• Journal of Information Technology Applications and Management
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• 제15권3호
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• pp.27-41
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• 2008

This paper examines the relationship between IT investment and the improvement of efficiency from the perspective of organizational contingency by the type of organizations and their maturity in IT use in terms of their history of e-commerce use. Organizations are divided into private and public in nature, and into experienced and inexperienced in e-commerce. An analysis was performed on data from 286 organizations in tourism industry. Comparison among the four groups showed differences in competitive and operational efficiency.

• 산업진흥연구
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• 제8권4호
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• pp.267-276
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• 2023

본 연구는 2015~2021년 중국 환 발해만지역의 5개 성 및 도시의 관광 투입 및 생산 데이터를 기반으로 DEA-BCC와 DEA-Malmquist 지수를 사용하여 지역의 관광 효율성을 분석하고 지역경제 효율성에 기여하고 종합적인 효율성에 영향을 미치는 요인을 찾는다. 연구 결과에 따르면 이 지역의 종합 관광 효율성은 최고 수준인 88.9%에 도달했지만 여전히 일정한 발전 여지가 있으며 일반적으로 상하파동 모멘텀을 나타낸다. 관광의 전요소생산성은 전체적으로 'u'자 변동형 증가 상태이며 성장은 주로 기술 진보 변화의 기여에 기인하며 코로나19의 영향으로 2019~2020년 중국 환 발해만 지역의 전요소생산성은 거의 50% 감소하여 그러나 2021년 중국 정부의 각종 부양책 발표로 관광 효율성이 코로나19 이전 80%로 빠르게 회복되었다. 중국 환 발해만 관광업이 지역 경제에 미치는 영향의 결과로 볼 때 하북성은 특히 북경-천진-하북성 공동 개발 전략의 결과인 지역 경제에 상당한 기여를 했다. 위의 연구 결과를 바탕으로 지역 관광의 효율성을 높이고 지역 조화로운 발전을 촉진하기 위해 공급 구조를 최적화하고 혁신에 대한 투자를 늘리며 내부 협력을 강화하는 세가지 측면에서 제안을 제시한다.

• 디지털산업정보학회논문지
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• 제11권2호
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• pp.67-72
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• 2015

As new Information technology such as IoT develops rapidly, a lot of changes are occurred in our lives. The Internet of Things is the network of physical objects or things embedded with electronics, software, sensors and connectivity to enable it to achieve greater value and service by exchanging data with the manufacturer, operator and/or other connected devices. This change is also applied to tourism industry. These days many people make a tour reservation using the internet. But it is required to consider the efficiency and security of tour reservation system. In this paper, we suggest a tour reservation system. First, we describe the computer reservation system, hotel reservation system and reservation system. Second, we perform the modeling of general reservation system and suggested reservation system. Third, performance evaluation is carried out with respect to efficiency and security. The results show that the suggested reservation system has a better performance than a general reservation system. At last we described the results and future works.

• Journal of Multimedia Information System
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• 제5권1호
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• pp.21-26
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• 2018

Recently, data analysis technology through artificial intelligence is attracting major attention in various industrial fields. In addition, with the increase in personal income, nowadays, the importance of heterogeneous leisure life is becoming more prominent. However, there is a problem that the tourism industry is not out of the traditional service framework. For the ultimate development of the tourism industry, it is time to provide more scientific and systematic tourism services. In this paper, various data analysis techniques in the field of computer science are applied to the field of tourism to realize next generation tourism services. To this end, the scope of this study is limited to the aviation service, and a natural ecosystem of the aviation industry for future-oriented services of aviation tourism that can improve the efficiency of aviation service gradually is established. The proposed method effectively solves the problems of traditional aviation services through data analysis techniques with artificial intelligence techniques in computer science. We expect that it will enhance the customized satisfaction of customers through personalized service and foster loyal customers in aviation companies through the method proposed.

• 산업진흥연구
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• 제9권3호
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• pp.295-309
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• 2024

중국 동북진흥전략의 시행과 함께 흑룡강성 관광산업은 지역 경제발전에 점점 더 큰 영향을 미치고 있다. 본 논문은 2005-2021년 흑룡강성 관광 패널데이터를 기반으로 DEA-BCC와 Malmquist Index를 사용하여 관광 산업의 정적 및 동적 변화를 분석하였다. 연구의 결과는 다음과 같다. (1) 정적: OE 값은 2010년, 2013년 및 2019년에 DEA의 강력한 효과에 도달하여 관광 자원이 충분히 활용된 것으로 나타났다. SE 값은 0.354-1 사이에서 급격히 변하고, PTE 값은 1에 가까우며 OE는 주로 SE 변화의 영향을 받은 것으로 나타났다. (2) 동적: 총 요소 생산성(TFP)은 전체적으로 1보다 크고, 연평균 13.8%의 성장률을 보였다. TFP의 변동은 주로 기술진보지수에 의해 영향을 받았으며, 흑룡강성의 관광산업이 상대적으로 높은 수준의 개발 효율성을 보였으며, 자원개발에 기술을 충분히 활용하고 있음을 알 수 있었다. 따라서 흑룡강성 관광산업은 향후 산업규모, 기술혁신 및 정책최적화에 중점을 두는 것이 적절할 것으로 보인다.

• 지식경영연구
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• 제10권3호
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• pp.1-16
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• 2009

Recent trends in business are characterized by recognition of the importance of knowledge assets. Especially, this phenomenon is receiving more momentum as our society goes digital rapidly. The concept of Knowledge Management has long been used as an effective way of restructuring the management process of a firm. In literature regarding knowledge management, a number of successful cases were reported, where knowledge-based management activities could dramatically enhance a firm's strategic performance for years. However, there exists very little research investigating the effect of knowledge management on corporate competitiveness. Researchers as well as practitioners need more rigorous results about such issues, especially how much the knowledge management strategic initiatives may have an influence on the firm's competitiveness. In this sense, we need an empirical study adopting statistical approaches due to the existence of abundant knowledge management case studies. To fill this research void, this study proposes a research model testing whether knowledge management activities could improve corporate competitiveness. We collected 321 valid questionnaires from participants in knowledge management activities in the tourism industry and applied a structural equation model. Empirical results showed that knowledge management activities have a positive impact on knowledge management efficiency and finally corporate competitiveness. We hope that this study will shed light on further rigorous studies considering tourism industry as a major strategic activity.

• 예술인문사회 융합 멀티미디어 논문지
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• 제7권12호
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• pp.871-879
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• 2017

본 연구는 2016년도 OECD 관광정책과 ICT 융합 플랫폼을 적용한 부산 관광산업을 제안하는 데 목적이 있다. OECD는 관광산업 활성화를 위해서 3가지 정책을 제시하였다. 첫째, 관광산업의 경쟁력 유지, 효율성과 지속가능성 제고를 위한 정책, 둘째, 단절 없는 교통 체계 구축을 위한 정책, 셋째, 공유경제 대응이다. 본 연구에서는 OECD의 3가지 정책을 중심으로 부산 관광산업 개발에 대한 가능성을 제시하였고, 동시에 부산의 관광산업 육성에 필요한 ICT 융합 플랫폼 구축의 필요성을 제안하였다. 특히 ICT 융합 플랫폼 구축에 있어서 소프트웨어 측면의 경험기반의 양방향 콘텐츠 생성·공유와 다분야 간 고부가 융합 콘텐츠 발굴의 필요성을, 하드웨어 측면에서 질 높은 사용자경험(UX)의 개발과 데이터 분석기반의 맞춤형 서비스 제공의 필요성을 제시하였다. 아울러 부산관광산업의 지속적인 성과와 관리를 위한 관광관련 진흥원 설립을 주장하였다. 따라서 본 연구에서 제안하는 OECD관광정책 기반 ICT 융합 플랫폼 구축결과, 부산의 관광산업과 관련된 수요자와 공급자에게 저비용, 고효과를 낳을 수 있는 기대효과를 시사하고 있다.

• 대한한의학회지
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• 제34권2호
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• pp.41-50
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• 2013

Objectives: As a newcomer to the medical tourism industry, Korea needs to differentiate itself from the leading competing countries to vitalize its early-stage medical tourism industry. This study aims to introduce a strategic plan to vitalize the Korean integrated medical tourism so that Korea can differentiate itself from competing countries and create high added value. Methods: The concept and actual conditions of medical tourism and Oriental medical tourism were examined. A plan to differentiate Korea from the competing countries in the medical tourism industry was studied to create high added-value through strategic vitalization of its medical tourism industry. Results: Korean integrated medical tourism must be developed differently from those of other South-East Asian countries in order to strategically promote the cash-cow medical tourism industry. In order to develop such medical tourism, Korean medical practice, which integrates Western and Oriental medicine, is to be developed through mutual understanding and fusion of other disciplines among medical doctors and Oriental medical doctors who are working in local healthcare for health promotion of local residents and disease prevention and control. This will play a key role in developing a unique medical tourism product of Korea by means of strategic alliances as an integrated medicine. Manpower specialized for integrated medicine is to be specially supplied for Oriental medicine-related business lines at city, county and borough levels, among local governments, that are enthusiastically carrying forward Oriental medical tourism with an interest to promoting more active and strategic business development and raise the effectiveness and efficiency of public health centers handling related medical tourism. Manpower specialized for Korean integrated medical tourism is to be specially supplied for the Ministry of Culture, Health and Tourism, a policy control tower to develop and vitalize high value-added fusion (theme) tourism products such as the Korean integrated medical tourism, in order to discover, promote and support Korean integrated medical tourism's differences from existing medical tourism. Conclusions: The differentiated integrated medical tourism that only Korea can offer in a variety of forms, in order to create a key area of high value-added medical tourism, should be strategically vitalized through a liaison between integrated medicine and tourism and the realization of patient-centered health care services with medical technology developed based on mutual understanding of Western and Oriental medicine.

• The Journal of Asian Finance, Economics and Business
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• 제7권5호
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• pp.217-224
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• 2020

This study investigates the impact levels of determinants on the Balanced Scorecard application in evaluating the performance of tourism firms in Hanoi. The tourism industry not only promotes economic development, but also contributes to expanding cultural exchanges and improving people's knowledge. However, Vietnam's tourism industry is under fierce competitive pressure, with the participation of foreign enterprises, with large amount of capital, high professionalism and wide network. The rivalry is happening aggressively on many aspects such as products and human resources. Therefore, tourism firms are in urgent needs of having effective methods to evaluate its performance in order to improve business and development efficiency. This study uses data of tourism firms in Hanoi during 2018-2019. The data used for analysis and regression consists of 135 observations. We use Cronbach's Alpha, EFA and regression model to learn the effect of different variables on the Balanced scorecard application in evaluating the performance. The results show that two determinants, including internal factors of tourism firms (IF) and external factors of tourism firms (EF) had positive relationships with the Balanced scorecard application in evaluating the performance. Based on the findings, recommendations are given for improving the Balanced scorecard application in evaluating the performance of tourism firms in Hanoi.

• 지식경영연구
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• 제21권2호
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• pp.137-157
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• 2020

The medical tourism industry, a convergence of medical services and tourism, has been getting more and more popularity as a new value-added industry in the 21st century. Accordingly, the number of professional workers within this industry has been increasing, and the role of educational institutions to cultivate well-equipped human resources has also become critical. However, compared to practically activated medical tourism-related education programs, studies investigating the effectiveness of these education programs are relatively rare. Therefore, this study attempts to examine the effect of five dimensions of medical tourism education service quality (i.e., tangibles, reliability, responsiveness, assurance, and empathy) on learners' education satisfaction and transfer of education training. In addition, the moderating roles of national relations as well as organizational characteristics (i.e., transfer climate and support of supervisors and colleagues) in the relationship between education satisfaction and transfer of education training are further verified. The results of the structural equation model (SEM) using 151 samples from respondents with experience in completing medical tourism education programs reveal that tangibles, reliability, and assurance are found to have a significant impact on education satisfaction, which in turn leads to a high level of transfer of education training. Moreover, it is found that national relations and support of supervisors and colleagues play a moderating role. This study would provide guidelines for improving the efficiency of educational institutions, creating outcomes for learners' affiliated firms (e.g., hospitals), and promoting medical tourism at the national level from the perspective of medical tourism education.