technologies. Further, the clustering results can contribute deciding proper range and levels of financial and technical supports. However, in spite of diverse analytic methodologies, clustering analysis methods often provide different results. The purpose of this study is to present implications by using three different clustering analysis including Gaussian Mixture Model, K-Means clustering, and Hierarchical clustering. As a case, we have clustered academic courses based on the usage levels and patterns of LMS in higher education using those three clustering techniques. In this study, 2,639 courses opened during 2013 fall semester in a large private university located in South Korea were analyzed with 13 observation variables that represent the characteristics of academic courses. The results of analysis show that the strengths and weakness of each clustering analysis and suggest that academic leaders and university staff should look into the usage levels and patterns of LMS with more elaborated view and take an integrated approach with different analytic methods for their strategic decision on development of LMS.

The Effect of Smartphone Usage Habits of Mothers on Aggression and Emotional Intelligence of Young Children (어머니의 스마트폰 사용습관이 유아의 공격성 및 정서지능에 미치는 영향)

  • Yoo, Ji-Eun;Kim, Sung-Jae;Hwang, Ji-Ae
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.18 no.1
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    • pp.325-335
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    • 2017
  • This study examined the effects of mothers' smartphone usage habits on young children's aggression and emotional intelligence. For this purpose, a total of 275 questionnaires from mothers in Jeonbuk Province with 3~5 year old young children, who had experiences in using smartphones, were analyzed, and the results are as follows. First, an analysis of the general trend of mother's smartphone usage habits showed that young children's aggression and emotional intelligence according to the general trend of mother's smartphone usage habits had a generally low rate and 'the tolerance and flow' had a high score among its sub-factors. The general trend of young children's aggression also showed a generally low rate, and 'status acquired aggression' had a high score among its sub-factors. The general trend of young children's emotional intelligence showed a moderate level, and a high score was observed in 'mother relation' among its sub-factors. Second, an analysis of the relationship between mother's smartphone usage habits, and young children's aggression and emotional intelligence showed that mother's smartphone usage habits had a positive correlation with the young children's aggression while it did not correlate with the young children's emotional intelligence. On the other hand, a negative correlation was observed between the virtual world orientation among the sub-factors of smartphone usage habits and the self-emotion awareness and expression among the sub-factors of emotional intelligence. Third, an analysis of the effects of mother's smartphone usage habits on children's aggression showed that all of mother's smartphone usage habits and its sub-factors had a negative effect on children's aggression. Fourth, an analysis of the effects of mother's smartphone usage habits on young children's emotional intelligence showed that none of mother's smartphone usage habits or its sub-factors had a significant effect.

Determinants analysis of uninsured herbal medicine utilization in the Korean Medicine outpatient service (한의 외래에서 첩약을 포함한 비급여 조제 한약 이용결정요인 분석)

  • Kim, Dongsu;Kim, Hyunmin;Lim, Byungmook
    • Journal of Society of Preventive Korean Medicine
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    • v.22 no.1
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    • pp.1-14
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    • 2018
  • Objectives : This study aimed to analyze the characteristics of uninsured herbal medicine(UHM) users and the economic and social barriers of UHM utilization. Methods : We used the Korea Health Panel Data, representative national survey on medical utilization and cost, provided by National Health Insurance Service and Korea Institiute of Health and Social Affairs. The frequency analysis was used to identify the characteristics of the respondents, and the cross-analysis (${\chi}^2-test$) was used to verify the relationship between their characteristics and the usage of UHM. In order to analyze the determinants of using the UHM considering the individual's characteristics, logistic regression analysis and multiple regression analysis were conducted for those who used the Korean medicine (KM) outpatient service in 2015. Results : The usage of UHM was significantly lower for those (1) who's age of 20 to 65; (2) who have the university or higher education degree; (3) who live in Jeju province, and (4) who bought the herbal medicine for other health related purposes. On the other hand, the usage of UHM for those (1) who have the first quintile of household income; (2) who have the chronic respiratory disease; (3) who have been taking the medicine for health promotion purpose for more than 3 months and (4) who have purchased the food which has health promotion function was significantly higher than others. The patients who have chronic musculoskeletal diseases accounted the most among the UHM users. Conclusions : There was the considerable inequality in the usage of UHM among household income groups, which provides policy rationale for UHM to be covered by national health insurance. To facilitate the coverage expansion, restrictive covering model can be considered for children and adolescents, or for patients with muskuloskeletal diseases who have the high demand for UHM.

The Effect of Elementary Students' Usage of Smartphone, Computer and TV on Academic Attitude (초등학생의 스마트폰, 컴퓨터, TV 사용이 학습태도에 미치는 영향)

  • Park, Suk-Kyue;Lee, Eun-Young
    • Journal of Fisheries and Marine Sciences Education
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    • v.27 no.2
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    • pp.576-588
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    • 2015
  • This study analyzed the influences of elementary students' usage of smartphone, computer and TV on academic attitude. Of the subjects residing in the U city to target of 10 elementary schools from the fourth grade to sixth grade, 865 students were sampled. This research made a frequency analysis and reliability analysis of the obtained date using SPSS 21.0 program were used. Research results are as follows. First, in the smartphone, computer and TV usage status of elementary school, smartphone, computer and TV were used the high frequency with which almost every commonly used, was found to be necessary to take advantage of the time to less than one hour a day, mostly alone, it has been found that a lot of online games, videos and SNS. Second, the use of smartphone, computer and TV were showed a significant effect on all sub-variables of open, self-concept, initiative, responsibility, learning enthusiasm, future orientation, creativity, self-assessment.

The Analysis of EMG According to Surface Type and Elastic Band Usage During the Pilates Superman Movement (필라테스 슈퍼맨 동작 시 탄성밴드 사용유무와 지면의 종류에 따른 근활성도 분석)

  • Son, Nam-Jeong;Yi, Kyung-Ock
    • Korean Journal of Applied Biomechanics
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    • v.25 no.2
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    • pp.219-229
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    • 2015
  • Objective : The purpose of this study was to analyze EMG according to surface type and elastic band usage during the pilates Superman movement. Method : The subjects were 10 female university students with a mean age of 27. The independent variables were surface type (yoga mat, air filled equipment, elastic mat) and elastic band usage. In order to measure muscle activity, the Noraxon(USA) was used. Eight muscles (upper trapezius, lower trapezius, thoracic spine, lumbar spine, gluteus maximus, gluteus medius, biceps femoris, semitendinosus) activation were analyzed. For the statistical analysis, MANOVA, independent t-test and Scheffe test for the post-hoc via SPSS 20.0 was used. Results : The left and right upper trapezius muscle activities were significantly reduced when using the elastic bands. In addition gluteus medius muscle activities significantly increased with the elastic band as well. Conclusion : According to the usage of the elastic band and the different types of surfaces, different muscle groups were recruited. Elastic bands were found to have more activation on the gluteus medius muscle meanwhile there was less activation on the upper trapezius during the pilates Superman movement.