• 제목/요약/키워드: Strategic development plan

검색결과 310건 처리시간 0.029초

가맹본부와 가맹점 사업자간 문제점 및 동반성장에 관한 연구 (The Study of Win-Win Growth and Problems Between Franchisor and Franchisee)

  • 박상금;이강원;최용훼
    • 한국프랜차이즈경영연구
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    • 제6권2호
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    • pp.31-49
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    • 2015
  • The purpose of this study was to propose a policy development plan for win-win growth between franchisor and franchisee by investigating success factors of win-win growth on the basis of the problems between franchisor and franchisee. There are many small scale franchise businesses in Korea that have not achieved an economy of scale compared to the developed countries. The conflicts between franchisor and franchisee have continued due to a lack of social trust which comes from an excessively high ratio of business failure and big firms' expansion into franchise business, then again, the perception of relations between the topdog and the underdog causes many problems. As franchise is the industry based on common people that helps service industry advance and competitiveness of the self-employed improve, it needs to be activated as the higher value-added business by promoting establishment of business and strengthening foundation of related industry. A matter of mutual cooperation and win-win growth between franchisor and franchisee is important not only for the sound development of franchise industry but also for the stable growth of nation's economy. Thus, this study suggested a policy development plan for win-win growth between franchisor and franchisee by analyzing success factor of win-win growth based on the problems between franchisor and franchisee. The results of the study provide the important strategic way towards mutual growth and maintaining cooperative relationship between franchisor and franchisee in Korean franchise industry.

해운물류정보시스템의 활성화를 위한 실태분석 연구 (A Study on the Actual Condition Analysis for Shipping Logistics Information System Activation)

  • 김덕일;김명재;김성규;안기명
    • 한국항해학회지
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    • 제24권5호
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    • pp.343-360
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    • 2000
  • The information technology(IT) development of telecommunication, along with the informationalization over the world, enables the firms to process their inner and outer operations through Electronic Data Interchange (EDI) system. And the concept of logistics has become more important to the enterprises in strategic sense because it had aggrandized itself to more comprehensive and integrative concept. Also the world shipping market is more competitive than any other market. In these environment, to maintain competitve power, shipping firms process operations by Logistics Information system(LIS), And then, reduce the working processes, working time and its costs. So the LIS has become more important in developing our national logistics system and industry. Therefore, this study purposes on empirically analyzing the activation factors of shipping LIS and the relationship these factors with logistic performances in the shipping industry. Considering environments of Shipping logistics information system, this study sets up the research model and hypothesis to examine the activation factors of shipping LIS and the relationship these factors with logistic performances. We used the field data on the 163 numbers of firms(29 overseas shipping companies and 133 forwarding Agency) to get the empirical evidence. According to the study results, The shipping LIS activation factors which the sample firms recognized as important: were top manager's support, well structured communication channel, strategic plan's connection and inner informationalization level. And IS organization & human resources, IS discipline & training, software development, IS organizational alignment, database management system, information standardization, competitive advantage, financial support and government support represent partially significant. Also, the current shipping LIS's main problems are expensive system cost, standardization of working process's, institution's imperfection and system's interaction defect. So these problems must be improved to activate shipping LIS.

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21 세기 지식정보화시대 패러다임 전환과 농촌지도사업 활력화 방안 (Paradigm Shift for the 21st Century of Knowledge Information Era and Measures for Activating Agricultural Extension Services)

  • 김진군;박성준
    • 농촌지도와개발
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    • 제7권2호
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    • pp.279-288
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    • 2000
  • Agricultural extension services in Korea are faced with increasing demands for more efficient production and managerial technology according to globalization and free trade system. At the same time, three steps of organizational restructuring in 1998 and 1999 resulted in decreased number of organization and manpower, thus, resulting confusion in implementing extension services. To cope with the international and national challenges, Korean agricultural extension services should try paradigm shift including the followings; 1. To establish identity of agricultural extension services in Korea through making laws and regulations in terms of concept, roles, principles. implementation and methods. 2. To implement vitalizations plan through enhancement of national extension service such as food production. raising local specialty products for domestic consumption and producing strategic agricultural products for export. expanding capability of rural women, increasing opportunity for management consultation, supporting digital technology information, and promoting morale and capability of extension educators. 3. To reform agricultural extension system through adjusting the functions of extension service of the Rural Development Administration, regionalizing city and county extension center to provincial level, and changing the status of directors of extension centers from city /county to national government.

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우리나라 대학도서관의 발전전략 및 로드맵 작성에 관한 연구 (A Study on the Development Strategy & Road Map of Academic Libraries in Korea)

  • 곽동철
    • 한국문헌정보학회지
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    • 제40권4호
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    • pp.141-164
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    • 2006
  • 본 연구의 목적은 우리나라 대학도서관 경영의 활성화 및 지식강국화를 위해 제반 사항들을 다각적으로 고려하면서 국가적 차원에서 추진해야 할 중 장기 발전 방향을 모색하는 것이다. 이를 위해 본 연구에서는 대학도서관의 현안사항 및 문제점을 조사 분석하고, 그 결과를 중심으로 대학도서관의 발전전략을 수립하고, 대학도서관의 추진 사업별 개선 방향을 마련하였다. 이와 함께 본 연구에서는 이러한 사항들을 종합적으로 고찰하여 국가적 차원에서 추진해야 할 대학도서관 정책 로드맵을 작성하여 제시하였다.

중국의 "일대일로" 창의와 두만강 지역 주요 항만의 협력방안에 관한 연구 (A Study on China's "the Belt and Road" Initiative and the Collaboration Scheme for the Main Ports in Tumen River Region)

  • 이종석;이설
    • 대한안전경영과학회지
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    • 제23권1호
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    • pp.31-38
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    • 2021
  • port is the intersection of highway, railway, waterway and other transportation modes, and is the key to realizing integrated transportation. There are many excellent ports around the Tumen River Region. With the obvious location advantages, Tumen River Region is an important part of Tumen River regional cooperation and development, and is the key to realizing the "borrow port to sea", which is raised in "China Tumen River regional cooperation and development planning outline -- regard Changjitu area as the development and opening leading area" (referred to as "planning outline"). This paper focus on the main ports in the Tumen River region, taking them as the research object. Furthermore, the paper makes the strategic plan for the port cluster in the Tumen River region as well as puts a collaboration scheme is proposed by analyzing the research reviews of the Tumen River region and the present situations of the main ports.

효율적인 전자상거래 구현을 위한 추진전략에 관한 연구 (Development of a Strategic Plan for Technical and Implementational Issues in Implementing Electronic Commerce)

  • 임춘성;김인주;이승창;박형근;서종욱
    • 한국전자거래학회:학술대회논문집
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    • 한국전자거래학회 1997년도 한국전자거래학회 종합학술대회지
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    • pp.1-19
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    • 1997
  • $\square$ 정부, 기업, 유관기관이 각각의 역할을 충실히 상호연계 정부: 기반구축을 위한 환경정비 민간부분: 기업과 유관기관은 정보기술의 개발과 표준개발 등 $\square$ 기업이 전자상거래를 효과적으로 그 기업에 맞은 전자상거래를 구현 자사의 정보수준과 적용범위를 명확히 분석 정보기술의 동향을 파악한 후 전자상거래 도입에 필요한 기본기술과 전자상거래로 구현 및 업무처리에 대한 응용기술로 그 우선 순위를 결정 자사의 정보기반에 알맞는 전자상거래 대응전략을 세우기 위해 고려하여야 함 $\square$ 초고속 정보통신망 사업을 통해 국가 정보화기반을 마련하여 전자상거래의 조기 정착을 위한 환경을 정비 정부나 기업들도 업종별 표준 및 과 국내 표준을 시급히 정하여 국제 표준에 우리의 의사를 반영해야 함. $\square$ 전자상거래 응용면에서는 인터넷 기반의 전자상거래를 통해 중소규모의 기업들도 전자상거래에 참여 가능 대기업들의 새로운 파트너 및 경쟁자로 부각되게 되었음. 전자상거래가 단순히 정보통신기술들의 집합체로서가 아니라 기업들의 경영전략으로 인식되어야 함.(중략)

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부산지역 항만물류클러스터의 전략적 발전방안에 관한 연구 (A study on the Strategic Development Plan of the Port-logistics Cluster in Busan)

  • 이동희;류동근
    • 한국항해항만학회:학술대회논문집
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    • 한국항해항만학회 2007년도 추계학술대회 및 제23회 정기총회
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    • pp.257-258
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    • 2007
  • 급변하는 동북아 항만물류환경 속에서 부산항이 동북아 물류중심지로 발전할 수 있는 방안을 모색하기 위해서 SWOT/AHP 분석을 이용하여 부산지역 항만물류클러스터를 둘러싸고 있는 대내외적인 환경 중 중요한 요인들을 파악하여 각 요인들에 대해 쌍대비교 평가를 수행한 후 우선순위를 도출하여 부산지역 항만물류클러스터를 발전시킬 수 있는 전략적 방안을 제시하고자 하였다. 도출된 우선순위를 바탕으로 전략수립의 단계는 제시하였지만, 전략별 세부추진방안은 구체적으로 제시하지 못하여 차후 연구가 수행되어야 할 것이다.

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Herbal pathies (Unani, Ayurveda) need to review their way of research

  • Parray, Shabir ahmad;Parray, Zahoor ahmad;Zohaib, Sharique;Iqbal, Syed mohd faisal;Ahmad, Suhail
    • 셀메드
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    • 제7권1호
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    • pp.2.1-2.3
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    • 2017
  • World health organization has recently published a strategic plan for the development and promotion of traditional system of medicine. Herbal pathies especially Unani and Ayurvedic systems of medicines have great scope in this aspect. But, there are several problems with these pathies in the current era, as the way of research and identification is still on classical system. The correct identification of medicinal plant is one of the major problems in both the system. This should be corrected with the modern tools and techniques. The various types of data including recent discoveries, economical growth, ethnobotanical literature and extremely rapid increase in herbal journals and books have emerged great scope for these pathies. At the same time several challenges and threats are present including herb-drug interaction, false reports, toxicity studies etc. In this review paper, opportunities, threats, and researches to be focused will be discussed.

엔터테인먼트 콘텐츠의 대일본 진출 마케팅전략 (Marketing Strategy of Entertainment Contents in Japan's Market)

  • 이찬도
    • 통상정보연구
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    • 제10권4호
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    • pp.251-275
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    • 2008
  • South Korea has spend billions planing for entertainment contents development, exporting contents, developing strategies for overseas marketing. But one piece of the plan may be missing: The ability of corporations to continue to provide vital services. Over the years, a number of studies have examined korean waves and have reached the same conclusion: starting a activity without reasonable strategies tends to have effects on merchandising, income, image, etc. For the purpose of analysis, this study has adopted SWOT matrix, Japan's market, for instance, is mixed by variation factors-opportunities, threats, strengths, weakness. Fortunately, Because Japan's market, the most world's cultural contents, has an environmental condition of advanced level, If Our en-contents have a high level, through localization and strategic alliance, the marketing strategies for japan' market will do a good chance of success.

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동북아 물류중심국가를 향한 초고속 해상수송체계 구축연구 (A Development Plan for High Speed Container Carriers System to Attain the Logistic Hub-Center on the Far-Eastern Pacific)

  • 김훈철;나도백;오위영
    • 기술혁신학회지
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    • 제6권4호
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    • pp.518-534
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    • 2003
  • A strategic planning to attain a Marine Logistic Transportation Center on the Far-Eastern Pacific is investigated and is being reviewed at the NTRM Vision IV. Utilizing high speed super-sized container carriers, 15,000TEU and 35knots, between the two hub-ports, a western coast city of the United States and Kwangyang/Busan of South Korea, are motivated by now highly successful shipbuilding and maritime industries. SMART, 330MW thermal power plant under planning, will greatly expedite the transfer of cargoes across the Pacific. A sizable effort is required to achieve the goal, but the reward will also be very great, technically, economically, socially and geo-politically.

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