• Title/Summary/Keyword: Supply-Demand

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An Analysis of Demand-side Factors in Korea's Movie Industry (한국 영화산업의 수요 측면 변수 분석)

  • Cho, Byung-Ki;Koh, Chan
    • Journal of Digital Convergence
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    • v.8 no.2
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    • pp.103-114
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    • 2010

  • People generally focus on the supply side when conducting a study on the movie industry. However, to understand the movie industry better, one needs to analyze both sides - the demand and supply of movies. This paper analyzes demand-side factors that have long been taken for granted in Korea's movie industry. The study used data for 1991~2008 on the following demand-factors : the average ticket prices, the number of working days and hours, the average personal income, the number of spectators for the two major professional sports, cable TV, the number of movies released each year and the number of movie screens. This study shows that ticket prices do not conform to the law of demand. According to the law of demand, increasing price leads to a decline in demand. However, in reality, the number of viewers went up along with ticket prices. The study found that demand for movies was correlated to income levels and leisure time. An increase in the number of leisure hours and income levels pushed up demand. Contrary to general belief, a growth in the availability of substitutes, such as professional sports(soccer and baseball), did not result in a fall in demand for movies. The audiences for both sports and movies grew simultaneously as the amount of leisure time increased. Contrary to the general expectations that more diversified genres of movies will draw larger audiences by satisfying different individual tastes, the diversification had little impact, but the number of movie screens was positively correlated with audience size. In sum, changes in ticket prices and the quantity of substitutes had little influence on demand in the movie industry. Rather, it was the supply side of the industry that induced demand.

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A Comparative Case Study on Supply Chain Management and Strategy of Global Semiconductor Companies (글로벌 반도체기업들의 공급체인 관리와 전략에 대한 비교사례 연구)

  • Kwun, Young-Hwa
    • International Area Studies Review
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    • v.20 no.4
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    • pp.91-119
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    • 2016

  • As the 4th industry is introduced these days, so the demand of various semiconductors is growing in the market. And global semiconductor companies in semiconductor industry are responding to this demand by facilitating innovation. Meanwhile, there has been done many studies regarding supply chain for a long time. And the study of supply chain in semiconductor industry has often been carried out until now. But there were no enough case studies regarding the supply chain of semiconductor company. Therefore, this study carried out a comparative case study for global semiconductor companies' supply chain and compared each companies' supply chain management and strategy. In conclusion, all the companies are executing supply chain management in an aggressive, systematic and organized way, and there were a lot of similarities and a few differences among these companies in supply chain management. Furthermore, each company has a unique way for supply chain strategy. Lastly, this study suggested some messages which are helpful for their supply chain strategy.