• 제목/요약/키워드: Total Least Squares

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Examining Customers' Continuance Intentions towards E-wallet Usage: The Emergence of Mobile Payment Acceptance in Vietnam

  • PHUONG, Nguyen Ngoc Duy;LUAN, Ly Thien;DONG, Vu Van;KHANH, Nguyen Le Nhat
    • The Journal of Asian Finance, Economics and Business
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    • 제7권9호
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    • pp.505-516
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    • 2020
  • The purpose of the research is to identify antecedents of mobile wallet continuance intention in Vietnam. A self-administered questionnaire was distributed to collect data from a total of 276 respondents. Partial least squares structural equation modeling was employed for analyzing the data. Five mobile wallet features - mobile application quality, mobile wallet familiarity, situational normality, payment security, and feedback mechanism - are introduced as fundamental elements, which influence customer' continuance intention to use mobile wallet in Vietnam. The results indicate that mobile quality application and familiarity can significantly influence perceived ease-of-use (PEOU) and perceived usefulness (PU), but situational normality has an impact only on PEOU. PEOU and PU are positively related to satisfaction. On the other hand, payment security and feedback mechanism affect positively customer' trust. As a result, the positive effects that satisfaction and trust have on electronic wallet continuance intention are confirmed. The findings can be used to advise mobile wallet providers to improve their platform design and services to retain users. As a theoretical contribution, this study combines the Technology Acceptance Model, Unified Theory of Acceptance and Use of Technology to investigate the key determinants on continuance intention in the context of electronic wallet in Vietnam.

Estimation of Crossbreeding Parameters for Serum Lysozyme Level in Broiler

  • Nath, M.;Singh, B.P.;Saxena, V.K.;Dev Roy, A.K.;Singh, R.V.
    • Asian-Australasian Journal of Animal Sciences
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    • 제15권2호
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    • pp.166-171
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    • 2002
  • The main objective of the present study is to estimate the crossbreeding parameters in respect to serum lysozyme level in broilers. The experiment involved a complete $4{\times}4$ diallel design using four synthetic broiler lines namely Coloured Synthetic Male Line (CSML), White Synthetic Male Line (WSML), Coloured Synthetic Female Line (CSFL) and Naked Neck Line (NNL). The lyophilised Micrococcus lysodeikticus suspension was used to detect the lysozyme level in the serum of birds. The data were analysed by least-squares method to find the effects of genetic and non-genetic factors using appropriate model. The crossbreeding parameters for this trait were estimated by complete diallel model assuming the effect of each synthetic line as fixed. The results indicated that additive and non-additive genetic variation attributed to minor genes at many loci is important for the genetic control of serum lysozyme level in chickens. Total non-additive components of variance also showed significant amount of heterosis in crossbred progenies, and therefore exploitation of non-additive component of variance is possible for improvement in serum lysozyme level in broilers. The overall results suggested that for commercial broiler production system, the selection for specialised line on the basis of serum lysozyme level and subsequent crossing of parent lines could enhance the immunocompetence status in relation to serum lysozyme level in crossbred chickens.

Lactation in Cross- and Purebred Friesian Cows in Northern Thailand and Analyses on Effects of Tropical Climate on their Lactation

  • Pongpiachan, P.;Rodtian, P.;Ota, K.
    • Asian-Australasian Journal of Animal Sciences
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    • 제13권9호
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    • pp.1316-1322
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    • 2000
  • Data were compiled and statistically analyzed on the lactation of 50% and 75% Thai native-Friesian crossbred and purebred Friesian cows that were fed at a national institute in Chiang Mai, Thailand. More than 30% higher milk production was obtained in the 75% crossbred compared with that in the 50%, but this amount of milk production in the upgraded breed was still about half that of purebred Friesians; 2,138 kg, least squares means during an average lactation period of 279 days in the 50% crossbred, 2,847 kg during 277 days in the 75% crossbred and 5,585 kg during 308 days in the purebred. Environmental stress due to tropical climate was alleviated by the use of electric fans and water sprinklers in the feeding house during the hot season, and improved diet seemed to enable purebred Friesians to keep their ability to produce a milk quantity of more than 6,500 kg per year. This special care was not given to crossbreds and significantly negative correlations were found between daily minimum temperature and humidity during the initial 100 days of lactation and total milk production and average daily milk yield in the 75% crossbreds. However, these correlations were not found in the 50% crossbreds.

Efficient Experimental Design for Measuring Magnetic Susceptibility of Arbitrarily Shaped Materials by MRI

  • Hwang, Seon-ha;Lee, Seung-Kyun
    • Investigative Magnetic Resonance Imaging
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    • 제22권3호
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    • pp.141-149
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    • 2018
  • Purpose: The purpose of this study is to develop a simple method to measure magnetic susceptibility of arbitrarily shaped materials through MR imaging and numerical modeling. Materials and Methods: Our 3D printed phantom consists of a lower compartment filled with a gel (gel part) and an upper compartment for placing a susceptibility object (object part). The $B_0$ maps of the gel with and without the object were reconstructed from phase images obtained in a 3T MRI scanner. Then, their difference was compared with a numerically modeled $B_0$ map based on the geometry of the object, obtained by a separate MRI scan of the object possibly immersed in an MR-visible liquid. The susceptibility of the object was determined by a least-squares fit. Results: A total of 18 solid and liquid samples were tested, with measured susceptibility values in the range of -12.6 to 28.28 ppm. To confirm accuracy of the method, independently obtained reference values were compared with measured susceptibility when possible. The comparison revealed that our method can determine susceptibility within approximately 5%, likely limited by the object shape modeling error. Conclusion: The proposed gel-phantom-based susceptibility measurement may be used to effectively measure magnetic susceptibility of MR-compatible samples with an arbitrary shape, and can enable development of various MR engineering parts as well as test biological tissue specimens.

콜센터에서 정보기술과 고객지식을 이용한 고객서비스 프로세스 향상 : 컴퓨터 자기효능감의 조절역할 (Enhancing the Customer Service Process through Information Technologies and Customer Knowledge in Call Centers : The Moderating Role of Computer Self-Efficacy)

  • 최수정
    • 한국IT서비스학회지
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    • 제16권3호
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    • pp.185-203
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    • 2017
  • Call center service is enabled by the use of a firm's various information technologies (IT) and accumulated knowledge. IT and knowledge resources have been considered a fundamental infrastructure for developing a firm's business capabilities. Recognizing this, this study examines whether a firm's IT and customer knowledge resources enhance its customer service process capability and thereby contribute to creating superior customer service, at the level of customer service representatives (CSRs). That is, constructs in this study were measured on a basis of CSRs' perception. Moreover, this study verifies the moderating role of CSRs' computer self-efficacy on the relationships between IT and customer knowledge resources and customer service process capability. To test the proposed hypotheses, this study conducted partial least squares (PLS) analysis with a total of 234 data which were collected on CSRs working at four call centers. The key findings are as follows: first, IT infrastructure integration and customer knowledge integration are positively associated with customer service process capability. Second, customer service process capability is a key determinant of customer service performance. Finally, CSRs' computer self-efficacy has a moderating effect on the relationship between IT infrastructure integration and customer service process capability. The details of the findings and implications are presented.

스마트폰 기반 소셜 네트워크 서비스(SNS) 이용의 결정요인 연구 : 기술적, 쾌락적, 사회적 특성을 중심으로 (Examining Determinants of Social Network Service(SNS) Use Based on Smartphones : Focusing on Technical, Hedonic, and Social Characteristics)

  • 최수정
    • Journal of Information Technology Applications and Management
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    • 제19권4호
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    • pp.75-95
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    • 2012
  • This study focuses on examining the determinants of smartphone-based social network services(SNS) use. That is, the study explores the key factors affecting the use of smartphone-based SNS. People who have been using online-based SNS such as Cyworld and Facebook for years are now using mobile-based SNS such as KakaoStory. Under the situation. the study attempts to draw key determinants of smartphone-based SNS use from the studies of TAM, hedonic information systems, and social perspectives. To test the hypotheses, we conducted partial least squares (PLS) analysis using a total of 233 data collected on the users of smartphone-based SNS including KakaoTalk and KakaoStory. The key findings are as follows : first, it is verified that both ease of use and usefulness, two main factors in TAM, had positive effects on smartphone-based SNS use. Second, for enjoyment and escapism considered as the two main factors of hedonic IS characteristics, only the effect of enjoyment on SNS use was significant. Finally, social ties as a factor of social characteristics had the most significant effect on smartphone-based SNS use. The result implies that smartphone-based SNS can be one of the major means of maintaining existing social ties.

The effect of security factors on the continuance of Internet banking usage among Malaysians

  • Normalini, M.K.
    • 아태비즈니스연구
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    • 제6권1호
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    • pp.27-43
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    • 2015
  • The objective of the present study is to identify the security factors that influence customer trust towards intention to continue using Internet banking in Malaysia. The participants are individual Internet banking users in Peninsular Malaysia. Data was collected through self-administered questionnaires distributed using the drop-off and pick-up (DOPU) technique to bank branch managers who then passed the questionnaires to their customers. A total of 413 respondents completed the questionnaires. The SPSS statistical analysis software package and Partial Least Squares statistical method were used for data analysis and hypothesis testing. The results show that authentication, confidentiality, data integrity and non-repudiation are significant factors that influence customer trust towards intention to continue using Internet banking. Trust plays a critical role in influencing the intention to continue using Internet banking in Malaysia while perceived privacy does not. An understanding of the factors identified in this study will enable Internet banking providers to effectively and efficiently enhance the security of services and thereby promote continued usage of Internet banking among customers. The findings of this study are thus expected to be of great use to Internet banking providers as improvements in Internet banking security will increase business in the long run.

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The Effects of Online Social Influencers on Purchasing Behavior of Generation Z: An Empirical Study in Vietnam

  • PHAM, Minh;DANG, Thao Yen;HOANG, Thi Hong Yen;TRAN, Thi Thanh Nga;NGO, Thi Huong Quynh
    • The Journal of Asian Finance, Economics and Business
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    • 제8권11호
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    • pp.179-190
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    • 2021
  • The purpose of this study is to understand the impact of influencers on generation Z (Gen Z) in the online environment. This article has applied the theories of source credibility, TAM, IAM, and TPB to identify influencer characteristics that affect the purchasing behaviors of Gen Z customers. This research was conducted using a Google Form survey with 24 pre-designed questions. A total of 464 valid questionnaires from Gen Z Vietnamese were collected between November 2020 and January 2021. Data was analyzed using partial least squares structural equation modeling (PLS-SEM) with SmartPLS 3 software. The analysis results confirmed that the components of influencer credibility have a positive impact on Gen Z's purchasing behaviors under the mediated influence of argument quality, perceived usefulness, and social influence. Surprisingly, for Gen Z, the influencers' attractiveness has the strongest impact on their online behavior. More specifically, attractiveness plays the most important role in the perceived usefulness and social influence of Gen Z customers, while influencers' expertise has the strongest impact on argument quality delivered to customers. This study provides evidence of a change in the way Gen Z responds to marketing activities. They are more drawn by the attraction of influencers than their expertise.

농업 노동의 질적 차이를 반영한 감귤 생산 노동투입 효율성 비교 분석 -시장 임금차이를 기준으로- (A Comparison Analysis of the Labor Efficiency between Quality-Adjusted Labor and Quality-Unadjusted Labor in Jeju Mandarin Production -Based on the Difference in Market Wages-)

  • 이봉실;유영봉
    • 농촌지도와개발
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    • 제28권3호
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    • pp.153-165
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    • 2021
  • This study aims to analyze the difference in production elasticity based on the types of agricultural labor input regarding its qualitative difference in Jeju mandarin production. To estimate the production function of qualityadjusted labor, we have set up a Quality-Adjusted Index based on the market wage of the agricultural field. We have conducted a multiple regression analysis of the newly estimated labor inputs using the Ordinary Least Squares regression. Results show that the production efficiency of aggregate total labor hours (quality-unadjusted labor input) is overestimated compared to quality-adjusted labor with qualitative labor homogeneity. Moreover, by analyzing household labor and employment labor, we have observed that the marginal productivity of household labor exceeds that of employment labor. In conclusion, this study verifies that securing labor input homogeneity is crucial for analyzing agricultural labor hours' economic efficiency accurately.

Factors Affecting Quality of Internal Control: A Case Study of Listed Banks in Vietnam

  • TRAN, Quoc Thinh;NGUYEN, Khanh Tuan;LE, Xuan Thuy
    • The Journal of Asian Finance, Economics and Business
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    • 제8권5호
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    • pp.375-380
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    • 2021
  • Internal control is important for monitoring operations of organizations. In order to achieve the quality of internal control, organizations need to recognize different perspectives in which the components of internal control play a decisive role. Internal control is a process designed by the manager and it is applied within the organization to provide reasonable assurance of the reliability of financial information and to comply with policies, procedures, rules, regulations and laws. The article uses the ordinary least squares method and the seven-point Likert scale to test the variables affecting the quality of internal control in 18 Vietnamese listed banks. The article surveyed 179 leaders of listed banks. The results show that there are three variables out of a total of five variables that positively affect the quality of internal control, including the control environment, control activities, and monitoring. Accordingly, the managers of Vietnamese listed banks need to pay attention to building a corporate culture environment, improve the quality of control activities, and periodically and regularly conduct the monitoring. It contributes to improving the quality of internal control and is also an opportunity to increase economic benefits for Vietnamese listed banks in the context of international economic integration.