• 산업융합연구
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• 제15권2호
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• pp.37-43
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• 2017

대형 유통점의 급속한 성장과 중소유통사업자의 장기적 침제가 지속되는 가운데 대기업형 슈퍼마켓인 SSM이 증가함에 따라 대기업과 중소유통사업자간의 갈등이 깊어지고 있다. 이에 정부는 양자 간의 갈등을 해결하기 위해 SSM 사업조정제도를 시행하고 있으며 이로 인해 중소유통사업자들의 매출 증대 효과를 가져오게 되었다. 그러나 SSM 사업조정제도의 성과는 의도하지 않은 결과를 함께 나타나고 있다. 대기업의 변종 SSM 진출과 소비자의 불편을 야기해 사회적 손실이 발생하고 있는 것이다. 이에 본 연구는 SSM과 중소유통사업자간의 갈등 현상 이면의 작동구조를 시스템사고로 분석하여 주요 요인들 간 인과관계를 도식화 한 후 그 구조에 따른 정책대안을 제시하고자 한다.

• 한국산학기술학회논문지
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• 제12권2호
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• pp.686-693
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• 2011

중소유통업에 종사하는 대부분의 사람들은 가정의 생계수단으로 오랜 세월동안 동네 상권에 자리잡고 외부의 큰 영향 없이 자생적 사업을 수행해 왔다. 그러나 제품에 대한 소비자 욕구의 다양화, 삶의 질 향상 등에 따른 사업 환경의 변화는 유통시장에도 많은 변화를 가져오게 되었다. 대기업 지분의 대형할인 마트가 우후죽순처럼 생겨나면서 전통재래시장 및 골목슈퍼 등은 생존의 위기에 직면하게 되었다. 이에 정부에서는 전통시장 및 골목상권 살리기에 많은 예산지원을 하고 있으나 최근 골목상권에 대기업의 SSM(직영점, 가맹점 형태)이 생기면서 대기업과 중소상인 간 갈등과 지역적 마찰이 지속되고 있다. 이에 본 연구에서는 대형 SSM의 사업조정을 위한 정책 대안 차원에서 영세중소유통업체의 경쟁요인 분석을 시도하였다.

• 유통과학연구
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• 제21권12호
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• pp.113-125
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• 2023

Purpose: Support policies for small and medium-sized retailers (SMSRs) have been promoted in various ways over the past 20 years, but they are generally regarded as unsuccessful. The purpose of this study is to analyze the process and impact of policy changes, identify the reasons for the lack of success, and explore policy alternatives. Research design, data and methodology: This study explored major policies in various categories such as the retail industry, traditional markets, and Micro-Enterprises from the mid-1990s to the present. It also analyzed the short- and long-term impacts of major policies at the retail format level like SMSRs, using data from Statistics Korea's service industry survey. Results: This research found that sudden shifts in policy philosophy conflicted with the existing market structure and reduced the effectiveness of policies. It also found that policies aimed at improving competitiveness at the SMSRs-level had some effect, while polices aimed at supporting expenses at the individual store-level were difficult to achieve their intended purpose. Conclusions: The failure of the policy to support SMSRs is fundamentally due to the late response and conflicts between policies. It was also not successful due to the policy's focus on individual store-level expenses and maintaining employment rather than structural improvements of SMSRs format.

• 유통과학연구
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• 제12권7호
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• pp.77-88
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• 2014

Purpose - Based on the existing retail policy literature, this study aims to compare Korea with foreign countries, to propose better ideas for the Korean retail market. Research design, data, and methodology - It is necessary to analyze the existing retail regulations after categorizing them into several groups, depending on why governments have regulated retailers and the background for the retail policy. Results - Given that Korean retail regulations have focused on protecting conventional markets, comparing the retail policy objectives of South Korea and foreign countries is difficult. Conclusions - It is necessary examine how to protect independent stores, irrespective of store locations across the country. Rather than limiting the distance between traditional markets and the projected locations suggested by large retailers, various factors such as store size limit, opening and closing times, below-cost selling, land use planning, and competition tests are needed to protect small stores. Further, centralized authority for store operations should be delegated to local governments, to tackle the aggressive expansion of retail giants. To protect independent stores, political background is among the most important factors.

• 유통과학연구
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• 제11권9호
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• pp.43-49
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• 2013

Purpose - The competitiveness of small- and medium-sized distribution companies has weakened with the entry of large distribution companies and Super Super Markets (SSMs). These companies have nationwide distribution networks and capital to take over street markets, thereby threatening the very survival of small merchants. In order to help these small- and medium-sized merchants, the government has recently reinforced distribution regulations for large distribution companies. Research design, data, methodology - The purpose of this study is to review domestic and foreign distribution regulations and to provide direction for establishing domestic distribution policies in the future. Results - The government must fully reassess its assistance policy for small and medium distribution companies to enable them to engage in differentiated competition with large retailers, based on their own strengths. This will allow all interested parties to coexist. Conclusions - Government assistance policies for small and medium distributors such as traditional markets must be reorganized. The objective is to ultimately protect small and medium distributors and allow them to coexist on their own strengths, rather than have regulations for large retail stores.

• 유통과학연구
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• 제19권3호
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• pp.5-14
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• 2021

Purpose: This study aims to clarify the behavioral extraction and ability of venture merchants, who actively challenge commerce in the face of harsh living environments. Research design, data and methodology: Adopting the concept of retail functions and retail skills, this study examines how venture merchants perform retail functions, and identifies the required retail skills. This study analyzed primary data obtained through an interview with a bookstore called Lunuganga. Results: The venture merchant purchases products based on his self-assertion and creates an original "store identification." Moreover, he draws a changing "own-store customers image" and acquires "own-store customers," that is, customers acquired by him by building an original store identity. He sells products to "own-store customers" who identify with the store. The retail skills identified as required by venture merchants to carry out such retail functions were "skill to draw a store identification" and "skill to draw own-store customer image." Conclusions: Venture merchants' unique retail functions and retail skills suggest a new basis for the existence of small and medium-sized retailers. It is necessary to build a generalized theoretical hypothesis model by refining the concept presented in this paper by repeating research targeting venture merchants in the same industry and different industries.

• 한국프랜차이즈경영연구
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• 제13권3호
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• pp.17-30
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• 2022

Purpose: Recent emergence of diverse businesses in the distribution industry has led small and medium-sized retailers and their distribution logistics centers to face difficulties. Transactions between companies are connected within a supply chain, and the companies have relationships in the form of a supplier and a buyer. Therefore, it is important to identify causes of problems among companies through supply chain and strategic partnerships, thus developing optimal management plans and maximizing performances of companies. This study proposes that sustainable supply chain management consists of product quality, price quality, distribution quality, and promotion quality based on stakeholder theory and resource-based view. This study examined the impacts of sustainable chain management factors on satisfaction and win-win cooperation. Research design, data, and methodology: In the proposed model, satisfaction plays a mediating role in the relationship between sustainable chain management and win-win cooperation. The data were collected from 245 owners who use small and medium-sized distribution logistics center and analyzed using 2SLS (two-stage least square) with SPSS 28.0. Exploratory factor analysis and correlation analysis were used to assess the validity and reliability of constructs. Results: The findings are as follows. In the case of the total and Nadeulgage samples, product, price, and distribution quality had a significant positive effect on satisfaction, but in the case of Neighborhood super, product and price quality have a significant positive effect on satisfaction. Satisfaction has a significant positive effect on win-win cooperation in the overall, Nadeulgage, and Neighborhood super. Satisfaction plays a partial or full mediating role in the case of total, Nadeulgage, Neighborhood super. Conclusions: This study emphasized the need for sustainable supply chain management of small and medium-sized distribution logistics centers by examining the relationship between small and medium-sized distribution logistics centers and chain stores. It was found that store satisfaction plays an important role in the win-win cooperation between small and medium-sized distribution logistics centers and chain stores. Small and medium-sized distribution logistics centers can maximize product quality, price quality, distribution quality, and promotion quality by understanding the effect of chain store-related satisfaction and win-win cooperation on chain stores.

• 유통과학연구
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• 제12권9호
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• pp.5-13
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• 2014

Purpose -This study is to measure the effects of retail legislations on small retailers and traditional markets. Research Design, Data, and Methodology - The authors have developed a questionnaire with five hypotheses on the basis of previous research results and six constructs: the improvement of sales volume, the number of customers, the improvement of store traffic, the increase of store staff, business expansion and retail regulation. Furthermore, the research has adopted a five-point Likert-scale technique. In order to increase research reliability as well as validity, the authors have adopted a few different research techniques such as exploratory factor analysis (EFA) and confirmatory factor analysis (CFA). Results - Although existing retail regulations might be better than nothing for now, the degree of retail constraints on large retailers should be strengthened. Furthermore, different legal methods to protect mom and pops are needed. Conclusions - In order to improve the effects of retail restrictions on large retailers, the research indicates that the central government should change a retail policy, that is, introduce new technical ways to keep mom and pops and conventional markets.

• 기업가정신과 벤처연구
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• 제19권2호
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• pp.37-52
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• 2016

신제품 개발 과정에서 성공적인 혁신을 창출하기 위해서는 외부 파트너와의 원활한 협력관계 뿐만 아니라 부서 간 장벽을 허무는 노력도 요구된다. 이 연구는 대중소 기업간 신제품 개발 협력과정에서 혁신창출의 성공요인들이 어떻게 작용하는지 분석하였다. 대형 소매업체와 두 개의 중소협력사들의 협력관계 구축을 통한 신제품 개발 과정에 대한 사례 분석을 실시한 결과 적어도 단기적으로는 중소협력사들이 매우 큰 성장율을 달성하였음을 발견하였다. 기업 간 협력을 통한 혁신의 성공요소들 가운데, 대기업의 관계 특정적 투자가 중소협력업체의 참여 동기에 결정적 영향을 미쳤음을 발견하였다. 또한 두 개의 중소협력사들이 직접 상호작용하는 이른바 '폐쇄적' 네트워크를 구축하여 신제품 개발에 필요한 지식을 창출함으로써 짧은 시간에 고품질의 상품개발에 성공할 수 있었다. 식품산업에서 소매업체와 공급업체간 협력에 의한 신제품 개발에 관한 기존 연구들이 커뮤니케이션 문제를 야기하는 상호 입장 차이를 성패결정의 핵심요소 중 하나로 보았으나 본 연구에서는 대기업과 중소기업간 협력의 경우 대형 소매업체의 주도적 역할이 오히려 핵심적 기능을 한 것으로 나타났다.

• 유통과학연구
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• 제15권9호
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• pp.5-16
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• 2017

Purpose - This research is to provide new insights for policy makers in Korea, comparing South Korea and foreign countries such as Japan, UK, France, Germany, Netherlands, Sweden, Spain and the forth, in terms of the effects of retail regulations on a retail trade industry. Research design, data, and methodology - After introduction, the research begins with literature review on the background why advanced countries have introduced retail legislations, then, will present their effects. The fourth section will compare the South Korea with the above foreign countries. Finally, the authors will draw conclusions and mention not only research limitations but also future research directions. Results - Based on the previous research, the authors compared Korea and advanced countries, in terms of how retail regulations influence retail employment, retail productivity, retail price, and the protection of independent retailers. The authors found that industrialized countries have made a significant effort to protect small shops for social stability with many different regulations and/or budget. With regard to results, however, the degree of its achievement is lower than expected. Conclusions - In order to protect small- and medium-sized retailers efficiently and effectively, policy makers need to develop better sophisticated retail regulations than those of advanced countries.