• Title/Summary/Keyword: The Technology Valuation

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Tackling Privacy Paradox : Protecting Right to Self-determination of Personal Information by Estimating the Economic Value of Personal Information and Visualizing the Price

  • Lim, Sejoon
    • International Journal of Internet, Broadcasting and Communication
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    • v.13 no.2
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    • pp.244-259
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    • 2021
  • The economic value of personal information has its importance as an objective measure of valuation in commercial, legal, and policy areas. Until recently, however, personal information subjects have not properly recognized the economic value of personal information, which has led to the inability to exercise the right to self-determination of personal information by unconsciously agreeing to the terms and conditions of personal information service without recognizing the value of personal information provided to the service provider when subscribing to a specific service. Therefore, we will examine the methodologies for calculating the economic value of personal information and the practical guarantee of the right to self-determination of personal information and analyze the economic value of personal information through a survey. Also, we would like to propose various ways for the subject of personal information with limited cognitive resources to visually accept the economic value of personal information required by the terms and conditions and suggest the optimal visualization of personal information economic value to exercise the right to self-determination of personal information. To do so, in this paper, we have conducted two survey experiments to estimate the economic value of personal information. Based on the price of personal information by category retrieved from surveys, we have visualized the price of personal information in various forms and asked respondents to choose the optimal infographic that best represents the value of personal information visually. As a result, we have proposed an optimal usage of the infographic to 'nudge' information subjects about their right to self-determination of personal information, therefore opening the possibility of diminishing privacy paradox.

A Study on the Evaluation of Treatment Conditions of the Nursing Homes based on the Characteristics of the Elderly - Focusing on the Municipal Nursing Homes in Seoul - (노인특성을 고려한 노인요양시설 치유환경평가에 관한 연구 - 서울 시립 노인요양시설을 중심으로 -)

  • Song, Hyo-Ju;Choi, Sang-Hun
    • Journal of The Korea Institute of Healthcare Architecture
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    • v.15 no.3
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    • pp.31-39
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    • 2009
  • Population of senior citizens in Korea has been on the increase rapidly through decrease in population by falling birth rate and extension the average life span by development of medical technology and improving people's standard of living. As the booming population of senior citizens, it has appeared to problems of the elderly such as protection, health and supporting and welfare facilities for the elderly have increased there but it leaves something to be desired at plan and improvement of qualitative environment which the elderly's living space. It attaches importance to valuate about nursing homes such as management, quality of service, manufacture of physical environment and so on, so it is required to consider the elderly's emotion on environmental valuation. Healing environment that is a important fact of indoor environment operates powerfully upon the nursing homes as well as general medical facilities. It needs to healing environment for the elderly's physical health and mental stable life, we should know importance of healing environment that affects the elderly's health and life. The elderly have experienced physical, mental, and social changes with advancing years. The people who use the nursing homes are the elderly. We should find fact of healing environment as the elderly's characteristics and have to find healing environment that gives aid to the elderly's health in the nursing homes. In care for the elderly is not house care, it has focused on the elderly's health for improving their life and leading comfortable life.

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Assessing the Willingness-to-Pay of a Scuba Diving Management in a Soft Coral Marine Protected Area (다이버를 대상으로 한 연산호(軟珊瑚) 서식 해양보호구역 다이빙 관리제도의 지불의사액 분석)

  • Kim, Miju;Oh, Chi-Ok;Nam, Jungho;Hong, Jong Ho
    • Ocean and Polar Research
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    • v.44 no.3
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    • pp.235-247
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    • 2022
  • A marine protected area (MPA) is a spatially designated section of the ocean where the biodiversity is high. Munseom MPA has a unique underwater landscape including soft coral, subtropical fish, and benthos, attracting many scuba divers. This paper intends to evaluate the willingness-to-pay (WTP) for the scuba diving management policy in the Munseom MPA. As a stated preference valuation method, a choice experiment was applied to assess divers' preferences with economic values for the policy. The attributes used in the study included zoning (temporal closure), conservation education, daily permit, soft coral area, and diving fee. We collected 333 questionnaires through online and field surveys and used 296 after excluding incomplete responses for the final data analysis. Study results show that a six-month closure, a decrease in soft coral habitat, and the diving fee were statistically significant. A positive coefficient with regard to the six-month closure variable indicates that divers preferred the policy, and the marginal willingness to pay (MWTP) was estimated to be KRW 8,637 per person per dive. The aggregate WTP of KRW 233 million was obtained by multiplying the MWTP by the number of visiting divers per year. When comparing the levels of recreation specialization, more skilled divers preferred the management option. The results of this study will help predict the priority of management measures and the levels of acceptability among divers when diving management is implemented in Korea in the future. This study suggests that marine environmental policies need to consider divers as one of the important stakeholders for marine conservation.

Stakeholder's Valuation of Public PMO System Using Laddering (래더링 기법을 이용한 전자정부사업관리 위탁(공공 PMO)제도의 이해관계자 별 가치체계)

  • Back, Hyung-Chung;Park, Chan-Hyuk;Jang, Seong-Yong;Kim, Ja-Hee
    • Journal of the Korea Society for Simulation
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    • v.24 no.4
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    • pp.127-136
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    • 2015
  • The e-government project management consignment system to allow the public PMO has been introduced to resolve the quality management issue and the business risk, pointed out by the reorganized Software Industry Promotion Act. The additional regulation improvements are demanded because the public PMO system cannot settle down due to the different opinions among related parties: owner, operator and PMO. Therefore, to make balanced regulation improvements, the in-depth studies are necessary to analyze the fundamental causes of the disagreement between the related parties. This study analyses the each related party's cognitive structure to perform public PMO successfully and the fundamental reasons that cause the different opinions by applying the cognitive psychological Means-end chain theory, the laddering technique and the HVM, Hierarchical Value Map. In addition, this study analyses the regulations required for the related parties to obtain the expected benefits.

Forecasting Future Broadcasting Service Market based on the Consumer Preferences for the Attributes of New Convergence Broadcasting Services (신규 융합형 방송서비스 속성에 대한 소비자 선호 분석을 통한 미래 방송서비스 시장 예측)

  • Koh Dae-Young;Kim Tai-Yoo;Lee Jong-Su
    • Journal of Technology Innovation
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    • v.14 no.1
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    • pp.227-254
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    • 2006
  • Under the recent trend of telecommunications and broadcasting convergence, much more various forms of new convergence broadcasting services are being introduced than ever before. Owing to the unique advantages, new convergence broadcasting services are expected to bring drastic changes to the current broadcasting service market. In this research, we attempt to examine what kind of attributes critically affect the competition among new convergence broadcasting services, and how much competitive they will be, based on the quantitative information about consumer preferences for the important attributes of new convergence broadcasting services. Conjoint survey was used in order to obtain stated preference data of consumers. From the results, some implications are obtained as follows. First, even though new convergence broadcasting services have many unique advantages, still price is the most important for the consumers. Second, it is expected that considerable consumer valuation exists for the unique advantages of new convergence broadcasting services like mobility and dual-way interactivity, which will add the competitiveness of those services in the future. Third, since midterm advertising puts negative utility on consumers, broadcasting services with midterm advertising will not be preferred to those with neither advertising nor midterm advertising. Fourth, service coverage and the number of consumers using the same broadcasting service have a significant feedback effect on the competition between broadcasting services from the dynamic aspect. Lastly, the consumer preference can be affected by demographic variables like age and gender, and broadcasting service usage patterns such as channel switchover for escaping advertisement and frequency of using other recorded media. Main findings of our research might become useful information for both telecommunication and broadcasting companies, contents providers, advertisers, and policy and regulation makers to cope with the uncertain environment of telecommunication and broadcasting convergence.

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Nodal Analysis of Optimum Operating Condition on Gathering System Considering Coalbed Methane Production Characteristics (석탄층 메탄가스 생산 특성을 고려한 포집시스템 최적 운영조건 노달분석)

  • Jung, Woodong;Cho, Wonjun;Lee, Jeseol;Yu, Hyejin;Seomoon, Hyeok
    • Journal of the Korean Institute of Gas
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    • v.22 no.3
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    • pp.65-73
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    • 2018
  • Coalbed methane has a nonlinear desorption curve depending on the pressure, so an appropriate production system should be constructed considering this phenomenon. The capacity and specification of the coalbed methane gas production facility are determined by the gas flow rate and pressure in the coalbed, which is the external boundary condition of the system. Thus, it is essential to analyze these characteristics in gas production. The gas inflow equation was calculated using the reservoir flow model and utilized as the boundary condition of the whole production facility in this study. Also, to understand the effect of pressure drop on the gas flow in the production facility, the nodal analysis was performed using the flow analysis simulator of production equipment, and we determined the proper specifications and operating conditions of the production facility. This study presents a design criteria as to production and gathering system capable of effectively transporting coalbed methane.

Improvement on the Existing Valuation Method of the Government, University and Industry Cooperative Regional Development Projects (지역협력형 지역개발 모델의 평가방법론 연구 -산학관 협력체계에 관한 의견조사와 현황분석을 중심으로-)

  • Baek, Ki-Young
    • Journal of the Korean association of regional geographers
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    • v.4 no.2
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    • pp.119-138
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    • 1998
  • This paper aims to evaluate the regional development model related regional cooperative system, especially, with the governmental-educational-industrial mutual cooperative establishment plan for regional development to propose the basic direction pursued by engineering colleges, regional development policy and policy of science and technology. It proceeds through the analysis of the distinctive qualities of modern scientific technique and the system to pursue it's policy, and the study of the necessity and concepts of regional cooperative system. For this, the present condition and main issues regarding the cooperative research system among the government, education and industry complex such as the regional consortium projects and the regional cooperative research center etc, are analyzed and examined. Besides these, questionnaire survey method for experts on regional development is used concerning the regional cooperating system, their ongoing cooperative research, main issues and the roles of the mutual cooperative system. In conclusion, it proposed evaluating methods for solidifying cooperation and development of mutual relations between regional development and regional cooperative system.

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Spatial and Temporal Variation Characteristics between Water Quality and Pollutant Loads of Yeong-il Bau(I) - Seasonal Variation of River Discharge and Inflowing Pollutant Loads - (영일만 유입오염부하량과 수질의 시ㆍ공간적 변동특성(I) - 하천유량과 유입오염부하량의 계절변동 -)

  • 윤한삼;이인철;류청로
    • Journal of Ocean Engineering and Technology
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    • v.17 no.4
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    • pp.23-30
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    • 2003
  • This study investigates the seasonal variation and spatial distribution characteristics of pollutant load, as executing the quality valuation of pollutant load inflowing into Yeong-il Bay from on-land including the Hyeong-san River. Annual total pollutant generating rate from Yeong-il Bay region are 202ton-BOD/day, 620ton-SS/day, 42ton-TN/day, and 16ton-TP/day, respectively. Particularly, the generating ration of the pollutant loads from the Hyeong-san River is greater than that of any other watershed of the Yeong-il Bay, of which BOd is about 78.2%, SS 88.5%, T-N 62.5%, T-P 73.1%, As calculating Tank model with input value of daily precipitation and evaporation of 2001 year in drainage basin of the Hyeong-san River, the estimated result of the annual river discharge effluence from this river is 830106㎥, As a result to estimating annual effluence rate outflowing at the rivers from each drainage basin. annual inflow pollutant rates are 10,633ton-BOD/year, 19,302ton-SS/year, 15,369ton-TN/year, 305ton-TP/year, respectively. The population congestion region of the Pohang-city is a greater source of pollutant loads than the Neang-Chun region with wide drainage area. Therefore, the quantity of TN inflowing into Yeong-il Bay is much more than T-P. The accumulation of pollutant load effluenced from on-land will happen at the inner coast region of Yeon-il Bay. Finally, We would make a prediction that the water quality will take a bad turn.

A Study of Practical Field Application Cryptographic Module through Evaluation Derived by Connection Indicators (품질 연계지표 평가방법을 사용한 암호화 모듈 실무현장 적용체계 연구)

  • Noh, SiChoon;Na, SangYeob
    • Convergence Security Journal
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    • v.14 no.4
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    • pp.55-60
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    • 2014
  • In this study, we propose a cryptographic module quality evaluation system referenced by ISO/IEC 9000 quality system with Quality, Quality Factor, Quality Subfactor, Metric. Practical application process encryption algorithm based on the encryption algorithm to encrypt the pros and cons valuation of diagnosis, point selection algorithm, analysis, and quality items(quality factor), eliciting constraints derived, such as the cryptographic module design quality evaluation system is set to step 5. The five steps are examples of field-based diagnostic tool for cryptographic operations, the most essential work to be done in order to derive one will work. 2-Factor encryption module for connection between indicator items(quality factor) to identify and ensure the quality of the item the constraints of the environment are two kinds of cryptographic operations. This study is an encryption module and a practical field application system, it presents the standardized model. We have to meet the rapid changes in information technology. The environment, development and the encryption algorithm applied to model a wide variety of on-site development encryption will be able to expect the efficiency.

Development of Valuation Model on Trademark Rights for Intellectual Property Revitalization (지식재산권 활성화를 위한 기업상표권 가치평가 모형 개발)

  • Kim, Heung-Su
    • Journal of Digital Convergence
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    • v.14 no.9
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    • pp.89-97
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    • 2016
  • Intellectual property rights play a key role in employment creation and income generation plays an important role, especially in the creative economy. Many companies are ultimately increasing efforts to boost the company's financial performance, such as maximizing profits by building a strong brand assets amid committed to brand management in this paradigm. Reasonable evaluation and commercialization of technology transactions, financial assistance, investment decisions, trademark brand value for the reactivation (revitalizing) for the purposes of M & A, litigation, brand strategy will be said to be very important. In spite of the importance, the awareness of the property and the capabilities to assess are hardly sufficient. Thus, this study, targeting companies with valid trademarks for value assessment, conducted case analysis by cost method and income approach; the analysis presented the result from 2.05 million by the cost method to 2.7 million by the income approach applied to a variable discount rate and adjustment contribution. However, now that the implication was drawn from a single company, further studies covering case study and application plan according to scale and type of diverse company groups should be continued.