• 한국지능정보시스템학회:학술대회논문집
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• 한국지능정보시스템학회 2004년도 추계학술대회
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• pp.375-383
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• 2004

Despite the fact that virtual communities on the Internet have been growing at an exponential rate in recent years, little research has been done on the characteristics of virtual communities. In order to better understand and manage the activities of virtual communities, a theoretical model is proposed in this paper. The objective of this paper is to clarify the factors as they are related to the Technology Acceptance Model. In particular the relationship among identities, trust, and other factors are hypothesized. Using the Technology Acceptance Model, this research showed that the importance of identity and trust in virtual communities. The members of virtual communities interact continuously and share an identity. According to the identity type, different ways of stimulating the members are necessary in order to facilitate participation in activities of virtual communities. The virtual communities of a more utilitarian identity are more sensitive to trust in members than trust in the service provider, and members of a more utilitarian identity are inclined to exchange information with each other.

• 정보처리학회논문지:컴퓨터 및 통신 시스템
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• 제6권10호
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• pp.421-428
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• 2017

최근 온라인 금융서비스의 성장과 금융 기술의 급격한 발전으로 인하여 온라인에서 사용자를 등록 및 인증하기 위한 비대면 본인확인기술에 대한 다양한 접근 방법의 필요성이 제기되고 있다. 일반적으로 비대면 방식은 대면방식에 비해서 많은 위협에 노출되어 있다. 따라서 최근에는 이런 위험성을 보완하고 보다 신뢰할 수 있는 비대면 본인확인 방법을 위해서 다양한 요소와 채널을 이용하여 사용자를 검증할 수 있는 정책과 기술이 연구되고 있다. 이러한 새로운 접근방법 중 하나는 다수의 사용자 개인정보를 수집하고 검증하는 기술이다. 따라서 본 논문은 사용자의 다양하고 많은 정보를 기반으로 온라인에서 본인확인을 수행하는 빅데이터 기반 비대면 본인확인 방법을 제안한다. 또한 제안방법은 서비스에서 요구하는 본인확인 등급에 필요한 사용자 정보만 수집하고 검증하는 세분화된 본인확인 정보관리 방법을 제안한다. 그리고 본 논문은 검증된 본인확인 정보를 사용자가 재사용할 수 있도록 다른 서비스 제공자들과 공유할 수 있는 본인확인 정보 공유 모델을 제안한다. 마지막으로 제안 방법이 비대면 본인확인 과정에서 강화된 사용자 검증을 통해서 서비스에서 요구하는 본인확인 등급만 검증하고 관리하는 시스템을 구현하여 실험 결과를 분석한다.

• 한국통신학회논문지
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• 제30권10B호
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• pp.648-659
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• 2005

인터넷에 산재되어 있는 사용자 개인정보의 오남용은 더 이상 간과할 수 없는 문제이다. 개인정보의 유통은 반드시 소유자의 허가 하에서만 이루어져야 하고, 개인정보를 관리하는 사이트는 인터넷에 익숙하지 않은 사용자들에게 개인정보 유출에 관한 두려움을 없애줄 수 있는 환경을 제공하여야 한다. 본 논문은 인터넷 Identity 관리시스템에서 개인정보를 안전하게 관리하고 유통할 수 있는 기술을 소개한다. 개인정보의 소유자가 자신의 정보를 관리하는 방법, 정보 관리 시스템 차원에서 사용자 정보를 관리하기 위한 정책, 개인정보 접근을 제어하는 Privacy Controller 등 여러 관점에서의 프라이버시 인가 기술을 제안한다. 그리고, 정책 기반의 프라이버시 인가 기술을 인터넷 Identity 관리 시스템에 적용하기 위한 다양한 모델을 제시한다.

• 한국치위생학회지
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• 제9권2호
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• pp.99-109
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• 2009

The purpose of this study was to examine factors affecting the professional identity of dental hygienists in an attempt to raise awareness of the necessity of professional identity building for dental hygienists, to spread awareness of dental hygienist as one of professions, and to boost the pride of dental hygienists. The subjects in this study were 268 dental hygienists in Seoul and Gyeonggi Province. After a survey was conducted, the collected data were analyzed. The findings of the study were as follows: 1. The dental hygienists investigated got a mean of 3.44, 3.81 and 3.46 on professional identity, professional attitude and job satisfaction respectively. 2. In regard to the relationship of the general characteristics to professional identity, those who were older, whose career was longer, who worked in public dental clinics and who were married were statistically significantly ahead of their counterparts in that aspect. 3. Concerning connections between the general characteristics and professional attitude, age, career and marital status made statistically significant differences to that. As to links between the general characteristics and job satisfaction, there were statistically significant intergroup gaps according to age, career, service area, martial status and the field of job. 4. As for the correlation of the variables, better professional identity led to better professional attitude and higher job satisfaction. 5. In relation to factors affecting professional identity, better professional attitude, longer career and higher job satisfaction had a better impact on professional identity. Those factors made a 55% prediction of that.

• 대한전자공학회논문지TC
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• 제43권7호
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• pp.104-114
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• 2006

인터넷 서비스를 이용하기 위해서 사용자는 일반적으로 가입절차를 수행하고 서비스를 위한 id(identifier)를 등록하게 된다. 그러나 인터넷의 활용이 증가함에 따라, 사용자는 많은 id를 가지게 되었으며 이것은 사용자가 인터넷 서비스를 이용할 때마다, 매번 인증을 받아야 한다는 문제를 발생시키고 있다 또한 여러 사이트에 산재되어 관리되지 않은 id들은 사용자 개인정보의 침해 가능성을 높이고 있다. 본 논문에서는 이와 같은 문제를 해결하기 위해 ETRI에서 개발한 ID(IDentity) 연계 기반의 인터넷 ID 관리 시스템인 e-IDMS에 대하여 기술한다. e-IDMS는 ID 연계를 기반으로 복합 인증, 인터넷 SSG, ID 정보 관리, ID 정보 공유, 개인정보 보호 및 대화형 질의 기능을 제공한다. e-IDMS는 공공기관 통합 ID 관리 시스템 구축에 활용되고 있다.

• 영어어문교육
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• 제15권3호
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• pp.199-222
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• 2009

As great attention is given to a high quality of English education in Korea, more and more in-service and pre-service English teachers are looking for an opportunity to study in an English speaking country to become better qualified teachers. However, after receiving a degree in an English speaking country, many teachers fail to apply what they have learned to their own teaching due to their tensions of identity, beliefs, knowledge, and professionalism within the changes of sociocultural settings. By using sociocultural theory as a theoretical framework, this paper explores how formal training and Ph.D. studies in the U.S. have influenced a Korean teacher educator in applying theory to practice in relation to her identity, beliefs, knowledge, and professionalism during 30 years of her teaching experience. Rather than facing tensions, the teacher educator has been willing to change her roles, broaden and deepen her beliefs in teaching and knowledge about theory of teaching and learning, and continue her professional development. Limitations and implications of the study are provided.

• 유통과학연구
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• 제11권6호
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• pp.41-50
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• 2013

Purpose - Inducing consumers' behavioral intent to use an outlet shopping center is a critical issue for managers since it can be used as a guide for developing marketing strategies. Low prices could lead to a growth in retail purchases, but there might also be a positive relationship between prices and customer perceptions of product quality. The extent to which consumers use price as a predictor of quality may differ according to the availability of important alternative cues such as brand, store name, and identity salience triggered by the store. Consumers can obtain non-economic benefits from marketing exchanges that go beyond basic economic achievement. We argue that identity salience can play a crucial mediating role when consumers, acting as exchange partners, seek to obtain social benefits. This study shows that identity salience could mediate the relationship between identity salience-inducing factors such as multi-finality, prestige and role performance, and consumers' behavioral intent to use an outlet shopping center. Research design, data and methodology - The survey was conducted on college students enrolled in marketing classes. A total of 200 questionnaires were distributed, of which only 194 were returned. After five incomplete questionnaires were excluded, a final sample of 189 was used for empirical analysis. Using a covariance structural analysis in Amos17, we confirmed the fit of the research model and estimated its parameters by using the maximum likelihood method. Results - The results of the hypotheses testing are as follows. First, both identity salience and economic benefits have positive effects on the behavioral intent to use an outlet shopping center. Second, role performance, prestige, and multi-finality have positive effects on identity salience. Finally, the additive analysis of the direct effects of identity salience-inducing factors shows that the role performance, prestige, and multi-finality factors have no direct effects on the behavioral intent to use an outlet shopping center, suggesting that identity salience plays a positive mediating role. Conclusions - This study informs marketers that not only price but shoppers' identity salience directly affects their intent to visit an outlet shopping center. To strengthen shoppers' identity salience, marketers should find ways to help shoppers fulfill their multiple social roles, realize their multiple goals, and achieve prestige. In other words, outlet shopping centers must improve their personal service environment in order to enhance their employees' service quality and assist the execution of multi-finality by minimizing the perceived costs (e.g., travel time, effort) associated with shopping trips, thus making it easier for consumers to combine visits to multiple stores in outlet shopping centers and buy the items required for their consumption goals. Outlet shopping centers must also offer assortments with both breadth and depth in order to help consumers play the social roles their social networks have given them.

• 한국응급구조학회지
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• 제20권3호
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• pp.95-105
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• 2016

Purpose: The purpose of the study was to examine the career obstacle factors and career identity according to career choice type among paramedic students. Methods: A self-reported questionnaire was completed by 234 paramedic students in C area from August 25 to September 3, 2015. The questionnaire consisted of general characteristics of the subjects, career obstacle factors, career identity, and types of career choice. The data were analyzed by t test, ANOVA, post hoc $Scheff{\acute{e}}$ test, Pearson's correlation analysis, and multiple regression analysis using SPSS v. 20.0. Results: Career obstacle factors and career identity of paramedic students had significant differences on motivation of university choice, major satisfaction, and job preference. A stable type of career choice showed a significantly lower score for career obstacle factors and a higher score for career identity. Career identity had a strongly positive relationship with major satisfaction and had a negative relationship with career obstacle factors. Logistic regression analysis revealed that the main variables affecting career identity were types of career choice, motivation of university choice, major satisfaction, and career obstacle factors. The explanatory power was 58.0%. Conclusion: The development of a career integrity enhancement program can solve the career obstacle factors for paramedic students.

• 한국생활과학회지
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• 제16권1호
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• pp.145-157
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• 2007

The purpose of this study was to identify Chinese university women's appearance management characteristics and clothing purchasing behavior. A self-administered questionnaire was used. Research period was 15th - 30th March. Frequencies, percent, factor analysis, cluster analysis, ANOVA, chi-square test were done. The results of study were: 1. The factors of appearance management characteristics were food management, skin care, weight control & tooth correction, nail & hair care, and use of identity kits. The factors of clothing selection criteria were outlook & appropriateness, management & service, fashion & brand, and individuality & price, and factors of information resources were marketer oriented & neutral and consumer oriented & store. 2. Chinese university women were segmented into positive appearance management group, food & skin management group, nail care & identity kits using group, and appearance management stagnated group. Positive appearance management group selected their clothing to pursuit individuality & relaxation, fashion, and conformity, considered fashion or brands more, used various information sources. Food & skin management group purchased their clothing for conformity. Nail care & identity kits using group considered management & service of clothing more, utilized consumer oriented & store information more. 3. Positive appearance management group were younger, and spent more pocket money and for their appearances. Food & skin management group were older, but nail care & identity kits using group were older. Appearance stagnated group spent less pocket money and appearance management.

• 한국실내디자인학회논문집
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• 제18권5호
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• pp.156-163
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• 2009

Retail space itself could be one of the marketing strategies, through creating space, and communicating brand identity. Especially for innovative products, such as mobile technology products, store is not just to sell products but to provide experiences so that users can fudge usefulness of products and reduce uncertainties to adopt the products. The purpose of this study is to investigate how environmental features and physical artifacts contribute to promote experiences of innovative products in stores and how physical environment help to establish brand identity. For this study, site visits, observation, and literature review were conducted. For case studies, three retail spaces (Apple, Iriver, Sony) and one service space(TTL) were selected. Compared to the service space, three retail spaces have more transparent and open store front design characteristics. For the experiences of shoppers, products displayed in a radial shape, round shape, column shape, and around peripherals of the stores. A service oriented space, TTL zone is differentiated from three retail spaces in terms of layout, store front design, and experience areas. Compared to the traditional stores selling innovative products, the case stores showed more warm atmosphere using various shape, wood materials, lighting fixtures and furniture.