• Title/Summary/Keyword: Strategic Sector

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Customer Retention Model in the Medical Service Organization: Focusing on Specialized Hospital Services

  • OH, Sang Hyun
    • The Journal of Economics, Marketing and Management
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    • v.9 no.2
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    • pp.45-55
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    • 2021
  • Purpose: The purpose of this study is to investigate the theoretical basis for assessing the strategic increase in customer perception of service quality, justice, and relationship benefits. Especially in terms of increasing relationship commitment and customer loyalty in the medical service sector. Research design: Data were collected by questionnaires through specialized hospital services. Survey was conducted on patients who have been treated at a spine specialized hospital. Results: Research shows that service quality, justice, and relationship benefits have the greatest direct impact on relationship commitment, and relationship commitment has a strong direct impact on customer loyalty in the medical service organization. Conclusions: The effect of combination of core and voluntary service behavioral attributes such as service quality, justice and relationship benefits have the most positve impact on relationship commitment and customer loyalty. Administratively, this study contributes to understanding the role of service quality, justice, and relationship benefits in the medical service sector. The results showed that in order to induce service quality, justice and relationship benefits should be facilitated relationship commitment and customer loyalty enlarged.

Research on the Strategies of Korean construction companies in advancing into the US infrastructure market : Focused on PPP projects

  • Kim, Hwarang;Kim, Doyeob;Jang, Hyounseung
    • International conference on construction engineering and project management
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    • 2017.10a
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    • pp.235-241
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    • 2017
  • SWOT-AHP method was utilized in the research for the Korean construction companies to advance into the US PPP market. The research was that the SO Strategy ": Advancing through strategic selection of both construction sector type and region", ST Strategy "Advancing based on the acquired competitive business sector", WO Strategy "Developing collaboration model between public financial organization and construction company", and WT Strategy "Establihing a partnership or M&A with local companies".

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The Strategy between In-house Design and Business Domain (인하우스 디자인 구조모델과 사업도메인 전략)

  • ;杉山 和雄
    • Archives of design research
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    • v.15 no.1
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    • pp.319-326
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    • 2002
  • This study is clarifying the relationship between domain and in-house design based on the perspective on organization and task of a design organization. Accordingly, the growth and expansion of organization requires a new strategy in respect of design sector and business domain. It is a guideline for developing advanced business domain and design management in the limited strategic system of design department to analyze relatively the structural model of design, and to seek for any feasibility of strategic application. And this study comes to be basic data for defining the relationship between domain and in-house design. Consequently, both of strategic design management to back up the task of design organization and the module to support the design planning should be flexibly systemized.

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A Strategy Planning for Korean Medical Tourism Using A'WOT analysis (A'WOT 분석 기법을 활용한 한방의료관광 활성화 전략 수립)

  • Lee, Sangseung;Choi, Byunghee;Lim, Byungmook
    • The Journal of Korean Medicine
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    • v.33 no.3
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    • pp.10-19
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    • 2012
  • Objectives: This study aimed to assess the priorities among the environmental factors on, and to build core strategies for fostering Korean medical tourism. Methods: We used an A'WOT hybrid method which combined SWOT with Analytic Hierarchy Process (AHP), that is, the strategic factors in each strengths, weaknesses, opportunities, and threats group were selected by medical tourism experts' opinion, and then the importance of the factors in each SWOT group were pair-wise compared. Results: The results presented that the opportunities and the strengths groups are relatively more important than the other groups. The key competitive factors include high-quality human resources of traditional medicine, modernized system of Korean medical institutions, and local governments' willpower to promote herbal industries. Conclusions: Based on the results of analysis, it is suggested for government to build a timely strategic plan, to enhance cooperative activities with the private sector, to organize local resources, and to provide marketing support.

Bank's Management Performance and IT as a Strategic Tool for Retail and Super-Banking (소매금융 및 대형화 전략 도구로서의 정보기술과 은행의 경영성과)

  • Kim, Chang-Soo;Huh, Young-Pin
    • Asia pacific journal of information systems
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    • v.9 no.1
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    • pp.39-58
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    • 1999
  • This study examines whether expenditures in information technology (IT) are associated with increases in Tobin's q ratios, a measure of management performance, in the banking industry. The association between IT expenditures and Tobin's q ratios is different, depending upon the banks' size (national vs regional) and strategic orientation (wholesale vs retail), in the Korean commercial banks for the period studied 1990-1996, For national commercial banks which have more clients and electronic banking systems than regional banks, IT expenditures appear to increase Tobin's q ratios. This may indicate that IT is linked to the ability to achieve economies of scale or network effects when large banks use IT as a strategic tool. The association between IT expenditures and management performance measures is also positive and statistically significant for retail-oriented banks. This research makes two important practical contributions with respect to financial reform. First, the evidence suggested that Korean commercial banks need to apply IT strategy in conjunction with restructuring strategy to be a super-bank and, hence, reap substantial competitive advantage from IT applications. Second, since the government recently encouraged commercial banks to increase credit loans as a means of financial reform, most banks tend to focus on retail banking. IT used in the retail banking sector contributes to improve management performance as the evidence suggested.

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Insights Discovery through Hidden Sentiment in Big Data: Evidence from Saudi Arabia's Financial Sector

  • PARK, Young-Eun;JAVED, Yasir
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.6
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    • pp.457-464
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    • 2020
  • This study aims to recognize customers' real sentiment and then discover the data-driven insights for strategic decision-making in the financial sector of Saudi Arabia. The data was collected from the social media (Facebook and Twitter) from start till October 2018 in financial companies (NCB, Al Rajhi, and Bupa) selected in the Kingdom of Saudi Arabia according to criteria. Then, it was analyzed using a sentiment analysis, one of data mining techniques. All three companies have similar likes and followers as they serve customers as B2B and B2C companies. In addition, for Al Rajhi no negative sentiment was detected in English posts, while it can be seen that Internet penetration of both banks are higher than BUPA, rarely mentioned in few hours. This study helps to predict the overall popularity as well as the perception or real mood of people by identifying the positive and negative feelings or emotions behind customers' social media posts or messages. This research presents meaningful insights in data-driven approaches using a specific data mining technique as a tool for corporate decision-making and forecasting. Understanding what the key issues are from customers' perspective, it becomes possible to develop a better data-based global strategies to create a sustainable competitive advantage.

Problem and Improvement of Agricultural Information System in Korea (한국 농업정보체계의 문제점과 개선방안)

  • Lee Young Joo
    • Proceedings of the Korean Society of Crop Science Conference
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    • 1998.10a
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    • pp.391-414
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    • 1998
  • Rural information sector is a strategic planning of agriculture in 21st century for the advancement of agricultural competive power and quality of life to farmers. In order to advance the agricultural competency and quality of life, firstly, it is necessary that rural information sector should focus on the foundation of agriculture and rural information. Secondly, it should construct an area of function and item in application systems. Thirdly, it must Improve to culture of agriculture and rural information. It should be able offer a variety of educational information to help build a recognition and accommodation of value of agricultural information. The agriculture and rural information sector is so desirable that an organization should take exclusive responsibility to maintain the public property of it and to guard it from variable pressure groups. Therefore, to the uninformed mind, it is desirable to build and nurture KICAFF(Korea Information Center for Agriculture, Forestry & Fisheries) which is empowered in the information business- instead of the government. This is necessary for agricultural information system preservation because law and institution corresponds with role and function of the information/education system.

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A Case Study of Digital Transformation: Focusing on the Financial Sector in South Korea and Overseas

  • Eunchan Kim;Minjae Kim;Yeunwoong Kyung
    • Asia pacific journal of information systems
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    • v.32 no.3
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    • pp.537-563
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    • 2022
  • This study investigates the adoption and application of digital transformation in the financial sector and analyzes the process and outcomes of digitization and digitalization in the field of the finance industry of South Korea and overseas, in order to seek both managerial and strategic implications for successful implementation of digital transformation in the future. The findings show that, for successful digital transformation, it is necessary to maximize active and systematic use of advanced online and digital technologies that form the basis of business and create an open, horizontal organizational culture and communication system to equally share and distribute advanced technologies and competencies through the entire organization. Furthermore, this study also discovers the legitimacy to concentrate the organizational competencies and know-how in providing technical training for members, expanding customer experience, and improving customer satisfaction services to contribute to improving the quality of life for members of the organization and creating and improving social and public infrastructures, instead of using digital transformation only to improve productivity of organizations or firms. As such, it is necessary to concentrate corporate competencies in establishing and supplying digital transformation that is not just human-centered but also has productivity, innovativeness, and reliability at the same time.

Suggestion from Trade 2.0 Paradigm of Global Business Education for Strategic Trade in Korea (무역2.0 교육 도입과 전략무역의 제안)

  • Park, Moon-Suh
    • International Commerce and Information Review
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    • v.10 no.2
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    • pp.89-114
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    • 2008
  • It is said that global business education in Korea must be a kind of good investment on the future of Korea, because Korea's degree of dependence upon global trade is very high. But, despite great significance of trade in economic aspect, education system on global business in Korea still remains in old paradigm focused mainly on trade in goods. The purpose of this paper is to analyse key environment of trade in Korea relating to global business education system, and to suggest some trade-friendly measures to improve the global economic environment being worse. Methodology used in this study depends on descriptive analysis by literature study. As all the paradigm of global business has shifted from 20C's trade environment to that of 21C's and still more borderless trend has progressed, it is high time Korea to design the new education system of global business to conform with the trade mode of Korea, and to execute the mode of strategic trade which is new conception of trade strategy derived from Web 2.0 trend. Major findings of this study can be summarized as follows : It is suggested that Korea should convert basic composition of trade strategy to strategic trade irrespective of company size, nationality, public or private sector, etc., and launch new instructional model considering the trade 2.0 concepts. Also, Korea's trade policies which have been based on 'trade in goods' should be changed to the frame of strategic trade so that can include various trade process such as trade in services, trade in technology, cultural contents, global investment(TRIMs), TRIPS, etc.

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A Framework for Measuring the Internationalization of Innovation Systems: Focusing on the Korean Atomic Energy and Space Sectors (혁신시스템 국제화 측정을 위한 프레임워크 구축 및 활용: 한국 원자력산업과 우주산업을 중심으로)

  • Park, Si-Hun;Cho, Hyung-Rae;Chung, Sunyang
    • Journal of Technology Innovation
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    • v.24 no.2
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    • pp.115-141
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    • 2016
  • In this study, we established a framework for measuring the internationalization of innovation systems. Through this, we try to make a comparative analysis on the atomic energy and space sector in Korea. According to our analysis, the atomic energy sector has a higher level of internationalization in its innovation system with technological level than the space sector. This study indicates that the internationalization of innovation system is an important factor for catching up a leader. The framework, which was developed in this study, could be applied to many case studies on an international leadership of innovation system. In addition, it could provide some implications for technology management, especially in the sectors which fell into a strategic dilemma.