• Title/Summary/Keyword: Service Product

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The nail store's store attributes on revisit intensity - focus on independent stores - (네일매장의 점포속성이 재방문의도에 미치는 영향 - 단독 매장을 중심으로 -)

  • Lim, Yun-Kyoung;Kwak, Tai-Gi
    • Journal of the Korea Fashion and Costume Design Association
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    • v.22 no.2
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    • pp.45-59
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    • 2020
  • The purpose of this study was to clarify that the effect of consumer's perception of nail store attributes has on intent to revisit (focus on independent stores) by performing quantitative research. The importance of nail stores is increasing with sales amounts and the number of workers, however, previous research in this area is not complete. The reason that this qualitative research should be done before the quantitative research is due to the scant theoretical background in this matter. As the nail market is steadily increasing, determining the factors to make a successful and influential store leading to revisits is very meaningful both academically and in business. For the quantitative study, consumers from 20 years old to less 60 years old who had purchased nail service at independent nail stores were included in the survey. Quota sampling was adopted in the areas where the independent nail stores were located from May 10th to May 30th, 2019, and 262 questionnaires were collected, and those containing insincere respondences were excluded. The most important nail store attribute was reliability (store name value, relationship with workers and A/S) and then the physical environment, economics, product, and promptness. The result depended on demographic factors- younger and lower-income respondents put a premium on the physical environment, promptness, and economics, on the other hand, older and higher-income respondents placed a priority on reliability. The correlation analysis result is that all store attributes (reliability, physical environment, economics, promptness, product) show a statistical significance. A multiple regression analysis was conducted to determine the effects of nail store attribute importance on revisit intention. Promptness, economics, and the physical environment have a statistically significant effect on the consumer's revisit intention.

The Proposal of IoT products tracking and inventory management system using IPv6 based on static IP (고정IP 기반의 IPv6를 이용한 사물인터넷 제품 추적 및 재고관리 시스템 제언)

  • Lee, Jeong-Min;Ahn, Jong-Chang;Lee, Ook
    • Journal of the Korea Institute of Information Security & Cryptology
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    • v.25 no.2
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    • pp.423-437
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    • 2015
  • The IPv6 which solved the exhaustion problem of IPv4's IP address is going to be used for many kinds of industries. As a result, there are some products which can be connected to other connectable things, it called Internet of Things (IoT). With growing new propagated products including networking, each product can get an IP address of IPv6, which means it is possible that things also have their own IP addresses. Thus, IP address management system is more important and needs tracking and collecting system for unused products with IP addresses. This study suggests new distribution tracking and inventory management system for IoT products, which offers a current location of things and manages stocks in the warehouse with the static IP address and the location-based service.

The Effect of Fashion Product's Shopping Bag types on Customer Response, Advertising Effectiveness, and Purchase Intention (패션 상품 쇼핑백 유형에 대한 소비자반응, 광고태도, 구매의도에 미치는 영향)

  • Chae, Heeju;Lee, Sooyeon;Ko, Eunju
    • Fashion & Textile Research Journal
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    • v.16 no.4
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    • pp.564-579
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    • 2014
  • Packaging of shopping bag is a 'silent salesman' which plays an important role in marketing communication due to the increase of self-service outlets and changing lifestyles of customers. Retail shopping bags, which are defined as bags provided by retailers to customer as a means of transporting merchandise, are a type of secondary packaging. This study explored the effect of a fashion product's shopping bag types in sense of shopping value, customers' response, attitude toward advertising, and purchase intention. Data was analyzed by factor analysis, frequency analysis, correlation, structural equation modeling using SPSS 18.0 and AMOS 18.0. The results of this study were as follows. Consumers' responses about shopping bags show that there are some differences between consumers who have either hedonic or utilitarian shopping value. Hedonic shopping value influences on consumers' response as unique, interesting, and attention; however utilitarian value affects prestige in addition to those four significant factors. Therefore, this study shows that consumer response is different in accordance with shopping value. Thus, using the various types of shopping bags can be influenced on effective advertising. It will also great effect on marketing activity with lower cost. The significant result from this study has proven that the shopping bag is correlates to the definition of pop art today because it can offer an opportunity to look at, play with and buy sophisticated visual stimulus. Therefore, retail and brands have to concern about shopping bag considering their decisive role in the apparel market.

A Study on Developmental Directivity of the Design with UX(User eXperience) Characteristics (UX(User eXperience) 특성을 갖춘 디자인 발전 방향성에 대한 연구)

  • Lee, Dong-Min;Jeon, Hu-Hyun
    • Journal of the Ergonomics Society of Korea
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    • v.29 no.4
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    • pp.595-604
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    • 2010
  • Reaching up the present from the past, the design was reflected in our life, thereby having brought about great development in the aesthetic harmony or functional part. In the present era, it is advancing in order to seek for the better direction without being satisfied with formativeness. What comes to represent it is UX design, namely, user-experience design. If a user has confusion in using product or environmental facilities, or if a user needs to utilize by analyzing function, this cannot help being inconvenient. Only what a user's behavior is caused by which the cognitive and sensitive attributes interact without inconvenience can be said to be design for a user. Given explaining easily, UX implies to design and develop the designed product or space from the position of a client who uses. Also, it also implies to offer service of being satisfied. For one example, a work can be said that distributes logo to the upper part of web site. That is because of allowing client to be much confused if logo is distributed to the different position. The designed web site in consideration of user's position is developed much now. However, it is the real situation of being still much insufficient in the public facilities that have UX characteristics amid the living environment. There is great interest in UX of the public facilities. However, there are many cases of facing mostly for the first time. The understanding level is thought to be much different. This study examines about a concept of UX design, and about UX design, which considered from the user's position, and analyzes a case. Thus, the aim is to suggest good directivity in designing by efficiently approaching UX that can be difficult theoretically.

Virtual Reality Based Cultural Tourist Attractions converging with Souvenir (수베니어를 융합한 가상현실 기반의 문화 관광지 가상체험 서비스)

  • Lee, Ga-Yeon;Lee, Seok-hyun
    • Journal of Convergence for Information Technology
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    • v.7 no.3
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    • pp.111-116
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    • 2017
  • This study offers the possibility as a new product of souvenirs from cultural tourist sites with virtual reality contents, instead of a simple exhibit. Users can watch augmented reality contents on souvenirs, and use the virtual experience service of cultural tourist sites with VR viewer. It has 4K-class high-quality $360^{\circ}$ image capture to increase the immersion of users in virtual space, implement virtual reality space and intuitive UI interaction with users using IMU (Inertial Measurement Unit). It is also possible to apply various add-on functions, including 3D contents, through technical development to increase its marketability, and apply in other industries. In addition, the prototype of the souvenir and VR viewer will be made by using a 3D printer and such in order to apply the contents which will be introduced in this study. Various product expansions can be considered through consultation with the relevant companies for the use of ready-made products.

Building the Quality Management System for Compact Camera Module(CCM) Assembly Line (휴대용 카메라 모듈(CCM) 제조 라인에 대한 데이터마이닝 기반 품질관리시스템 구축)

  • Yu, Song-Jin;Kang, Boo-Sik;Hong, Han-Kook
    • Journal of Intelligence and Information Systems
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    • v.14 no.4
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    • pp.89-101
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    • 2008
  • The most used tool for quality control is control chart in manufacturing industry. But it has limitations at current situation where most of manufacturing facilities are automated and several manufacturing processes have interdependent relationship such as CCM assembly line. To Solve problems, we propose quality management system based on data mining that are consisted of monitoring system where it monitors flows of processes at single window and feature extraction system where it predicts the yield of final product and identifies which processes have impact on the quality of final product. The quality management system uses decision tree, neural network, self-organizing map for data mining. We hope that the proposed system can help manufacturing process to produce stable quality of products and provides engineers useful information such as the predicted yield for current status, identification of causal processes for lots of abnormality.

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A Study of Consumption Practices and Needs for Cosmeceuticals of Female University Students (여대생의 기능성화장품 구매 및 사용실태와 요구도)

  • Yun, Ji-Joo;Kweon, Soo-Ae
    • Korean Journal of Human Ecology
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    • v.13 no.2
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    • pp.271-282
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    • 2004
  • The purposes of this study were to research the behavior of consumption and needs about the female university students to provide useful information which would help finding the marketing source of cosmeceuticals. The sample was consisted of 464 female university students who had experiences of using the cosmeceuticals. Data were analyzed by factor analysis, frequency, x2-test, t-test, ANOVA(LSD) using SPSSWIN. The results were as follows: When the female university students purchased the cosmeceuticals, they considered the effectiveness and the price, so were satisfied with good effect and low price. The most important marketing methods in cosmeceuticals for female university students were through the internet and mail order shopping. Whereas, demerit factors of internet shopping were founded to be the complexity of exchange or refund and the little chance of free samples for trial. The good marketing strategies might be sending trial samples, future payment system after trial period, and/or supporting the event held in the university. Besides, it might be a consideration to have an event for the improvement by public trial. Anti-aging cosmeceutical was the most preferred item for female students, sun protection and whitening cosmetics next in order. Therefore, a target customer for cosmeceuticals might be lowered in age. The purchasing cost system and therapeutic effect of cosmeceuticals had to be developed for 20's. It was necessary to be safe and effective. The factors affecting the level of satisfaction for cosmeceuticals could be categorized into 4; market environment, simplicity of purchase, product merit and additional service. The needs for cosmeceuticals showed significant differences according to grade and kinds of product.

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A PSIP Information Generating System for Produce Digital Access Program (디지털 방송 콘텐츠 제작을 위한 PSIP 정보 생성 시스템)

  • Hwang, Kyung-Min;Kim, Jong-Moon;Bang, Jin-Suk;Cho, Tae-Beom;Jung, Hoe-Kyung
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2007.10a
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    • pp.615-618
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    • 2007
  • It has able to express digital video/audio data from analog and to broadcast it via improvement of video/audio compression technology and publishing standard of MPEG-2 System. Nowaday many System Operators are provide regular digital broadcasting program to customer with their own access program. To provide access program, two process needs that are creating broadcasting information and remultiplexing it with video/audio data, and this solution is providing with high-cost system only. For this reason, digital access program bas week point to product. In this paper, we designed and implemented Generating PSIP Information System to product digital access program which generate PSIP information via receiving broadcasting information from user, and map PSIP information directly to video/audio data.

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A Study on the Quality Properties of Alkali-activated cement free Mortar using Industrial by-products (산업부산물을 사용한 알칼리 활성 무시멘트 모르타르의 품질특성에 관한 연구)

  • Kwon, Yong-Hun;Kwon, Yeong-Ho;Lee, Dong-Gyu
    • Journal of the Korean Recycled Construction Resources Institute
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    • v.1 no.1
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    • pp.58-66
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    • 2013
  • This study investigated quality properties of alkali activated cement free mortar using industrial by-product such as cement kiln dust(CKD), silica fume(SF) and quartz sand powder(SP) to compare with previous research about blast furnace slag(BS) and fly ash(FA). The results were as following. All materials were effective to increase compressive strength, however they showed different tendency on flowability. CKD and SP increased flowability, but on the other hand SF did not because it's blain was great difference with other materials. Flowability and compressive strength were related with grading distributions of binders because CKD, SP and SF which had small particle size filled up BS and FA. Application of industrial by-products with various grading distributions could be effective for the high early strength and flowability of alkali activated cement free mortar using BS.

A Study of Kosa Mart Re-design for the Development of Nadle Stores (나들가게 활성화를 위한 코사마트 재편에 관한 연구)

  • Park, Jung-Sub;Kwon, Moon-Kyu
    • Journal of Distribution Science
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    • v.14 no.10
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    • pp.153-164
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    • 2016
  • Purpose - In general, large companies have larger organizations, funds, and systems to provide more effective and efficient services in the market. However, development needs to support the livelihood of ordinary citizens who work for small businesses as well. This research suggests that a new distribution channel, called a "foothold style Kosa mart," that cooperates jointly with a distribution center and a large discount mart can provide direct solutions to small and mid-size distributors. This new distribution channel can achieve a limited type of "Nadle shop (small supermarket) foster project" related to building a joint distribution center and improvement in wholesale supply. Research design, data, and methodology - Data about the Korea distribution situation, the Nadle stores, and the logistics centers were collected from literature, Statistics Korea, journals, and reports. Specifically, we investigated information about Kosa Mart and Nadle stores. We focused on the redesign of the distribution center for the Nadle store. Results - The Kosa Mart distribution center now includes 18 warehouses, and has been handling 2000-3000 items. Most of the warehouses have been simply designed and items loaded and stored without refrigeration; thus, it is possible to store only products of certain manufactured goods. The current logistics center has no wholesale function because it failed to resolve the joint purchasing and product supply issues of competitively priced products. Conclusions - This study aimed to identify ways to strengthen the competitiveness of small- and medium-sized retailers. A Kosa Mart redesign aims to unifying the logistics center, stores, and customers. First, the joint wholesale logistics system, equipped with an integrated ordering system, needs to process customer orders and store orders at the same time. Second, excellent small business product development has to connect with production. Third, the store composition needs to support a shipping hub. Fourth, the Mart differentiates itself from convenience store goods by supplying regional and specialized products to customers. Fifth, a service buying agent and direct transactions between producers and consumers need to be established, and exhibits and displays of goods need to be improved.