• Journal of the Society of Disaster Information
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• v.10 no.1
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• pp.116-122
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• 2014

Recently, Korea has enacted the Framework Act on Product Safety to allow comprehensive control of product safety accidents. This is a government policy aiming to ensure product safety and customer protection by strengthening the obligation of producers. However, the framework has not yet been completed in Korea. Therefore, this paper deals with improvement assignments and directions by comparing the frameworks of applied in Korea and Japan for ensuring such production safety.

• 한국경영정보학회:학술대회논문집
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• 2007.06a
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• pp.141-146
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• 2007

The importance of the net-based customer service in delivering supplementary after-sale services associated with product has been well documented. The strategic advantages of a well-implemented the net-based customer service are enhanced customer loyalty and higher lock-in of customers, and the resulting reduction in competition and the consequent increase in profits. However, not all customers utilize such the net-based customer service. This is partly due to the e-commerce divide, and partly due to privacy and security concerns of the customer for sharing personal information with firms. The limited level of customer adoption of the net-based customer service affects the firm profits and the customers' welfare. We use a game-theoretic model in which we model the net-based customer service system as a mechanism to enhance customers' loyalty. We find that an increase in adoption of the net-based customer service by the customer base is not always desirable for firms. and that customers who utilize such services are better off only when the overall adoption is limited.

• Journal of Information Technology Applications and Management
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• v.14 no.4
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• pp.61-74
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• 2007

In this paper we consider the Digital Multimedia Broadcasting (DMB) Service that starts recently in Korea and gains popularity. DMB makes it possible to watch high quality TV programs while we are in motion. The service provider or the service researcher are interested in the factors that influence the user's choice of new service such as DMB. Understanding the factors make them create the powerful marketing strategies and develop the new service or product that is attractive for users. We therefore find the factors influencing the user's choice of DMB service, and propose a model for analyzing the relationship between the factors and the intention of buying. The model is based on the Technology Acceptance Model (TAM). We extend the TAM by adding factors including functional attributes of DMB service. We survey the significant functional attributes influencing the intention of buying by using the proposed model.

• Proceedings of the CALSEC Conference
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• 2004.02a
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• pp.251-254
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• 2004

1. Research Background ·Customer support or service in organization is one of the most important business improvement theme in improving their business competences. -Many customers view customer support as one of the most impotant criteria when evaluating a product or a service(Foo et al., 2000) -Customer service has a strong link to customer satisfaction, which then yields customer loyalty and long-term profitability(Szymanski ＆ Henard, 2001： McKenna, 1991)(omitted)

• The Journal of the Korea Contents Association
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• v.16 no.7
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• pp.19-30
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• 2016

This study analyzed relative importance among business model factors for improving business performance of Knowledge Service Enterprises using the Business Model methodology. It also compares and analyzes the relative importance of manufacturing enterprises by using the previous research conclusion. This study finds Product & Service factor(0.361) is the most important among Marketing(0.251), Financial aspects(0.234), and Infrastructure(0.154) are follows. For the sub factors, Value Proposition(0.254) is the most importance factors and Revenue Streams(0.154), and Key Activities(0.107), and Key Resources(0.100), and Channels(0.086) are follows. Also, The Marketing has higher relative importance for Manufacturing enterprises, whereas the Product&Service has higher relative importance for Knowledge Service Enterprises. It proves that there is a difference in the relative importance between Manufacturing Enterprises and Knowledge Service Enterprises. This study concludes the importance of business model factor is different for each respective industry. Therefore, it suggests to consider different industrial aspects when build the business model for each industry.

• The Journal of Industrial Distribution & Business
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• v.10 no.4
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• pp.43-56
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• 2019

Purpose - The purpose of this study is to classify the quality factors of chicken restaurant customers with the service quality based on the SERVQUAL, the quality factors based on the selection attributes and service qualities of chicken restaurants used in the previous studies. Research design, data, and methodology - This survey was carried out on the students of Kangwon University in Samchuk City, Kangwon Province from November 20 - November 30, 2017, and a total of 260 questionnaires were distributed, with 222 collected. Of them, effective questionnaires applied in the final study were a total of 193 except 29 that couldn't be used. Results - The findings of this study are as follows: Firstly, chicken restaurants' quality factors were divided into seven categories like cleanliness, service encounter quality, product quality, aesthetics, overall interior, purchase quality, and convenience. Secondly, it showed that service encounter quality, purchase quality, and cleanliness had a positive impact on customer satisfaction, respectively. Thirdly, it showed that service encounter quality, purchase quality, and cleanliness had a positive impact on trust, respectively. Fourthly, it showed that customer satisfaction had a positive impact on behavioral intention. Additionally, it suggested that customer satisfaction of chicken restaurant consumers had a positive impact on behavioral intention and thereby, higher customer satisfaction leads to higher levels of reuse and recommendation intention. Lastly, after checking the effect relations of trust between customer satisfaction about chicken restaurant and behavioral intention, it was analyzed that customer satisfaction has a positive impact on trust and trust has a positive impact on behavioral intention. On the other hand, it showed that trust have a partially mediating effect in the relations between customer satisfaction and behavioral intention. But, it showed that product quality, aesthetics, overall interior, purchase quality, and convenience did not have a positive impact on customer satisfaction. Conclusions - Chicken restaurant consumers put more priority on friendly and good services of chicken restaurant staff in service encounter and delivery order, rather than on reasonable price and discount systems. Thereby, chicken restaurant marketers need to take factors like service encounter quality, cleanliness into more consideration.

• The Research Journal of the Costume Culture
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• v.29 no.1
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• pp.87-102
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• 2021

The purpose of this study is to investigate customer satisfaction factors that affect customer loyalty and revisit intention, and the seven factors which comprise the marketing mix that affects customer satisfaction. loyalty, and intention to revisit. The purpose of the project is to propose a research model by testing the mediated effects of customer satisfaction and loyalty using mainly factor analysis, regression analysis, and mediation analysis. First the results showed that the marketing mix 7P factors influence customer satisfaction were identified as service delivery process, product, physical basis, and promotion. The factors that influence marketing mix 7P customer loyalty were tested in the order of service delivery, physical basis, product, and distribution. Second, the factors that affect customer loyalty were artists, service, and prices whereas the factors that affect customer satisfaction were tested in the order of service, artist, cosmetics, and price. Third, the factors affecting customer revisit intention were newly derived as treatment satisfaction, professionalism, and treatment products. Fourth, the relationship between marketing mix and customer revisit intention suggested that customer satisfaction and customer loyalty has a partial sale effect. It can be suggested on the basis of these findings that the effect of makeup service with marketing mix on customer revisit intention was analyzed and a new model was derived by analyzing the mediated effect of customer satisfaction and customer loyalty.

• Proceedings of the KSRS Conference
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• 2008.10a
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• pp.375-377
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• 2008

The KOMPSAT2 Terminal Polar Station was recently installed at near North Pole, Tromso, and Toulouse. The K2PS consists of one receiving station and two processing sites. The receiving station has been installed at SvalSat ($N78^{\circ}$, $E15^{\circ}$ ), and the two receiving sites have been installed at KSAT (Kongsberg Satellite Service AS), Tromso, Norway ($N69^{\circ}$ ,$E18^{\circ}$ ) and SISA, Toulouse, France ($N43^{\circ}$ ,$E1^{\circ}$ ). The products ofK2PS system can be classified to two categories: Level 1R product and Level 1G product. The Level 1R product is radiometric corrected product with RPC (Rational Polynomial Coefficients) and the Level 1G product is geometric corrected product with POD (Precise Orbit Data) and PAD (Precise Attitude Data) data based on Level 1R product. To meet a SISA (Spot Image SA)'s requirement, K2PS system has high performance product producing capability. This paper describes overall K2PS systems' production generation flow and the mass production test result of K2PS systems.

• The Journal of the Korea Contents Association
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• v.5 no.5
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• pp.219-227
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• 2005

This paper suggests to guideline food safety and economic gains in the restaurant business Industry. First, provide useful tools for easily understanding in the food safety and express warranty Second, manage all documents like sanitation report, claim report in related to the product liability as a precautions. Third, execute fast & proper action for consumer's demage. Fourth, organize positively brand image in the corporate. Fifth, implement useful tools in the product standard and qualification such as ISO9000, HACCP, and PLMS. Sixth. Support co-partner against product liability. Seventh, take a action early for product liability in the foodservice industry.

• The Journal of Society for e-Business Studies
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• v.3 no.2
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• pp.57-71
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• 1998

In this paper, we describe the approaches of shopping agents and directory services for online comparison shopping on the web, and propose an information indexing and retrieval system, named InfoEye, with a new method for automatic extraction of product information. The developed method is based on the knowledge about presentation of the product information on the Web. The method from the knowledge about presentation of the product information is derived from both the point that online stores display their products to customers in easy-to-browse ways and heuristics made of analyses of product information look-and-feel of domestic online stores. In indexing process, the method is applied to product information extraction from Hypertext Markup Language (HTML) documents collected by a mirroring robot from online stores. We have made InfoEye to a readily usable stage and transferred the technology to Webnara commercial shopping engine. The proposed system is a cutting-edge solution to help customers as a shopping expert by providing information about the reasonable price of a product from dozens of online stores, saving customers shopping time, giving information about new products, and comparing quality factors of products in a same category.