• Title/Summary/Keyword: Successful attributes

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An Analysis of Consumer Preferences for Internet Medical Information Service in China Using the Multi-Attribute Utility Theory (다속성 효용이론을 활용한 중국시장에서의 인터넷 의료정보 서비스 선호속성 분석)

  • Kim, Kyoung-Hwan;Chang, Young-Il
    • Journal of Information Technology Applications and Management
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    • v.16 no.4
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    • pp.93-107
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    • 2009
  • This study investigated consumer preferences for Internet medical information service in China using the multi-attribute utility theory. The multi-attribute utility theory is a compositional approach for modeling consumer preferences wherein researchers calculate the overall service utility by summing up the evaluation results for each attribute. We found that Chinese Internet medical information users consider the availability of information and quick response to be the most important attributes. Further, they think that the comment feature is less important as compared to other attributes such as costs and updates. In addition, we found that the Internet users having more Internet experience consider these attributes to be more important as compared to the people who are just beginning to surf the Internet. For any successful Internet business, Internet marketers should assess individual-level preference and accordingly organize a fresh campaign. As of now, Internet marketers need estimation methods to predict the market performance of new services in many different business environments. We believe that the multi-attribute utility theory is a useful approach in this regard.

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Effects of Attributes of Food Courts and Emotions on Customer Revisit Intention (푸드코트 속성과 감정이 고객 재방문에 미치는 영향)

  • Jo, Hayoung;Lee, Hyunjoo;Choi, Jinkyung
    • Journal of the Korean Society of Food Culture
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    • v.31 no.1
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    • pp.73-80
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    • 2016
  • The purpose of this study was to identify the change attributes of food courts inside department stores or shopping centers, which are becoming more sophisticated and gentrified. A survey was conducted regarding customer satisfaction level of food services, which influences customers' revisit behavioral intentions, to provide future development direction. Using an exploratory factor analysis, 55 questions on food and beverage service, atmosphere, comfort, sanitation, and food quality were produced. This study tested how these choice factors affect customers' positive or negative impressions of their dining experiences through multiple regression analysis. Results indicate that 'food service' was the most important factor contributing to customers' positive impressions along with higher revisit behavioral intentions. On the contrary, respondents who received poor 'food service' had higher negative impressions with low revisit intentions. The results and findings of this study will positively influence marketing and customer relationship management and thus help design of successful strategies for food court development.

Application of Mahalanobis Taguchi System for Analysis of Multivariate System (Mahalanobis Taguchi System을 이용한 다변량 시스템의 해석에 관한 연구)

  • Hong, Jeong-Eui;Kim, Yong-Beom
    • Proceedings of the Safety Management and Science Conference
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    • 2005.11a
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    • pp.300-310
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    • 2005
  • Mahalanobis Taguchi System (MTS) is developed by Genishi Taguchi as a part of his quality engineering methodology. The basic idea of Taguchi's quality engineering is looking for the way of effectiveness of analyzing multivariate system. In the MTS, with the standardized variables of healthy normal data, Mahalanobis Distance(MD) calculated and that can be discriminate between normal and abnormal objects. If this discrimination process is successful, next step is optimization which is try to reduce number of attributes by neglecting less effective attributes to MD. Orthogonal Array (OA) and Signal to Noise ratio (S/N) are used to evaluate the amount contribution of each attribute to the MD. Wisconsin Breast Cancer study, from machining learning repository at University of California at Irvine, used for examining the discriminant ability of MTS.

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A Study on the Business Strategy of Smart Devices for Multimedia Contents

  • Lee, Hong-Joo
    • Journal of Information Processing Systems
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    • v.7 no.3
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    • pp.543-548
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    • 2011
  • Information technology is changing the business value chain and business systems. This situation is due to the business value chain and the value creation factors in business. Technology companies and researchers are developing new businesses, but many companies and researchers cannot find successful ways to analyze and develop a business in a specific way. In this paper, first, the value creation motive in business is analyzed through a literature review. Second, business attributes are analyzed, while considering the value creation motive and the business factors in management. Finally, the business attributes of information technology are studied through a review of previous research papers on this topic.

A Study on Family Restaurant Customer Satisfaction Evaluation (패밀리 레스토랑의 고객만족 IPA 분석에 관한 연구)

  • 양태석;박준규
    • Culinary science and hospitality research
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    • v.8 no.2
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    • pp.173-195
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    • 2002
  • In Korea, most family restaurants run on interior, menu and service of nearly the same approach. This fact indicates that product itself is no longer a primary source they can rely on to compete successfully. To survive the keener competition, family restaurants need to come up with new management strategy. The kind of strategy that is fundamentally differentiated from the existing ones are required, by thoroughly analyzing what customers want. The purpose of this study was to examine the actual status of family restaurants, how much they were considered significant by their customers, and how much satisfaction the customers felt. There are some limitations in this study, which should be taken into account by future researches for more successful results: First, income was one of the demographic variables investigated in this study. Second, it's easy to find out the disposition of those in their 20s, but there were a lot of difficulties in identifying the family restaurant significance and satisfaction of people in their 30s and over. Third, this researcher was too subjective in sorting out tile significance and satisfaction attributes, which made it hard to test the validity of the selected attributes.

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Exploring Factors of Knowledge Management Technology Investment (지식경영 시스템 투자를 위한 기업 조직문화 요소에 대한 연구)

  • Heejun Park;Duke H. Jeong;Seungho Ahn
    • Journal of Information Technology Applications and Management
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    • v.10 no.4
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    • pp.1-13
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    • 2003
  • The Knowledge Management (KM) technologies has been implemented to improve customer relationship and to develop new products and services in many organization. However, current review of articles and journals about implementations of KM reveals that effectiveness on the KM implementation is depended on an organizational culture that supports knowledge sharing. The purpose of this research is to explore the possible relationship between specific organizational culture attributes of the successfully KM technology implemented organization to improve customer relationship and to develop new products and services. The OCP and the KMTP instruments were used to identify and rank the most critical organizational culture attributes of promoting successful KM technology implementation to improve customer relationship and developing new products and services. Data were collected from twenty six US organizations involved in a KM implementation effort.

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Assessment of the Knowledge Management Technology Implementation as a Function of Organizational Culture Orientations (조직 유형과 지식 경영시스템 성공도 관계에 대한 연구)

  • Jeong Duke H.;Park Hee J.;Ahn Seoung ho
    • Journal of Information Technology Applications and Management
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    • v.11 no.3
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    • pp.137-145
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    • 2004
  • The purpose of this research is to explore the possible relationship between the successful implementation of knowledge management technology and specific organizational culture orientations. Data used to test hypothesis derived for this research were obtained from 227 responders from the Organizational Culture Profile (OCP) survey instruments and 67 responders from the Knowledge Management Technology Profile (KMTP) survey instruments representing 26 separate organizations. The OCP provides a profile of an organization's culture orientations while the KMTP provides a profile of the organization's degree of the KM technology implementation success. The results of this research suggests that employees of organization which are more successful in implementing KM technology have identified organizational cultures that embody a healthy mixture of both production-oriented and people-oriented attributes indicative of the culture orientation.

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Assessing the Success of Knowledge Management Technology Implementation as a Function of Organizational Culture Orientations

  • Park, Heejun;Ph.D.
    • Proceedings of the CALSEC Conference
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    • 2004.02a
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    • pp.83-88
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    • 2004
  • The purpose of this research is to explore the possible relationship between the successful implementation of knowledge management technology and specific organizational culture orientations. Data used to test hypothesis derived for this research were obtained from 227 responders from the Organizational Culture Profile (OCP) survey instruments and 67 responders from the Knowledge Management Technology Profile (KMTP) survey instruments representing 26 separate organizations. The OCP provides a profile of an organization's culture orientation while the KMTP provides a profile of the organization's degree of the KM technology implementation success. The results of this research suggests that employees of organization which are more successful in implementing KM technology have identified organizational culture that embodies a healthy mixture of both production-oriented and people-oriented attributes indicative of the [9,9] culture orientation.

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Molecular Signalling Mechanisms Involved in the Development of Fertilizing Capacity by Mammalian Spermatozoa

  • Jones, Roy
    • Korean Journal of Animal Reproduction
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    • v.23 no.4
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    • pp.353-358
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    • 1999
  • Four important attributes for successful fertilization by a spermatozoon are (ⅰ) correct morphology, (ⅱ) correct presentation of egg recognition and fusion molecules, (ⅲ) progressive motility and (ⅳ), correct transfer of signalling molecules from sperm to egg for activation of development. In this presentation, these topics will be described and illustrated with emphasis on the endogenous control mechanisms that enable spermatozoa to respond to external signals. (omitted)

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The Service Recovery Strategies, Customer Satisfaction, Customer Loyalty

  • Kim, Gye-Soo
    • International Journal of Quality Innovation
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    • v.8 no.1
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    • pp.76-86
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    • 2007
  • This paper reports on a study investigating key attributes of service recovery strategies in internet shopping mall. In theses day, service recovery has received important attention in the service operation management literature. Service recovery involves those actions designed to resolve problems, alter negative attitudes of dissatisfied consumers and to ultimately retain these customers. The study examined that service recovery strategies (apology, compensation) impact on the customer satisfaction. And customer satisfaction impacts on customer loyalty with SEM (Structural Equation Modeling). This study can be used a strategic implication for internet shopping mall managers to develop successful service recovery strategies.