• 제목/요약/키워드: Trust Management

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"신뢰가 안전을 만든다.": 작업 부담이 안전 행동에 미치는 영향 ("Trust Makes Safety": The Effect of Workload on Safety Behavior)

  • 고도원;정세윤;김병직
    • 대한안전경영과학회지
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    • 제18권1호
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    • pp.131-140
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    • 2016
  • This present study tested whether job stress mediates the relationship between workload and safety behavior of members in organization. In addition, we hypothesized trust in leader/coworkers functions as moderator between not only the workload-job stress link, but also the job stress-safety behavior link. In order to investigate the hypotheses, 841 employees in various fields of companies were sampled. Using structural equation modeling(SEM), we conducted moderated mediation model analysis which elaborately investigated the significance of our hypotheses. The results indicated that job stress mediated the link between workload and safety behavior of members. In addition, the relationship between workload and job stress was moderated by trust in leader/coworkers. Moreover trust in leader/coworkers moderated the job stress-safety behavior linkage. The implications and limitations of our study and suggestions for future research were discussed.

Examining Customers' Intention of Continued Use and Cross-Buying on Internet-Only Banks

  • Annie Tsui;Kyung Young Lee;Paola Gonzalez;Bo Yu
    • Asia pacific journal of information systems
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    • 제34권1호
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    • pp.114-149
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    • 2024
  • Internet-only banks (IOB) refer to financial institutions which provide services entirely through online digital platforms without physical branches. Although IOBs have been around for over 26 years, there is still room for investigating what factors motivate customers to use them continuously and extensively. Therefore, this study aims to examine what factors lead to customers' intention of continued use and cross-buying on IOBs by extending the Post-Acceptance Model of IS Continuance (PAMISC). The result shows that perceived economic benefit and ongoing trust have significant relationships with the intention of continued use and that ongoing trust has significant direct and mediating (via intention of continued use) relationships with the intention of cross-buying. Also, personal innovativeness positively moderates the relationship between ongoing trust and the intention of cross-buying. This study sheds light on the literature on branchless financial services and PAMISC. IOB practitioners should revisit the effectiveness of customers' economic benefits to establish ongoing trust with customers.

디지털위험 관리조직에 대한 신뢰가 위험지각과 위험관리에 미치는 영향: 전문가 조사를 중심으로 (Effect of Trust Toward Digital Risk Management Organization on Risk Perception and Cognition of Risk Management: Focused on Expert Survey)

  • 김원제;김찬원
    • 인터넷정보학회논문지
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    • 제16권4호
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    • pp.83-91
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    • 2015
  • 본 논문은 전문가들을 대상으로 디지털위험을 관리하는 조직에 대한 신뢰가 위험지각과 위험관리 인식에 미치는 영향을 규명하였다. 주요결과를 보면, 첫째, 전문가들이 디지털위험을 관리하는 조직인 정부, 관련 과학자그룹, 언론, 시민단체, 기업에 대한 신뢰가 높을수록 위험지각은 상대적으로 낮아지는 것으로 나타났다. 둘째, 한국사회 내에 존재하는 다양한 영역의 전문가들이 디지털위험을 관리하는 조직에 대해 높은 신뢰를 가질수록 관련 위험에 대한 관리가 효율적으로 이루어지고 있다고 인식하는 것으로 나타났다. 셋째, 디지털위험에 대한 위험지각은 위험관리 인식에 통계적으로 유의한 영향을 미치지 못하였다. 이런 결과에 비추어볼 때, 한국사회 내 새로운 위험으로 부각되고 있는 디지털위험을 효과적으로 통제, 예방하기 위해서는 사회 내에 신뢰를 높이고, 신뢰에 기반한 의사결정이 이루어져야 할 것이다.

전자상거래 기업에 대한 소비자의 신뢰와 친숙함이 소비자의 탐색행동과 구매행동에 미치는 영향에 관한 연구 (The Study the Role of Trust and Familiarity of the E-commerce involved in Inquiring and Purchasing Behavior)

  • 홍용기;이윤화;한광석
    • 경영과정보연구
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    • 제18권
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    • pp.183-199
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    • 2006
  • This study examines this intriguing idea In the context of the E-commerce involved in inquiring and purchasing books on the internet. Survey data from 154 potential users support and offend this hypothesis. The data show that both familiarity with an internet vendor and its processes and trust in the vendor influenced the respondent's intentions to inquire about books, it is primarily people's dispositions to trust that affected their trust in the vendor. The data support the basic assumption of the study both trust and familiarity influence E-commerce. Also, the study show that both trust in a Internet vendor and familiarity with the vendor and its procedures influence two distinct aspects of I-commerce intentions in book selling sites: inquiry and purchase. The influence if familiarity and trust are strong on people's intentions to purchase. The study show that trust and familiarity are distinctly different constructs, and that trust is significantly affected by familiarity, and not only by people's disposition to trust. The research model thus shows both trust and familiarity influence behavioral intentions. In this study, familiarity was introduced primarily as an antecedent of trust, while its role in increasing I-commerce was not as emphasized as that of trust. However, the importance of familiarity might be greater: familiarity influences both purchase intentions and inquiry intentions only slightly less than trust does.

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조직에서 상사에 대한 신뢰가 직무만족 및 조직몰입에 미치는 영향에 관한 실증적 연구 (An Empirical Study on the Effects of Trust toward Supervisor on Job Satisfaction and Organizational Commitment in Organization)

  • 양훈모;조진탁
    • 산업융합연구
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    • 제2권1호
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    • pp.139-158
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    • 2004
  • The purpose of this study is to examine antecedents and outcomes of trust toward supervisor in organization. The model is developed by reviewing previous research providing various perspectives. Antecedents consisted of three trustworthy behaviors - ability, benevolence, integrity - and three transformational leader behaviors - performance management, motivation, team-orientation -, and job satisfaction and organizational commitment is used outcome variables of trust. Data was collected from 206 employees in 6 organizations in broadcasting industry, using self-report questionnaire. Study finding is as following. First, trust in model was composed by 2 type - affect-based trust and cognition-based trust -, not divided in empirical analysis. Second, regression analysis for trust carry out independently, jointly with trustworthy behaviors and leadership behaviors. In antecedents of trust trustworthy behaviors, ability and benevolence has positive effects to trust, integrity has negative relationship with trust. It was high correlation between trustworthy behavior and leadership behavior. Especially, it has highly correlate(correlation efficient 0.69) between ability and team-orientation that influences trust strongly. Third, trust was not significant relationship with individual variables such as age, period with supervisor. Only, it found significant gap in variables and found out different relationship between variables among organizations distinctly. Fourth, job satisfaction and organizational commitment was positive influenced by trust and found out strong relationship between trust and organizational commitment.

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조직공정성 인지도와 직무스트레스의 관계 및 신뢰의 조절효과 (The relationship between perceived organizational justice and job stress, and the moderating effect of trust)

  • 안관영
    • 대한안전경영과학회지
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    • 제15권4호
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    • pp.365-372
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    • 2013
  • This paper reviewed the relationship between perceived organizational justice(distributive justice, procedural justice, interactional justice) and job stress, and the moderating effect of trust(organizational trust and superior trust). Based on the responses from 176 employees, the results of multiple regression analysis appeared as follow; 1) Distributive justice and interactional justice effect negatively on job stress, but procedural justice does not effect on job stress. 2) While organizational trust and superior trust are stronger, interactional justice effect less negatively on job stress. When interactional justice is higher, job stress is lower in high trust level than in low trust level.

디자인 수준 차이에 따른 웹 사이트간 신뢰전이에 관한 실증연구 (Analyzing Initial Trust Transfer between Websites based on Design Levels : Empirical Study Approach)

  • 이건창;문병석;정남호
    • 지식경영연구
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    • 제10권1호
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    • pp.33-51
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    • 2009
  • This study is concerned with exploring how much initial trust transfers between the two websites based on their design levels. Internet users tend to perceive trust towards websites when their design factors look persuasive. For example, well-designed websites can arouse more trust in users than poorly-designed websites. Online trust transfer between websites has been studied among several researchers. However, there is no study investigating how much initial trust transfers from well-designed websites to poorly-designed websites or vice versa. In this sense, this study fills this research void by empirically analyzing initial trust transfer between the two websites based on their design levels. Empirical results prove that design levels of websites affect initial trust transfer between websites significantly.

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중소병원의 브랜드자산이 방문고객의 신뢰 및 관계몰입에 미치는 영향 (The Effects of Hospital Brand Equity on Trust and Relationship Commitment of Customers)

  • 이은주;박재성;김난영
    • 보건의료산업학회지
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    • 제9권2호
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    • pp.1-12
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    • 2015
  • The objective of this study was to verify the effects of brand equity of small & medium hospitals on trust and relationship commitment and mediation effect of trust in the relation between brand equity and relationship commitment. For testing reliability and validity of the measurement tool, Cronbach's ${\alpha}$ and confirmatory factor analysis was used, respectively. A structural equation model was applied for verifying the study model suggested. Out of 450 questionnaires distributed, 439 was returned. On the study results, brand image and perceived quality positively determined trust of customers for small & medium hospitals. Customers' trust also has a positive effect on relationship commitment. Brand awareness positively influence the levels of relationship commitment. Moreover, a mediation effect was identified. Customers' trust mediated the effects of brand image and perceived quality on relationship commitment of hospitals customers. On conclusions, relationship commitment was determined, either directly or indirectly, by brand image and perceived quality, while trust mediated the their relationship. Thus, hospitals management may use the concepts of brand equity and trust as a key success factor of their business purposes.

모바일 간편 결제 시스템의 신뢰형성에 대한 연구 -계층적 신뢰모형 개발을 중심으로- (A Study on Building Trust in Mobile Payment System -Focused on Developing Hierarchical Trust Model-)

  • 최유정;최훈
    • 경영과정보연구
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    • 제35권3호
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    • pp.23-36
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    • 2016
  • 모바일 결제는 현금 및 신용카드에 대한 대안으로서, 전세계적으로 크게 주목받고 있다. 최근에는 모바일 기기를 통해 결제 서비스를 제공하는 핀테크가 이슈가 되고 있지만, 국내에서는 아직 모바일 간편 결제 시스템이 널리 이용되지는 않고 있다. 모바일 간편 결제 시스템의 활성화를 위해서는 시스템에 대한 신뢰 형성이 매우 중요한 요소이기 때문에 다차원적인 신뢰요인을 분석하기 위해 계층적 신뢰모형을 개발하고자 하였다. 본 연구에서는 모바일 간편 결제 시스템의 전반적 신뢰에 영향을 미치는 신뢰 요인을 살펴보기 위해 설문을 진행하였고, 연구 결과 인지적 신뢰, 감성적 신뢰, 시스템 품질에 대한 신뢰가 전반적 신뢰에 영향을 미치고, 전반적 신뢰는 지속사용의도에 영향을 끼치는 것으로 나타났다.

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의료기관 인증이 브랜드 충성도에 미치는 영향 (The Effects of Accreditation Program for Healthcare Organizations on Brand Loyalty)

  • 윤서중;김영훈
    • 한국병원경영학회지
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    • 제21권3호
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    • pp.1-10
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    • 2016
  • This study is to check up weather a brand of accreditation program for healthcare organizations recognized by the consumers as users of the healthcare organizations has effects for healthcare organizations' brand trust, attitude, and loyalty. This study suggests the hypothesis that a brand value of accreditation program for healthcare organizations gives the positive effect for the brand trust, attitude and loyalty, and that the brand trust and attitude of healthcare organizations which gain a brand of accreditation program for healthcare organizations cause the brand loyalty. To verify the hypothesis, this study made a questionnaire by using a measuring instrument for the brand value, trust, attitude and loyalty which come from the former study. This study carried out an analyzing method such as frequency analysis, reliability analysis, confirmed factor analysis and structural equation model to verify the hypothesis. From hypothesis verification, emotional and social brand values of accreditation program for healthcare organizations gave a positive effect to the brand trust and attitude on healthcare organizations. Its functional value did not give an effect to a brand attitude but gave a positive effect to healthcare organizations' brand loyalty. Emotional and social brand values of accreditation program for healthcare organizations did not give an effect to the brand loyalty. The brand trust and attitude of the healthcare organizations which gained accreditation program for healthcare organizations gave a positive effect to the brand loyalty on healthcare organizations.