• 제목/요약/키워드: Tourism System

검색결과 745건 처리시간 0.025초

프랜차이즈 외식기업의 운영적 가치가 초기가맹비용결정에 미치는 영향: 가치기반 가격결정전략을 기반으로 (How does the Operational Value Affect the Determination of Initial Fees in Franchise Restaurant Businesses? Based on a Value-Based Pricing Strategy)

  • 김승현;선경아
    • 한국프랜차이즈경영연구
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    • 제14권4호
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    • pp.35-50
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    • 2023
  • Purpose: This study aims to uncover the mechanism of how initial fees are determined in the restaurant franchise business. Since the initial fees can be considered as a price of utilizing business models and operational knowledge of a certain franchise brand, it is critical to understand the fee decision-making process based on the strategic pricing theories. Therefore, this study investigates the influence of operational value on the determination of initial franchise fees grounded on a value-based pricing strategy. The Operational value is specifically categorized into profitability, growth, and stability of the franchise system. Research design, data, and methodology: The data used were collected through franchise disclosure documents and brand equity index provided by Korea Management Association Consulting. Data from 44 franchise restaurants during 2018 to 2021 are included in the sample. The panel dataset was analyzed by using generalized least squares estimation with R-Studio. Results: Profitability and stability positively influence initial franchise fees. However, growth did not influence initial franchise fees. Conclusions: The results of the study demonstrate that the operational value plays a critical role in determining the franchise fees. Specifically, franchisees recognize how much revenue a franchise system generates for them (i.e., profitability) and how stable the entire system is for operating business (i.e., stability) when they make purchasing decisions for franchise. The findings extend the pricing literature by applying pricing theories in the franchise fee context. Also, the study contributes to franchising and restaurant management literature by providing knowledge of how franchise fees are determined.

중국 성곽유적의 보존 및 관리 (A Study on the City Wall Ruins Preservation and Management of China)

  • 강태호;리아오페이
    • 건축역사연구
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    • 제26권5호
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    • pp.27-38
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    • 2017
  • The main objective of this study is to analyze the preservation and management for the city wall ruins of China, and to find out the implications. Firstly, Chinese walls have experienced a process from demolition to protection. The walls of the historical value of the site are gradually being certified, and many walls ruins were designated as a conservation unit. Secondly, China's institutional system is based on the central government issued Cultural Relics P rotection Law and combined with the actual situation of local governments to establish a special law. Management System is Cultural Relics Bureau, the planning department, the garden department and the tourism sector joint implementation. Thirdly, through the study of Nanjing, Xian, Pingyao, Suzhou city wall ruins finding that perfect legislation and unified management system to help protect city wall ruins.

동굴관광객 이동 편의를 위한 하이패스 사용 방안 (Fingerprint Application on Increasing Hi-Pass Users for Cave Tourists)

  • 유성희;황지훈;홍기령;소대화
    • 동굴
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    • 제88호
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    • pp.45-50
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    • 2008
  • It is rapidly increasing number using Hi-pass system passing through tollgate on the high way. However disabled people and man of merit have been excepted existing advantage of discount when they are using Hi-Pass. It is difficult to make a check an advantage when they are in a vehicle for using Hi-pass system technology in present. For solving this problem, we have fabricated virtual Hi-pass system combined fingerprint identification system (FIS) by AVR and fingerprint identification USB. We checked the chance of efficiency and utility in this system for getting a solution of conservative problem. And, it will be also used for entrance ticketing and transferring of cave tourism and so on.

Designing the Museum Gamification System

  • Jeon, Se-won;Moon, Seok-Jae;Ryu, Gi-Hwan
    • International Journal of Internet, Broadcasting and Communication
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    • 제14권2호
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    • pp.219-224
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    • 2022
  • We identified the correlation between museums, gamification, and viewers based on the results of keyword correlation analysis, designing the museum gamification system. By applying gamification to the museum through big data CONCOR analysis, it was found that viewers had fun watching it through direct experiences and experiences. In this study, we propose a system that directly selects the story desired by the viewer and serves the game suitable for the theme of the museum they visited. In addition, the system proposed in this paper organized a story algorithm so that viewers can directly select the difficulty level based on the story and play personalized games. We collected existing museum information and designed to enable games of various stories suitable for the museum's theme, and based on this, it was applied to the museum gamification app. Moreover, in order to further enhance the immersion of museum viewing. We have been designed and applied based on Virtual Reality (VR).

Metadata model-centered cost management app for small business owners in the restaurant business in O2O environment

  • Ryu, Gi-Hwan;Moon, Seok-Jae
    • International Journal of Internet, Broadcasting and Communication
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    • 제13권2호
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    • pp.52-59
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    • 2021
  • In this paper, we propose a system that allows small business owners focusing on the restaurant business to easily understand the management situation, and to manage the operation and management centering on the cost of food materials and profits and losses. In general, the metadata structure is different depending on the POS system, so it is necessary to first develop a standardized metadata model for a food material cost management system for small business owners in various industries. For that reason, the system proposed in this paper was applied to the cost management app by referring to the development of a data model using the metadata standard. In addition, in order to implement a cost profit/loss management system for small business owners in the restaurant industry, it was designed to support standardized metadata models from various types of POS systems, and is a hybrid app that can support a smart environment. Interface) was configured.

A Study of Mobile and Internet Banking Service: Applying for IS Success Model

  • Koo, Chulmo;Wati, Yulia;Chung, Namho
    • Asia pacific journal of information systems
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    • 제23권1호
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    • pp.65-86
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    • 2013
  • Understanding success factors in electronic banking is important to helping banks succeed. In this study, we extend DeLone and McLean's IS success model to the electronic banking by adding trust as a success variable. We tested the extended model by comparing internet banking and mobile banking in Indonesia. Using a structural equation modelling approach. We found that system quality had positive impacts on perceived usefulness and end-user satisfaction for both internet banking and mobile banking. The development of e-banking (internet banking and mobile banking) in Indonesia is in its initial stage. Finally, although we tested for the common method bias to relieve concern, further research may use multiple methods when collecting the data. This study investigated the role of each dimension of IS success in the electronic banking environment. While the original IS success model emphasizes individual and organizational impacts, we have argued that trust is an important indicator of IS impact on an individual socially in the banking industry. The contribution of our study is two-fold. Conceptually, the study is the first to extend the IS success model to the e-banking context. We provide an extension of the updated IS success model by adding trust as an outcome variable in the research model.

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버스관광 서비스 제공을 위한 버스정류소 기반 콘텐츠 플랫폼 개발 (Development of Contents Platform for Bus Tour Service based on the bus stop)

  • 김민교;김상훈
    • 디지털콘텐츠학회 논문지
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    • 제19권6호
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    • pp.1091-1096
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    • 2018
  • 본 논문에서 개발하고자 하는 기술은 국내 FIT(Free Independent Tour) 버스관광객에게 보다 편리한 버스이용 방법과 버스관광에 적합한 관광콘텐츠를 통합된 서비스로 제공하기 위한 플랫폼에 관한 것이다. 최근 버스 이용 환경 개선이 이루어짐과 동시에 대중교통을 이용한 휴양 목적의 FIT 관광객이 증가하고 있다. 이에 따라서 관광객 수요에 부합하는 관광 플랫폼이 필요하다. 상세하게는 버스정보 제공 시스템을 보다 편리하게 이용할 수 있도록 버스정보 공공API를 활용하여 버스정보 제공 알고리즘을 구현하고, 관광정보와 버스정보의 연계 정보 제공을 위해 사용자 이용행태 데이터 수집모듈과 데이터마이닝 모듈을 구현하여 대중교통을 이용하는 FIT 관광객을 대상으로 버스관광 서비스 제공을 위한 버스정류소 기반 콘텐츠 플랫폼을 개발하는 것이다.

빅데이터를 활용한 "조리학원"의 의미연결망 분석에 관한 연구 (A Study on the Semantic Network Analysis of "Cooking Academy" through the Big Data)

  • 이승후;김학선
    • 한국조리학회지
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    • 제24권3호
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    • pp.167-176
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    • 2018
  • In this study, Big Data was used to collect the information related to 'Cooking Academy' keywords. After collecting all the data, we calculated the frequency through the text mining and selected the main words for future data analysis. Data collection was conducted from Google Web and News during the period from January 1, 2013 to December 31, 2017. The selected 64 words were analyzed by using UCINET 6.0 program, and the analysis results were visualized with NetDraw in order to present the relationship of main words. As a result, it was found that the most important goal for the students from cooking school is to work as a cook, likewise to have practical classes. In addition, we obtained the result that SNS marketing system that the social sites, such as Facebook, Twitter, and Instagram are actively utilized as a marketing strategy of the institute. Therefore, the results can be helpful in searching for the method of utilizing big data and can bring brand-new ideas for the follow-up studies. In practical terms, it will be remarkable material about the future marketing directions and various programs that are improved by the detailed curriculums through semantic network of cooking school by using big data.

UCC를 이용한 관광정보시스템 개선 방안 (Innovation of Tourism Information System with UCC)

  • 양성수;허향진;박시사
    • 한국콘텐츠학회:학술대회논문집
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    • 한국콘텐츠학회 2006년도 추계 종합학술대회 논문집
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    • pp.360-363
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    • 2006
  • 관광정보는 관광 상품에 대한 정보로써 관광수요자 즉 관광객이 관광의사결정을 하는데 필요한 자료를 말한다. 이러한 자료는 인터넷을 활용하여 다양한 방법으로 제공되고 있으며 이를 이용한 관광객들도 급격히 증가하고 있다. 그러나 관광정보시스템으로 칭하는 웹상에서 서비스되는 콘텐츠들은 공급자위주로 정보 갱신 및 운영을 하고 있어 소비자 지향적인 마케팅을 측면으로 볼 때 이를 반영하지 못하고 있다. 최근 콘텐츠 기술의 발달로 인해 콘텐츠 제작 기술은 소비자가 직접 만들 수 있는 환경으로 전환되고 있으며 현재 많은 웹사이트에서 소비자가 제작한 콘텐츠들은 중요하게 다루어지고 있다. 따라서 관광정보 제공에 있어 공급자가 제공하는 콘텐츠와 소비자가 직접 제작한 만든 컨텐츠를 제공할 수 있는 방안을 살펴보고자 한다. 살펴본 방안을 토대로 향후 연구방안을 제시하였다.

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관광호텔의 임시투자세액공제제도의 개선에 관한 연구 (A Study on Improvement of Temporary Tax Deduction System on Investment Amount for Hotels)

  • 이홍근
    • 한국관광식음료학회지:관광식음료경영연구
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    • 제13권1호
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    • pp.81-110
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    • 2002
  • The temporary tax deduction on investment cutting the corporate income tax within 10% of the amount of investment is aimed at stimulating the investment for economic activity. 25 business sectors are applied to this tax law and in tourism, the accommodation registered by tour promotion law and international convention plan business belong to it. I'd like to mention the problem of the temporary tax deduction on investment amount for hotels and suggest better solutions. This tax law is so temporary applied that we shouldn't get tax deduction after June 30, 2002. So, we can't get income tax deduction on the investment out of the available period. And further more this tax law has a rule not real investment but solely new project investment for hotels. There are numbers of difference between real investment and new project investment. The amount of investment is based on an object of acquisition taxation. And also there are numbers of difference between real investment and an object of acquisition taxation. For example, landscape construction is a great part of hotel construction but it's not an object of acquisition taxation. For running hotel business, we also need lots of equipments such as linens utensils for restaurant and decorations for hotel interior. But these are also excluded from this tax law. As you know, these equipments can be regarded as product equipments in manufacture industry. Therefore we should take the specificity of hotel investment into consideration and expand the role of the temporary income tax deduction on investment amount for hotels.

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