• Title/Summary/Keyword: Trust Cluster

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Consumers' Perceived Costs and Benefits of Location-Based Smartphone Applications (스마트폰 위치기반 어플리케이션의 효용과 비용에 대한 소비자 인식)

  • Kim, Hyo Jung;Rha, Jong Youn
    • Human Ecology Research
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    • v.51 no.5
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    • pp.483-495
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    • 2013
  • This study aimed to identify the dimensions of benefits and costs that consumers perceive in utilizing locationbased applications (LBAs) on smartphones, and to distinguish consumer groups according to their perceptions of those benefits and costs. A web-based consumer survey was conducted-among consumers who had experience using LBAs. Four hundred participants were 20's to 40's, with 200 women and 200 men. Descriptive statistics, frequency analysis, t -tests, one-way analysis of variance, and cluster analysis were used for data analysis. The findings of this study are as follows: first, LBAs accounted for about 20% of the smartphone apps used by consumers. Second, factor analysis identified the underlying dimensions of the benefits and costs of smartphone LBAs. The underlying dimensions of benefits perceived by consumers were information/economic/convenience, entertainment and personalization. Privacy concerns, lack of trust and lack of behavioral control were the underlying dimensions of the perceived costs of LBAs. Third, ANOVA showed that the perceived benefits and costs of smartphone LBA services differed according to the characteristics of the consumer. Cluster analysis identified three distinctive consumer groups according to the levels of perceive costs and benefits of smartphone LBAs. The three groups were labeled the 'benefit-cost balanced group,' 'cost centered group,' and 'benefit centered group.'

A Study on Secure Routing Protocol using Multi-level Architecture in Mobile Ad Hoc Network (Multi-level 구조를 이용한 보안 라우팅 프로토콜에 관한 연구)

  • Yang, Hwan Seok
    • Convergence Security Journal
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    • v.14 no.7
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    • pp.17-22
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    • 2014
  • Wireless Ad hoc Network is threatened from many types of attacks because of its open structure, dynamic topology and the absence of infrastructure. Attacks by malicious nodes inside the network destroy communication path and discard packet. The damage is quite large and detecting attacks are difficult. In this paper, we proposed attack detection technique using secure authentication infrastructure for efficient detection and prevention of internal attack nodes. Cluster structure is used in the proposed method so that each nodes act as a certificate authority and the public key is issued in cluster head through trust evaluation of nodes. Symmetric Key is shared for integrity of data between the nodes and the structure which adds authentication message to the RREQ packet is used. ns-2 simulator is used to evaluate performance of proposed method and excellent performance can be performed through the experiment.

Promotion Strategies for Daegu-Kyungbuk Mobile Cluster: Searching for Alternative Regional Innovation Governance (대구.경북 모바일 클러스터 육성전략: 지역혁신 거버넌스의 대안 모색)

  • Lee, Jeong-Hyop;Kim, Hyung-Joo
    • Journal of the Economic Geographical Society of Korea
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    • v.12 no.4
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    • pp.477-493
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    • 2009
  • This research aims to examine Korean regional innovation governance, find structural problems, and explore alternative strategies of regional innovation governance. Especially the alternative governance was searched through the case study of Daegu-Kyungbuk mobile cluster, of which formulation Samsung is the anchor institution. Regional innovation governance in this research is defined as a policy system to link knowledge generation & diffusion subsystem and knowledge application & exploitation subsystem, and institutional conditions to steer the system. "Social Capital Assessment Tool (SOCAT)" of the World Bank was utilized for the appreciation of cluster governance. The regional innovation governance of Daegu-Kyungbuk mobile cluster is characterized as production networks dominated by one-to-one relationship between Samsung and hardware/software developers, decentralized R&D networks and policy networks with multiple hubs. Major policy agents have not developed networks with local companies, and rare are interactions between the policy agents. Local companies, especially software developers, responded they have had experiences to cooperate for local problem solving and shared their community goal, however, the degree of trust in major local project leaders is not high. Local hardware/software developers with core technologies need to be cooperative to develop similar technologies or products in Daegu-Kyungbuk mobile cluster. Regional administrative actors, such as the City of Daegu and Kyungsangbuk-do, and diverse innovation-related institutes should build cooperative environment where diverse project-based cooperation units are incessantly created, taken apart, and recreated.

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The effect of social capital on firm performance within industrial clusters: Mediating role of organizational learning of clustering SMEs (산업클러스터 내 사회적 자본이 기업성과에 미치는 영향: 조직학습의 역할을 중심으로)

  • Kim, Shin-Woo;Seo, Ribin;Yoon, Heon-Deok
    • Knowledge Management Research
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    • v.17 no.3
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    • pp.65-91
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    • 2016
  • Although the success of industrial clusters largely depends on whether clustering firms can achieve economic performance, there has been less attention on investigating factors and conditions contributing to the performance enhancement for clustering small and medium-sized enterprises (SMEs). Along this vein, we adopt the theories of social capital and organizational learning as those success factors for clustering SMEs. This study thus aims at examining what effect social capital accrued in the relationships among actors within clusters has on firm performance of clustering SMEs and what role organizational learning plays in the linkage between social capital and firm performance. For the empirical analysis, we operationalized the variables and their measures to develop questionnaires through the theoretical reviews on literatures. As a sample of 227 clustering SMEs, our collected data was analyzed by hierarchical regression analysis. The results confirmed that a high level of social capital, represented by network, trust, and norm, has positive effect on firm performance of clustering SMEs. We also found that clustering firms presenting high organizational learning, represented by absorptive and transformative capability, achieve better performance than those placing less value on organizational learning. Furthermore the significant relationship between social capital and firm performance is mediated partially through organizational learning. These findings imply not only that the territorial agglomeration of industrial cluster does not guarantee the performance creation of clustering SMEs but that they need to develop social capital among various actors within clusters, facilitating their knowledge diffusion. In order to absorb and mobilize the shared knowledge and information into strategic resources, the firms should improve their capability associated with organizational learning. These expand our understanding on the importance of social capital and organizational learning for the performance enhancement of clustering firms. Differentiating from major studies addressing benefits and advantages of industrial cluster, this study based on the perspective of firm-internal business process contributes to the literature advancement. Strategic and policy implications of this study are discussed in detail.

Convergence of IT service providers and brick-and-mortar companies in an industrial cluster (정보기술서비스기업과 클러스터 오프라인기업의 컨버전스)

  • Yi, Jun-Sub
    • Journal of the Korean Data and Information Science Society
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    • v.21 no.6
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    • pp.1211-1224
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    • 2010
  • The study derives various anticipated benefits resulting from locating small and medium sized IT service firms in a specific industrial cluster area. The study also derives IT service agility factors to obtain competitive advantages vital to real-time global enterprises. The anticipated benefits were then used to analyze how they improve the firms' agility. Using questionnaire data, factor analyses were used to figure out eight anticipated benefit factors including coordination, information sharing, business costs, speciality, communication, trust improvement, mutual business understanding, and reciprocity. The eight empirically derived benefit factors were then used to examine how they affect the IT service agility including flexibility, speed, responsiveness, and lean efficiency. The results of regression analyses showed that each one of the anticipated benefit factors except communication influence one or more IT service agility factors.

A Study on Differences of Experiential Value, Satisfaction, Behavioral Intention Based on Segmented Groups of Tourism SNS Lovemarks Experiences (관광SNS 러브마크경험 세분집단에 따른 이용자의 경험적 가치, 만족 및 행동의도 차이연구)

  • Lee, Seung-Hun
    • Journal of Digital Convergence
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    • v.17 no.4
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    • pp.355-364
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    • 2019
  • The purpose of this study is to present the implications of analyzing users' market segmentation and characteristics based on the tourism SNS lovemarks experience. The results are as follows. First as a result of conducting factor analysis of tourism SNS lovemarks experience, five factors explained namely, mystery, sensuality, intimacy, trust, reputation. Second, as a result of conducting cluster analysis, four cluster groups were identified (reputation/sensuality centered experience group, high lovemarks experience group, intimacy centered experience group, low lovemarks experience group) and each characteristics were profiled. Third, as a result of Chi-square analysis and correspondence analysis, there was a difference in the characteristics of tourism SNS usage by cluster. Fourth, higher tourism SNS lovemarks experience segmented groups were more likely to recognize the degree of experiential value, satisfaction, behavioral intention.

A Study of the Causal Relationship among Organizational Fairness, Organizational Trust, Organizational Cynicism, and Organizational Commitment: -Combined Examination on Effect of Social Workers' Perceived Work Value- (사회복지사의 조직공정성인식, 조직신뢰, 조직냉소주의와 조직몰입의 통합적 관계에 관한 연구 -일 가치감 효과에 대한 결합 분석-)

  • Kang, Chul-Hee;Joo, Myung-Kwan;Lee, Sang-Chul
    • Korean Journal of Social Welfare
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    • v.64 no.1
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    • pp.31-52
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    • 2012
  • This study has three objectives. First, it examines the relationship between organizational fairness and organizational commitment perceived by social workers in Korea. Second, it simultaneously examines mediating effects of organizational trust and organizational cynicism in the relationship between organizational fairness and organizational commitment. Third, it also examines the effect of social workers' perceived work value on the combined model by considering the unique characteristics of social work profession. This study employs the stratified cluster sampling method on social workers with more than two year work experiences in their current social service agencies that are located in Seoul and Kyungki province; finally it analyzes the responses from 564 social workers by using the method of structural equation modeling. This study has the following results: (1) there is a positive causal relationship between organizational fairness and organizational commitment perceived by social workers; (2) there is also a positive causal relationship between social workers' perceived work value and organizational commitment; and (3) in the mediating effects of organizational trust and organizational cynicism, there are no mediating effects in the relationship between organizational fairness and organizational commitment. This study discusses the importance of social workers' perceived work value and theoretical and practical implications of the results.

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The Adoption Degrees of Social Capital and IT Infrastructure, and Their Effects on Knowledge Management Processes (사회적 자본 및 정보기술 하부구조의 도입수준과 지식경영 과정들에 대한 영향)

  • Choe, Jong-Min
    • The Journal of Information Systems
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    • v.18 no.3
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    • pp.183-210
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    • 2009
  • This study investigated the degrees of knowledge management processes according to the levels of social capital(i.e., inter-departmental communication, trust, cooperation and integration) as well as information technology(IT) infrastructure(i.e., knowledge storage and transfer IT, and knowledge search IT) in Korean manufacturing firms. We also demonstrated the differences in organizational performance under various degrees of knowledge management processes. Through cluster analysis with social capital variables, we classified sample firms into five groups; 'the highest firms', 'higher firms', 'middle firms', 'lower firms', and 'the lowest firms'. It was also observed that the degrees of knowledge management processes and organizational performance in 'the highest firms' is the highest. With a structural equation modeling technique, the causal relationships among social capital, IT infrastructure, knowledge management processes, and organizational performance were confirmed. Hence, it is concluded that social capital and IT infrastructure have direct effects on knowledge management processes, and indirectly influence organizational performance through the degrees of knowledge management processes.

A New Adaptive, Semantically Clustered Peer-to-Peer Network Architecture

  • Das S;Thakur A;Bose T;Chaki N
    • Proceedings of the IEEK Conference
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    • summer
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    • pp.159-164
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    • 2004
  • This paper aims towards designing and implementation of a new adaptive Peer to Peer (P2P) network that cluster itself on the basis of semantic proximity. We also developed an algorithm to classify the nodes to form the semantic groups and to direct the queries to appropriate groups without any human intervention. This is done using Bloom filters to summarise keywords of the documents shared by a peer. The queries are directed towards the appropriate clusters instead of flooding them. The proposed topology supports a system for maintaining a global, omnipresent trust value for each peer in an efficient manner both in terms of decision time and network load.

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Fusarium Crown Rot of Tomatoes on a Rockwool Culture System (토마토 암면양액재배시스템에서발생한 Fusarium 근두썩음병(가칭))

  • 이충식;박은우;이충일
    • Korean Journal Plant Pathology
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    • v.10 no.1
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    • pp.64-67
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    • 1994
  • Crown rot was found find tomatoes growing on a rockwool culture system in a glasshouse at Dongkwangyang in 1992. The disease occurred on the stem of 'Trust' tomato plants with 3~4 cluster of flowers. Infected plants showed stem girdling and necrosis at or slightly above the rockwool line. Internal tissues of crown and stem including cortex, vascular bundle, and pith became decayed resulting in a chocolate-brown discoloration extending no more than 10~15 cm above the crown. Diseased tomato plants with the similar symptoms were found at Ansung and Taejon where tomatoes were grown on either rockwool or soil in plastic greenhouses. The size of macroconidia of Fusarium isolated from a diseased plant was 26.0~41.6$\times$2.9~4.7${\mu}{\textrm}{m}$, and microconidia were formed on short monophialide and the size was 3.6~12.5$\times$2.9~3.6 ${\mu}{\textrm}{m}$. Morphological characteristics and inoculation tests indicated that the causal organism of the disease was Fusarium oxysporum.

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