• Title/Summary/Keyword: Service Business Innovation

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Effects of CEO's Self-Determination on Start-up Entrepreneurship and Business Performance in Service and Distribution SMEs

  • SHIN, Hyang-Sook;BAE, Jee-Eun
    • The Korean Journal of Franchise Management
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    • v.11 no.4
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    • pp.31-44
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    • 2020
  • Purpose: The purpose of this study is to examine the effects of CEO's self-determination on entrepreneurship, business performance (operational and financial performance). Also, this research provide some strategic insights for improving business performance. In the proposed model, self-determination consists of autonomy, competence, and relatedness, and entrepreneurship consists of innovation, initiative and risk sensitivity, and proactiveness. More specifically, this study proposes a framework that entrepreneurship and operational performance will play mediating roles between self-determination and financial performance. Research design, data, methodology: In this study, an online survey was conducted on SME CEOs for analysis, and a total of 122 samples were used. In the analysis process for hypothesis verification and evaluation, frequency analysis was first performed to identify the demographic characteristics of the respondents, and confirmatory factor analysis was conducted to assess the reliability and validity of the measurement model. In addition, a structural model analysis was conducted to examine the structural relationships between CEO's self-determination, entrepreneurship, and business performance (operational and financial performance) using SmartPLS 3.0. Results: The findings and summary are as follows. First, the autonomy of self-determination has a positive effect on entrepreneurship. Second, the competence of self-determination affects entrepreneurship and operational performance. Third, it affects the innovation, initiative and risk sensitivity of the CEO's entrepreneurship, and ultimately, its operational performance. The results show that the business performance of Start-up also increases when self-determination can be a factor in increasing entrepreneurship in three sub-dimensionalities. Conclusions: The conclusion of this study is that in order for SMEs to develop into a sustainable company by securing competitiveness after start-up, external motivation such as external help and support from the state (local government) is important, but competence and relationship, which are components of self-determination. The intrinsic motivation of the CEO may be more important. To this end, CEO's should prioritize learning for competency development, and the government should pay attention to providing various educational programs through establishment of education policies and education systems to enhance the competency of start-up CEO's.

A Study on the Strategy of IoT Industry Development in the 4th Industrial Revolution: Focusing on the direction of business model innovation (4차 산업혁명 시대의 사물인터넷 산업 발전전략에 관한 연구: 기업측면의 비즈니스 모델혁신 방향을 중심으로)

  • Joeng, Min Eui;Yu, Song-Jin
    • Journal of Intelligence and Information Systems
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    • v.25 no.2
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    • pp.57-75
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    • 2019
  • In this paper, we conducted a study focusing on the innovation direction of the documentary model on the Internet of Things industry, which is the most actively industrialized among the core technologies of the 4th Industrial Revolution. Policy, economic, social, and technical issues were derived using PEST analysis for global trend analysis. It also presented future prospects for the Internet of Things industry of ICT-related global research institutes such as Gartner and International Data Corporation. Global research institutes predicted that competition in network technologies will be an issue for industrial Internet (IIoST) and IoT (Internet of Things) based on infrastructure and platforms. As a result of the PEST analysis, developed countries are pushing policies to respond to the fourth industrial revolution through cooperation of private (business/ research institutes) led by the government. It was also in the process of expanding related R&D budgets and establishing related policies in South Korea. On the economic side, the growth tax of the related industries (based on the aggregate value of the market) and the performance of the entity were reviewed. The growth of industries related to the fourth industrial revolution in advanced countries overseas was found to be faster than other industries, while in Korea, the growth of the "technical hardware and equipment" and "communication service" sectors was relatively low among industries related to the fourth industrial revolution. On the social side, it is expected to cause enormous ripple effects across society, largely due to changes in technology and industrial structure, changes in employment structure, changes in job volume, etc. On the technical side, changes were taking place in each industry, representing the health and medical sectors and manufacturing sectors, which were rapidly changing as they merged with the technology of the Fourth Industrial Revolution. In this paper, various management methodologies for innovation of existing business model were reviewed to cope with rapidly changing industrial environment due to the fourth industrial revolution. In addition, four criteria were established to select a management model to cope with the new business environment: 'Applicability', 'Agility', 'Diversity' and 'Connectivity'. The expert survey results in an AHP analysis showing that Business Model Canvas is best suited for business model innovation methodology. The results showed very high importance, 42.5 percent in terms of "Applicability", 48.1 percent in terms of "Agility", 47.6 percent in terms of "diversity" and 42.9 percent in terms of "connectivity." Thus, it was selected as a model that could be diversely applied according to the industrial ecology and paradigm shift. Business Model Canvas is a relatively recent management strategy that identifies the value of a business model through a nine-block approach as a methodology for business model innovation. It identifies the value of a business model through nine block approaches and covers the four key areas of business: customer, order, infrastructure, and business feasibility analysis. In the paper, the expansion and application direction of the nine blocks were presented from the perspective of the IoT company (ICT). In conclusion, the discussion of which Business Model Canvas models will be applied in the ICT convergence industry is described. Based on the nine blocks, if appropriate applications are carried out to suit the characteristics of the target company, various applications are possible, such as integration and removal of five blocks, seven blocks and so on, and segmentation of blocks that fit the characteristics. Future research needs to develop customized business innovation methodologies for Internet of Things companies, or those that are performing Internet-based services. In addition, in this study, the Business Model Canvas model was derived from expert opinion as a useful tool for innovation. For the expansion and demonstration of the research, a study on the usability of presenting detailed implementation strategies, such as various model application cases and application models for actual companies, is needed.

Service Blueprinting Analysis(SBA) on B2B Courier Services - Focus on Company Y (기업택배 기업의 서비스 프로세스 개선 방안 - Y사의 서비스청사진 분석을 중심으로)

  • Kim, Youn Sung;Jang, Jin Myung;Kang, Jungoo;Bae, Kyung Mi
    • Journal of Korean Society for Quality Management
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    • v.45 no.1
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    • pp.129-138
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    • 2017
  • Purpose: This research aims to analyze the service process of corporate courier services in order to offer service providers possible directions for adaptation of new technologies and assurance of better quality services. Methods: Through the analysis on the parcel service process of company Y by applying service blueprinting method, the overall process and failure service points of corporate courier services can be recognized and investigated. Next, the several newer technologies, augmented reality glasses, exoskeleton, and drone are applied to the service process of company Y as they are suggested by the literature review and referenced to DHL's report on the Fourth Industrial Revolution. Then, service options to overcome the service failure points to improve the service process can be produced. Results: The parcel service process of the company Y is utilized as a hub-and-spoke structure by having distribution and delivery centers which separates customers into two types, ones using the total services and the others only using the delivery service. In addition, the main cause of the service failures is determined that it is due to the limited working hours of delivery centers compared to the workload. Conclusion: This research contributes in better understanding of corporate courier services and providing information for benchmarking. An empirical research on the costs and the efficiencies of applying the new technologies is suggested for the further improvement in the processes of corporate courier services.

Can examples of the Japanese "Galapagos Effect" theory be identified among South Korean High-Tech Service Companies?

  • Callinan, Nigel
    • Asian Journal of Business Environment
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    • v.9 no.2
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    • pp.17-25
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    • 2019
  • Purpose - This study uses the 'Galapagos Effect' theory proposed by Japanese researchers to investigate if there is a basis for applying the theory to South Korea, specifically in the High-Tech Service area. Research Design, Data, and Methodology - The underlying characteristics of Japanese business environment that led to the Galapagos Effect are identified, and then Korea is investigated to see if these characteristics are also evident. The case studies of three South Korean companies are explored to see if they can be considered as examples of the Galapagos Effect Results - The findings illustrate that some evidence for the existence of the Galapagos Effect does exist in Korean companies, but more research is required to systemize the phenomenon. Conclusions - The study concludes that proactive measures at a Government and business level should be implemented to mitigate the effects of the Galapagos Effect in Korea. The existence of evidence suggests that there may be grounds for more comprehensive studies in order to try and make a generalization. In addition, more study needs to be done to establish exactly which kinds of high-tech service companies are most likely to hit barriers due to the Galapagos Effect as it is not clear from the existing evidence.

A Marketing Strategy Implementation for Korea Postal Service (마케팅 전략실행을 통한 우정서비스 경쟁력 강화방안)

  • Kim Yong-Shik
    • Management & Information Systems Review
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    • v.3
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    • pp.257-285
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    • 1999
  • Korea Postal Service(KPS) nowadays lies in competitive environment with alternative business such as door-to-door delivery service. Customers began to complain about postal service quality and ask the government to reform a public firm through management innovation. But, Korea Postal Service has not met the break-even point between it's revenue and expenditure because the service is under the government system and cannot independently make major decisions on products, pricing, services, personnel management, financial policies and etc. The objective of this study is to provide marketing planners and practitioners with some guidelines when they establish marketing strategies and to help marketers on theories and practical instructions about postal service marketing when they interact with customers. I. A field survey on both customer satisfaction and internal staff satisfaction was conducted to get some ideas for the marketing strategy planning. II. Practical guidelines and instructions were made for marketers to communicate with customers in various areas such as pricing, product, service demand, marketing channel, promotion, and etc. III. Some suggestions on marketing policies for planners and mangers in the marketing strategy were described including personnel resource as well as physical resource. IV. Special issues on small packet market and direct mail market were discussed and some alternative solutions were proposed. V. Database marketing strategy was emphasized to get new business opportunities such as direct mail, and to provide differential services to customers as much as their contribution into the profitability for KPS. VI. Cyber Post Office should be constructed on Internet to provide new services which are combined with physical material flow and information technologies.

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A Verification of Structural Validity for Technology/Credit Appraisal Model of Small and Medium Business Firms (중소기업 기술신용평가모델 표준화안의 구조 타당성 검증 및 개선)

  • Cho Keun-Tae;Cho Yong-Gon;Kim Jae-Bum;Yang Dong-Woo
    • Journal of Technology Innovation
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    • v.14 no.1
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    • pp.177-199
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    • 2006
  • Recently, it has become important to establish a technology appraisal system because of increasing a service of technology credit guarantee. Also, there have been many efforts to evaluate a technology in the advanced countries. The technology/credit appraisal model which can measure firms' performance was suggested by Small and Medium Business Administration. In this paper, we analyze a structural validity of the model by confirmatory factor analysis and estimate the model which can distinguish whether an investment is possible or not by discriminant analysis.

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광대역 무선인터넷의 고객수용 의향분석 및 서비스 제공전략

  • 지경용;김문구;임상민
    • Proceedings of the Korea Technology Innovation Society Conference
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    • 2003.11a
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    • pp.55-65
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    • 2003
  • Since 1990s, despite the emergence of innovative telecommunication services in accordance with technological changes, only few services have attained satisfactory number of subscribers, and create revenues. As with other products or services, the possibility for the success of new telecommunication services is low, thus a systematic business strategy by businesses is required to achieve market success with broadband wireless Internet. For the current broadband wireless Internet to successfully enter the early market with an early growth, a customer oriented market strategy and service provisioning strategy is inevitable. In this study based on the market survey of individuals and business customers, the customer demand and related needs of broadband wireless Internet have been analyzed in depth. Then with the analysis and establishment of the killer applications and market segmentation, market development strategy is proposed.

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Six Sigma: A Fascinating Business Strategy and Its Contributions for Quality Innovation

  • Park, Sung H.
    • International Journal of Quality Innovation
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    • v.2 no.1
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    • pp.58-68
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    • 2001
  • Six Sigma was introduced into Korea in 1997, and it is regarded as a fascinating management strategy in many Korean companies. First of all, the reasons why Six Sigma is fascinating are given and a smart way to introduce Six Sigma is illustrated. Seven step procedures to introduce Six Sigma are explained. Next, the differences of problem-solving processes for project team activities for R&D, manufacturing, and service areas are compared. Third, a typical process for R&D Six Sigma is proposed, and major activities and scientific methods at each process step are suggested. Fourth, some differences between Six Sigma project team and quality circle team are presented. Finally, a Six Sigma model for e-business is proposed and briefly explained.

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혁신확산이론 기반의 CRM 품질요인과 성과에 관한 연구

  • Jin, Chan-Yong;Kim, Do-Goan
    • Proceedings of the Korea Society for Industrial Systems Conference
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    • 2008.10b
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    • pp.194-198
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    • 2008
  • Under the rapid change of business circumstance to E-business, CRM is one of the major strategic choices to reinforce the relationship with customers. In this point, this study attempts to understand the relationships among the quality of CRM and the variables of post adoption on the innovation diffusion theory. With integration of information system success model and innovation diffusion theory, it developed a research model and several hypotheses focusing on CRM performance of post-adoption. To testify the hypotheses, it conducted a survey on insurance industry and performed a statistical analysis for the research model with structure equation model. The results show that the factors of CRM quality (system, service, and information) have significant relationships with level of CRM usage and satisfaction. And the relationships between satisfaction and CRM performance and between CRM performance and intension of CRM extension are found as statistically significant.

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An Empirical Study on the Logistics Service Performance by Innovation Patterns (경영혁신 패턴 분석을 활용한 물류서비스성과에 관한 실증연구)

  • Lee, Sang-Hoon;Jeon, Jae-Woan
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.17 no.2
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    • pp.402-415
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    • 2016
  • Most firms have great interest in their innovations, but they have no interest in the patterns of innovation. In particular, firms using the benchmarking method have a tendency to use the same method, which is very dangerous for management. Analyzing the innovation pattern is more important than to benchmark the leading company, because of the differences in the situation of all companies, such as an environment, competition, market, etc. This paper used the Grew & Scott's model, in which each firm has a different innovation pattern for valuable management performance. This study focused on service companies in logistics and aimed to contribute to the logistics industry