• The Journal of the Korea Contents Association
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• 제16권9호
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• pp.751-768
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• 2016

The success of the journey to the west of tvN's shows the positive prospect of web entertainment. This study highlights how viewers actively select web progrmas and how they diffuse the infomrmation of web programs to explore the possibility of success of web program and the change of viewing environment. This study revealed the attention of viewers affected the diffusion of programs via social media. The highness of the viewer's attention cause the highness of active interaction between users. The production company of web entertaninment has to focus on the high hits strategy. In the view of journalists, they covered on the appearance of the heroin rather than the content of the program. The relationship of viewing type and viral type via SNS is related with the activity of viewers. If viewers participate in viewing they express their opinion on the web entertainment actively.

• The Journal of the Korea Contents Association
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• 제11권8호
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• pp.311-320
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• 2011

This study analyzed the persuasive marketing communication strategy which applied by showhost for TV homeshopping sales. Specifically, the current study focuses on the comparative analysis of tangible goods and intangible goods sales. Four sales homeshopping TV programs were selected for analysis: two overseas travel package products, one climbing clothes product and one produce of walnut. The method of rhetorical content analysis was conducted to analyze the strategy of persuasive communication. The results shows that , , were commonly used for both tangible and intangible products sales. But , , and were heavily utilized only for intangible products sales. The result of this study can contribute to provide theoretical background for future advanced research, although it has a limitation of only analyzing four sales programs.

• Journal of Digital Contents Society
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• 제10권1호
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• pp.87-96
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• 2009

Digital Broadcast Service is being very popular and the delivery mechanism for digital broadcast content through IP network has progressed constantly, due to the advance of video and audio compression and network technologies. From these trends, in Korea, the commercial IPTV service starts in this year after the law related to IPTV is enacted last year. Since IPTV service, which integrates broadcast and communication services, can give an infrastructure for fusion of communication and interactive multimedia data service, IPTV service is attractive. Recently, by the advent of various wireless connection technologies and the mobile devices of high capability, Mobile IPTV, which has an advantage of not only IPTV but also mobile TV, has gained much interest. In this paper, we review a necessary ingredient for Mobile IPTV in the next generation wired/wireless convergence network environment which consists of heterogeneous wireless access networks. In addition, we propose the scheme for user mobility and service session mobility management using RTSP protocol and introduce the service gateway concept to guarantee the extension of IPTV service platform.

• Journal of Korea Multimedia Society
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• 제16권8호
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• pp.972-981
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• 2013

Non-linear editing is an editing method that, unlike linear editing, enables users to insert a new frame between existing frames. Non-linear editing systems are systems that support such method, and are composed of a computer, a software and a capture board that inputs/outputs video signals. Non-linear editing is used for modern television broadcasts and movie productions. Recorded footage and various graphic sources are combined into one visual content through a non-linear editing system. In this paper, we will look into functions of various non-linear editing softwares (mainly the most common of all; Adobe Premiere) as well as their merits and demerits during the editing process, and will also discuss their future Improvement direction.

• KSII Transactions on Internet and Information Systems (TIIS)
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• 제8권3호
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• pp.1040-1057
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• 2014

In this paper, a new bit rate estimation scheme is proposed to determine the bit rate for each subclass in an MPEG-2 TS to H.264/AVC transcoder after dividing an input MPEG-2 TS sequence into several subclasses. Video format transcoding in conventional IPTV and Smart TV services is a time-consuming process since the input sequence should be fully transcoded several times with different bit-rates to decide the bit-rate suitable for a service. The proposed scheme can automatically decide the bit-rate for the transcoded video sequence in those services which can be stored on a video streaming server as small as possible without losing any subject quality loss. In the proposed scheme, an input sequence to the transcoder is sub-classified by hierarchical clustering using a parameter value extracted from each frame. The candidate frames of each subclass are used to estimate the bit rate using a statistical analysis and a mathematical model. Experimental results show that the proposed scheme reduces the bit rate by, on an average approximately 52% in low-complexity video and 6% in high-complexity video with negligible degradation in subjective quality.

• Journal of Broadcast Engineering
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• 제12권5호
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• pp.401-413
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• 2007

The birth of a new mobile medium of communication In 2005, the DMB (Digital Multimedia Broadcasting), was celebrated for the mobile and asynchronous personal medium. But now, the most film- & video-channels of this epoch-making medium of communication combine with the rebroadcasting of long play film for cinema oder TV series. The purpose of this study is thus to point out the disharmony between new mobile medium and the old, recycled contents and to propose as an alternative content the digital shortshort moving images.

• International journal of advanced smart convergence
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• 제5권3호
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• pp.61-65
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• 2016

In the TV broadcasting, movie production and business the transportation of video between creators (programmers, studios) and distributors (broadcast and cable networks, cable and satellites companies) is still a mix of File Transfer Protocol (FTP), physical delivery, and expensive multicast satellite. Cloud-based file sync-and-share providers like Dropbox and box are playing an increasing role, but the industry's unique demands for speed and multicasting have fueled the growth of IP Video transport. This paper gives a solid grasp of the major elements of IP video technology, including content preparation, system architecture alternatives and network performance management.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• 제8권5호
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• pp.1-12
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• 2008

The multimedia streaming service in NGN architecture is not only to deliver video streaming (VoD, Broadcasting TV, etc.) but also to provide new services and service bundles, such as Triple Play (IPTV + VoIP + Internet). Among these services, Internet Protocol Television (IPTV) is becoming a convergence of communication, content, computing, as well as an integration of broadcasting and telecommunication services. In this paper, we addresses enhanced IPTV management scheme aspect of E2E from Home Network to Head End Center over NGN to support efficient service management with a full quality of service (QoS) guarantee.

• Journal of Korea Multimedia Society
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• 제23권4호
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• pp.588-594
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• 2020

This study analyzes the current status of drone journalism in Korean broadcasting industry, with a case study of TV Chosun Company's drone use for news gathering. It analyzes TV Chosun's record of drone logs between 2014 and 2018. The log consists of date, time, news content, users, machine and on-air date. In 2014, the total of 31 cases of using drones for news gathering is identified, while in 2018, the frequency increases to 60, with a gradual, annual increase, making the total frequency of 160, during the period between 2014 and 2018. This means that the broadcasting company used the drone news gathering system every week. The analysis also reveals that the company used this drone news gathering system mostly in the metropolitan area in Korea, amounting to more than 76 per cent of its total use: 31.3 per cent in Seoul, 36.9 per cent in Kyunggi, and 8.1 percent in Incheon. The system was more frequently used in the summer and autumn than the winter and spring. Interestingly, it was first popularly used for disaster related news, but the use of drone for social and other issues is increasing every year, which may imply its diverse use in the future.

• Journal of Communications and Networks
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• 제14권3호
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• pp.319-335
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• 2012

In this study, we design an applicable model enabling internet protocol television (IPTV) service providers to use a virtual network (VN) for IPTV service delivery. The model addresses the guaranteed service delivery, cost effectiveness, flexible control, and scalable network infrastructure limitations of backbone or IP overlay-based content networks. There are two major challenges involved in this research: i) The design of an efficient, cost effective, and reliable virtual network topology (VNT) for IPTV service delivery and the handling of a VN allocation failure by infrastructure providers (InPs) and ii) the proper approach to reduce the cost of VNT recontruction and reallocation caused by VNT allocation failure. Therefore, in this study, we design a more reliable virtual network topology for solving a single virtual node, virtual link, or video server failure. We develop a novel optimization objective and an efficient VN construction algorithm for building the proposed topology. In addition, we address the VN allocation failure problem by proposing VNT decomposition and reconstruction algorithms. Various simulations are conducted to verify the effectiveness of the proposed VNT, as well as that of the associated construction, decomposition, and reconstruction algorithms in terms of reliability and efficiency. The simulation results are compared with the findings of existing works, and an improvement in performance is observed.