• Title/Summary/Keyword: TV content

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Interactive Usage of Social Media for Contents Provider : Focusing on Twitter Activities of the TV Series (콘텐츠 공급자의 양방향적인 소셜 미디어 활동 연구 사례: TV 드라마 <한니발>의 트위터 활동을 중심으로)

  • Nam, Myoung Hee;You, Eun-Soon
    • Journal of Digital Contents Society
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    • v.16 no.4
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    • pp.565-573
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    • 2015
  • The development of social media in the 2000s led the unspecified individuals to band together for common interests. Social networking services served as a far-reaching tool for sharing different thoughts and interpretation of the pop culture and helped people build up close relations driven by their common interests for certain works of the pop culture. This Study introduces the TV Series as a case that displays specific patterns of communication between its producer and viewers. Producer Bryan Fuller of the Series as well as key production staffs were quite active on social networking sites with the understanding of what the audience desired and the willingness to sympathize with them, which were eagerly welcomed by the dedicated audience whose number, though, was not big. For the Hannibal production team, SNS was a means for them to just be consumers who appreciate the work instead of solely being the content provider. Their approach is quite different from unilateral marketing approaches employed in the past. Through this case, the Study aims to suggest that social networking sites serve as a powerful medium connecting producers and viewers or as an information hub, and that how interactive contents shall be delivered in the new media environment to be effective.

Autonomic Nervous System response affected by 3D visual fatigue evoked during watching 3D TV (3D TV 시청으로 유발된 시각피로가 자율신경계 기능에 미치는 영향)

  • Park, Sang-In;Whang, Min-Cheol;Kim, Jong-Wha;Mun, Sung-Chul;Ahn, Sang-Min
    • Science of Emotion and Sensibility
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    • v.14 no.4
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    • pp.653-662
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    • 2011
  • As technology in 3D industry has rapidly advanced, a lot of studies primarily focusing on visual function and cognition have become vigorous. However, studies on effect of 3D visual fatigue on autonomic nervous system have not less been conducted. Thus, this study was to identify and determine the effect that might have a negative influence on sympathetic nervous system, parasympathetic nervous system, and cardiovascular system. Fifteen undergraduates (female: 9, mean age: $22.53{\pm}2.55$) participated and were sat on a comfortable chair, viewing a 3D content during about 1 hour. Cardiac responses like SDNN(standard deviation of RR intervals), RMS-SD(root mean squared successive difference), and HF/LF ratios extracted from the measured PPG(Photo-PlethysmoGram) before viewing 3D were compared to those after viewing 3D. The results showed that after subjects watched the 3D, responses in sympathetic nervous system and parasympathetic nervous system were activated and deactivated, respectively relative to those before watching the 3D. The results showed that HF/LF ratio, Ln(LF), and Ln(HF) after viewing 3D were significantly reduced relative to those before viewing 3D. No significant effects were observed in SDNN and RMS-SD. Results obtained in this study showed that visual fatigue induced by watching 3D adversely influenced autonomic nervous system, and thereby reduced heart rate variability causing sympathetic nervous acceleration.

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A Study on the Spectatorship through Character of (<심슨가족>의 캐릭터를 통한 관객성 연구)

  • Youm, Dong-Cheol
    • Cartoon and Animation Studies
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    • s.21
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    • pp.1-17
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    • 2010
  • As animation emerged as a high value-added content business, more studies are conducted focusing on the fact that the key to the success of animation is not a story but a character. This study aims to examine the characters of , the globally loved animation, and figure out its interactive way of attracting viewers based on Spectatorship Theory, so that it can help set the nation's TV animation series to be made on the right track. To achieve this goal, it will explore various aspects including the concept of animation character, the relations between ideology and character, and the changes in design according to a social phenomenon, then based on Spectatorship Theory will analyze and suggest how the characters of fulfill the required conditions to attract viewers. In addition, it will examine the wide application of the characters of . In conclusion, unlike theatrical animation, TV animation has a characteristic that it can easily and repeatedly deliver messages to viewers over a long time, however, domestic TV animation turned out to fail to utilize the advantage. In other words, while its character has distinct individuality, it is not supported by creative and solid story line, and the character is not attractive as much as the characters of which successfully evoke sympathy from viewers. In animation, arousing sympathy from its viewers or audiences is very important, so a character that well reflects social discourse is an integral part of it. Therefore, in-depth and specialized study on animation's character is highly required for the sustainable success and growth of domestic animation.

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A New Approach to Naturalness for Still Images-Depending On TV Genre (TV화질에 있어서 자연스러움의 새로운 접근-TV장르)

  • Park, Yung-Kyung
    • Science of Emotion and Sensibility
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    • v.13 no.1
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    • pp.251-258
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    • 2010
  • 'Naturalness' is the important "ness" which is a key factor in image quality assessment. 'Naturalness' is a representive factor depending on the context of the image which arouses different emotions. The Image Quality Circle was split into two steps. The first step is predicting the visual perceptual attribute which are lightness, colourfulness, hue and contrast. The next step is SSE which is dependent to image contents. In this study the image contents are grouped in genres. The images were rendered using four different colour attributes which are lightness, contrast, colourfulness and hue. Using a scale, the score of image quality and SSE was asked to each participant for all rendered images. A seven-point category scale of increasing amount of "ness" is used as a quantitative adjectives sequence. The image quality model was built by combining the SSEs for each scene. The SSEs, where vividness is common, are considered as independent variables to predict the image quality score. Then the vividness model was built using colour attributes as variables to predict the vividness of each scene (genre). Vividness is an important factor of naturalness which the meaning is different for all scenes that links the naturalness and image quality. The vividness meaning was different for each scene (genre). Therefore, the colour attributes that express the vividness would depend on the image content.

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Microstructural Analysis of SBR Blends Using Infrared Spectroscopy (적외선 분광법을 이용한 SBR 혼합물의 미세구조 분석)

  • Kim, Yeowool;Choi, Sung-Seen
    • Elastomers and Composites
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    • v.49 no.2
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    • pp.103-109
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    • 2014
  • Blends of emulsion SBR (E-SBR) and solution SBR (S-SBR) were prepared, and their microstructures (styrene, 1,2-unit, cis-1,4-unit, and trans-1,4-unit contents) were analyzed by Fourier transform infrared spectroscopy (FTIR) with transmittance mode. Method to measure absorbance by valley-to-valley baseline (TV) is objectively reasonable, but has a demerit which peak intensity of the cis-1,4-unit cannot be correctly measured. In order to obtain information for the four microstructures including cis-1,4-unit, measurement methods without correction (TM) and correction to 99% transmittance (TB) were compared to the TV method. Results obtained by the TB method were closer to those obtained by the TV one than those obtained by the TM. The microstructures were determined from the absorbances obtained by the TM and TB methods according to the ISO/FDIS 21561:2005(E). Variations of the styrene, 1,2-unit, and trans-1,4-unit contents with the blend ratio of E-SBR/S-SBR showed relatively good linearities, and there was no big difference between results obtained by the TM and TB methods. Variations of the cis-1,4-unit content with the blend ratio absolutely did not show linearities irrespective of the TM and TB methods.

Image Quality for TV Genre Depending on Viewers Experience (시청자 경험에 의한 TV장르별 화질)

  • Park, YungKyung
    • Journal of Broadcast Engineering
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    • v.26 no.3
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    • pp.308-320
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    • 2021
  • Conventional image quality studies have been focused on 'naturalness' and has relied on memory color. Memory colors are mainly formed for familiar objects with prior experience, and the more faithfully these memories are reflected, the more naturalness of the reproduced image quality increases. In particular, the brightness and saturation of memory colors play an important role in increasing the preference of image quality as well as naturalness. Therefore, in the case of existing image quality studies, image quality characteristics were studied focusing on natural objects and people with memory. We extracted representative images of each genre (sports, documentaries, news, entertainment and music, and movies), adjusted the brightness, contrast, and saturation of each image, and conducted an experiment to evaluate perceived quality. Based on situational context, the results of this classification indicated that genres of television content can be divided into two categories: proximate and indirect experiences. Proximate experience best characterizes outdoor sports, dramas, and nature documentaries, where their image qualities have shown to have a strong correlation with brightness and contrast. On the other hand, indirect experience best characterizes news, music shows and SF/action movies. The image quality perception for indirect experiences was shown to be closely related to and optimized by contrast and saturation.

TECHNOLOGIES FOR REDUCING POWER CONSUMPTION OF PDPS IN PIONEER

  • Uchidoi, Masataka
    • 한국정보디스플레이학회:학술대회논문집
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    • 2004.08a
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    • pp.159-163
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    • 2004
  • We have introduced fourth generation PDPs last year. The performance of these PDPs is the highest level among TV displays. At the same time the power consumption of them has reached to the lowest level among FPDs (Flat Panel Displays). High panel luminous efficacy and low address power are necessary for the reduction of total power consumption. Following technologies have been developed and applied to the fourth generation PDPs. High panel luminous efficacy: T-shape electrode, waffle rib structure, high Xe content gas Low address power; CLEAR driving method, etc.

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A Study on the Improvement of Tax Incentive for the TV Content Production Industry (방송콘텐츠 제작산업의 세제 인센티브 개선에 관한 연구)

  • Yim, Jungsu
    • Proceedings of the Korea Contents Association Conference
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    • 2019.05a
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    • pp.121-122
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    • 2019
  • 이 연구는 실천적 차원에서 방송콘텐츠 제작산업을 활성화시키기 위한 세제혜택의 개선방안을 다루었다. 콘텐츠 제작규모가 커짐에 따라, 투자를 얼마나 유치할 수 있는지가 콘텐츠의 질을 결정하는 데 중요한 요인으로 작용하고 있다. 중소기업 대상 지원정책이나 벤처기업 지원정책 등이 방송콘텐츠 제작산업에도 적용될 수 있지만, 방송콘텐츠 산업의 특성상 실질적인 혜택이 거의 없는 것이 현실이다. 영상콘텐츠제작관련 세제혜택이 있지만 드라마, 애니메이션 등 일부 장르에 국한되어 있다. 이 연구는 관련정책의 개선이 필요함을 주장하고, 제도의 개선안을 제시한다.

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Children Broadcast Program's Absence : Focusing on Animation (어린이콘텐츠 부재에 대한 제안 : 애니메이션 중심으로)

  • Ahn, Jong-Hyeck;Kim, Hyo-Yong
    • The Journal of the Korea Contents Association
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    • v.11 no.4
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    • pp.155-163
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    • 2011
  • In television broadcasts, There is an acute shortage of children's content. Children's program has no place to exist because of economical approach. Popular program which is supported by advertisement spot on broadcast's table of program. Children will be leading part of our society. If this environment has lasted for long period, children will lose emotional and cultural identity. A few powerful nation of culture encroach our culture industry. Many nation such as England, Canada, France, and Japan implement protectionist policy for culture from the government. First of all, it should be appreciate children' content is foundation for future content industry.

A Method of Color KANSEI Information Extraction in Video Data (비디오 데이터에서의 컬러 감성 정보 추출 방법)

  • Choi, Jun-Ho;Hwangi, Myung-Gwon;Choi, Chang;Kim, Pan-Koo
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2008.10a
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    • pp.532-535
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    • 2008
  • The requirement of Digital Culture Content(Movie, Music, Animation, Digital TV, Exhibition and etc.) is increasing so variety and quantity of content is also increasing. The Movie what majority of the digital Content is developing of technology and data. In the result, the efficient retrieval service has required and user want to use a recommendation engine and semantic retrieval methods through the recommendation system. Therefore, this paper will suggest analysing trait element of digital content data, building of retrieval technology, analysing and retrieval technology base on KANSEI vocabulary and etc. For the these, we made a extraction technology of trait element based on semantics and KANSEI processing algorithm based on color information.

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