• Journal of the Korea Fashion and Costume Design Association
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• v.16 no.4
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• pp.1-14
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• 2014

In social commerce, consumers can buy products at much cheaper price if the required minimum number of buyers are made. Social commerce has showed rapid growth as an innovative distribution system receiving highlights, however it is true that it hasn't been sufficiently studied. The purpose of the study for presents the direction of growth of the fashion industry with social commerce through qualitative studies. This study is to make a preference group of four people and a non-preference group of four people of social commerce users for the fashion items sold social commerce market and lastly proposes some improvements. The 'preference group' showed high familiarity and preference to social commerce; and they had the tendency of the pursuit of convenience and voluptuous shopping. The revisit of 'non-preference group' preferred open market and, had the tendency of economical shopping and, they are favorable to other categories of social commerce. The reasons of preference were that accessibility was good in fashion products purchasing behaviors in social commerce and, it was convenient and, price was good and new information on cheap and good products were provided; the reasons of non-preference were that the quality of the products and genuineness of articles are doubtful or, the price is not the lowest or, the carried over products were majority. In the perspective of the fashion products in social commerce they answered that it would be brighter but improvements are needed such as supplying exact information, the lowest price, diversified products and the subdivision of category.

• Journal of Service Research and Studies
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• v.4 no.1
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• pp.21-35
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• 2014

Many people have a social network service (SNS) by utilizing a variety of community activities, information sharing, and the creation of social networking. In terms of marketing academics view social networks between businesses and consumers in the new communication strategy, a new way to make them in terms of marketing a new business opportunity. That is, they are actively engaged in the various marketing activities targeting customers using SNS. According to H. A. Simon's needle theory, it is efficient to make a decision within the bounded rationality due to the difficulty of collecting data in decision-making as well as the inability to collect all information because of limited time and money. If the information or the informant can be trusted, the customers would be able to make a quick decision and get higher satisfaction from it. Therefore, this study examines and thereby empirically demonstrates what role customers' trust plays in a company's marketing using SNS by exploring how trust condition works in the mediated model and, theoretically, intends to introduce an empirical methodology on more strictly mediated moderating effects and, in practice, revisit the role of trust on direct and indirect effect the SNS's Information quality has on the performance variables such as customer satisfaction and loyalty. This study thereby aims to provide a strategic tool for the companies that plan to use the SNS in developing marketing strategies.

• The KIPS Transactions:PartB
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• v.19B no.3
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• pp.165-176
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• 2012

In recent years, due to rapidly increasing user-created internet contents coupled with the development of community-based websites, the internet resource recommendation systems are attracting attentions of the users. However, most of the systems have failed in properly reflecting users' characteristics and thus they have difficulty in recommending appropriate resources to users. In this paper, we propose an internet resource recommendation method using FOAF and SNA which fully reflects the characteristics of users. In our method, 1) we extract the data about user characteristics and tags using FOAF; 2) we generate graphs representing users, user characteristics and tags after inserting data into 3 matrixes and integrating them; 3) we recommend the appropriate internet resources after selecting common characteristics of the recommended items and Hot tags by analyzing social network. For verification of our proposed method, we implemented our method to establish and analyze an experimental social group. We verified through our experiments that the more users added in the social network, the higher quality of recommendation result we got than the item-based recommendation method. By using the suggested idea in this paper, we can make a more appropriate recommendation of resources to users while effectively retrieving explosively increasing internet resources.

• Journal of the Korean Regional Science Association
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• v.32 no.3
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• pp.29-43
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• 2016

The purpose of this study is to derive research subject that has been overlooked in previous studies and contribute to seek to the direction of research in rural development by analyzing the studies in the last 30 years on rural society. In this study, Social Network Analysis was used for identifying the changes in research themes and connection structure of keyword. The study shows that in the previous Roh Moo-Hyun's Administration from 1986 to 2000, the convergence of the research is not active. In terms of the connection structure of keyword, lots of keywords are connected to the 'Migration, IMF, Satisfaction, Green Tourism' but its form is not complicated. In the Roh Moo-Hyun's Administration from 2001 to 2007, the academic exchanges and convergence of keywords on rural development were promoted research. The connection structure of keyword was formed like a complex cluster associated with 'The Rural Elderly, Rural Tourism, Rural Development Policy, Urban-Rural Comparison'. Although some scholars who study 'Women's Studies, Tourism' formed the cluster, its form is still passive. Since 2008 until now, the keyword network of rural development research clustered densely and formed singly. It reveals that the convergence of research subjects has proceeded actively. And studies such as the 'Community, Participation, Social capital, Quality of life, Social networks, Alternative food movement' have begun.

• Journal of Korea Multimedia Society
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• v.17 no.2
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• pp.180-190
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• 2014

Social network services are increasingly being used in organizational settings to improve relationships among employees and enhance prospects for information exchange and cooperative work. Social Networking Service(SNS) has deeply penetrated organizational job settings, influencing multiple aspects of employee's life. This study is designed to explore the impact of SNS engagement on the job performance mediated as team cooperation and decision making quality effects. Data were collected from 146 employees who use organizational SNS in there company. Factor analysis and structural equation method are employed. Results from a survey accompanied by the substantial impacts of organizational employee's social networking engagement on social learning processes and outcomes. SNS engagement not only directly influences organizational employee's job performance, but also helps their team cooperation and decision making quality from others and adapt to organizational culture, both of which play prominent roles in improving their job performance.

• International Journal of Knowledge Content Development & Technology
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• v.9 no.2
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• pp.33-44
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• 2019

This paper discussed the factors that necessitated information networking, types of networks, benefits of information networking, library information networking and the University of Port 0Harcourt library network initiatives. Information networking is a process of communication, exchange of ideas, resource sharing and collaboration between individuals, organizations, institutions and libraries and it is facilitated by ICTs and the internet for improved accessibility. It has been brought about by information explosion, rapid advancement in information communication technologies, inadequate funding and increased demand for quality information. Networks can be classified into local, national, regional, and international networks and are formed to serve different categories of user communities. Benefits of information networking include resource sharing, on-line conferences and participation in programmes at distant centers, collaboration among scholars in different countries. Communication flow through the internet, social media, and electronic mail. Library information networking started with the interlibrary loan which has metamorphosed into library consortia in which groups of libraries partner to coordinate activities, share resources and combine expertise. The University of Port Harcourt Library network initiatives started with an e-granary (a CD ROM) and the establishment of a local area network. The library subscribes to more than 10 electronic databases. Information networking has greatly improved the sharing of resources in acquisition and dissemination of information resources since no single institution can acquire the overwhelming number of information resources in their various formats.

• International Journal of Computer Science & Network Security
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• v.22 no.5
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• pp.289-293
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• 2022

"Tolerance" is considered as an important professional quality of a modern specialist, which is manifested in an active moral position and readiness for constructive interaction with other participants in the pedagogical process; characterized by the manifestation of humanity, tolerance, friendliness, focus on resolving conflict situations in the professional sphere on a non-violent basis. The article considers scientific approaches to understanding the phenomenon of "tolerance". There are a number of factors that significantly affect the formation of tolerance in students. The way to the formation of tolerance is the rejection of social prejudices, negative social stereotypes, the development of an objective attitude to man regardless of his individual characteristics, the formation of skills of tolerant interpersonal interaction, the use of lectures, discussions, games and training in educational work. The purpose of this article is to highlight communicative tolerance as a necessary component of pedagogical practice of future professionals. It was emphasized that tolerance is the basis of religious tolerance and peace, prevention of all kinds of extremism, which are of particular importance for a multinational and multi-religious Ukraine.

• International Journal of Computer Science & Network Security
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• v.22 no.3
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• pp.213-219
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• 2022

The main purpose of the study is to determine the main aspects of the introduction of modern management technologies into the security system in the context of socio-economic development and digitalization of the economy. Socio-economic development and a high level of security include growth in income, labor productivity, production volumes, increased competitiveness, changes in the institutional environment, consciousness, activity, social security, the quality of the education system, healthcare, etc. Despite the root cause of economic development, it is not an end in itself, but a tool for ensuring social development. Gaining access for citizens to education, health care, observance of the principles of equality and justice, ensuring protection are directly dependent on the level of economic well-being, the level of economic potential of the country or regions. The research methodology involved the use of both theoretical and practical methods. As a result of the study, the key elements of the introduction of modern management technologies into the security system in the context of socio-economic development and digitalization of the economy were identified.

• Journal of Korea Society of Industrial Information Systems
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• v.16 no.5
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• pp.151-161
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• 2011

Social Network Service is a web-based service that allows the people to construct relationship among users with same interest and supports various activities such as managing personal relations and sharing information or contents. Based on the IS Post-Acceptance model and Success Model, this study examines factors influencing the continuance intention in the SNS. Questionnaires are collected from 275 students who are using the SNS. The results are following: first, the perceived usefulness and satisfaction have positive effect on the continuance intention. Second, the perceived usefulness, confirmation, system quality and information quality have positive effect on the satisfaction. Third, the confirmation has positive effect on the perceived usefulness. Fourth, the system quality and information quality have positive effect on the confirmation. Fifth, the satisfaction is the strongest predictor of the continuance intention and the perceived usefulness is the strongest predictor of the satisfaction.

• East Asian Journal of Business Economics (EAJBE)
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• v.7 no.2
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• pp.31-41
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• 2019

Purpose - This paper examines the major antecedents of customer loyalty for mobile operators in a developing country in Africa especially in Nigeria. This study tests 5 hypotheses about the relationships among service quality, customer satisfaction, trust, and customer loyalty. Research design and methodology - In order to collect the sample data, online survey was conducted via email and social media network. The samples were collected from 415 random respondents. The statistical analyses were done for both assessing the reliability and the validity and testing 5 hypotheses of this study. SPSS version 21 was used for empirical analysis. Results - Service quality has a significant effect on customer satisfaction and service quality has a significant effect on trust also. Customer satisfaction has a significant effect on trust and customer satisfaction has a significant effect on customer loyalty also. Trust has a significant effect on customer loyalty. All of 5 hypotheses were supported. Conclusions - The results of the study show that it is important for marketing managers to manage service quality, customer satisfaction, and trust for improving customer loyalty in mobile service industry. This study also provides some implications for mobile service managers about the importance of customer retention and customer loyalty.