• Title/Summary/Keyword: Successful Strategy

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An Implementation Strategy of Intergrated Information Systems Through ERP : A Case of Firm A (ERP를 통한 통합정보시스템의 구현 전략 : A기업의 사례)

  • Oh, Jae-In
    • Korean Management Science Review
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    • v.15 no.2
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    • pp.83-90
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    • 1998
  • Today, ERP becomes very popular as a vehicle of implementing an integrated information system since this package not only facilitates reengineering but also provides the function of generating consolidated financial statements. Yet a successful introduction strategy on the integrated information system needs to be set up because ERP has weaknesses as well as strengths. The strengths include the prompt reaction to environmental changes, the integrated management of information, the adoption of open systems, and the selection of modules according to functionsl However, the weaknesses of ERP include the provision of only basic functions, the development of package on international standard processes, and possible disadvantages to small and medium-sized firms. This paper is to suggest recommendations on the implementation strategy of ERP as an integrated information system. According to the case study with Firm A that has successfully implemented an ERP package, the most significant advantage of adopting ERP was that Firm A was able to implement an integrated information system for only six months. Finally, this research generates suggestions, such as the importance of the project team structure, the sufficient amount of time for education, and the minimization of the package modification.

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A Portfolio Model for National IT R&D Strategy Project Selection Methods

  • Ryu, Dong-Hyun;Lee, Woo-Jin
    • Journal of information and communication convergence engineering
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    • v.9 no.5
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    • pp.491-499
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    • 2011
  • In this paper, we offer a new strategic portfolio model for national IT R&D project selection in Korea. A risk and return (R-R) portfolio model was developed using an objectively quantified index on the two axes of risk and return, in order to select a strategic project and allocate resources in compliance with a national IT R&D strategy. We strategize using the R-R portfolio model to solve the non-strategy and subjectivity problems of the existing national R&D project selection model. We also use the quantified evaluation index of the IT technology road map (TRM) and the technical level reports (TLR) for the subjectivity of project selection, and try to discover the weights using the analytic hierarchy process (AHP). In addition, we intend to maximize the chance for a successful national IT R&D project, by selecting a strategic portfolio project and balancing the allocation of resources effectively and objectively.

Parallel Implementation Strategy for Content Based Video Copy Detection Using a Multi-core Processor

  • Liao, Kaiyang;Zhao, Fan;Zhang, Mingzhu
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.8 no.10
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    • pp.3520-3537
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    • 2014
  • Video copy detection methods have emerged in recent years for a variety of applications. However, the lack of efficiency in the usual retrieval systems restricts their use. In this paper, we propose a parallel implementation strategy for content based video copy detection (CBCD) by using a multi-core processor. This strategy can support video copy detection effectively, and the processing time tends to decrease linearly as the number of processors increases. Experiments have shown that our approach is successful in speeding up computation and as well as in keeping the performance.

A Study on the Reproduction Strategy through the Planning Process of Baby Shark

  • Cho, Hyung Kyung
    • International Journal of Advanced Culture Technology
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    • v.8 no.3
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    • pp.101-105
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    • 2020
  • In this study, the aim is to understand the strategy of video content production with the case of the baby shark development process of Pink Fong Company, the content is described about the successful planning and strategy of baby shark which has become a global content, and the main point describes the planning of the production process and marketing strategies for each country. The findings of the conclusions resulted in the application of the standards of globalization and the local understanding of culture as the main factors for content success. If the Pink Pong Company's method is applied through this, it is possible to apply what is the main issue of creative content production Reproduction in the future.

A Study on Evaluation Process of Hotel Management Strategy (Resort Hotel 경영전략 평가에 관한 소고)

  • Han, Seung-Youb
    • Korean Business Review
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    • v.3
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    • pp.155-182
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    • 1990
  • The objective of this study is on evaluation process of resort hotel management strategy. Therefore, in this study, we find try to a successful implemantation of resort hotel feasibility study and management strategy by systematizing and materialinzing the theory of resort hotel. And we have also investigated and analyzed the real status of resort hotel and then worked out the problem, and estabilished a plan for feasibility determination of resort hotel, he results of this study are as follow: 1) We need to characterize, matenance, develop the benefits of resort hotel. 2) We need to know how to establish model and facilities of resort hotel. 3) We have to inclease quality and quantity of employee's service. 4) We need to effort to satisfy customer's needs and wants through improvising and enlarging facilities of resort hotel. 5) We need to specialize the quality of F & B division. 6) We need to improve the hotel image, promote sales through promotion tools like avertisement, publicity, personel selling, sales promotion.

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A Refined Strategic Canvas of Blue Ocean Strategy Based on the Business Evolution (비즈니스 진화에 기초한 블루오션 전략캔버스의 개선에 관한 연구)

  • Song, Chang-Yong
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.35 no.3
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    • pp.210-216
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    • 2012
  • Recently, it is not sufficient that contemporary firms satisfy customers to be really successful, they must create new value. To do so, many firms focus on the blue ocean strategy. The blue ocean strategy proposed the strategic canvas as a main tool for identifying the opportunities for value differentiation. It is easy to understand and for the use, but has weakness that is a unclear procedure to make it done. To complement its weak point, this study proposes a refined strategic canvas based on the concept of the business evolution that comes from a discontinuous evolution trend of 5 stages known as customer expectation.

Thailand's Innovative Strategy on ICT for Nation-Building

  • Chareonwongsak, Kriengsak
    • Journal of information and communication convergence engineering
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    • v.16 no.4
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    • pp.221-227
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    • 2018
  • Nation-building comprises activities related to creating good, smart and courageous people, building a system that supports the nation's people to live together in an orderly way and building a context that facilitates the nation's people and the nation's system to undertake its duties to the fullest capacity, under the agreed ideology. The process of nation-building is complex and there are many components that contribute to the success of nation-building. As the world is developing towards the knowledge society in the present time, ICT is one tool that will help make the process of nation-building, easier, faster and more successful. Therefore, this article aims to analyze how ICT is important to nation-building covering all aspects of economics, politics and society and involving, people, systems and contexts of Thai society, to explain the present ICT situation in Thailand; and to recommend Thailand's innovative strategy on ICT for nation-building.

A Study on the Influence of Franchise PC Game Rooms Store Attributes on Store Selection Behavior (프랜차이즈 피씨방 점포선택속성이 점포선택행동에 미치는 영향)

  • Seong, Baiksoon
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.11 no.3
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    • pp.231-240
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    • 2015
  • This study empirically analyzed the relationship between the franchise pc game rooms selection behavior and revisit, recommendations. Select Properties from the franchise pc game rooms store is ease of access, computer specifications, pleasant environment, brand power and pricing strategy. Korean franchise industry is in spite of the short history of just over 30 years growing very fast. Especially pc game rooms store is 14,782 in 2012 years, pc game rooms store is operated by franchise form 10.6%, 87.9% operated by private, co-operation was confirmed at 1.5%. Conclusions are as follows. First, factors that significantly affect the degree of revisit has been identified as computer specifications, pleasant environment, brand power. Second, the recommendation is an important factor of the computer specifications, brand power, pricing strategy. Finally, franchise pc game rooms successful strategy has excellent computer's specifications, it needs a promotion strategy to attract pc game tournaments to be notified of brand power. We can also see that running is an important factor in a pleasant environment and a flexible pricing strategy.

A Study on the urban Characteristics of Design for Urban Regeneration based on Cultural Strategy -Focused on the case of Ruhrgebiet, Germany- (문화주도형 도시재생의 계획적 특성에 관한 연구 -독일 루르지역의 주(州)정원박람회를 중심으로-)

  • Park, Jong Ki
    • KIEAE Journal
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    • v.13 no.4
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    • pp.75-86
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    • 2013
  • Under the powerful influence of economical and social transformation, namely Post-Industrialization since the 1980's, old industrial cities in western europe faced a severe urban crisis such as high unemployment rates, demographic decline, urban slums, lack of infrastructures and economic shocks. In order to overcome their urban decline, They had to attempt to find a creative re-modelled and re-imaged Urban Development Strategy for the future. Thus Urban Regeneration has been a serious issue of debate in europe. First of all, Urban Regeneration based on cultural strategy have played an increasingly important role in the Post-Industrial cities and regions since 1980's. The purpose of this study is to find out the organized characteristics of Urban Regeneration based on Cultural Strategy by analyzing successful overseas case "Landesgartenschau in Ruhrgebiet, Germany, where has been changed from an old industrial city to a Culture-Service- based City significantly over last several years. It's inner-city old industrial areas with amount of derelict under-used industrial Heritages have been remodelled and reimaged to a creative and attractive public spaces involving Arts and cultural activity by Urban Regeneration based on Cultural Strategy, namely, "Landesgartenschau".

Business Strategy of Fast Fashion -A Case Study of Zara- (패스트 패션의 비즈니스 전략 -자라의 사례 연구-)

  • Kim, Gihyung;Lee, Seunghee
    • Journal of the Korean Society of Clothing and Textiles
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    • v.38 no.2
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    • pp.175-190
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    • 2014
  • This study analyzes the business strategy of fast fashion through Zara, a successful fashion brand from Inditex Spain. An in-depth case approach is adopted based on extensive secondary research that includes literature and press releases published in Korean as well as English. The findings of this research demonstrate a speedy and flexible process occurring in the supply chain of its fast fashion business and the cooperation between the company's headquarters and international subsidiaries. Zara's headquarters executes four representative strategies: competitive market research, an integrated organizational structure, small quantity batch production, and a specialized distribution system. Zara's international subsidiaries execute their own four representative strategies: differentiated international expansion, independent human resource management, small but fundamental IT, and maximization of store resources. These two core parts intimately work together to satisfy target customers all over the world by bringing competitive advantages to the fashion business and represent a key concept of Zara's business strategy. The main drawbacks of case studies are limited validity and representativeness restraining the potential for making generalizations. However this case is considered sufficient to provide valuable insight and improve the understanding of operation strategy in fast fashion.