• Science of Emotion and Sensibility
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• v.15 no.4
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• pp.469-476
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• 2012

The purpose of this study is to derive design guideline for logo design development of smart clothing using flexible plastic optical fiber. In a criterion of guideline derivation for logo design, the first, it is a question of whether it indicates an appropriate degree of brightness across the front of flexible plastic optical fiber. The second, it is a question of whether it indicates relatively an uniform brightness characteristic across the front of flexible plastic optical fiber. For this, the brightness characteristic of flexible plastic optical fiber according to the angle changes and the length of flexible plastic optical fiber was analyzed by the 'Experiment 1'. To deduce guideline for the logo design of the actual garment, the brightness characteristic of flexible plastic optical fiber about the main morpheme of the capital letter of alphabet was analyzed by the 'Experiment 2'. Based on the results of the two experiment, this study derived design guideline and limitations for logo design of smart clothing visualized by the flexible plastic optical fiber.

• Science of Emotion and Sensibility
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• v.12 no.4
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• pp.511-518
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• 2009

With the help of the advancements in information and communication, information appliances are changing. Flat panels made it possible for information appliances to become smaller in size and lighter in weight, and high end graphics provide increase in realistic and immersive use. Even with these advancements interest in design for laboratory equipment tend to only stay on a level of the exterior of the equipment, not to the point of designing the interface of display GUI. Inspired with the problem above this research would contain the preference analysis ondisplay GUI design considering the characteristics of the main users and the laboratory equipment itself. The test would be held through comparison of graphic-based display GUI and text-based display GUI and analyzing the task time and number of errors made, looking for which display GUI scientist prefer. The test results show that text-based GUI has a higher efficiency but the actual users preferred the graphic-based display GUI.

• Science of Emotion and Sensibility
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• v.13 no.1
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• pp.225-234
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• 2010

To investigate the role of positive emotion in education, we have reviewed the previous studies on positive emotion, learning and motivation. In the present study, we examined the definition of positive emotion, and influences of positive emotion on cognition, creativity, social relationship, psychological resource such as life satisfaction, and interactive relationship among positive emotion, motivation and learning. To investigate the role of positive emotion on motivation and learning more scientifically, we examined the recent results of neuroscience. In other words, we have reviewed diverse research on positive emotion, learning and motivation based on brain-based learning. We also examined the research of autonomy-supportive environment as the specific example of improving positive emotion. As one of the most effective methods for emotional education, we discussed brain-based learning, the new research field. As the future prospects, we discussed the implications, possibilities and limitations of brain-based learning.

• Science of Emotion and Sensibility
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• v.13 no.4
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• pp.777-788
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• 2010

Early diagnosis of autism and intervention of medical treatment are very significant to develop specific social communication skill for children with autistic spectrum disorders (ASDs). But they have difficulties in medical treatment because of lack of a public welfare institution and special medical system. In particular, few children can access such treatment and the existing single-therapist clinics are inefficient with regard to cost and time. Therefore, new methods should be studied for developing various products, services, and systems for autistic children. This study discusses the potential use of an interactive design as assistive technology for such children. We utilize the experience gained in the collaborative design of the interactive therapy system (ITS). The key methods include a collaborative design with rapid interactive prototyping, heuristic evaluation, user-centered process, VR technology, tangible interface, and scenario-based contents. We applied these methods to the ITS and proved the efficiency of interactive design as an assistive technology through clinical experimentation.

• Science of Emotion and Sensibility
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• v.10 no.4
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• pp.571-581
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• 2007

This Braille System for color recognition was designed for those who have lost eye sight after birth. This system was based on the idea that these people had the understanding of colours before they went blind. So when they touch the braille, they can feel and recognize colours. This system adopted the Munsell's hue circle system which is used worldwide for its simple way of colour identification. It also used some texture to help people in need identify the brightness and saturation of colors. In spite of its simple structure, this system has a range of up to 153 different colours. For a friendly use, minimal changes were made by modifying location and height of dots of the braille system which blind people are already accustomed to. Because of it's simplicity, this colour braille system can be used easily and broadly. I believe that many acquired blind people can feel colour again through using this system and get benefits of social and cultural communication.

• Science of Emotion and Sensibility
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• v.12 no.1
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• pp.33-44
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• 2009

This study investigates differential impacts of the positive and negative content and the interaction with pacing, as a structural feature, on information processing while watching televised video clips with moderately intensive emotional tone. College participants watched six positive messages and six negative video clips lasting approximately 60 seconds. Heart rate was used to index attention and skin conductance was used to measure arousal. After all of the stimuli were shown, the participants performed the free recall questionnaire. The result demonstrates, first, positivity superiority on attention in which participants' heart rates were slower during positive content compared to during negative content. Secondly, negativity superiority was shown on free recall memory as participants remembered positive content better than did negative content. The result also manifests the interaction of emotional valence and pacing as the effects of pacing were less for the negatively emotional content compared to those for the positively emotional content. It is suggested that future studies should examine further about the differential and independent functions of positive and negative contents on information processing and the potential interaction with formal features.

• Science of Emotion and Sensibility
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• v.12 no.1
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• pp.87-96
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• 2009

Recently, there is a tendency of consumer's participation gradually increasing in the design shaping process. Consumers make evaluation or suggestion about the shape of the product, and the industries lay out schemes to elicit consumers' participation. However, when it comes to dealing with the shape of the product, consumer and designer has a fundamental difference in their point of view, and it works as interruption to the efficient communication between the consumer and designer. Therefore, this study will examine the difference of consumer's and designer's view of products' shape, and the guidelines of effective molding which elicit the consumers' affective responses. First, I established the sensible image vocabulary based on the shape of the product. And based on the vocabulary, I carried out the same experiments to the consumers and designers. As a result, the affective responses of the two groups toward the shape have similar characteristics and designers' reactions found out to be more dramatic than consumers.

• Science of Emotion and Sensibility
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• v.21 no.1
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• pp.45-58
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• 2018

As information and communication technologies (ICTs) become more advanced, consumers are able to experience retailing activities such as searching for products and services in online retail shops and for Internet-exclusive branded contents. Specifically, fashion retailers are facing the need to develop more novel experiential design than one another to maximize customers' experience in Internet websites and secure sustainable competency. Confirming methods of organic integration of experiential and visual features of both online and mobile channels is an important aspect of the study of extended consumers' interfaces of retail channels. Mehrabian and Russell's stimulus-organism-response (S-O-R) paradigm and Sugiyama and Andree's attention, interest, search, action, and share (AISAS) model were used for this research. Specifically, the present study considered the effect of e-commerce website features on consumers' emotional reactions (pleasure and arousal) and the consequent impact on online consumer behaviors (search, action, and share). Hence, plus the self-reported survey methods, each subject's psychophysiological indicators (i.e., pleasure and arousal) were measured to obtain more objective and reliable data and to redeem the results of the self-reported survey. Findings revealed the implications of the e-commerce website feature by comprehending the S-O-R paradigm and AISAS model and extending the understanding of the role of variables associated with comprehended frameworks based on psychophysiological data.

• Journal of Digital Convergence
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• v.18 no.3
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• pp.333-339
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• 2020

The lifestyle of the new consumer class of people with diversified social structures and tastes is affecting society as a whole. As of now, emerging lots of complex cultural space with unique sensibility and individuality, this paper is about proposing the branding of a complex cultural space. I selected Sounds Hannam as a cultural complex and conducted in-depth interviews about brand experience and Ethnography. The study found that Sounds Hannam needs sense of hearing and smell because the sensory factors of the Sounds Hannam are concentrated in the visual field, and also, there is a need to create an appropriate communication channel through SNS. The Sounds Hannam had the characteristic factors of sensibility, relaxation and content based on a diversity different from the existing one. Throughout research, it was derived that planning space as a place to inspire people through spatial composition that triggers behavior and creative thinking is the goal of a complex cultural space and at the same time, an effective way to reflect the lifestyle of those in 20s.

• Proceedings of the KSME Conference
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• 2003.04a
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• pp.935-939
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• 2003

The emotion recognition is one of the most significant interface technologies which make the high level of human-machine communication possible. The central nervous system stimulated by emotional stimuli affects the autonomous nervous system like a heart, blood vessel, endocrine organs, and so on. Therefore bio-signals like HRV, ECG and EEG can reflect one' emotional state. This study investigates the correlation between emotional states and bio-signals to realize the emotion recognition. This study also covers classification of human emotional states, selection of the effective bio-signal and signal processing. The experimental results presented in this paper show possibility of the emotion recognition.