• Korean journal of communication and information
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• v.71
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• pp.224-249
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• 2015

The main purpose of this paper is to account for the so-called "Annyeongdeul Hasipnikka?" communication in terms of Niklas Luhmann's communication theory. The communication theory of Niklas Luhmann which is constructed on the basis of the system theory is, despite its complexity, effective to shed light on many unique communicative phenomena. To understand the thematic diversity and ceaseless conjunction as the obtrusive characteristics of the "Annyeongdeul Hasipnikka?" communication the adoption of the system-theoretical communication theory is required. Unlike Habermas's the theory of communicative action highlighting the consensus as decisive goal of communication, Luhmann maintains that the proliferation through diversification and persistence of communication even through refusal are also the communicative elements for its operation. This paper tries to demonstrate the uniqueness of "Annyeongdeul Hasipnikka?" communication by virtue of the system-theoretical perspective.

• Journal of Families and Better Life
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• v.15 no.2
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• pp.185-200
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• 1997

In this study the meaning of well-being and welfare of home has been analyzed and a new direction in which home economics should advance has been suggested, This study not only would help the characteristics of home economics be properly understood and its displinary position take its own place but also a conceptual analysis which might be uncommon in the studies of learned circles of Korean home economics would be a basis for establishing the uniqueness of the discipline named by home economics. Based on the critical theory of Habermas it has been demonstrated that well-being and welfare of home have been emphasized unfairly in the physical and technical aspects and such a partial pursuit of positivism and purposive rationality of scientific technology has resulted in the situation that home would be gradually encroached and controlled by the social system pursuing purposive rationality. As an alternative to overcome this kind of problems communicative rationality that has em hasis on the process of intersubjective understanding and agreement has been focused. The meaning of well-being and welfare of home has been established through the classification of family life actions in to technical action practical action and emancipatory action, And the characteristics of them have been examined and ideal directionns of each element have been discussed.

• International Journal of Contents
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• v.11 no.3
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• pp.24-33
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• 2015

Against the backdrop of Habermas' theory of communicative action, we empirically analyzed the level of interactivity and narratives offered in nation-states' ministry of foreign affairs Web sites. A multiple regression analysis was performed in an attempt to identify factors affecting the level of interactivity in such Web sites. Findings revealed that the level of economic development is the sole significant factor in regards to the level of interactivity. Further, self-interested, goal-directed, and strategic purposes behind the allegedly transparent, engaging, and interactive public diplomacy were evidenced through a critical analysis of the objectives, key issues, and target publics addressed and highlighted in the public diplomacy narratives on the Web. The results suggested a possible digital divide in the interactive adoption of Web public diplomacy as well as strategic motives and interests embedded in the public diplomacy communication on the Web. This study helps increase our understanding of the paradox of public diplomacy in the digital age.