• Title/Summary/Keyword: The Sharing Economy

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Social Network Analysis of Shared Bicycle Usage Pattern Based on Urban Characteristics: A Case Study of Seoul Data (도시특성에 기반한 공유 자전거 이용 패턴의 소셜 네트워크 분석 연구: 서울시 데이터 사례 분석)

  • Byung Hyun Lee;Il Young Choi;Jae Kyeong Kim
    • Information Systems Review
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    • v.22 no.1
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    • pp.147-165
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    • 2020
  • The sharing economy service is now spreading in various fields such as accommodation, cars and bicycles. In particular, bicycle-sharing service have become very popular around the world, and since September 2015, Seoul has been providing a bicycle-sharing service called 'Ttareungi'. However, the number of bicycles is unbalanced among rental stations continuously according to the user's bicycle use. In order to solve these problems, we employed social network analysis using Ttareungi data in Seoul, Korea. We analyzed degree centrality, closeness centrality, betweenness centrality and k-core. As a result, the degree centrality was found to be closely linked with bus or subway transfer center. Closeness centrality was found to be in an unbalanced departure and arrival frequency or poor public transport proximity. Betweenness centrality means where the frequency of departure and arrival occurs frequently. Finally, the k-core analysis showed that Mapo-gu was the most important group by time zone. Therefore, the results of this study may contribute to the planning of relocation and additional installation of bike rental station in Seoul.

Design of the Waiting List based O2O Service Platform for the Share House (쉐어하우스를 위한 웨이팅 리스트 기반의 O2O 서비스 플랫폼 구현)

  • Phyo, Gyung-soo;Park, Jin-tae;Kim, Hyun-gook;Moon, Il-young
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2016.10a
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    • pp.681-683
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    • 2016
  • Recently, sharing economy is getting the attention of the public. So this phenomenon to share their goods, home, gifts, etc. in various fields has been increased. Typically when traveling away from home to host as "Airbnb", the share house to share their homes are traded most actively. Through a share house host can make money using house empty, customers can take advantage of the hostel while traveling at low prices. The existing share house system must ensure that every time they empty the house Customers, host had the inconvenience of having to wait for the application of the tenant customers. To solve this problem and to implement a service platform based on the waiting list. Through this platform, customers will be able to eliminate the inconvenience of having to find the house every time you want to apply for a tenant waiting to get home, give the order to wait.

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Application and Utilization of Social Network Resource: Concentrated on Changes of Spatial Meaning (소셜 네트워크 리소스(Social Network Resource)의 적용과 활용 -공간적 의미의 변화를 중심으로-)

  • Lee, Byung-Min
    • Journal of the Economic Geographical Society of Korea
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    • v.16 no.1
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    • pp.50-70
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    • 2013
  • The creation of new economic paradigm shift in creative economy age have influence on the characteristics of social networks and space, it leads to the formation of new relationship in space depending on social network service development. In this paper, it gives a name to 'social network resource' the power affecting these features and to find the meaning of spatial changes in the economic geography perspectives. 'Social network resource' shows the characteristics of openness, sharing, participation and cooperation, with features of encompassing all the features of local and global characteristics in space. This features are related the meaning of 'trans-locality' and can be found in the case of 'WikiSeoul.com (http:/www.wikiseoul.com)', Seoul's social knowledge sharing web platform. In particular, physical resources, human resources, information resources, and the characteristics of the relationship as a resource features was found and these features appear in space is projected to the space of social relations, it reflects the characteristics of qualitative space regarding social network resource.

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Services analysis and improvement of MKE(Ministry of Knowledge Economy) Cyber Security Center (지식경제사이버안전센터의 대응활동분석과 개선방안)

  • Lee, Seung-Won;Roh, Young-Sup
    • Journal of the Korea Institute of Information Security & Cryptology
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    • v.22 no.2
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    • pp.249-258
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    • 2012
  • Cyber attacks expose sensitive information and cause fatal damage in both the public and the private sectors. Therefore, MKE (Ministry of Knowledge Economy) Cyber Security Center was founded on July 25, 2008, to perform three major roles. First, it detects and analyzes cyber attacks for the both sectors. Second, its ISAC (Information Sharing & Analysis Center) service analyzes and evaluates the vulnerability of the communication and network infrastructure to security threats, including control systems. Third, it provides CERT/CC (Computer Emergency Response Team Coordination Center) service to prevent and to respond to computer security incidents. This study focuses on the MKE Cyber Security Center's service analysis, which is playing an increasingly larger role in the both sectors. Based on this analysis, after grasping the response services activity and pointing out the problems, this study suggests improvements to the MKE Cyber Security Center.

A Study on the Industrial Security Policies in Germany (독일의 산업보안 정책과 시사점)

  • Lee, Sung-Yong
    • Korean Security Journal
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    • no.38
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    • pp.57-82
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    • 2014
  • The purpose of this paper is to introduce the industrial security policies in Germany and to look for the implication for the development of korean industrial security. Due to highly developed economy and industrial technology, Germany has become the main stage for the industrial espionage for a long time. In Germany industrial espionage is classified into two categories; Economy-espionage and Competition-espionage. While economy-espionage is related to the Espionage of foreign intelligence agencies, Competition-espionage means the act of espionage, that is implemented by the private sector. When it comes to economy-espionage, prevention of economy-espionage is the duty of the State, because it threat the national interest. Otherwise, the private sector has to take the responsibility of prevention of competition-espionage. It goes without saying that, the state has to investigate the crime, when espionage happens. But Prevention is more important than investigation in this regard. For the realization of Public-Private-Partnership, the private sector should be the genuine counterpart of the Public through the sharing responsibility of industrial-espionage prevention. Another talking point this paper suggest, is the national ethic in connection with economy-espionage. The State could be not only a actor of espionage prevention, but also a perpetrator. The economy-espionage for the purpose of national interest would not be justified, unless it has nothing to do with national security.

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Factors affecting the Usage Intention of Car-Sharing Service (공유자동차 서비스 이용의도에 영향을 미치는 요인)

  • Zhang, Yan;Park, Hyun Jung
    • Journal of Digital Convergence
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    • v.17 no.7
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    • pp.99-108
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    • 2019
  • This study examined the relationships among perceived values(environmental value, functional value), perceived risk, subjective norm, pro-social behavior, product attitude, and usage intention related to car-sharing service. The study also explored the moderating role of possessive desire between the antecedent variables and consumer attitude. 238 survey responses of Chinese consumers were analyzed by structural equation modeling. It is indicated that environmental value, functional value, subjective norm, pro-social behavior had positive effects on attitude, thereby affecting the usage intention of this service. Possessive desire moderated the relationship between environmental value, subjective norm and attitude. These results are expected to provide various marketing strategies for sharing economy services.

A Study on the Factors Affecting the Preference of a Share House (셰어하우스의 선호도 영향요인에 관한 연구 - 잠재적 이용자인 대학생, 대학원생을 중심으로)

  • Huang, Chun-Hua
    • The Journal of the Korea Contents Association
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    • v.20 no.5
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    • pp.90-104
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    • 2020
  • The current global economy is changing from a proprietary commercial economy to a shared economy of value sharing. In modern society, single-person households have become common type of households. The reason for the increase in single-person households is due to the rising age of first marriage, the increasing number of elderly people, which is a result of the extension of the average life expectancy, fewer marriages, more divorces, goose fathers, the separation between dwellings for work, etc. Especially a significant amount of single-person households is occupied by young people, which is common in large cities. Along with the increase in the number of single-person households, the youth has created a new demand for housing demand for single-person households. The purpose of this study is to identify which factors influence the preference of a share house as an alternative to a single-person household by making an empirical analysis. As a result of the analysis, the accessibility of a share house, the characteristics of the building and the facilities all had a significant effect on the preference.

Economic Activities in Digital Platforms: Types, Natures, Risks, Policy Suggestions (플랫폼 경제활동에 대한 시론적 고찰: 유형, 특성, 예상위험, 정책대안을 중심으로)

  • Kim, Suyoung;Kang, Myungjoo;Ha, Eunsol
    • 한국사회정책
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    • v.25 no.4
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    • pp.199-231
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    • 2018
  • The development of ICT has led to changes in the pattern and the meaning of work and requires restructuring of the existing social security system, which was established chiefly for the wage workers in the industrial economy. However, while economic activities within the digital platform markets are different from industrial labour, there is still a lack of discussion on what social problems platform workers can face and how to cope with them. As a comprehensive sketch of economic activities in platform economy, this study identifies the types of platform workers and analyses three characteristics of their economic activities - flexibility, virtuality, and connectivity. It then examines what social risks can be derived form the three characteristics. This research lastly suggests alternative social safety nets and policies to alleviates the social risks and problems that platform workers may face in the digital society.

Open Innovation in Car-Sharing Industry: Focusing on the Cooperation Case between Gongcar and Rental Car Company (카셰어링 산업의 개방형 혁신: (주)공카와 렌터카 업체간 개방형 혁신 사례를 중심으로)

  • Kiyeon Hwang;Jaehong Park;Youngwoo Sohn;Woosung Nam;Yeonhwa Cho
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.19 no.1
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    • pp.93-105
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    • 2024
  • Car-sharing is a representative model of the sharing economy, and it is a service that rents or uses a car for the necessary time without owning a car. This industry is growing due to various factors such as technological advances, increasing awareness of environmental protection, and increasing demand for solving traffic congestion problems in cities. Accordingly, there is a need for a strategic approach for companies providing car-sharing services to respond quickly to market changes in order to expand market share and differentiate services. Accordingly, this study conducted a case study on open innovation activities between Gongcar and existing rental car companies, focusing on the research question "What effects do open innovation activities between car-sharing companies and existing rental car companies cause?" As a result of the study, it was confirmed that Gongcar have (1) the ability to actively respond to market fluctuations by establishing a flexible vehicle supply chain based on demand, (2) have significantly reduced growth capital expenditure (Growth Capex), and both cafe and rental car companies have (3) performed successful open innovation by improving key KPI indicators and recording financial performance. This study reveals how open innovation acts as a key business growth engine in the car-sharing industry, and its significance is found in that it empirically confirmed the successful implementation conditions of open innovation based on resource dependence theory.

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Analysis on the Credit Guarantee System for Creative Economy in Korea (창조경제 활성화를 위한 금융지원 방안에 대한 연구 : 신용보증제도를 중심으로)

  • Yoo, Kyeongwon;Kim, Kyungkeun;Bae, Sang Hoo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.9 no.6
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    • pp.47-64
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    • 2014
  • Considering the network externality and spill-over effects, this paper constructs the theoretical model for analyzing the financial policies focusing on the credit guarantee system for Creative Economy, which has been set as the new policy paradigm for the Korean Economy. The analytical results show that it is as much as important to improve the efficiency of the financial markets and construct the infrastructure for reducing the information asymmetry problem which would be more serious in the creative finance. Although it is important to fill the gap due to the market failure it is also crucial to construct the appropriate financial schemes for the various stages of the innovative firms growth. Without these, the impacts of current public funding policies may crowd out the amount of private market funds for the innovative firms or reduce the possibility of commercialization of new technologies in these firms. Based on the evaluation of current related public policies from the perspectives of creative finance, we imply that the current financial policies appear to be quantity oriented not the quality based. Although the policy goals would be appropriately set for vitalizing the Creative Economy in Korea, they appear to be still unsuccessful to address the information asymmetry issue which is the major concern in vitalizing the creative economy. Thus we emphasize the market friendly policies, risk-sharing between the various market participants, revitalizing the relationship banking and efficient management of credit guarantee system in Korea based on the analytical model as well as the evaluation of related policies regarding the creative economy.

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