• Title/Summary/Keyword: Satisfaction analysis

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Customer satisfaction and skin care shop selection factors in the pandemic era impact on revisit intention (팬데믹 시대의 피부관리숍 선택요인이 고객만족도와 재방문 의도에 미치는 영향)

  • Byoung Ock Lee;Soo Nam Hong
    • Journal of the Korea Fashion and Costume Design Association
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    • v.25 no.2
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    • pp.83-95
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    • 2023
  • The purpose of this study was to identify the effect of skin care salons' decision factors on customer satisfaction and revisit intention during the COVID-19 pandemic. The subjects of this study were 220 women in their 20s to 50s who reside in Seoul and the Gyeonggi-do area and are users of skin care salons. The data was statistically analyzed using SPSS V.25.0 and detailed research results are as follows. For the analysis of this study, frequency analysis, factor analysis, reliability verification, independent sample T-Test, one-way analysis of variance, post hoc test, Duncan test, and regression analysis were conducted. First, as a result of examining whether skin care salon decision factors during the pandemic have a positive (+) effect on customer satisfaction, hygienic environment satisfaction and service environment satisfaction, which are sub-factors of customer satisfaction, had a significant effect on professionalism, kind service, and distance, which are sub-factors of decision factors, and are independent variables. Second, as a result of examining whether skin care salon decision factors during the pandemic have a positive (+) effect on revisit intention, decision factors, which are independent variables, including professionalism, kind service, price, and distance showed significant effects on human revisit intention, As for physical revisiting intention, only kind service, distance, and professionalism showed significant effects, while price did not have a significant effect. Third, as a result of examining whether customer satisfaction during the pandemic has a positive (+) effect on revisiting intention, the service environment satisfaction and hygienic environment satisfaction, which were sub-factors of independent variables, showed significant results for human and physical revisit intentions. In this study, service environment and hygienic environment satisfaction were important variables for skin care salon decision factors. Professionalism and kind service were important for human revisit intention. Therefore, overall service environment, hygiene, and safety should be prioritized to increase revisit intention and efforts must be made to retain and improve customer satisfaction

The Role Conflict Marital Satisfaction of Married Working Women (취업주부의 역할 갈등과 결혼 만족도에 관한 연구)

  • 임정빈;정혜정
    • Journal of Families and Better Life
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    • v.4 no.1
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    • pp.71-93
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    • 1986
  • The purpose of this study is to identify sevral variables which were assumed to have relationships with the role conflict and marital satisfaction of married working women, and to examine the relationship of the role conflict and marital satisfaction of married working women in Korea. The data for this study was obtained from the survey of the 262 married working women who reside in the city of Seoul employing questionnaire method. Such methods as frequency, percentile, factor analysis, analysis of variance (t-test, F-test), and Pearson's correlation were used for the statistical analysis for this study. The major findings of this study can be summarized as follows; 1) The role conflict level of married working women was related to variables such as age, the number of children, work time, husband's support, job satisfaction, motivation to work outside the home. 2) The overall marital satisfaction was relatively high when they have two children and the presence of household work help. Futhermore, ut was found that marital satisfaction considerably high when husband's support and job satisfaction was highly accorded. 3) The role conflict and marital satisfaction of married working women were significantly negatively correlated.

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Analysis of the residential satisfaction of SHift (은평구 장기전세주택 입주민의 주거만족도에 관한 연구)

  • Huh, Yong;Hong, Hyung-Ock;Lee, Hyun-Jung
    • Proceeding of Spring/Autumn Annual Conference of KHA
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    • 2011.04a
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    • pp.256-260
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    • 2011
  • In 2007, Seoul Metropolitan Government introduced new public rental housing policy called SHift that works as rental deposit base. The purpose of this study is to evaluate the residential satisfaction of SHift. This research has shown conclusively that there is a link between the Location of apartment, Internal Premises, External Premises and satisfaction of SHift residents. The main factors of Residential satisfaction of SHift residents are Location of economical factor. The factor analysis of the 12 factors of variable are confirmed by the internal consistency reliability. This analysis is evaluate on discrimination of the correlation between the dwelling circumstance and the residential satisfaction. The economical factor was the main factor among the Independent variables. It can be concluded that the general overview of the Residential Satisfaction of SHift residents satisfaction is "quite good". But there are maby problems on SHift.

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The Importance-Satisfaction Analysis of Service Quality in University (대학교육 서비스품질의 중요도-만족도 분석 연구)

  • Kim, Myung Kyum;Park, Jongwoo
    • Journal of Korean Society for Quality Management
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    • v.47 no.4
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    • pp.807-822
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    • 2019
  • Purpose: To increase the competitiveness of the university and improve the quality of education by providing education services that meet the student's satisfaction needs based on the education service quality survey of university students. Methods: A questionnaire consisting of 6 elements and 38 questions was prepared and students were surveyed. The importance and satisfaction ISA analysis was conducted. Results: The results of this study are as follows; there was a difference in the perception of importance and satisfaction by student characteristics regarding the results of educational service quality measurement. Working students need an extra effort in the educational environment and foreign students in student services. Conclusion: The importance of educational service quality-satisfaction survey should be used to identify the factors of educational service quality by student characteristics to improve student satisfaction, improve the quality of education, and support educational services with a strategic approach.

A study on the satisfaction of continuing education of dental technicians (치과기공사의 보수교육 만족도에 관한 연구)

  • Lee, Sun-Kyoung
    • Journal of Technologic Dentistry
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    • v.40 no.2
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    • pp.97-104
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    • 2018
  • Purpose: The purpose of this study is to provide basic data that can help the development and implementation of effective and satisfactory programs. Methods: This study was used for the analysis of 699 dental technicians attending the general conference of Korean dental technicians in 2017. Statistical analysis, t-test and ANOVA were used for the analysis. The collected data were analyzed by SPSS 24.0. Results: Satisfaction with the number of lectures in continuing education was 2.54, and satisfaction with composition of major field was 2.72. Satisfaction with the content of the lecture was 3.04. The instructor level was 2.91, and the overall satisfaction was 2.92. Satisfaction with continuing education was 2.83. Conclusion : In order to increase the satisfaction of dental technicians, we expect to have various practical and systematic education such as diversification of education methods, quality level management, online continuing education.

A Path Analysis of the Relationships among Leisure Expenditures, Leisure Activity Participation, and Leisure Satisfaction: Focus on Adult Consumers in Ulsan (레저지출, 레저활동 참여도 및 레저만족에 대한 관계 분석: 울산시 성인소비자를 대상으로)

  • Huh, Eun-Jeong;Yoon, Jung-Hai
    • Korean Journal of Human Ecology
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    • v.16 no.4
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    • pp.745-759
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    • 2007
  • The study aims at investigating the causal relationships among leisure expenditures, leisure activity participation and leisure satisfaction of adult consumers. Data were collected from 415 adult consumers in Ulsan. ANOVA, multiple regression, and path analysis were used for the statistical analysis. The results indicated that marital status, household income and subject's attitude toward leisure had significant impacts on leisure expenditures, while their satisfaction with financial status, household income, leisure plan, their attitudes toward leisure and personal acquaintanceship significantly affected leisure activity participation. To leisure satisfaction, their satisfaction with financial status, the attitudes toward leisure, leisure expenditures and leisure activity participation were positively related, and leisure plan was negatively related. The results of path analysis showed that marital status, household income, the satisfaction with financial status, their attitude toward leisure, leisure plan, personal acquaintanceship, leisure expenditures, and leisure activity participation had direct or indirect effects on leisure satisfaction.

Relationship between Fashion Product Attributes, Product Satisfaction and Repurchase Intention for Schoolbags - Focusing on middle and high school students in Daegu and GyeongJu - (통학가방구매 시 패션제품속성요인과 만족도 및 재구매의도와의 관계 - 대구, 경주 지역의 중고생올 중심으로 -)

  • Park, Goo-Ja;Yoo, Tai-Soon
    • Journal of the Korean Society of Costume
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    • v.59 no.6
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    • pp.16-28
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    • 2009
  • This study examined relationship among fashion product attributes of schoolbag, product satisfaction and repurchase intention. Total 315 questionnaires were distributed to the female/male students in Daegu and GyeongJu. Frequency analysis, factor analysis, reliability analysis, multiple regression were conducted using SPSS 13.0K statistics program as data analysis. The independent sample t-test was also conductd to examine the differences among sex, domicile, middle and highschool students. The findings hum the analysis are described in the following: First, female students is higher subjective fashion product attributes(fashion, individuality, refined) and objective fashion product attributes(design, color) importance than male students in purchasing schoolbag. High school students is higher subjective fashion product attributes(fashion, individuality) and objective fashion product attributes(brand, color) importance than middle school students in purchasing schoolbag. Second, product satisfaction are positive influenced by practicality and individuality of subjective fashion product attributes. Product satisfaction are not influenced by fashion and refined of subjective fashion product attributes. Third, product satisfaction are positive influenced by brand and design of objective fashion product attributes. Product satisfaction are not influenced by price and color of objective fashion product attributes. Forth, repurchase intention in schoolbag are strong positive influenced by product satisfaction.

Study on Internal Service Quality, Job Satisfaction and Customer Satisfaction in Airline Industry

  • Kim, Seung-Lee;Cho, Young-Shin
    • Journal of the Korea Society of Computer and Information
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    • v.21 no.3
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    • pp.113-121
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    • 2016
  • In this study, the basic concept of service profit chain was introduced based on the existing studies related to service quality of airline ground crew to find out how are customer satisfaction influenced by factors related to employees who provide service quality to the customers, such as internal service quality and job satisfaction. The data of this study was collected by questionnaire and based on airline ground crews and Gimpo international airport users. A total of 190 of airline ground crew and 273 of passengers validity sample was analyzed a frequency analysis, reliability analysis, exploratory factor analysis and correlation coefficient analysis from SPSS 21, a hypothesis through out confirmatory factor analysis and structural equation modeling from AMOS 7.0. As a result of the analyses, it was found that the models was appropriate in proving the hypotheses on interrelationships among internal service quality, job satisfaction and customer satisfaction. Overall, finding of this study enhance the theoretical progress on the experiential concept in walking tour and offer important implication for airline industry marketers.

The Influences of Appearance Concern and Body Satisfaction on the Appearance Management Behavior of Male College Students (남자 대학생의 외모관심과 신체만족이 외모관리행동에 미치는 영향)

  • Park, Hea-Woon;Chung, Myung-Sun
    • The Research Journal of the Costume Culture
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    • v.19 no.5
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    • pp.1119-1132
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    • 2011
  • The purpose of this study was to investigate the influences of appearance concern and body satisfaction on the appearance management behavior of male college students. For data collection, a questionnaire was administrated to 538 male college students in Gwangju city, Korea, from June 1 to June 20, 2011. To analyze the data, the SPSS 18.0 statistics package was used, and descriptive statistical analysis, factor analysis, reliability analysis(Cronbach' ${\alpha}$), regression analysis, path analysis, and t-test were conducted. The results were as follows. First, it appeared that concern of appearance had positive influences on the appearance management behavior. Also, there was a significant difference between the high-appearance-concern group and the low-appearance-concern group, as the high-appearance-concern group generally conducted greater appearance management behaviors than the low-appearance-concern group. Second, it appeared that concern of appearance had positive influences on body satisfaction, especially, on the aspect of face-satisfaction. Further, the results showed that the high-appearance-concern group seemed to have a higher body satisfaction than the low-appearance-concern group. Third, the result suggested that body satisfaction generally had positive influences on the aspects of appearance management behavior. Fourth, it was found that appearance concern had direct impact on the appearances management behavior without mediation body satisfaction.

A Meta-analysis of the Variables related to the Major Satisfaction of Nursing students. (국내 간호대학생의 전공만족도 관련변인에 대한 체계적 고찰과 메타분석)

  • Kim, Shin Hyang;Baek, Min Ja
    • Journal of Korean Public Health Nursing
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    • v.33 no.3
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    • pp.409-419
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    • 2019
  • Purpose: Factors related to the major satisfaction of nursing students were systematically searched and quantitatively synthesized. Methods: Meta-analysis was conducted upon 47 articles in Korean master and doctorate degree dissertations and academic journals. Meta-analysis of major satisfaction-related variables was conducted using Comprehensive Meta-Analysis (CMA) 2.0 program. The effect size of the related variables was analyzed by converting the statistic r value to Fisher's Z. Results: The overall average effect size of major satisfaction was the largest effect size (ES=.49), followed by cognitive factors (ES=.58), affective factors (ES=.45), and psychomotor factors (ES=.31). The cognitive factors were in the order nursing professionalism(ES=.70), nurse's image (ES=.65), and critical thinking disposition (ES=.36). The affective factors were self-esteem (ES=.59), emotional intelligence (ES=.55), career identity (ES=.49), self-efficacy (ES=.48), college adjustment (ES=.45), practice satisfaction (ES=.45), resilience (ES=.42), (ES=.40), grit (ES=.34), and stress (ES=.26). The psychomotor factors were clinical performance ability (ES=.38) and career search behavior (ES=.31). Conclusion: The results of this study are valuable when giving consideration to the variables related to nursing students' major satisfaction, for developing a strategic model to enhance the satisfaction of nursing students.