• 제목/요약/키워드: Social Norm

검색결과 295건 처리시간 0.022초

E-commerce Adoption in Distribution: An Empirical Study on Household Businesses in Food and Beverage Industry

  • NGUYEN, Xuan Truong;NGUYEN, Thai Ha;DANG, Huynh Phuong;PHAM, Thi Lan Phuong;BUI, Thi Thanh;TRAN, Nhat Minh;HUYNH, Tri An;NGUYEN, Nam Phong
    • 유통과학연구
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    • 제20권2호
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    • pp.65-77
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    • 2022
  • Purpose: This study aims to identify factors affecting the adoption of e-commerce by household businesses in Vietnam's food and beverage industry. Research design, data and methodology: The integrated TAM and TOE frameworks and ten hypotheses were developed to test the relationship between relevant factors. A cross-sectional survey was conducted to collect valid data from 992 respondents who run F&B household businesses in Vietnam. Results: The empirical research results confirm all proposed hypotheses that e-commerce adoption is affected by the perceived usefulness, the perceived ease of use, vendor support partners, social expectancy, competitive pressure, subjective norm, and household resources. Meanwhile, technical readiness, environment readiness, and organization readiness are intermediate variables that influence the implementation of e-commerce in food and beverage distribution. Conclusions: The findings suggest effective orientations to foster the food and beverage e-trading practice for household businesses in developing countries. Accordingly, to encourage private household businesses to adopt e-commerce, it is necessary to focus on improving business resources, technology readiness, environment readiness, and organization readiness through raising awareness of usefulness, benefits, perceived ease of use, and increased support of vendor partners. Future research can focus on improving the efficiency of e-commerce applications in F&B distribution for both household businesses and larger-scale enterprises.

Confirming the Continued Representativeness of an Online/Telephone Panel Using Equivalence Testing

  • Cho, Sung Kyum;LoCascio, Sarah Prusoff;Kim, Sungjoong
    • Asian Journal for Public Opinion Research
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    • 제9권2호
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    • pp.188-211
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    • 2021
  • Decreasing response rates to traditional survey methods, like face-to-face and telephone interviews, have led survey practitioners around the world to seek new ways of conducting surveys in recent years." The COVID-19 pandemic exacerbated this problem because it made conducting face-to-face interviews even more difficult than before. For example, it made conducting face-to-face surveys infeasible in 2020 in South Korea, and so the Korean Academic Multimode Open Survey (KAMOS) was unable to conduct a planned face-to-face survey to recruit new panel members. The entire 8,514-member panel, established via two-stage probability-based sampling from 2016 to 2019, was invited to take three online/telephone surveys in 2020. Of these panel members, 1,352 responded to at least one survey in 2020. To test to what extent the panel remained representative of the adult South Korean population, we compared the two groups of panel members: those who responded to at least one survey in 2020 and those who did not. After weighting both groups on the basis of age, sex, and geographical area, we analyzed their responses to some of the questions that were asked during multiple rounds of the face-to-face panel-recruiting interviews. Using Cohen's d for survey items that could be analyzed numerically and Cramér's V for categorical items, we were able to conclude that the respondents to the 2020 surveys were equivalent to the non-respondents in terms of both demographics and in the answers they originally gave to substantive questions on a variety of topics related to social science or public opinion research, including questions about quality of life, societal issue, and politics (Cohen's d items <0.2, 95% CI; Cramér's V items <0.1, 95% CI). This analysis may provide a model for others who wish to test the continued representativeness of their panel or who would like to use a different survey mode or change some other aspect of their methodology and test whether it is equivalent to their former methodology. Our success in building a panel that retained its representativeness may be useful to those in other countries where face-to-face surveys had previously been the norm but are becoming increasingly difficult to conduct.

실천공동체로서 나눔 경제 운영 탐색 (Exploring of the Economy of Communion as Communities of Practice)

  • 김진희;김병수
    • 예술인문사회 융합 멀티미디어 논문지
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    • 제7권6호
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    • pp.937-945
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    • 2017
  • 본 연구는 나눔 경제가 최근 사회적 기업과 협동조합 등 다양한 형태로 운영되고 있는 현상에 주목하여 우리나라에서 나눔 경제를 실천하고 있는 사례를 소개하고 지속가능한 실천공동체로서의 방향을 제시하는데 있다. 이를 위해 문헌을 토대로 나눔 경제의 합리성을 고찰하고 연구동향을 파악하였다. 또한 나눔 경제로 운영하고 있는 기업 중 성심당과 서광사 사례의 특징을 분석하였다. 최근 경제적 불평등이 심화되는 한국 경제에서 새로운 경제적 패러다임의 제시가 필요한 상황에서 본 연구는 EoC의 주요가치를 이해하고 EoC 관련 연구사례와 가치를 추구하는 실천공동체 기업인 성심당과 서광사의 사례를 탐구함으로써 새로운 경제 관점을 제시하고자 하였다. 본 연구결과 4차 산업혁명시대에 주고 나누는 실천을 통해 모두를 위한 인간중심의 윤리적 기업가 정신은 어느 때 보다 중요하며 이러한 실천 정신을 통해 지속가능한 사람중심의 실천공동체로서 기업이 권한을 갖게 되는 새로운 패러다임을 제시하는데 큰 역할을 할 것으로 기대한다.

노인부양의 변화과정에 대한 생애사적 재구성 - 농촌노인의 관점을 중심으로 - (A Biographical Reconstruction of the Process Involving Changes in Elderly Support: From the Perspective of the Rural Elderly)

  • 양영자
    • 한국노년학
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    • 제29권1호
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    • pp.1-20
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    • 2009
  • 본 연구의 목적은 현대화과정에서 나타나는 노인부양의 변화과정을 농촌노인의 관점에서 재구성하는 데에 있다. 이를 위해 6쌍의 노인부부와 3차례에 걸쳐 Schütze의 '생애사적-이야기식 인터뷰' 17개를 하였고, 분석도 그의 '생애사적-이야기식 인터뷰 분석' 방법에 따라 하였다. 연구결과, 본 '생애사주체들'이 경험한 노인부양은 '가족부양'이 주를 이루는데, 현대화과정을 거치면서 '이중적으로 구조전환'된 것으로 나타났다. 즉 한편으로는 '세대 간 상호부양 차원의 가족부양'이 '세대 내 자기부양 차원의 가족부양'으로 변환되는 '내적 구조전환'이, 다른 한편으로는 '가족부양의 사회화'가 이루어지는 '외적 구조전환'이 나타났다는 것이다. 또한 이러한 '이중적 구조전환' 과정에서 나타난 부양규범과 부양행위는 '괴리'를 이루고 있는 것으로 나타났으며, '이중적 구조전환'에 대한 인식은 '양가적'으로 나타나고 있음을 분석하였다. 이러한 연구결과에 근거하여 현대화이론에 대한 비판적 논의를 하였고, 노인부양을 위한 실천적 함의도 제시하였다.

병원 간호조직문화 규명을 위한 연구(I);조직문화 개념에 대한 문헌고찰 (A Study for Examine into Nursing Organizational Culture (I);Review of the Literature about the Concept of Organizational Culture)

  • 김문실;한수정;김정아;박현태
    • 간호행정학회지
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    • 제4권1호
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    • pp.89-105
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    • 1998
  • Modern organizations, both complicated and complex, operate in an economic climate of· turbulence and rapid change. And Today's healthcare environment is changing, driven by demographic, environmental. social, political and technological forces. In actual practice, the organization usually depend on several factors such as economic state of organization, managerial strategies, a synthesis of several theories that reflect individual biases, specific circumstances, and practical realities. These rapidly changing healthcare environment and professional nursing practice need a strategy for the organizational development and goal attainment. An understanding of organizational culture could help managers enhance or expand their management strategy, thus increasing the probability of their success in the organization. Organizational culture is an abstract, yet potent managerial concept. With roots in several disciplines, several perspectives and definitions of organizational culture have emerged. The concept of organizational culture has been rapidly introduced into the academic and organizational world, with the much attention to the excellent companies that have continued rapid grow th despite the overall world economic recession in the late of 1970s. Organizational culture is the combination of the symbols, language, assumptions, and behaviors that overtly manifest an organization's norm and values. It is the taken-for-granted and shared meanings people assign to their social surroundings that can have a profound effect on an organizaitonal decision making and performance. For attaining a organizational goal and developing organization, it is necessary to put emphasis on developing organizational culture. It has to set organizational culture well understood by its members as an instrument to achieve the organizational goals. Both Manager and staff can focus and act on the values identified. Also, managers will exhibit better decision making capabilities because they are guided by perception of the organizational values. Therefore, understanding of organizational culture could give a strategy for organizational development that assist hiring personnel, orienting new comers, facilitating organizational change and promoting learning and so on. But their is few study on nursing organizational culture in Korea. Moreover they have not had a clear definition of Korean nursing organizational culture. Therefore, it is necessary to lay down definition of Korean nursing organizational culture and fine out real factor of Korean nursing culture. For defining a definition of Korean nursing organizational culture, this study assessed several definitions of organizational culture, factors of culture, types of culture, and functions of culture through book review.

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스마트워크 수용 영향요인에 관한 실증연구 (An Empirical Study on the Factors Influencing the Acceptance of SmartWork)

  • 강문석;정철호;정영수
    • 경영과정보연구
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    • 제32권1호
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    • pp.19-41
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    • 2013
  • 본 연구의 주목적은 스마트워크의 수용에 영향을 미치는 요인들을 실증적으로 분석해 보는 것이다. 이를 위해 기존의 정보기술 수용과 관련된 선행문헌을 중심으로 스마트워크의 수용 및 채택에 영향을 미치는 특성요인들을 추출하고 연구모형을 구축하였다. 기존의 선행연구에서 중요하게 다루었던 특성요인 외에도 스마트워크의 특성상 사회적 영향과 과업특성이라는 변수를 추가하였고, 이를 토대로 스마트워크 수용의도에 영향을 미치는 요인에 관한 실증연구를 수행하였다. 실증분석 결과, 개인의 혁신성은 스마트워크의 지각된 용이성과 수용의도에 긍정적인 영향을 미치는 것으로 밝혀졌으며, 자기효능감은 지각된 용이성에 긍정적인 영향을 미치는 것으로 밝혀졌다. 사회적 영향 요인 중 주관적 규범은 지각된 용이성에만 영향을 미치고, 이미지는 지각된 용이성과 유용성 모두에 영향을 미치는 것으로 나타났다. 과업특성 요인 중 예외성은 지각된 용이성에, 그리고 자율성은 지각된 유용성에 긍정적인 영향을 미치는 것으로 나타났다. 마지막으로, 스마트워크에 대한 지각된 용이성, 지각된 유용성, 그리고 수용의도 간에는 모두 긍정적인 관계성이 존재하는 것으로 밝혀졌다. 본 연구의 결과를 토대로 관련 분야에 대한 학문적 및 실무적 차원의 시사점에 관한 논의가 이루어졌으며, 연구의 한계점과 향후 연구방향을 제시하였다.

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근대 동남아불교의 힌두문화 수용 - 태국 라마끼엔의 힌두신화와 불교적 변용 (A Study on the Acceptance of Hindu Culture in Modern Southeast Asian Buddhism - The Structural Analysis of Hindu Myth and Buddhist Modification on Ramakien)

  • 김진영
    • 동남아시아연구
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    • 제21권2호
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    • pp.43-75
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    • 2011
  • The article focuses on the impact and Acceptance of Hindu culture in Modern Southeast Asian Buddhism. The purpose of this study is to examine critically the influential epic Ramayana on Siam culture, Thai Ramayana version 'Ramakien', reveal instances of Buddhist Modification. The Ramayana by the great sage Valmiki is considered by Indians to be the first great literary work to be produced in India. The influence of this work is to be seen not only through centuries but even in other countries, such as Thailand where there are modified modern versions. In this paper, I have three objectives : (1) I may discuss the epic Ramayana of India gave birth to the Ramakien of Thailand. In modern times Valmiki's epic was made to fit the spiritual trends current in the new Chakri dynasty, which were themselves based on Brahmanic tradition and Theravada buddhism. With regarding to the structure of the Traibhumi cosmography, and the relationship between merit and power implied by this cosmography ranks all beings from demons to deities in a hierarchy of merit which accrues according to karma the actions of past lives. (2) I analyze how to have attempted to dissect the Hindi and Thai version of the Ramayana. The Hindu concept of kingship is also depicted in the life of Rama. The Hindus see in Rama the norm of a true Hindu life characterized by the Caste and Dharma. In Thai transformed version, it does not preach Hindu values of personal or social life. The Ramakien emphasized that the Buddhism were higher than all other laws, and that the King is regarded as the incarnation of Phra Ram, and thus is also the narration of the righteous buddhist ruler. (3) I discuss how cultural or social contexts can influence the structure of the royal Wat. The whole epic was painted by the order of Rama I in the galleries of the Wat Phra Keo. In other words, it is the very centre of the dynastic cult enshrining the Emerald Buddha, the most iconic expression of the Ramakien tradition were officially amalgamated. Rama I was continued the process of elaborating and stabilizing the complex religious pattern, with Buddhism at the pinnacle. My finding will support the idea that the Ramakien is particularly appealing to the Thai people because it presents the image of an ideal king, Rama, who symbolizes the force of virtue or dharma while Thotsakan represents the force of evil. Eventually the force of good prevails. Being Buddhists, the Thai poets bring into the story the Buddhist philosophy(especially, the law of cause and effect, karma). This paper examines the role of the Hindu epic Ramayana in the historical and cultural contact between Hindu India and Buddhist Southeast Asia. It should now be possible to evaluate what elements of Hindu culture were transmitted into Thai through the Rama story.

Information Technologies in the Formation of Environmental Consciousness in Future Professionals

  • Tomchuk, Mykhailo;Khrolenko, Maryna;Volokhata, Kateryna;Bakka, Yuliia;Ieresko, Oleg;Kambalova, Yanina
    • International Journal of Computer Science & Network Security
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    • 제22권1호
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    • pp.331-339
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    • 2022
  • The global process of transition from industrial to information society, as well as socio-economic changes taking place in Ukraine, require significant changes in many areas of state activity. It is especially connected with the reforms in the sphere of education. Today, national programs provide for the development of education on the basis of new progressive concepts, the introduction of the educational process of new pedagogical technologies and scientific achievements, the creation of a new system of information education, entrance of Ukaine into the transcontinental computer information system. Information technologies are qualitatively changing the key resources of development: this is no longer a space with fixed production, but primarily mobile finance and intelligence. They have a direct impact on the formation of personal growth, professional content and self-organization, emotional and psychological maturity and consciousness, and so on. One of the main factors in ensuring the stability and social education of the country's citizens is the culture of security, the formation and development of which is an urgent problem today. Comprehensive and systematic development of security culture will significantly increase the readiness of the population, the level of environmental, labor and patriotic education, reduce human losses, material damage from emergencies. Ecological education can be carried out more successfully only gradually and in accordance with the socio-psychological periods of one's development: kindergarten - school - college - university. The creation of such a system of environmental education should be enshrined as the basis of state environmental policy as a constitutional norm with the usage of information technology. Graduates of universities, who are the future of our country, after mastering the skills of basic environmental education must have a high level of environmental culture, which is, in turn, part of general human culture, and investigate environmental issues from the standpoint of their profession. It is known that with the help of environmental education the collective intelligence of society is formed, which can predict human activities and processes occurring in nature, and in some way to help with the elimination of crises. It is through environmental education that another system of human values is being formed, which places great emphasis on intangible wealth and solidarity, and great responsibility of humanity for the ecological state of the native country; provides a higher standard of living as a result of sustainable development, through the introduction of information technology in this system. To improve the quality of life, we need better knowledge, which must be implemented through information technology at the international level.

한국문화에서 주관안녕에 영향을 미치는 사회심리 요인들 (Correlates of Subjective Well-being in Korean Culture)

  • 한덕웅
    • 한국심리학회지 : 문화 및 사회문제
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    • 제12권5호_spc
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    • pp.45-79
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    • 2006
  • 필자와 공동연구자들(2002)이 선행연구에서 개발한 주관안녕척도를 사용하여 한국문화에서 주관안녕에 영향을 미치는 변인들을 알아낸 연구 결과들을 개관하고, 국내외 연구들과 비교하여 시사점을 논의하고, 장래 연구할 과제들도 제안하였다. 먼저 주관안녕에 영향을 미치는 선행요인들로 ① 개인차와 인구통계 변인들, ② 개인과정 요인들, ③ 대인과정 요인들 및 ④ 한국문화의 요인으로 사회규범에 따른 행동을 다룬 연구 결과들을 개관했다. 또한 노인을 대상으로 주관안녕이 동시점에서 신체건강의 예측에 기여하는 수준과 아울러 1년 이상이 경과한 시점에서 종단적으로 신체건강이나 생사에 어떤 영향을 미치는지도 알아냈다. 본 논문은 한국문화에서 필자와 공동연구자들이 수행한 실증연구의 결과들과 연결시켜서 주관안녕을 연구하는데 따르는 이론, 방법 및 과제들을 구체적으로 논의함으로써 장차 문화비교 연구와 아울러 국내 연구에 시사점들을 제시한데 의의가 있다.

스마트 의류의 혁신속성과 지각된 위험이 제품 태도 및 수용의도에 미치는 영향 (The Effect of Attributes of Innovation and Perceived Risk on Product Attitudes and Intention to Adopt Smart Wear)

  • 고은주;성희원;윤혜림
    • 마케팅과학연구
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    • 제18권2호
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    • pp.89-111
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    • 2008
  • 디지털 기술의 발전으로 일상생활에 접목시킨 스마트 의류 개발에 관한 연구가 활발히 진행되고 있으나, 실질적으로 착용하게 될 소비자의 인식이나 태도에 관한 연구가 이루어지지 않고 있다. 본 연구에서는 스마트의류의 지각된 혁신속성과 위험지각 차원이 제품 태도와 수용의도에 미치는 영향을 알아보고자 대학생을 대상으로 설문지법을 이용하여 조사하였다. 연구의 결과, 스마트의류의 지각된 혁신속성은 상대적 이점, 가시성, 복잡성의 3가지 요인으로, 지각된 위험은 신체/성과적 위험, 사회심리적 위험, 시간손실 위험, 경제적 위험 4가지 요인으로 추출되었다. 혁신특성 중 상대적 이점, 가시성이, 위험지각 중 사회심리적 위험과 경제적 위험이 제품 태도와 구매의도 예측에 주요한 변인으로 나타났다. 한편 사회심리적, 경제적 위험은 상대적이점과 복잡성을 설명하는데, 신체성과적, 사회심리적, 시간손실 위험은 가시성을 설명하는데 유의한 변인으로 나타났다. 제품 태도는 혁신특성과 구매 의도 사이에서는 부분매개 역할을, 위험지각과 구매의도 사이에서는 완전매개역할을 하는 것으로 나타났다. 본 연구는 스마트의류 구입 시 소비자가 인지하는 혁신특성과 지각된 위험의 유형을 파악함으로써 스마트의류 마케터들이 소비자의 긍정적인 태도 형성을 위한 마케팅 전략 수립 시 활용할 수 있는 기초 정보를 제시하였다.

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