• Title/Summary/Keyword: Tenant Layout

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A Study on the pattern of tenant layout in the Urban Entertainment Center (도심 엔터테인먼트 쇼핑센터(UEC)의 테넌트 배치 형태에 관한 연구)

  • Lee, Hyunsoo;Oh, Jung-Ah
    • Korean Institute of Interior Design Journal
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    • v.21 no.6
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    • pp.233-242
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    • 2012
  • The purpose of this study is to analyze the pattern of tenant layout for selected cases of five different Urban Entertainment Center(UEC) in Seoul. This research deals with the process of gaining tenant layout pattern of 40 different types. It is composed of three combination unit with tenants of the same or different consumption mode, which is divided into four different functions of retail, entertainment, dining, and service. Then, every tenant of research cases is classified as one of the fabric type, and the data is analyzed to gain its frequency rate with SPSS 14.0 program. The following is the overall explanation of the result for this research. The frequency of tenant layout pattern between the same consumption mode shows the high rate when compared to the other patterns with different consumption mode. For example, the frequency rate of tenant layout pattern which retail and dining consumption mode are placed side by side like RRR and DDD is high. Interestingly, the frequency rate of RRR type of tenant layout pattern that sells the similar products shows especially high level. It can provide the effective environment for shoppers to compare retail goods in many different stores as producing synergic effects when they are located near each other, so this strategy should be considered when planning tenants in UEC environment. Moreover, in case of dining tenants, when they are clustered together in the UEC environment it can play a role as an anchor tenant. Tenant layout pattern of dining-retail and dining-service consumption mode shows the high frequency rate than other layout pattern with other consumption mode. Besides, entertainment consumption tenants combined with dining or retail tenants show the high frequency rate when compared to the pattern combined with service consumption mode.

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Research on the relationship of store unit configuration and business activation of street mall - Based on case studies of street malls in Korea - (스트릿 몰(Street Mall)의 매장 배분계획과 영업활성화의 관계에 대한 연구 - 국내 스트릿 몰의 사례를 중심으로 -)

  • Woo, Seung-Hyun;Yoon, Hea-Kyung
    • Korean Institute of Interior Design Journal
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    • v.18 no.6
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    • pp.202-210
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    • 2009
  • This research was undertaken to prove the relationship between street mall activation and architectural plan design. The research methodology was established based on the analysis of data of two existing street malls in Korea (Western Dome & LaFesta) and theoretical studies of outdoor space design. The findings from this study are the following: First, building blocks with segments in every 50m or so are ideal for detailed communication between visitors and building contents. Second, the ratio of width of main corridor and building height should be less than 1 to provide intimate feel and keep visitors' attention concentrated in the facility. Third, store unit should have more storefronts to be exposed more to passers-by and lead more pedestrian traffic. Fourth, shape of store unit would rather be wide and shallow, instead of narrow and deep, to have more exposure to the central corridor. Fifth, the building block of the busiest(most expensive) area that is usually at the main entrance area of street mall should be flexible to fit more smaller units to maximize the profitability. Sixth, the main entrance of store should face the main pedestrian corridor to induce the influx of visitors. Lastly seventh, anchor tenant that has strong name recognition is usually located on basement or higher level to induce pedestrian traffic into the mall, key tenants that are strong and familiar brand names should be located at the corner of building block with spacing to attract visitors, provide even distribution of traffic, and support wayfinding, and local tenant should be located at small units along the central corridor or remainder spaces occurred from building core layout.

An Analysis of the improving of resettlement for original tenant in redevelopment district (재개발지역의 원주민 세입자 재정착률 제고방안)

  • Nam, Young-Woo;Sung, Sang-Jun
    • Journal of The Korean Digital Architecture Interior Association
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    • v.9 no.2
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    • pp.57-65
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    • 2009
  • Housing Re-Development business is to improve the environment of old residential area and secure insufficient infrastructure facilities for the public, and to provide housing of fine quality for the individuals and it is taken as an opportunity for the individuals to be able to increase their property. However, it is true that the benefits from the redevelopment has not offered to the original dwellers who has lived there for a long time. This research studies the related systems of the Rental House Redevelopment Supply Service and is to present the schema to raise resettlement rate through the investment on the rate of tenants who chose the rental house and their specific characters. This study is to present the reform measures about the following 3 problems, on the basis of prior theoretical studies which deals with the common factors having low rate to move in the rental house of the tenants. (1) Physical side, the problem of supply structure, which is not appropriate Housing Supply Structure, (2) Psychological side, the problem of socially excluded rental house residents (3) Economical side, low re-settlement rate of tenants caused from the unreasonableness of the estimated rental value. This study presents that the compulsory rental housing supply rate should be changed to the gross area not from the number of households, and the supply of rental houses should correspond to the household size of tenants through prior demand survey. Secondly, it proposes the housing complex layout for intermixing to solve the social problems to allow a housing for sale and rental houses mixing in a building. And it proposes that the rental value should be calculated considering the neighboring value and in the long run, it should be calculated considering the tenants' income instead construction cost estimate. Also, it should be arranged to provide an opportunity to create income through resident welfare center improvement and provide self-sufficiency functions leading residents to participate in the residential area's repairing and maintenances.

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