• Proceedings of the Korean Institute of Interior Design Conference
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• 2008.05a
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• pp.139-143
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• 2008

The brand power is getting more important in apartment market so that consumers are accustomed to ask first what the apartment brand is when they are considering to buy an apartment. Even so the brand name is the first factor which approaches to the consumer, message and image can be delivered to customers by visual factors. Since visual image can be effective to remind of customers brand image, construction business company should make portfolio to synthesize brand Image actively. This research investigate images of consistency in extenor and interior design according to the apartments brand. Used lexical meaning of the adjective used to discern standard to extract images, selected survey, and evaluated by step 1 to 5 using semantic differential method, SD. The collected cases are analyzed by using statistics software SPSS for windows release 11.0. This research provides conveyance of the vision image which fits to the brand Image and further design direction.

• Journal of the Korean Society of Clothing and Textiles
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• v.23 no.5
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• pp.635-644
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• 1999

The purpose of this study is to investigate the visual sensibilities of brassiere design. Brassieres were divided into three types according to connection of a cup and a strap. In each type Lace was used where the part of the cup divided by lines which were constructed such as a mold horizontal a vertical a mixed and an oblique design. As a result 39 brassieres were obtained. The experiment has been done for the 39 brassieres with 17 semantic differential bi-polar scales. The subjects were 60 female students majoring in clothing and textiles, The data was analyzed using the statistical SPSS package. The major findings of this research were as follows. 1. As a results of the factor analysis, 3 factors(Attractiveness Appearance. Cuteness) were found to be constructing factors for brassiere image. 2. There were significant differences in the visual evaluation of brassiere design especially in the change of lace. 3. As a result of the regression analysis the images affecting preferences were pretty fascinating natural appropriate sexy and clean.

• Journal of the Korean Society of Clothing and Textiles
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• v.26 no.7
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• pp.970-981
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• 2002

The purpose of the study is to clarify orange image in the modern fashion. So kinds of costume sample being visual power in orange have been selected from photographs in fashion magazines and divided into the tones : mist(Vp, Lgr, L), bright(P, B), vivid(S, V, Dp). The study was measured by using 27 semantic differential hi-polar scales. The subjects were 50 female students majoring in clothing and textiles, The data was analyzed using the statistical SPSS package. The data were collected using self-administred questionnaires and analyzed by Cronbach $\alpha$, Factor analysis, MDS, ANOVA Sheff test and Regression analysis. The major findings of this research were as follows. 1. Factor analysis has extracted 4 factors of orange image in the fashion. These factor are Attractiveness, Audacity, Hardness and Softness, Cuteness. 2. There were significant difference in visual evaluation of tones. 3. The discrimination among tones was related to cuteness and weight of orange. 4. The image effect on Preference, Buying needs, Pleasant and Riches was consist of complicated sensibility.

• Journal of the Korean Society of Clothing and Textiles
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• v.27 no.5
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• pp.533-544
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• 2003

The purpose of this study was to provide practical information to design woolen fabrics in terms of structural and surface characteristics, which produce texture images of fabrics. The relationship among structural, surface characteristics and texture images, and preference and purchase intention were analyzed. To evaluate the texture images of the fabrics subjectively, 7 rank＇s semantic differential scale questionnaires were developed with thirty adjective pairs. Blind and non-blind test were performed with 320 female subjects who were in their 20-30＇s. Commercially available 48 woolen fabrics were used as specimens. Results showed that five factors were obtained: classic, elegance, warmth, natural and casual. These factors were closely related to fiber type, weave type, fabric counts, and finishes.

• Proceedings of the Korean Society of Broadcast Engineers Conference
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• 1999.06a
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• pp.43-48
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• 1999

To clarify the motion characteristics of free-style Okinawan dance“Kachaasi”, first the subjective impression was quantitatively evaluated with semantic differential technique to cluster its types. Then, the contingency of joint rotation in shoulder, elbow and wrist joints was examined with multivariate autoregressive model. The time-series data of positions and angels of three joints were calculated according to the deforming conditions and shielding directions of the ring lights. As the results, in an excellent dancer, the motions of shoulder and elbow were highly synchronized and smoothly controlled. The low-frequency output of the shoulder and elbow were mutually interacted. Meanwhile, the wrist behaved independently of other joints' rotation.

• Proceedings of the Korean Society of Rural Planning Conference
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• 1998.10a
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• pp.28-30
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• 1998

The purpose of this study is to find the adjective check list for rural stream landscape evaluation. The methods used in this study were to make the adjective check list suitable for stream landscape, to measure the adjective check list by the method of semantic differential scale, and to find the adjective check list suitable for evaluation of stream landscape. The adjective check list suggested in this study can guarantee objectivity of evaluation in improving or restoring stream landscape.

• Journal of Korean Society for Quality Management
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• v.25 no.2
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• pp.154-168
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• 1997

This paper considers an a, pp.ication of one of the sensory engineering's techniques, extraction and categorization of the sensory words, to the product of cars. The fourty five (45) sensory words are extracted in three steps. Two groups, which are characterized by whether possessing a car or not and each group consisting of one hundred persons randomly selected from the twenties or thirties, are asked to answer the questionaires with the extracted words in the five-grade semantic differential. The factor analysis is used to categorize the extracted sensory words, and shows that the words can be grouped into four categories.

• Journal of Environmental Science International
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• v.28 no.11
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• pp.951-958
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• 2019

Seoullo7017, an elevated linear park, was created to redevelop obsolete road infrastructure as public space, which provides unique landscapes. This study was aimed to evaluate and suggest proper planting design for improving psychological benefits in Seoullo7017. Field survey and simulation experiment were carried out to investigate the user's perception on the landscapes. Many users had negative feelings of the present landscapes in Seoullo7017, due to concrete pavement and simple planting design using big concrete pots. Landscape simulation experiment showed this perception could change depending on planting design. In especial, herb species played an important role in improving the quality of landscape in a linear park and providing positive feelings such as refreshment, warmth and naturalness. This study suggested that planting design in a linear space needs to be focused rather on the planting style and species than the volume of greens.

• Journal of Environmental Science International
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• v.30 no.1
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• pp.1-10
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• 2021

The purpose of this study is to verify the physiological and psychological benefits of indoor garden to humans and to analyze the comparison according to Type A behavior pattern. The subjects included 18 male university students. Heart rate variation was used as a parameter of physiological assessment, and Semantic Differential (SD), Profile of Mood States-Brief (POMS), and State-Trait Anxiety Inventory (STAI) were used as tools for psychological evaluation. The participants were subjected to a psychological evaluation when they were present in a garden. As a result, the parasympathetic nervous activity was increased in the indoor garden. In the analysis of psychological evaluation, indoor garden improved the positive mood states and decreased negative feelings with significant changes only in Type A group. This study supported that indoor garden can have physiological and psychological relaxing effects, which could be more significant in Type A group than Type B.

• The Journal of Korea Institute of Information, Electronics, and Communication Technology
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• v.14 no.3
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• pp.215-222
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• 2021

As the importance of human-computer interaction (Human Computer Interface) technology grows and research on HCI is progressing, it is inferred about the research emotion inference or the computer reaction according to the user's intention, not the computer reaction by the standard input of the user. Stress is an unavoidable result of modern human civilization, and it is a complex phenomenon, and depending on whether or not there is control, human activity ability can be seriously changed. In this paper, we propose an intelligent emotional recommendation system using music as a way to relieve stress after measuring heart rate variability (HRV) and acceleration photoplethymogram (APG) increased through stress as part of human-computer interaction. The differential evolution algorithm was used to extract reliable data by acquiring and recognizing the user's biometric information, that is, the stress index, and emotional inference was made through the semantic web based on the obtained stress index step by step. In addition, by searching and recommending a music list that matches the stress index and changes in emotion, an emotional recommendation system suitable for the user's biometric information was implemented as an application.