• 제목/요약/키워드: Small Group

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소상인 점포 이용 소비자의 라이프스타일(VALS)이 구전 효과에 미치는 영향에 관한 연구 (A Study on the Effects of Consumer Lifestyle(VALS) on Small Enterprises' Consumers WOM)

  • 최신혜;김영기;김승희
    • 유통과학연구
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    • 제15권12호
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    • pp.61-72
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    • 2017
  • Purpose - Despite that the importance of small enterprises' performance in the community has been magnified, no study has been conducted yet on the performance based on consumers directly faced by small enterprises. Accordingly, this study aims to investigate the relationship between the life styles of consumers who use small enterprises' stores by type and the word of mouth(WOM) effects, which are concrete behaviors of consumers. Research design, data, and methodology - The VALS classification system was utilized to classify the types of life styles of consumers who use small enterprises' stores. The consumers were divided into a total of four types. This study was intended to investigate the effects of the types of consumers on the word of mouth(WOM) effects of consumers who use small enterprises' stores along with the effects of consumers' perception of economic situations on their word of mouth(WOM) effects after using small enterprises' stores. Results - The results of the study indicated that among the types of consumers who use small enterprises' stores, the group that pursues faith and the group that pursues knowledge had positive (+) effects on favorable word of mouth(WOM) effects. However, the group that pursues trends and the group that pursues action were shown to have no effect and positive or negative perceptions of economic situations were shown to have no effects of the word of mouth(WOM) effects of users of small enterprises' stores. Conclusions - In this study, as a measure to create small enterprises' performance, word of mouth(WOM) effects on small enterprises' stores according to consumers' consumption behaviors were examined focusing on consumers. Through the study results, the groups of consumers who use small enterprises' stores by type that provide favorable word of mouth(WOM) effects were derived. And This Study aims to investigate the relationship between the four type life styles of consumer who use small enterprises' stores and the word of mouth(WOM) effect. Accordingly This study is significant in that it derived a measure to create small enterprises' performance centering on consumers and that it presented a cornerstone for the establishment of small enterprises at the government level.

Effect of Corticosterone Administration on Small Intestinal Weight and Expression of Small Intestinal Nutrient Transporter mRNA of Broiler Chickens

  • Hu, X.F.;Guo, Yuming;Huang, B.Y.;Zhang, L.B.;Bun, S.;Liu, D.;Long, F.Y.;Li, J.H.;Yang, X.;Jiao, P.
    • Asian-Australasian Journal of Animal Sciences
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    • 제23권2호
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    • pp.175-181
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    • 2010
  • The effects of corticosterone (CORT) administration on the weight of small intestine and the expression of nutrient transporter mRNA in the small intestine of broiler chickens (Gallus gallus domesticus) were investigated. One hundred and eight sevenday-old birds were randomly divided into two equal groups comprising a control group (CTRL) and an experimental group (CORT). CTRL birds were fed a basal diet and the CORT birds were fed a basal diet containing 30 mg corticosterone/kg from d 8 to 21. At 21 d of age, average daily feed intake (ADFI), serum corticosterone level, small intestinal absolute wet weight and relative weight, and relative abundance of SGLT1, CaBP-D28k, PepT1 mRNA in the duodenum and L-FABP mRNA in the jejunum were determined. The results showed that serum corticosterone level, liver weight and small intestinal relative weight (small intestinal wet weight/body weight) of CORT chickens were about 30.15%, 26.72% and 42.20% higher, respectively, than in the CTRL group (p<0.05). CORT birds had relative mRNA abundance of CaBP-D28k and PepT1 in the duodenum, and L-FABP in the jejunum which was 1.77, 1.37 and 1.94 fold higher, respectively, than in the CTRL group (p<0.05); the relative abundance of SGLT1 was 1.67 fold higher than in the CTRL group (p = 0.097). ADFI, small intestinal wet weight and length in CORT-treated broiler chickens was about 29.11%, 31.12% and 12.35% lower, respectively, than in the CTRL group (p<0.05). In conclusion, corticosterone administration lowered the wet weight but increased the relative weight of the small intestine and the expression of intestinal nutrient transporter mRNA of broiler chickens.

고려점포군에 따른 소비자 세분화와 점포이미지 중요도에 관한 연구 (Consumer Segmentation based on Consideration Set of Stores and Importance of Store Image)

  • 김한나;이은영
    • 한국유통학회지:유통연구
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    • 제12권2호
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    • pp.79-102
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    • 2007
  • 점포의 평가는 소비자의 마음속에 자리 잡고 있는 유사한 경쟁점포들 내에서 이루어지게 되며, 이렇게 "소비자가 특정 점포선택을 할 때 실제 고려하게 되는 점포들의 집합"을 고려점포군(考廬店鋪群; consideration set of stores)이라 한다. 본 연구에서는 소비자가 의류제품을 구매할 때 점포선택과정 중에 형성하는 고려점포군을 알아보고, 고려점포군과 점포이미지 중요도와의 관련성을 알아보고자 하였다. 연구결과에서 의류점포선택과정을 통해 형성된 고려점포군은 결과적으로 고려점포수와 고려하는 점포유형에 따라 다시 구체화될 수 있으며, 이를 기준으로 소비자 유형화를 실시한 결과 '소수-가두점 고려집단', '소수-시장 고려집단', '소수-백화점 고려집단', '소수-백화점/아울렛 고려집단', '다수-백화점/시장 고려집단', '다수-백화점/가두점 고려집단', '다수-백화점 고려집단'으로 구분되었으며, 유형화된 소비자 집단별 점포이미지 중요도에 있어서 유의한 차이가 있음이 밝혀졌다. 예를 들면, 시장을 고려점포유형으로 포함하는 소수-시장 고려집단과 다수-백화점/시장 고려집단은 저렴한 가격을 중요한 점포이미지로 여겼으며, 소수-백화점 고려집단은 점포 마일리지 카드나 할인카드, 다수-백화점/가두점 고려집단은 주변 여가공간 요인을 중요한 점포이미지로 꼽아 집단별 차이를 나타냈다. 이러한 결과들은 점포 운영자들이 자사 목표고객과 경쟁점포를 파악하고 이에 대응한 마케팅 전략을 수립하는데 효과적으로 사용될 수 있을 것으로 생각된다.

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7학년 광합성 개념의 지위 중복 변화에 따른 소집단 구성의 효과 분석 (An analysis of effect for grouping methods corresponding to ecological niche overlap of 7th graders' photosynthesis concepts)

  • 장혜지;김영신
    • 과학교육연구지
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    • 제41권2호
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    • pp.195-212
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    • 2017
  • 소집단 학습은 소집단 내 학생들 간의 상호작용을 통해 공동의 목표 및 과제를 해결해 나가는 학습 방법이다. 과학 교육에서 소집단 학습은 중요 학습 전략 중의 하나이며, 학업 성취도와 태도 향상에 효과적이다. 소집단 구성은 3명일 때 학생들이 적극적으로 참여하며 과학 탐구 능력 향상에 효과적인 것으로 보고되었다. 그러나 집단의 구성 방법 즉, 동질과 이질 집단으로 구성하느냐에 따라 그 효과가 다른 것으로 보고되고 있다. 따라서 이 연구에서는 집단의 구성에 따라 7학년 학생의 광합성 개념의 생태적 지위에 차이가 있는지를 검증하였다. 이를 위해서 7학년 학생 1107명을 대상으로 이질 집단과 동질 집단은 상위, 중위, 하위로 구분하여 구성하였다. 광합성 개념은 광합성 장소, 광합성 생성물질, 광합성 필요물질, 광합성 환경 요인 영역으로 구분하였다. 광합성 개념의 생태적 지위 변화에 대한 선행 연구에 기초하여 빈도율 4%이상인 개념을 선정하여 설문을 구성하였다. 설문지는 4가지 영역에 각각 제시된 관련 개념들에 대한 관련성 점수와 이해 수준 점수를 측정하였다. 이 연구의 결론은 다음과 같다. 1) 3명의 소집단 수업에서는 과학 개념 학습에 향상이 있었다. 2) 집단 구성 시 평균을 향상시키고자 할 때는 동질 집단으로 구성하고 구성원간의 편차를 줄이고자 할 때는 이질 집단으로 구성하는 것을 제안한다. 이 연구를 통해서 집단 구성에 따른 결과의 이중성에 대한 차이 또는 효과를 검증하는 구체적인 연구가 이루어지길 기대한다.

저압 모의선로에 소형발전원 연계시 특성 (Connected Characteristics for Small Generation Source of Low Voltage Model Grids)

  • 이상우;강진규;이동하;박태준
    • 조명전기설비학회논문지
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    • 제27권2호
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    • pp.45-53
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    • 2013
  • In this paper, we analyze the typical phase voltage and line current waveform characteristics of the distribution system with 3 phase small synchronous generation source in case with load and non-load group, in order to investigate the power quality for end load connected of generation source. As demonstrated by our experimental results, the distortion and power quality of phase voltage and line current waveform were relatively good for low voltage 3 phase model grids connected of 3 phase small synchronous generation source in case with non-load group. However, distortion and power quality of voltage and current waveform was poor for low voltage 3 phase model grids connected to 3 phase small synchronous generation source in the load group with some phase voltage and frequency difference. From the above results, we conclude that the phase voltage and frequency of 3 phase generation source must be identical to that of distribution system source to maximize the power quality. Also, special attention is required in case of having load group or non-load group to 3 phase generation source.

고등학교 지구과학 탐구활동에서 학습자의 특성과 상호작용 양식에 따른 반성적 탐구의 차이 (The Differences of Reflective Inquiry according to Students' Characteristics and Interaction Modes of Small Group in an Inquiry-based High School Earth Science)

  • 정진우;박미라
    • 한국지구과학회지
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    • 제30권3호
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    • pp.366-380
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    • 2009
  • 본 연구는 수업의 3가지 맥락(자료, 과제, 역할)에서 학습자의 특성과 그룹의 상호작용에 따른 그룹과 개인의 반성적 탐구는 어떤 차이가 있는지를 알아보고 이를 통해 효율적인 반성적 탐구활동을 위한 소그룹 구성과 교사의 지도에 시사점을 얻고자 하였다. 이를 위해 고등학교 1학년 1개 학급을 선정해서 반성적 탐구활동수업을 실시하고 수업을 녹화 전사해서 언어행동분석틀과 수업상황의 3가지 맥락으로 분석하였다. 본 연구의 결과로부터 학생개인과 그룹의 반성적 탐구는 학생들의 개별특성 그 자체보다는 다튼 학생과 학급에서 어떤 관계를 가지느냐에 더 영향을 받는다는 것을 알 수 있었다.

요양 중인 탄광부 진폐증자의 생존율 연구 - 요양 입원시 특성을 중심으로 - (Survival Rate of Hospitalized Coal Workers' Pneumoconiosis Patients: According to Characteristics at the Time of Hospitalization)

  • 이경용;정호근
    • Journal of Preventive Medicine and Public Health
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    • 제22권1호
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    • pp.81-89
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    • 1989
  • The authors investigated mortality rate of hospitalized CWP(coal workers' pneumoconiosis) patients. Date, which was composed of age, date of hospitalization, date of death, and radiological findings(profusion of small opacity, type of large opacity, tuberculosis, emphysema, pneumothorax, and cardiac abnormality), was gathered from medical charts and chest x-ray films at the time of hospitalization of CWP patients. Among 738 CWP patients, that were entered survey differently and have followed different period, 160 CWP patients were died during different observational period. Mean value of observational period was 203 weeks, and mean age at hospitalization was 51 years. Because of short observational period, mean survival time could not found. There was statistically significant difference of mortality rate between group of small opacity and that of large opacity. In group of small opacity 5 year survival rate was 0.80 and in group of large opacity that was 0.73. And 80 percentile survival time was 57 months in group of small opacity and that was 40 months in group of large opacity.

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모델 기반 중소형 플랜트 형상관리 시스템의 효과성 평가 사례 (A case on the Evaluation of the Effectiveness of Model based Configuration Management System for Small/ Medium-Sized Plant)

  • 하가연;김진일;신중욱;염충섭
    • 시스템엔지니어링학술지
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    • 제17권1호
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    • pp.107-113
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    • 2021
  • Plant Configuration Management(CM) is an activity to maintain consistency of design requirements, physical configuration, facility configuration information throughout the life cycle of the plant by systematically managing changes that occur during the plant design and operation process. Conformity between information must be ensured not only in the design stage, but also in the case of design changes in the operation and maintenance stages, and thus a computer system capable of efficiently managing them is required. In particular, in consideration of an application to small and medium-sized domestic plants, a computer system that can support configuration management at a low cost is needed. Accordingly, in this study, a configuration management system has been developed to support the management of plant design information and change procedures in the operation stage of small and medium-sized plants. Here, a case for quantitatively evaluating the effectiveness of the developed system is described.

MPLS 네트워크 상에서의 CUG 서비스 제공을 위한 구조 설계 (Structure Design for CUG(Closed User Group) Services provision at the MPLS network)

  • 권민희;백승진
    • 대한전자공학회:학술대회논문집
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    • 대한전자공학회 2002년도 하계종합학술대회 논문집(1)
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    • pp.117-120
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    • 2002
  • This paper is proposed structure which it sees currently the problem point which it follows in the independent space for work which the members who do a same work from the environment which is to fall tile at distance, therefore the MPLS based VPN necessary to follow, it forms the small-scale group which is closed again with the CUG(Closed User Group) it will be able to own jointly information to present a structure, the individual small-scale groups are closed from outside and the group members are the CUG authentication Process for the security maintenance the model which is possible.

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전국단위 재해위험도에 기초한 급경사지 재해의 단위권역 구분 (Division of Small Unit Based on a Nationwide Disaster Vulnerability Map)

  • 김성욱;최은경;박덕근;오정림
    • 한국지반공학회:학술대회논문집
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    • 한국지반공학회 2010년도 춘계 학술발표회
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    • pp.927-932
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    • 2010
  • This study made a nationwide metropolitan region map on the basis of disaster vulnerability and administrative boundary, and based on it, it divided small-sized regions and constructed disaster history of each region. For the disaster vulnerability, the study wrote slope, aspect, curvature, wetness index, and drainage density, compared and analyzed regions with disaster and geomorphic elements to distinct the factor with high correlations, and based on it, it divided small-sized regions for forecasting and warning system of middle regions(Gangwon province, Chungchung province, and Jeolla province). Through the method, Gangwon region were divided into 4 small-sized regions, Chungchung into 5 small-sized regions, and Jeolla into 6 small-sized regions.

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