• Title/Summary/Keyword: Tourism Content

Search Result 454, Processing Time 0.024 seconds

Analyzing trends in cultural contents tourism using big data

  • Youn-hee Choi;Sang-Hak Lee;Gi-Hwan Ryu
    • International Journal of Internet, Broadcasting and Communication
    • /
    • v.15 no.4
    • /
    • pp.326-331
    • /
    • 2023
  • Korea's cultural content industry can develop into another unique tourism industry. However, since other prior studies focus on the Japanese content industry, this study identifies modern industrial trends by combining the unique characteristics of Korean content, that is, cultural content tourism, and the analysis ability of big data. The current status and direction of the cultural content tourism industry were studied by utilizing the extensive information collection and in-depth analysis capabilities of big data, and as a result, it was confirmed that the trend of the cultural content industry is related to the business aspect of cultural content, not the pure content interest of cultural content. This shows that Korean cultural contents have a strong business aspect. As a limitation, when research design was conducted using social media big data, the age, gender, etc. of the subject analyzed with unique anonymity could not be known. The Korean cultural content industry is expected to be successful in terms of business.

Studying a Framework on Building Consumer Trust in Mobile Travel and Tourism Content (모바일 관광컨텐츠의 고객신뢰도 구축을 위한 프래임웍에 관한 연구)

  • Jeon, Hyo-Jae;Jo, Nam-Jae
    • 한국디지털정책학회:학술대회논문집
    • /
    • 2005.11a
    • /
    • pp.425-433
    • /
    • 2005
  • The purpose of this paper is to study a framework on building and continuing consumer trust in mobile travel and tourism content (M-TTC). Trust development life cycle in e-commerce is a trust-oriented building flow of online consumer. Travel information and content in mobile commerce is a initiative and immature step in the ubiquitous era. Travel and tourism industry is information intensive and network business between the bricks and clicks, the public and private, and the virtual and physical. A framework of travel and tourism content in m-commerce based on Siau and Shen (2003) and in perspective of information cities by Ferguson, et al. (2004) proposes conceptual components to build information and content for continuous consumer trust. The main results of the paper by focus group research methodology focus on building a conceptual m-trust model of mobile content in travel and tourism industry. Additionally, it shows what the important factor is and how the trustworthy improves continuously to the public, mobile vendors, and technological aspects.

  • PDF

Propose of Efficient u-smart tourist information system in Ubiquitous Environment (유비쿼터스 환경에서 효율적인 u-스마트 관광정보시스템 제안)

  • Sun, Su-Kyun
    • Journal of Digital Convergence
    • /
    • v.11 no.3
    • /
    • pp.407-413
    • /
    • 2013
  • For Ubiquitous service, there are some method researched. To IT convergence study tourism the convergence of IT and tourism in recent years has emerged as a discipline in the future. Tourist information is information about tourism products as tourists tourism decision-making needed to say. Information presented information anytime, anywhere, using a contact-type media, mobile and efficient tourist information content and generate content using Smart App store to the database is needed. This paper, by taking advantage of the Smart App Places to generate content and Smart Things to query, modify, search, tourism information, tourism policy and tourists can be analyzed, and the average inclination and these efficient tourism information content and that can be utilizedmodels are proposed. This u-Smart is a tourist information system. Build the biggest advantages of the meta-meta-model in real time by utilizing Smart App disposition of existing tourism information and tourist and tourism rating database. Helps to generate patterned by digital tourism policy tourism information content.

The Development of Content Management System for Culture & Tourism Based on Recursive Relation Object Model (순환관계 객체모델에 기반한 문화관광 콘텐츠관리시스템 개발)

  • Shin Dong-Suk
    • Journal of the Korea Society of Computer and Information
    • /
    • v.11 no.2 s.40
    • /
    • pp.263-273
    • /
    • 2006
  • The remarkable development of the internet causes us to have too many homepages and content, to be specialized and subdivided, and to need 'CMS'(Content Management System). Currently, CMS have been developed by many solution providers and studied in many ways. However, it is hard to find a system which is able to construct the specified Culture & Tourism content rapidly and managed them efficiently. Step on these requirement, this paper focus on design and implementation of unified CMS based on recursive relation object model which can be satisfied the demand of the usual people's information service of Culture & Tourism and which can be installed and managed the standardized Culture & Tourism content easily.

  • PDF

Measuring the Economic Value of Smart Tourism Content Using Contingent Valuation Method: Focus on Augmented Reality (가상가치평가법을 적용한 스마트관광 콘텐츠의 경제적 가치 평가: 증강현실을 중심으로)

  • Chung, Hee Chung;Koo, Chulmo;Chung, Namho
    • Knowledge Management Research
    • /
    • v.23 no.1
    • /
    • pp.133-148
    • /
    • 2022
  • In an ever-changing tourism environment, we need to think about how to successfully attract tourists and provide them with memorable experiences. Smart tourism content is considered as a useful tourism resource for converting into an attractive tourist destination by providing new values in various tourist destinations as well as the changed tourism patterns due to COVID-19. However, there are still few successful cases of smart tourism contents that have secured economic sustainability. Accordingly, this study applied the Contingent Valuation Method (CVM) to estimate the economic value perceived by tourists for smart tourism contents based on augmented reality to develop a smart tourism content development plan that can secure economic sustainability. As a results, it was confirmed that the lower the offered amount, the higher the awareness of the new value, the higher the likelihood of willingness to pay. Based on these research results, this study presented academic and practical implications for the development of smart tourism content that secured economic sustainability.

Implement of Contents information quality using u-smart tourist information (u-스마트 관광정보를 이용한 콘텐츠정보품질 구현)

  • Sun, Su-Kyun
    • Journal of Digital Convergence
    • /
    • v.11 no.5
    • /
    • pp.437-442
    • /
    • 2013
  • To IT convergence study tourism the convergence of IT and tourism in recent years has emerged as a discipline in the future. The purpose of this study, quality of tourism information systems using u-smart content information about design and implementation. This create the basic processes and data that you can analyze the average propensity of tourism and tourism tourists tourist information quality by implementing patterns of information in the template library content can be. Tourist information and tourist's propensity to take advantage of smart apps and XMI created and implemented by the appropriate content information on the quality of the tourism information content can be seen in real-time, this paper have the advantage of being Connection relationship meta-model through the inter-related processes, as well as Smart App can be meta-modeled. Quality by implementing the content of the information tourism information and helps in the development of the future tourism policy, in which you can design a digital model to determine the propensity of tourists.

A Study on the Change of Tourism Marketing Trends through Big Data

  • Se-won Jeon;Gi-Hwan Ryu
    • International journal of advanced smart convergence
    • /
    • v.13 no.2
    • /
    • pp.166-171
    • /
    • 2024
  • Recently, there has been an increasing trend in the role of social media in tourism marketing. We analyze changes in tourism marketing trends using tourism marketing keywords through social media networks. The aim is to understand marketing trends based on the analyzed data and effectively create, maintain, and manage customers, as well as efficiently supply tourism products. Data was collected using web data from platforms such as Naver, Google, and Daum through TexTom. The data collection period was set for one year, from December 1, 2022, to December 1, 2023. The collected data, after undergoing refinement, was analyzed as keyword networks based on frequency analysis results. Network visualization and CONCOR analysis were conducted using the Ucinet program. The top words in frequency were 'tourists,' 'promotion,' 'travel,' and 'research.' Clusters were categorized into four: tourism field, tourism products, marketing, and motivation for visits. Through this, it was confirmed that tourism marketing is being conducted in various tourism sectors such as MICE, medical tourism, and conventions. Utilizing digital marketing via online platforms, tourism products are promoted to tourists, and unique tourism products are developed to increase city branding and tourism demand through integrated tourism content. We identify trends in tourism marketing, providing tourists with a positive image and contributing to the activation of local tourism.

An Understanding of Keyword Networks on Research Trends on Jeju Tourism and Sports Tourism (제주관광과 스포츠관광에 관한 연구의 키워드 네트워크에 대한 이해)

  • Joonhyeong Joseph Kim;Sung-Hun Choi
    • Asia-Pacific Journal of Business
    • /
    • v.15 no.1
    • /
    • pp.305-318
    • /
    • 2024
  • Purpose - The purpose of this study was to conduct a preliminary study to identify key trends on research articles indexed in KCI in relation to tourism in Jeju and sports tourism. Design/methodology/approach - Information regarding research articles focused on Jeju tourism and sports tourism indexed in KCI (145 and 120 articles respectively) were collected and finally abstract written in Korean of 100 and 91 articles on sports tourism and Jeju tourism respectively were chosen for the further analysis after removing redundant articles. R program was used to analyze keyword frequencies, co-occurring terms, and degree/betweeness centrality measures and visualize the keyword network results. Findings - Event, marketing, content, program, implication, service, stadium, and tourism destination have been identified as keywords with highest frequencies among research on sport tourism, whereas tourism destination, image, brand, content, data, Chinese, satisfaction, eco-tourism service, place of arrival were highly appearing terms among research on Jeju tourism. Research implications or Originality - This study highlighted that Jeju has been interlinked with a range of terms such as programs influencing Jeju tourism, natural environment, tourism-related resources (e.g., museums, dramas, etc.), whereas sports has been closely related to sports event and vaiours types of sports (e.g., bicycle, staking, and scuber), but not to Jeju-do.

The influence of tourism content characteristics of YouTube on destination visit intentions (유튜브 관광콘텐츠 특성이 몽골인의 관광지 선택에 미치는 영향)

  • Batzaya Batbaatar;Yeong-Gug Kim
    • Asia-Pacific Journal of Business
    • /
    • v.14 no.2
    • /
    • pp.141-151
    • /
    • 2023
  • Purpose - This study aims to determine whether four characteristics of tourism content on YouTube (i.e., entertainment; credibility; diversity; and informativeness) influence tourists' destination choices. Design/methodology/approach - A total of 201 Koreans and Mongolians who use YouTube were surveyed in the research. Validity and reliability, correlation, and regression analyze were performed in SPSS 29.0. Findings - As a result of the study, it was found that the features of YouTube tourism content, such as entertainment, credibility, and diversity, have a positive effect on tourists' choice of destination. Also, it was found that there is no difference in the perception of tourism content features between Korean and Mongolian YouTube users and it is not statistically significant. Research implications or Originality - Tourists' YouTube content shows that YouTube features such as entertainment, variety, and trustworthiness, influencing tourists' travel destination choices. The limitations of this study and suggestions for future research were discussed.

Effect of Water Treatment Sludge (WTS) on Cadmium Content in Sorghum (Sorghum bicolor)

  • Park, Byung-Hoon;Jeong, Sang-Hyeok;Park, Kun-Woo;Yoo, Sung-Mook;Lee, Jae-Deok;Nam, Cha-Young;Park, Mi-Sun;Kim, Young-Han;Kim, Sang-Deog A
    • Journal of Applied Biological Chemistry
    • /
    • v.52 no.3
    • /
    • pp.142-146
    • /
    • 2009
  • In this study cadmium content of sorghum hybrid (Sorghum bicolor) was analyzed using atomic absorption spectrophotometer at different burner heights (3, 6, 9 mm). We considered the 6 mm burner height condition favorable among the three. The mean Cd content of each treatment are as follows: Alum+NPK, 1.90 mg/kg; Control, 3.14 mg/kg; Compost, 3.35 mg/kg; and Compost+NPK, 4.23 mg/kg.