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A Study on the Case Study of Internet Menu-Delivery-Web Site (인터넷 식단 배송 사이트의 내용 사례연구)

  • 진양호;원혜영
    • Culinary science and hospitality research
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    • v.10 no.2
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    • pp.59-71
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    • 2004
  • This study .is about marketing of menu-delivery-web site through internet which is getting bigger in working-together-couples. The purpose of this study is suggesting the way which can make internet marketing to activate by means of analysing of a certain enterprise's homepage with marketing mix method. We draw the findings which is seperated by goods, price, promotion, distribution, other service according to marketing constituents. As a result of research, it was found that each company has given much more weight on some part in internet marketing's field of activity. In general, they put an empasis on activity of goods and promotion. On the other hands they didn't consider prices and delivery to be important compared with other parts. In a field of price, menu-site just announced price but in further advance, it had better offer and compare two price level when customer used menu-delivery-web site or not. And that site needed to promote and to be advertised what customer who just think using web site was expensive have benefit in the price. One of the most important things about internet-marketing was that fast and exact feedback and community made each enterprise to be able to help to communicate with customer. For these strategy to execute effectively, first company's name should be known well and goods and service the company had should be well advertised. But first of all, differentiated strategy should precede through consistency of taste and quality, consistant information update as a internet-company and sincere homepage management.

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A Study on the Historic Changes of Yungnam-Ru in Historic Periods and Architectural Building Forms (밀양 영남루 연혁 및 건축형식 변천에 관한 연구)

  • Lee, Ho-Yeol
    • Journal of architectural history
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    • v.9 no.1 s.22
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    • pp.7-25
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    • 2000
  • The purpose of this study is focused to the historic changes of Yungnam-Ru(嶺南樓), which are based on the site layout, and architectural forms in architectural building history and historic periods analyzed with the historic reference, paintings, and photos. This study is to search the alteration of the types of axis and the formation of spaces in Yungnam-Ru which is the Ru-Gak(樓閣) The conclusion of the architectural changes from the historic period and architectural form which is the belows. The first Yungnam-Ru by name had been used to be called, before it was re-called Yungnam-Ru by Kim Ju in 1365. Therefore, the hypothesis in naming Yungnam-Ru form assumption that the building under the name of Yungnam-Ru was re-named by Kim Ju from the Old Budist Temple called Yungnam-Sa, should re-considered in history. The second, it is considered that Milyang-Sibyi-Kyungdo(密陽十二景圖) as the painting can only be seen the site layout in 1542. It could be compared the differences of the site layouts from in 1542 to the present time. At that time Nyungpadang(凌派堂) was connected the main buildings called Yungnam-Ru Chimrudang(沈流堂),building was seperated with the Yungnam-Ru at that period. In 1542, the main Building(Yungnam-Ru) was consist of 5 spans of columns(from the front) and 2 spans of columns(from the side). Now, the main Building(Yungnam-Ru) has the 5 spans of columns from the front, and two spans of columns short from the side, compared to the present facade. At the past, Chimrudang(building) has the two spans of columns and one span of columns short, compared to the present facade. The third, It supposed that main building, Nyungpadang and Chimrudang in the composite of facade was connected with Wolrang(月廊) and Hunrang(軒廊) after invatioin from japan in 1592. 1844, (Chosun dynasty, Hunjong 10) the Yungnam-Ru was re-builted by maintaining the same concept in site layout of the past, and finally the three buildings was put together with Wolrang and Hunrang. As a result, the plan of the Yungnam-Ru was expanded with many aspects. From 1542 to 1844, the present site-layout gradually completed with three buildings which was spatially connected. The forth, in the middle age of Chosun dynasty, after added Gaeksa(客舍), the building is for the government officer staying temporally from outside province) in the site, the site layout was greatly changed with volume of building. In 1844, the Yungnam-Ru as the Nugak belongs to Miljukwan(密州館) was expanded spacially and formally. After that time, the burned buildings could not have been re-built because of aspects in government ability and economical ability.

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Mobile Commerce Brand Identity Strategy by SNS Text mining

  • Yeo, Hyun-Jin
    • Journal of the Korea Society of Computer and Information
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    • v.25 no.10
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    • pp.255-260
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    • 2020
  • In this paper, I propose an efficient brand identity strategy by topic modeling the Instagram posts, one of SNS(Social Network Service) having more than 1billion world-wide and 500 million daily users. Since the 92% age groups of the Instagram is 18~50 years old (59% 18~29y and 33% 30~49), I set research analysis target three mobile commerce sites to dress and cosmetics sales sites that sale apparels cosmetics and gadgets that recently opened and have operated marketing on diverse channel including SNS. By topic modeling SNS posts for 6 months after launching the site that tagged each m-commerce site brand name or company name, I validate companies' brand identity strategy works effectively and suggest moderation of strategy for brand image. As a result, I found one of three mobile commerce site has different brand image by users and need different identity set up.

Unrecorded species of Korean protozoans discovered through the project of 'Discovery of Korean Indigenous Species' III

  • Kyu-Seok Chae;Kang-San Kim;Jongwoo Jung;Gi-Sik Min
    • Journal of Species Research
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    • v.12 no.4
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    • pp.355-361
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    • 2023
  • In this paper, we present unrecorded protozoans of Korea that were discovered, through the 'Discovery of Korean Indigenous Species' project hosted by the 'National Institute of Biological Resources (NIBR)'. A taxonomic account is provided for each identified species, offering comprehensive information such as species name, Korean name, collection site, synonyms, specimen vouchers, diagnoses, and figures. This study introduces 13 previously unrecorded Korean protozoan species that are classified into three phyla: Amoebozoa, Cercozoa, and Ciliophora. Notably, the cercozoan family Chlamydophryidae was recorded in Korea for the first time, together with the discovery of three previously unreported genera: Diaphoropodon within Cercozoa, and Metauroleptus and Hemicycliostyla within Ciliophora.

A Study on the Marking System on Fishing Vessel (어선표식제도의 적정성에 관한 연구)

  • Lee, Jong-Gun;Kim, Hyung-Seok
    • Journal of Fisheries and Marine Sciences Education
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    • v.24 no.1
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    • pp.34-43
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    • 2012
  • In order to establish order in fishing industry by cracking down on illegal fishing vessels effectively, it is an essential requirement to identify marking such as the name of fishing vessel and a port of register more easily. Accordingly, it is quite natural that markings on fishing vessels should be marked clearly in an appropriate size on an appropriate site in order for them to be distinguished on the air such as from planes as well as on the sea. Actually, when examining marks such as the name of a vessel which are operating in the country, marks of most fishing vessels are too small as they cannot be distinguished with the naked eye even very closely. There is no coastal fishing vessel which marks the name of fishing vessel on the upper part in order to distinguish it from planes. Fishing vessel law generally which regulates the basic laws about shipbuilding regulates marks on fishing vessel, and fisheries law only regulates sign boards of fishing vessels. Problems and improvement of the marking system on fishing vessels suggested by this paper are as follows. First, in order to contribute to establish order in fishing industry, it would be desirable to tighten standards in fisheries law besides the fishing vessel law. Second, it is difficult to distinguish marks such as the name of a vessel as relevant laws allow fishers to make such marks too small. It is necessary to set the standard for marks larger than those regulated by the international treaty. Third, the relevant laws do not regulate a letter form of marks. Therefore, it becomes a factor to make small marks hard to be distinguished more. It is necessary to decide a clear letter form. Fourth, there is insufficient detailed international standards about the marking system. It is necessary to regulate a detailed standard.

A Multi-password Management Scheme using Pseudopia Function (슈도피아 함수를 이용한 다중 패스워드 관리 방안)

  • Jang, Hwa-Sik;Shin, Weon;Rhee, Kyung-Hyune
    • The Transactions of the Korea Information Processing Society
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    • v.7 no.11
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    • pp.3438-3444
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    • 2000
  • In this paper, we propose an efficient passwork management scheme using the Pseudopia function which performs a mukti-password management and change scheme in the cyberspace. For a givne user and a web-site, the Pseudopia automatically generates a user name and a password that can be used to establish an anonvous account at the web-site. In the proposed scheme, a user can protect his password using " the personal etropy" which relates to his own life experiences, that identified only by himself. The proposed scheme can be applied to the broad tools for the internet related applications such as electronic commerce and Internet banking system.

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Search Frequency in Internet Portal Site and the Expected Stock Returns (포털사이트에서의 피검색빈도와 주식수익률)

  • Ban, Ju-Il;Kim, Myeong-Ae;Cheon, Yong-Ho
    • Journal of Korea Society of Industrial Information Systems
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    • v.21 no.5
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    • pp.73-83
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    • 2016
  • NAVER provides search frequency data of search terms via its DataLab service (http://datalab.naver.com/). Using this data, this paper examines the relation between the search frequency of firm's name and its future stock returns. Our results show that the search frequency of firm's name is a new investor attention measure, which is different from previously explored attention measures such as extreme returns, turnover, etc. Firms that go through higher search frequency this week tend to have higher returns in the next week. We do not find return reversal in the long run for the firms with higher search frequency. Furthermore, the extent to which search frequency affects stock returns becomes more pronounced following market-wide attention grabbing events. Our results indicate that search frequency incorporates information for future stock returns.

A Study on the Improvement of Safety Certification Marks Displayed on the surface of Temporary Equipments at Construction Site (I) : Stakeholder Cognition Analysis and Marking Contents (건설현장에 사용되는 가설기자재의 안전인증표시 개선방안 연구(I) : 이해관계자 인식 분석 및 표시내용)

  • Kim, Dong Won;Won, Jeong-Hun;Park, Yong Kyu;Lim, SeJong
    • Journal of the Korean Society of Safety
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    • v.32 no.4
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    • pp.59-65
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    • 2017
  • This study examined the stakeholder cognition of the safety certification marking system by surveying manufacturers, lessors, and users. In addition, among various issues about safety certification marking systems, the improvement of safety certification marking contents was suggested in order to guarantee quality of temporary equipments. The results by statistical method show that it is necessary to increase of users' understanding about the safety certification marking system. In addition, the quality management system of temporary equipments should be introduced to control the actual condition that temporary equipments of various product companies are mixed in a site during removal and reuse processes. For detailed marking contents, it is recommended that a certification mark, an identification number, and the production year should be displayed and the manufacturer name could be selectively presented. Detail informations such as a safety certification number, a product company, a model type or name, a specification, a weight, a product number, and the location of a certification mark should be identified by the identification number.

Design and Implementation of Facility Monitoring System based on AAS and OPC UA for Smart Manufacturing (스마트 제조를 위한 AAS와 OPC UA기반 설비모니터링 시스템의 설계 및 구현)

  • Lee, Yongsoo;Jeong, Jongpil
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.21 no.2
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    • pp.41-47
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    • 2021
  • Manufacturing is facing radical changes around the world. The manufacturing industry, which has been changing since Germany, is now being introduced, improved, and developed worldwide by manufacturers under the name of smart factory. By utilizing IT technologies such as artificial intelligence and cloud at the production site, the desire to break away from the past manufacturing environment is increasing. How these technologies will be efficient in the future, manufacturing worldwide now faces radical changes. The manufacturing industry, which has been changing since Germany, is now being introduced, improved, and developed worldwide by manufacturers under the name of smart factory. By utilizing IT technologies such as artificial intelligence and cloud at the production site, the desire to break away from the past manufacturing environment is increasing. Discussions continue on how these technologies can be used efficiently and effectively. Increasingly, the expansion of the range from factory areas to regions, countries, and around the world raises the need for international standards for interactions. In this paper, we propose a design and implementation method for managing facilities, sensors, etc. as assets and monitoring facility data collected through OPC UA.

Determinants.influencing Consumer Perceptions of Web Site Trust and Outcomes (웹사이트 신뢰에 대한 소비자 지각과 성과에 영향을 미치는 요인에 관한 연구)

  • Ha, Hong-Youl
    • Journal of Global Scholars of Marketing Science
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    • v.15 no.2
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    • pp.1-25
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    • 2005
  • Unlike the traditional bricks-and-mortar marketplace, the online environment includes several distinct factors that influence Web site trust. As consumers become more savvy about the Internet, the author contends they will insist on doing business with web companies they trust. This study examines 1) how Web site trust is affected by the following web purchase-related factors: security, privacy, brand name, word-of-mouth, good online experience, and quality of information, and 2) how it influences outcomes. Unlike Urban and colleagues' study (2000), the author argues that not all e-trust bUilding programs guarantee success in building Web site trust. In addition to the mechanism depending on a program, building e-brand trust requires a systematic relationship between a consumer and a particular web site. The findings show that Web site trust does not build one or two components but are established by the interrelationships of complex components. By carefully investigating these variables in formulating marketing strategies, marketers can cultivate brand loyalty and gain a formidable competitive edge.

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