• Journal of the Ergonomics Society of Korea
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• v.26 no.1
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• pp.63-69
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• 2007

One of the most important aspects to succeed in character industry is to develop a character that it can sensibly satisfy customers. For this, sensibility evaluation has to be carried character design have to be analyzed, firstly. In this study, sensibility evaluation using multi-variate analysis was performed for some humanized characters. From the factor analysis, sensibility factors were extracted and sensibility characteristics for characters were analyzed by those factors. Preference for those characters was evaluated and was analyzed in relation to those sensibility characteristics. Finally, a direction of character design was proposed from those results.

• Fashion & Textile Research Journal
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• v.7 no.2
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• pp.162-168
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• 2005

The pictures of design details, such as collar type, sleeve type, skirt type, and skirt length, and color tone were evaluated by 377 persons in terms of sensibility and emotion. The data were analyzed by SPSS using ANOVA and Factor analysis to find out the most effective types of details on consumer's sensibility and emotion, and the methods were introduced. The most effective type is skirt length on sensibility and emotion of women's dress. The second type is different according to sensibility and emotion. Sensibility and emotion were composed of three concept: contemporary, mature and character. Sleeve type is second determinant to contemporary concept, and color tone is to mature concept, collar type is to character concept. 41 each details of design were positioned into 3D-concept space to connect each detail type and fashion concept of women's dress.

• Journal of the Korean Society of Clothing and Textiles
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• v.25 no.3
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• pp.537-547
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• 2001

The purpose of this study was to develop the measurement of the fashion sensibility. The stimulus were 91 photos selected in fashion magazines and had dominant visual power under detail, color, texture and pattern in the elements of fashion design. The semantic differential scale was constructed bipolar 25 pairs. The obtained data were analyzed by cluster analysis, factor analysis, ANOVA and t-test. The results were as follows; 1. The hierarchical structure was combined a natural and interesting, sensitive and lovely fashion sensibility. 2. The constructing factors of fashion sensibility were found out as aesthetic value, maturity, character and femininity·masculinity.(total variance: 55.7%) 3. Fashion sensibility by elements of fashion design was significantly different regarding all factors. 4. Fashion sensibility by demographic variables sex, age, marriage, education, occupation and expenditure was significantly different regarding partial factors.

• Journal of the Ergonomics Society of Korea
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• v.27 no.3
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• pp.61-69
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• 2008

The purpose of this study was to examine the effects of sensibility and compatibility from function sounds of mobile phones. For this purpose, the present study extracted sensibility adjectives and carried out sensibility evaluation to identify the sensibility factors in the function sounds of mobile phones. And 65 sound sources out of six categories were investigated for 27 subjects. The result showed that two dominant sensibility factors were the duration and the melody pattern of the sound sources. The compatibilities of opening and closing sounds were evaluated lowly with short duration and quick tempo. Especially, the most of the subjects preferred more attractive and longer opening sounds than other function sounds. Another finding was that the short sounds with melodies were preferred for cancellations and alerts, unliked the commonly used sound sources in industry and other traditional electronic products.

• Science of Emotion and Sensibility
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• v.9 no.1
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• pp.19-26
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• 2006

In this research, a theoretical model indicating the influence of fragrance sensibility response on attitude toward and buying intention of scented textile products was tested. On-line survey data was collected from a total of 530 consumers who have used or purchased scented textile products. In results, gender differences were found in the multigroup analysis using Structural Equation Modeling. In the model of females, pleasantness, stimulating, familiarity and congruency of scent affected attitude toward scented textile products while pleasantness was only a factor influencing attitude toward scented textile products in the model of males. In addition, pleasantness was the most important factor for Two genders although males indicated a higher level of buying intention toward scented textile products.

• Journal of the Korean Society of Clothing and Textiles
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• v.24 no.1
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• pp.77-86
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• 2000

Purposes of this study were firstly to refine the measurement technique of tactile sensation and sensibility induced by touching the fabrics and secondly to investigate the differences of tactile sensibility depending on environmental conditions and the type of polyester fabrics. The environmental conditions were controlled at 20$\pm$1$^{\circ}C$, 65$\pm$3%RH(standard) and at 29$\pm$1$^{\circ}C$, 75$\pm$3%RH(warm & humid). As results, three factors were extracted from factor analysis of sensory assessment scale. The first factor was thickness and weight, the second one was surface-related property and the third one was stiffness in both environments. Depending on the environmental conditions, heat and moisture-related sensations such as [cold], [damp] and [dry & drapable] were affected significantly. Regression equations with the sensation descriptors were developed for the prediction of tactile sensibility(R2>.89). While the most efficient descriptor was [thin & flexible] in the standard environmental conditions, that was [dry & drapable] in the warm & humid environmental condition.

• Journal of Korean Society for Quality Management
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• v.45 no.3
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• pp.521-532
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• 2017

Purpose: The purpose of this study is to structure affective factors related to the tactile sense in order to improve tactile sensibility satisfaction of interior material. In this paper, we propose the design direction of interior material by analyzing the association between material properties and affective factors for automotive interior material. Methods: The relationship between sensibility adjectives and feelings related to tactile sensation were derived through factor analysis after touching prepared samples that were made by changing the material properties of automotive interior material. The association between affective factors and interior material properties were analyzed through ANOVA. Results: Seven kinds of visual and tactile affective factors were derived from the correlation between feeling of material and sensibility adjectives measured by 215 subjects. It is found that there is a quadratic relationship rather than a linear relationship through association analysis between affective factors and the material properties such as roughness, friction coefficient, and hardness. Conclusion: This study suggests the direction of the interior material design which can improve the sensibility satisfaction of the automobile customers by identifying the tactile factors related to the material properties of automotive interior material.

• Journal of the Korean Home Economics Association
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• v.40 no.1
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• pp.135-146
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• 2002

The Purpose of this study was to identify the sensibility elements and the evaluative dimensions of internet fashion shopping mall to supply optimal experience to the customer. First, association words for internet fashion shopping mall by open-ended method and sensibility-expression-adjective feeling as navigating personally 57 shopping mall dealing with fashion products were collected. Collected adjectives were ranked after making index by frequency and diversity. Then, correlation analysis was executed to extract independent adjective and their opposite words. Semantic differential scale was made for internet-fashion-shopping-mall-evaluation. After preliminary investigation with this scale, factor analysis was implemented. 12 sensibility evaluation words were extracted. Then, 200 subjects evaluated satisfaction degree for 8 selected shopping mall. To explain the hierarchy of internet fashion shopping mall, cluster analysis was applied. The understanding of sensibility element and evaluative dimensions of internet fashion shopping mall can be utilized efficiently as basic materials when marketer plans internet shopping mall design and makes marketing strategy.

• Proceedings of the Korean Operations and Management Science Society Conference
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• 1996.04a
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• pp.407-410
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• 1996

This paper presents how to build a human sensibility database by multivariate method. And, we discribe a fuzzy based inference system which converts human sensibility data to design factors using the human sensibility database. We are able to obtain the values of multiple correlation coeffcient, partial correlation coefficient, and categories by the quantification theory which is multivariate analysis. So, the human sensibility database is constructed from those values. The inference system will be more useful, if the human sensibility database and graphic design factor database were integrated.

• Journal of the Korean Society of Clothing and Textiles
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• v.26 no.2
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• pp.315-324
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• 2002

The purpose of this study was to fed out the effects of sensibility elements and screen composition elements on purchase intention on the internet fashion shopping mall. A total of 200 responses were collected from a Questionnaire survey. The sensibility words were used for sensibility elements analysis. Screen composition elements were divided into 5 factors by factor analysis; product property, convenience of shopping, service, design, and promotion. The study showed that the satisfaction of sensibility elements and screen composition elements led to a positive purchase intention.