• 한국실내디자인학회논문집
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• 제13호
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• pp.11-17
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• 1997

The purpose of this study is to research the phychological determinant factors of window design and the relationshiops between preferences over those factors. Field surveys and questionnaires, focused on residents in apartment houses, were used to research the residents' preferences. Sunlight inflow, view privacy, and spaciousness can be assumed as major environmental psychological factors related to windows. But some difficulties in applying all those factors' requirements in a window design lie in the fundamental mutual contradiction such as providing both optimum privacy and openness. Those difficulties can be solved to a certain degree through the process of comparison between those factors based on residents' preference tendency in a specific space. Other results of this research are as follows: 1) The preference research shows that sunlight inflow stands first in living room, and followed by view, privacy, and spaciousness: privacy ranks first in bedroom and followed by sunlight inflow, view, and spaciousness: the elderly over sixties prefer the sunlight inflow first both in the living room and the bedroom. 2) Satisfaction degrees on sunlight inflow, privacy, spaciousness are increasing along with the dwelling height, while the view is not showing any relationship with the dwelling height. 3) Natural elements, as the object of view, are preferred to artificial elements such as buildings and roads. 4) Windowsill heights in bedrooms have relevance to the state of satisfaction with sunlight inflow, privacy, and view, while they show no relationship with spaciousness.

• 유통과학연구
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• 제13권12호
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• pp.23-31
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• 2015

Purpose - The purpose of this study is to determine consumers' awareness of hygiene and the perceived risks in the service areas of coffee shops and diners, or simply coffee shops. Research design, data, and methodology - A literature review was conducted on related publications, essays, and periodicals to find correlations among the variables. We developed a research model and hypothesis, and conducted empirical research for statistical data analysis. Results - The results satisfied adequacy standards, with GFI=0.926, AGFI=0.901, RMR=0.020, NFI=0.941, X²=403.197, and p-value=0.120. The results also displayed satisfied adequacy standards for the moderating effects of shop types, with GFI=0.998 (≥0.9 desirable), AGFI=0.998 (≥0.9 desirable), RMR=0.004 (≤0.05 desirable), NFI=0.999 (≥0.9 desirable), X²=1.572, and p-value=0.814 (≥0.05 desirable). Conclusions - A higher consumer hygienic awareness results in a better brand image. Moreover, greater perceived risk results in a worse brand image. Perceived risk is a vital determinant of brand image and it deeply influences customers' decisions to visit. Therefore, perceived risk is a vital determinant of forming a brand image and must be incorporated when devising strategies.

• 한국지역사회생활과학회지
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• 제26권3호
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• pp.471-488
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• 2015

This study compares marital satisfaction between male and female rural migrants and explores the effects of characteristics of rural migrants and family values on marital satisfaction. Data were collected using a structured questionnaire. The survey included 483 migrants living in rural communities of North Jeolla Province and South Jeolla Province. Data were analyzed using descriptive statistics, cross tables, the t-test, correlations, and a hierarchical regression analysis using SPSS 21.0. According to the results, marital satisfaction was higher in men than in women. In addition, the effects of characteristics of rural migrants and family values on marital satisfaction were greater in men than in women. The major determinant of marital satisfaction in men was economical preparation, whereas that in women was family values. Economical preparation for rural living was more important for men, and the sufficient understanding and internalization of rural living was more important for women. In particular, family values represented the main variable between men and women in terms of marital satisfaction. These results suggest that family relationships may be the most important factor influencing rural migrants' marital satisfaction and that spousal relationships may be the core factor influencing family relationships.

• 한국경영과학회지
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• 제34권4호
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• pp.165-183
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• 2009

In a service process, the customer typically experiences two types of interactions; one is interaction with the physical ambiance (servicescape) and the other is with employees who may be responsible for the service process quality. The literature in general supports that process quality is a critical determinant for overall service quality and customer satisfaction. In this paper, we primarily examine how the servicescape intervenes the association between process quality and employee/customer satisfaction. The proposed models are tested. using the data collected from the major golf courses in Korea. The results suggest that improving process quality and servicescape have a positive influence on employee/customer satisfaction directly and/or indirectly, but the effect of servicescape may be stronger in the case of golf course businesses. Servicescape also contributes to improving process quality by enhancing employee satisfaction. These results collectively indicate that management emphasis on improving service quality without renovating physical surroundings may results in unsatisfactory outcome.

• 한국의류학회지
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• 제19권3호
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• pp.525-535
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• 1995

This study was designed to verify the clothing satisfaction according to product type (jacket vs. pantyhose) and consumer fashion involvement. Research problems were as following; 1. To identify a clothing satisfaction according to product type. 2. To discover which of satisfaction relevant variables has the most influence on clothing satisfaction. 3. To examine the relationship between expectations and discontinuations. 4. To examine the degree of influence of product type and consumer fashion involvement on expectations. The survey was carried out in Pulsar shopping area. The 104 subjects (51 for jacket, 53 for pantyhose) participated in the final analysis. The results of analysis were as following; 1. The main path of clothing satisfaction was that the product type -1 the expectations -1 the perceived performance (-1 the discontinuation) -1 the clothing satisfaction. Those relevant variables explained 62% of clothing satisfaction variance. The most powerful determinant was the perceived performance. 2. For jacket type, the influence of perceived performance appeared to be greater than that of the discontinuation. And the consumer fashion involvement affected the expectations and the discontinuation. 3. For pantyhose type, the consumer fashion involvement divan't affect the expectations. The influence of discontinuation was relatively higher than that of jacket type.

• The Journal of Asian Finance, Economics and Business
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• 제7권9호
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• pp.427-438
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• 2020

This study aims to analyze and confirm brand awareness' role in influencing the repurchase intention both directly and indirectly on customer satisfaction variables and repurchase intention variables. The contribution brought by this study is to reflect manifest variables such as recall, purchase, and consumption. The number of respondents in this study was 200 samples using the online survey data collection method (Google form), while the research approach is quantitative explanatory. The data analysis test tools include the Structural Equation Modeling (SEM) approach with AMOS as a statistical data analysis software and Sobel test to indirectly test the relationship. This study consists of four hypotheses, of which three hypotheses are positively and significantly related (brand awareness on repurchase intention, brand awareness on customer satisfaction, and customer satisfaction on repurchase intention). Through indirect relationship, namely, brand awareness on repurchase intention through customer satisfaction, the study showed no significant effect. In a comprehensive way, this study emphasizes the factor of customer satisfaction as a determinant of consumer loyalty and repurchase intention. Therefore, creating optimal customer satisfaction, service excellence, promotion and massive advertising, guaranteeing the safety and ease-of-use apps, and ease of shopping, especially for e-commerce industry, is a serious concern.

• 한국주거학회논문집
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• 제24권3호
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• pp.73-83
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• 2013

The aim of this paper is to examine the determinants of residential satisfaction and attachment according to the urban multi-family dwelling types. On the basis of the surveys, the factor analysis and regression are employed as the empirical analysis on residential satisfaction and attachment in Daegu metropolitan city. The major findings are as follows; First, as for post-occupancy evaluation of residential environment of building and outside, the residents of complex type of multi-family housing satisfied with most of items more than studio type except the location, amenity facilities around building and utilities fee. Second, about the Residential Satisfaction and Attachment by types, the residents of complex type of multi-family housing satisfied with most of items more than studio type too. Third, the determinants in residential Satisfaction of complex types are 'welfare and amenity facilities factor', 'maintenance factor' and 'location factor'. On the other hand, the determinants in residents of studio type are 'inexpensive rent fee factor', 'welfare and amenity facilities factor' and 'maintenance factor'. Going forward, this research will help us better understand residential satisfaction from the point of residents and find new ways to improve resident satisfaction and attachment.

• The Journal of Asian Finance, Economics and Business
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• 제8권4호
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• pp.983-992
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• 2021

This study aims to examine the impact of customer experience and customer engagement on customer satisfaction and customer loyalty in e-retailing in Indonesia. This study uses data from 512 respondents in six e-retailing namely; Bukalapak, Tokopedia, Lazada, Blibli, Shopee and Zalora which are often used by students at the Department of Management, Faculty of Economics and Business, Halu Oleo University of Indonesia. The structural model developed in this study was tested using Partial Least Squared (PLS). The results of the study found that there was a reciprocal relationship between customer experience and customer engagement. The results also found that customer experience and customer engagement have a positive and significant effect on customer satisfaction and customer loyalty. Customer satisfaction have a positive and significant effect on customer loyalty. In this study it was also found that customer experience has an indirect effect on customer satisfaction and customer loyalty through customer engagement, and customer engagement also has an indirect effect on customer satisfaction and customer loyalty through customer engagement. This study was focused on relationship between customer experience, customer engagement, satisfaction and loyalty. Therefore, future research is expected to be able to test the determinant factors of customer experience and customer engagement.

• 웰빙융합연구
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• 제7권2호
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• pp.13-21
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• 2024

Purpose: The purpose is to expand the role of local senior welfare centers as a place for intergenerational integration by analyzing the intergenerational awareness and satisfaction of participants in the intergenerational integration program. Research design, data and methodology: The empirical study conducted a survey on 205 participants (114 seniors, 91 teenagers) of the generation integration program being implemented at a senior welfare center located in Seoul. Results: Regarding the satisfaction of participants in the generation integration program, both the elderly and youth showed that the more contact they had between generations, the higher the satisfaction with participation. In the case of the elderly, the better the subjective health status, the older the respondent, and the lower the educational level, the higher the satisfaction, and the more frequently they met youth, the higher the satisfaction. On the other hand, the longer the youth participated in the program, the weaker their negative emotions toward the elderly, and the higher the degree of visits to grandparents, the higher their satisfaction with participation. Conclusions: The biggest determinant of satisfaction with the generational integration program at senior welfare centers is the intensity and frequency of contact between the elderly and youth generations.

• 한국경영과학회지
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• 제30권4호
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• pp.83-97
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• 2005

We could confirm through this study that in the company which has secured its agility in an information technology dimension, a process dimension and an organization behavior dimension as a real time enterprise, various agility competences of that company are used more effectively for productivity Improvement, development on new products and customer satisfaction. Therefore, based on these determinant factors, it has been proved that an individually differentiated investment of technical and organizational resources for development and innovation of new products has contributed affirmatively to get a more efficient enterprise performance : and, in this point, it is verified again that the agility secured through a conversion toward the real time enterprise (RTE) is a more effective plan to increase the enterprise performance.