• 제목/요약/키워드: Service quality satisfaction

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문화생태탐방로 조성에 대한 중요도 성취도 분석 - '구불길' 군산저수지 구간을 중심으로 - (User's evaluation on the ecological trail in Gunsan reservoir area through importance-performance analysis)

  • 김상욱
    • 농업과학연구
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    • 제39권3호
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    • pp.319-325
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    • 2012
  • This study investigated the user's attitude to the nature trail called Gubulgil in Gunsan reservoir area and evaluated the quality of user's satisfaction of the trails and their facilities by importance-performance analysis (IPA). User's evaluation was achieved through questionnaire survey and total 283 pieces of subjects were used for the analysis. The results are as follows. Firstly, importance value of circularity of trails was very high, and it has great implication to ordinary trails which connect ecological, historical and cultural spots routinely and linearly. Secondly, through the IPA, relatively dissatisfied attributes were parking lots, direction boards, storytelling, convenient facilities and encountering of wildlife. Expansion of parking lots can cause the environmental disruption, so running a shuttle service from Gunsan downtown to the reservoir at weekends can be more reasonable. In case of ecological and historical information delivery, softwares like storytelling contents with sense of realism as well as hardwares of informative signboards are very important in nature trails. Encountering wildlife in trails is fascinating experience but it means visitors may disturb wildlife habitats. So route design should be done very carefully not to intrude their territories.

아파트 브랜드 선호도 요인 비교에 관한 연구 -수도권지역과 시 단위지역 중심의 선호도 비교- (The Research on the Preference Factors of Apartment Brand)

  • 신한우;김대원;강경인;김광희
    • 한국건축시공학회지
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    • 제8권1호
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    • pp.77-82
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    • 2008
  • In the housing market, the construction company started to recognize the importance of the brand power since 1998. Many brand names of apartment construction company have newly formed and many apartments are representative of the brands of construction company by quality of apartment construction and service after hand apartment over to owner with many other elements of their brands. According to these trends in the housing market, it should be also interested in improving the value of brand name in apartment construction. The former researches have been achieved several topics in only a specific target market about the distinction of apartment's plan, the examination of preference, and the satisfaction survey of inhabitants etc. But construction company don't have developed any available marketing strategy according to construction location and regional characteristics. Nowadays, they should be interested in improving the value of apartment brand. Therefore, this research was conducted by interviewing and surveying preference factor, which factors are considered by consumer when consumers purchase apartment house, to compare the two regions such as Metropolis and Cities. The purpose of this research is to provide the preference trend of apartment house in the future to construction company by comparing consumer's preference examination.

항공여객 특성분석을 통한 환승시설·서비스 및 환승투어 만족도 제고 연구 (A Study for Increasing Satisfaction of Transfer Facilities, Services & Transit Tour by Analyzing Air Passengers' Behaviors)

  • 김광옥;김기웅;김광일;김남선;박성식
    • 한국항공운항학회지
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    • 제23권2호
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    • pp.89-97
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    • 2015
  • The volume of transfer passengers now faces a crisis because the number of Chinese and Japanese passengers, the majority of transfer through Korea, is decreasing. This paper is analyzing the their air travel behaviors as well as characteristics of their transfer behaviors at airport. According to the research, it is suggested that transfer passengers perceive the importance of duty-free stores but their satisfaction of using duty-free stores during their transfer at Icheon airport was proven to be low. Considering the characteristics of transfer service quality at Incheon airport, waiting time of transfer is important but not satisfactory for them. Moreover, information of free transfer tour to city downtown and paid-in transfer tour for medical tourism is not known very well among North East Asian passengers. Thus, it is necessary to do detailed research of North East Asian transfer passengers, who have transferred through Incheon airport more than twice a year, to find out their exact needs of transfer tour in Korea.

Mediation of Distributive Justice on Dyadic Relationship between Leaders and Followers with Personal Outcomes

  • Ishak, Yusniati;Ismail, Azman;Abdullah, Anis Anisah;Samsudin, Asyakireen;Mohamed, Kartina Rahayu
    • Asian Journal of Business Environment
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    • 제8권4호
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    • pp.29-35
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    • 2018
  • Purpose - This study examined the relationship between dyadic relationship between leaders and followers (DRLF), distributive justice (DISJ), job satisfaction (JSTC), and organizational commitment (OGCM). Research design, data, and methodology - 200 sets of survey questionnaires were distributed to the employees at a municipal office in East Malaysia using purposive sampling technique. Only 60 percent or 115 questionnaires were returned to the researchers. The survey data were analysed using the SmartPLS due to its ability to deliver latent construct scores, handle small sample size problems and estimate relationship between many constructs in the hypothesized model. Results - The findings indicated that there is a significant correlated direct relationship between DRLF and DISJ and mediating relationship between DRLF, DISJ and personal outcomes, which are JSTC and OGCM. Conclusions - This study confirms that DISJ does act as an important mediating variable in the relationship between DRLF with JSTC and DRLF with OGCM. Other dimensions of personal outcomes, such as extra-role behaviour, job motivation and service quality should be considered in future study because they are found to be the important outcomes of the relationship between DRLF and DISJ. The importance of these issues need to be further advanced in future research.

Application of Color Information to Facilitate Finding Books in the Library

  • Park, Kyeongjin;Kim, Hyeon Chul;Lee, Eun Hye;Kim, Kyungdoh
    • 대한인간공학회지
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    • 제36권3호
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    • pp.197-211
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    • 2017
  • Objective: We propose to apply color information to facilitate finding books in the library. Background: Currently, books are classified in the basis of a decimal classification system and a call number in the library. Users find a book using the call number. However, this classification system causes various difficulties. Method: In a process analysis and survey study, we identify what the real problem is and where the problem is occurred. To solve the real problems, we derived a new search method using color information. We conducted a comparative experiment with 48 participants to see whether the new method can show higher performance. Results: The new method using color information showed faster time and higher subjective rating scores than current call number method. Also, the new method showed faster time regardless of the skill level while the call number method showed time differences in terms of the skill level. Conclusion: The effectiveness of the proposed method was verified by experiments. Users will be able to find the desired book without difficulty. This method can improve the quality of service and satisfaction of library use. Application: Our book search method can be applied as a book search tool in a real public library. We hope that the method can provide higher satisfaction to users.

Franchisors' Support Services and Their Consequences: Resource-Based View and Expectation-Confirmation Perspectives

  • Adeiza, Adams;Moon, Bo-Young;Malek, Marin Abdul;Ismail, Noor Azizi;Harif, Mohd Amy Azhar Mohd
    • 유통과학연구
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    • 제15권9호
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    • pp.37-52
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    • 2017
  • Purpose - This study explores the influence of franchisors' supports on franchisees financial performance, overall satisfaction and intention to remain. Research design, data, and methodology - Given the exploratory design of the investigation, purposive sampling technique was used to select twenty-six (26) franchisees as key informants for this study. In-depth face-to-face interviews were conducted leading to generation of rich qualitative data on the phenomenon of support services in the Nigeria franchise system. Results - Results indicate that at both the initial and growing stages, training and management service supports have marked influence on franchisees business outcomes. However, findings revealed that at the initial stage, the impact of training is greatest but this impact subsequently declines as franchisees master the nuances of the business. Management services on the other hand maintains a constant relevance through all stages of franchisees business. Conclusions - Three key conclusions were drawn from the findings of this study. First, the quality of initial and ongoing supports have consequences for the long-term health of franchisees and franchisors' businesses. Second, poor management of franchisees' expectations and perception of supports could damage franchise partnerships. Third, franchisees form their expectation of supports largely from the nature of initial supports provided by the franchisors.

KISTI 통합 HELP DESK 시스템 구축에 관한 연구 (A Study on Building of KISTI Integrated Help Desk System)

  • 이정구;이명선
    • 정보관리연구
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    • 제38권2호
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    • pp.175-190
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    • 2007
  • 지식기반사회에 있어서 과학기술지식정보는 국가의 부존자원이며 경쟁력의 원천이라 할 수 있다. 또한 연구자의 연구 및 기술개발에 있어서 과학기술지식정보 중요성이 날로 증가하고 있으며, 고객의 요구도 다양화 되고 있다. 따라서 본 연구에서는 과학기술지식정보를 이용하고 있는 고객의 다양한 요구 및 의견을 적극적으로 반영하여 효율적인 고객 대응 전략을 수립하고, 이를 기반으로 상시적인 고객 서비스 응대, 고객 모니터링, 서비스 개선, 고객 만족도 제고를 위한 표준화된 통합 Helpdesk 시스템을 개발하였다.

호텔종사자의 직장 내에서의 스트레스에 관한 연구 (A Study on the Job Stress of the Hotel Employees)

  • 이선호
    • 한국조리학회지
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    • 제7권2호
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    • pp.195-215
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    • 2001
  • This study is of an analysis of the kinds of influences on the subordinate variables through the adjusting variables by the independent variables which serve as the perception factor of job stress. also This study, with taking the workers for the hotel employees who are in the room, food & beverage and cook, was carried out so as to analyze deeply and throughly the stress of work they experience in doing their job and the tension incited from this stress and the strategy used for meeting this stress to grope for raising plan for the degree of satisfaction with their job of the workers for the hotel. In order for, this study ran paralled with literature study and research study, taking 615 workers who are now working in hotel. Job stress is easily negligible in hotel business not only because it is hard to identify and measure its concrete entity on account of its intangible characteristic but also because it is impossible to check physically the relationship with each direct behavior. If job stress continue, however, it can cause neglect of duty, change of occupation, deterioration of service quality and eventually aggravate the cost of a hotel business and decrease the hotel sales. Consequently, it is highly necessary to increase job satisfaction by identifying systematically and eliminating the stress factor of hotel employees in order to accomplish particularly experience unique job stress in the course of contact since they should provide the customer with their services.

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Kano-QFD 통합모형에서의 고객 요구속성 중요도 산정 (Derivation of Weights for Customer Requirements Attribute in Kano-QFD Integration Model)

  • 문경원;김낙훈;정병호
    • 산업경영시스템학회지
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    • 제37권1호
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    • pp.68-78
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    • 2014
  • Recently, companies are trying to gain a competitive advantage in the market to meet the voice of customer. For this purpose, QFD has been used as product development technology in many areas to include the customer' requirements. Also, Kano model has been used to understand the customer' requirements for an effective way. Therefore integration of Kano model and QFD can more efficiently reflect the customer' requirements when designing a new service. This paper proposes PI index by taking into account the current satisfaction position of our company and competitors while IR (Improvement Ratio) value was set uniformity. This study suggests a more accurate index to predict potential improvements and calculates the final importance or priority. Through case studies targeted at elevator maintenance companies, we can have a general idea how much to improve in the near future and estimate the final importance of customer requirements.

Analysis of Consumer Satisfaction on Career Guidance and Psychological Counseling at a University

  • PARK, Young-Taek;PARK, Hyeon-Young;LEE, Se-Rin;LIM, Hyeon-Jin;KWON, Young-Eun;KWON, Lee-Seung
    • 웰빙융합연구
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    • 제4권2호
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    • pp.26-34
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    • 2021
  • Purpose: The ultimate purpose of this study is to analyze this survey to understand the overall contents of college career guidance and psychological counseling, and to utilize it to improve the quality of learning and provide career guidance. Research design, data and methodology: The research period and survey subject are approximately one month from 2020.12.01(Tue) to 2021.01.03(Sun). Convenience sampling was conducted using a structured questionnaire composed of a 5-point Likert scale and 5 open-ended questions. As the analysis method, descriptive statistics such as reliability analysis and frequency analysis of Cronbach's α coefficient of internal consistency were mainly used. Data Analysis Statistical program was analyzed using SPSS 25 version. Results: The item with the highest score is that the counseling and counseling-related non-specialized programs offered by the Student Counseling Center are helpful for school life (3.56 points). Conversely, the lowest question is that seminars accompanied by priests are helpful for study (3.38 points). Conclusions: The average score of 5 questions in the career guidance and psychological counseling areas is 3.38 out of 5.