• Title/Summary/Keyword: Service creativity

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The Relationship between the Perception of Pre-Service Elementary School Teachers' 'Scientific Creativity' and 'Scientific Creativity Education': Focus on Creativity 'within a Frame' and 'between Frames' (예비초등교사의 '과학 창의성'과 '과학 창의성 교육'에 대한 인식의 연관성 -틀 내 및 틀 간 창의성을 중심으로-)

  • Chuiim, Choi;Jee-young, Park;Sun-Kyung, Lee
    • Journal of The Korean Association For Science Education
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    • v.42 no.5
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    • pp.515-524
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    • 2022
  • In this study, the relationship between the perception of 'scientific creativity' and 'scientific creativity education' of pre-service elementary school teachers was explored, focusing on the creativity within and between the framework. Within-frame creativity is divided into theoretical creativity and experimental creativity that operate within the paradigm, and between-frame creativity refers to theoretical creativity that brings about paradigm shift. Data collection was conducted through in-depth interviews, and the analysis was performed based on the categories within and between the frames. As a result, pre-service elementary school teachers mainly understood scientific creativity as the scientific creativity within a frame. And they consider scientific creativity in various ways in experimental and theoretical creativity aspects within a frame. On the other hand, they thought that scientific creativity education was possible in terms of experimental creativity within a frame. Based on the results of this study, we would like to discuss the attributes of scientific creativity that can be considered in science education and its educational direction.

A Study on Factor Affecting Employee Creativity of Bank Employee in the Age of Convergence (융·복합 시대의 은행 종업원의 종업원창의성에 영향을 미치는 요인에 관한 연구)

  • Jeon, Oi-Sul;Park, Sung-Kyu
    • Journal of Digital Convergence
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    • v.13 no.11
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    • pp.99-108
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    • 2015
  • The aim of this research is to investigate empirically the interrelationship among emotional labor strategies, frontline employee creativity, service performance, and specifically examines the mediating effect of employee creativity in the relationship between emotional labor strategies and service performance in the context of bank industry. The data were collected from frontline employees of banks in Daegu and Gyeongnam. A total of 484 questionnaires were used for the final analysis. Consistent with hypotheses, the results of analysis show that surface acting has a negative effect on employee creativity, while deep acting has a positive effect on employee creativity, and employee creativity has a positive effect on service performance. Furthermore, employee creativity has mediating effect in the relationship between emotional labor strategies-performance.

The Business Ethics and Innovation Management Performance of IT Service Firm's in Korea (IT서비스 기업의 윤리 수준과 혁신 경영 성과)

  • Ahn, Yeon S.
    • Journal of Information Technology Services
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    • v.13 no.4
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    • pp.155-168
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    • 2014
  • This paper discussed about business ethics and innovation management performance of IT service firms in Korea. To prove empirically the research hypothesis, the statistical analysis was based on the response from the 92 IT Service firms in Korean. As analysis results, it was found that the business ethics of organizations were the effect factors of the innovation management performance. And the knowledge competency and creativity are confirmed as a mediator between the business ethics and innovation management performance. So this paper suggests that business ethics in organizations are the important factor for enhancement of IT service firm's innovation performance. Specially the mediation effects of knowledge competency and creativity variables were proved empirically for the relation between the business ethics and innovation management performance. So it is desirable that knowledge-based service firms, for example IT service firms, have to strive to upgrade their level of business ethics and to link with their creativity and knowledge competency.

Development of TPACK and mathematical communication of pre-service teachers in math classes using apps for group creativity (집단창의성 발현을 위한 앱 활용 수학 수업을 위한 예비교사의 TPACK과 의사소통 능력 신장 방안)

  • Kim, Bumi
    • Journal of the Korean School Mathematics Society
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    • v.25 no.2
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    • pp.195-224
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    • 2022
  • In this study, pre-service mathematics teachers cultivated technology content teaching knowledge (TPACK) in the regular curriculum of the College of Education. The course was designed to enhance pre-service teachers' mathematical communication skills by using an application, which is a mobile mathematics learning content for the development of group creativity of high school students. The educational program to improve mathematics teaching expertise using the application for group creativity expression consists of pre-education, goal setting, planning, teaching at school, and evaluation. In this process, pre-service teachers evaluated technology tools. They also wrote a task dialogue, lesson play, reflective journal, and lesson plan to guide high school students to develop group creativity in both app activities. As a result of the educational program, pre-service mathematics teachers cultivated TPACK and enhanced their mathematical communication skills with high school students to develop group creativity.

Key Success Factors for ICT Service Startup Team : Team Creativity, Knowledge Sharing and Absorptive Capacity (ICT 서비스 스타트업의 성공조건 : 팀 창의성, 지식공유 그리고 흡수역량)

  • Park, Jun-Gi;Lee, Hyejung
    • Journal of Information Technology Services
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    • v.17 no.1
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    • pp.1-16
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    • 2018
  • In this research, we tried to suggest the guidelines to stakeholder of ICT startup for picking up the excellent startups and nurturing them. We designed the research model focused on the good startup team's knowledge based interaction mechanism. A research model and hypotheses were developed from literature review and empirically validated. The research model consisted relationship among the knowledge sharing (knowledge donation and knowledge collection), absorptive capacity (member's ability and member's motivation), team creativity, and innovation capability. Data were collected from ICT Service Startups, and a partial least squares (PLS) analysis was made on 175 data points. The analysis results showed that absorptive capacity has significant effect on team creativity and innovation capability directly. And also it has indirect effect on the dependent variable through team creativity. On the contrary, knowledge sharing does not have statistically significant effect on team creativity and innovation capability; only have an effect on absorptive capacity. Based on the results, we proposed several team management skills for ICT startup leaders and members, and the guidelines to stakeholder such as government and private investors. Also there are some ideas for startup nurturing polices for government officers. Theoretical contributions are discussed at the end with limitations and further studies.

The Effects of Female Service Managers' Self-determined Motivations on Job Performance (여성 관리자의 자기결정적 직무동기가 직무성과에 미치는 영향: 직무창의성과 창의적 자아효능감의 조절적 매개모형)

  • Kang, Seongho;Hur, Won-Moo;Kim, Minsung
    • Journal of Distribution Science
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    • v.16 no.12
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    • pp.69-80
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    • 2018
  • Purpose - Our primary goal of this study is to investigate the positive relationship between female managers' self-determined motivations (i.e., RAI: relative autonomy index) and job performances with the mediation of their job creativity in service industries. This study also examines the moderating role of creative efficacy on the relationship between female managers' self-determined motivations and creativities. Finally, based on mediation and moderation hypotheses, we also tested moderating effect of creative efficacy on the mediation effect of job creativity. Research design, data, and methodology - Drawing on SDT(Self-determination theory) and COR(conservation of resources) theories, we developed three research hypotheses. Service female managers from a several service organizations(i.e. banking, retailing, and restaurant/hospitality service) in South Korea were surveyed using self-administered instrument for data collection. A total of 331 usable questionnaires were obtained after list-wise deletion. To test reliability and validity of measurement model, we employed the CFA(confirmatory factor analysis) using M-plus 8.1 Software. Also, internal consistency was tested by Cronbach's α. We, furthermore, used the SPSS PROCESS MACRO 2.16, which was suggested by Hayes (2013; 2015), to test mediation, moderation, and moderated mediation. Results - Our results revealed that self-determined motivation and job performance were positively and fully mediated by job creativity. Furthermore, the positive relationship between female managers' self-determined motivations and job creativities was stronger when their creative self-efficacies were high than when it was low. In addition, female managers' creative self-efficacies also amplified the positive relationship between their self-determined motivations and job performances with the mediation of job creativity. Conclusions - Our research empirically elaborated the previous model of self-determined motivation and manager/female creativity literature by presenting the findings that female managers' self-determined motivations significantly influence their job performances via job creativity and that creative self-efficacy effectively strengthen these positive impacts. Also, our research offered new insight for practitioners (i.e. top service managers) by suggesting that they may enhance female service managers' job performance if they pay more attention to employee creativity in service marketing.

A comparative study on creativity according to major of college students: focusing on pre-service early childhood teachers, pre-designers and pre-engineers (대학생의 전공에 따른 창의성 비교 연구 : 예비유아교사, 예비디자이너, 예비공학자를 중심으로)

  • Kim, Hyoung Jai;Lee, Jun Yeon;Eom, Se Jin
    • Journal of Digital Convergence
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    • v.15 no.6
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    • pp.19-27
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    • 2017
  • The purpose of this study was to analyze the differences of creativity according to major of college students focusing on pre-service early childhood teachers, pre-designers and pre-engineers. The subjects were 132 four grade of university students attending K and T university in Busan, Korea. Data were analyzed with one-way MANOVA to find out the differences of creativity according to their major. Results of this study as follows: first, overall creativity was significantly higher in preliminary designers than pre-service early childhood teachers and pre-engineers. Second, the fluency of pre-service early childhood teachers and pre-designers was significantly higher than that of pre-service engineers. The abstraction was significantly higher in pre-service early childhood teachers than pre-engineers. The elaboration of pre-designers was significantly higher than that of pre-service teachers and pre-engineers. Openness was significantly higher in pre-designers than pre-engineers, and pre-engineers were significantly higher than pre-service early childhood teachers. Therefore, this study suggests that the major in creativity curriculum and program development for college students should be considered, and the results of this study will be used as basic data of the creativity education program.

Marketing Organization's Regulatory Focus and NPD Creativity: The Moderating Role of Creativity Enhancement Tools (마케팅 부서의 조절초점과 신제품 개발 창의성: 창의성 증진수단의 조절효과)

  • Kang, Seong-Ho;Son, Jung-Min
    • Journal of Distribution Science
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    • v.14 no.7
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    • pp.71-81
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    • 2016
  • Purpose - Because creativity, which is an intangible resource embedded within the company, can offer a competitive advantage, most companies have an interest in promoting creativity among their employees and division(e.g., marketing organization). Creativity renders a sustainable competitive advantage to a firm because it is a strategic resource that is valuable, flexible, rare, and imperfectly imitable or substitutable. Although most companies broadly recognize the importance of creativity, the methods for developing creativity remain elusive. Therefore, the present study investigates how to structure incentives to motivate employees to be more creative and how to develop tools to facilitate creativity. In detail, the present study aimed to examine the relationship between the regulatory focus of marketing organizations(e.g., promotion focus vs prevention focus) and creativity of marketing organizations. In addition, the present study set out to examine the moderating role of interaction of financial reward and creative training in addition to investigating the direct relationship between creativity and regulatory focus in New Product Development(NPD) context. Research design, data, and methodology - The data used to test the hypotheses are drawn from a survey of full time NPD project members(including project manager, designer, engineer, and marketer). The present study utilized data obtained mainly from a database compiled by the Korea Investors Service-Financial Analysis System which provides comprehensive corporate and financial information on firms listed on the Korea Stock Exchange. A study population comprising 1,000 South Korean firms was obtained from this database. We selected 864 firms from the database, and the firms have experiences of new product development project. We collected a total of 162 responses, for a 18.8% response rate. After we excluded 14 questionnaire because of incomplete responses, a total of 148 questionnaire remained(final response rate: 17.1%). Working with a sample of 148 responses in South Korea, hierarchical moderated regression is employed to test research hypotheses(

    The relationship between promotion focus and creativity of marketing organization,

    The relationship between prevention focus and creativity of marketing organization,

    The moderating effect of joint influences(interaction between financial rewards and creativity training) on the relationship between promotion focus creativity of marketing organization,

    The moderating effect of joint influences(interaction between financial rewards and creativity training) on the relationship between prevention focus creativity of marketing organization). SPSS 18.0 and AMOS software were used in the data analysis. Results - The empirical study confirmed that promotion focus of marketing organization is positively related to creativity of marketing organization. Also, prevention focus of marketing organization is positively affected to creativity of marketing organization. In addition, the interaction between financial rewards and creativity training moderated the relationship between regularity focus(e.g.), promotion focus vs prevention focus) and creativity of marketing organization. These results suggest that managers can improve the performances of their creative efforts by providing the use of financial rewards and creativity training in combination. Conclusion - Based on results of this study that examine the effects of regulatory focused creative efforts on creativity of marketing organization, promotion focus is helpful with marketing organizations to enhance their service innovation and performance. Prevention focused organization should allow monetary rewards and creativity training to increase their creativity for innovation of new products.

Analysis of Research Trends in Mathematical Creativity Education (수학적 창의성 교육에 관한 연구 동향 분석)

  • Choi, Byoung-Hoon;Pang, Jeong-Suk
    • Journal of Gifted/Talented Education
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    • v.22 no.1
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    • pp.197-215
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    • 2012
  • The purpose of this study was to analyze the research trends of 114 papers about mathematical creativity published in domestic journals from 1997 to 2011 with regard to the years, objects, subjects, and methods of such research. The research of mathematical creativity education has been studied since 2000. The frequent objects in the research were non-human, middle and high school students, elementary students, gifted students, teachers (in-service and pre-service), and kindergarteners in order. The research on the teaching methods of mathematical creativity, the general study of mathematical creativity, or the measurement and the evaluation of mathematical creativity was active, whereas that of dealing with curricula and textbooks was rare. The qualitative research method was more frequently used than the quantitative research one. The mixed research method was hardly used. On the basis of these results, this paper shows how mathematical creativity was studied until now and gives some implications for the future research direction in mathematical creativity.

Effects of characteristics of Informal Education on Employee's Creativity : Some evidence from Korean Post Business (조직내 비공식 교육훈련특성이 구성원의 창의성에 미치는 영향)

  • Lee, Kyounghee;Choi, Youngjun
    • Knowledge Management Research
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    • v.16 no.3
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    • pp.129-147
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    • 2015
  • Building on previous literature of human resource management and development, this paper investigates the effect of various characteristics of informal education a firm offers on employees' individual creativity. we identify quantity, quality, and variety as three critical components of informal educational and training circumstances. Data from a multi-informant survey conducted to 442 employees in Korean postal service show that a firm's informal educational training has significant effects on its employee creativity. The results indicate that enough high quality of program, various training method have a positive relationship with his/her individual creativity although time and opportunity don't have an critical impact on employee creativity. This study highlights the importance of a firm's informal education in terms of motivation and skills, and helps to explain individual discrepancies in creativity.