• 제목/요약/키워드: Sales management

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IPA 분석을 통한 패션 소상공인 디자이너 브랜드를 위한 패션테크 개발 우선순위 도출 (Study on the Priorities of Fashion Technology Development for Small-Scale Fashion Designer Brands using IPA Analysis)

  • 장세윤;이유리;김하연
    • 패션비즈니스
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    • 제26권4호
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    • pp.64-82
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    • 2022
  • This study aimed to explore fashion technologies for small-scale designer brands and reveal the priorities of the derived fashion technologies. Interviews were conducted with owners of 15 designer brands to explore fashion technologies needed in the field based on the business operation stage (study 1), and an online survey of owners of 61 designer brands was conducted to verify their priorities (study 2). A total of 12 fashion technologies were derived from study 1, including 2 market analysis stages, 6 season planning stages, and 4 product operation stages. In study 2, importance and satisfaction were measured with 12 fashion techniques derived from study 1, and importance-performance analysis (IPA) was performed. The technologies of product management with image tagging and sales channel matching were considered to be the fashion technologies that should be developed first. Second, in the case of maintenance, demand prediction and price determination were applicable. Third, over-effort avoidance was revealed through market analysis and design generation. Finally, in automatic product detail page creation and digital marketing, development was the lowest priority. The results of this study are expected to provide insight into priority areas for fashion technology developers and policy departments providing emerging brand support.

블록체인을 활용한 ECU 데이터 무결성 검증 시스템 (ECU Data Integrity Verification System Using Blockchain)

  • 변상필;김호윤;신승수
    • 산업융합연구
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    • 제20권11호
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    • pp.57-63
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    • 2022
  • 자동차의 센서, 신호 등 데이터를 수집·처리하는 ECU 데이터가 공격에 의해 조작되면 운전자에게 피해를 줄 수 있다. 본 논문에서는 블록체인을 이용하여 자동차 ECU 데이터의 무결성을 검증하는 시스템을 제안한다. 자동차와 서버는 세션 키를 이용해 데이터를 암호화하여 송·수신하기 때문에 통신 과정에서 신뢰성을 보장한다. 서버는 해시 함수를 이용해 전송받은 데이터의 무결성을 검증한 후, 데이터에 이상이 없으면 블록체인과 off-chain인 분산저장소에 저장한다. ECU 데이터 해시값은 블록체인에 저장하여 변조할 수 없으며, 원본 ECU 데이터는 분산저장소에 저장한다. 해당 검증 시스템을 이용해 ECU 데이터에 대한 공격 및 변조를 사용자가 검증할 수 있으며, 악의적인 사용자가 ECU 데이터에 접근하여 데이터 변조 시 무결성 검증을 수행할 수 있다. 보험, 자동차 수리, 거래 및 판매 등의 상황에서 사용자의 필요에 따라 사용할 수 있다. 향후 연구로는 실시간 데이터 무결성 검증을 위한 효율적인 시스템 구축이 필요하다.

문화관광형시장 육성을 위한 S.I.(Space identity)개발연구: 제천중앙시장을 중심으로 (A Study on the Design Development of S.I.(Space Identity) for Culturre and Tourism Market Development: Based on Jecheon Central Market)

  • 박진수
    • 산업융합연구
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    • 제20권11호
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    • pp.197-203
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    • 2022
  • 본 연구의 목적은 역사적인 특성을 가지고 있는 제천 최고(古)의 시장이자 최대의 시장인 제천중앙시장의 공간적인 장소성과 문화적인 특수성을 고려한 S.I.(Space Identity)를 구축하는데 있다. 이를 위해 문화관광형시장의 흐름을 파악하고 제천중앙시장의 현황을 조사 분석한 후 공간별 스토리텔링에 입각한 방향성을 제시한다. 공간디자인의 컨셉은 공존으로 공간, 시간, 사람, 문화로 나누어 상인과 상품, 상가는 하나의 공간에서 시간성을 공유하고 공존함을 세부내용으로 하였다. 따라서 각 층별 시설물은 각 층별로 게이트, 안내판, 조명, 휴게공간, 디자인 벤치시설, 안내센터, 영업 준수선, 바닥사인물, 게이트 바닥사인으로 구성하였다. 이를 통해 제천중앙시장 상가의 새로운 수요창출 및 매출이 증대되는 경제적인 효과를 예측할 수 있도록 단계별 추진전략을 구축하여 중장기 발전전략을 수립해야 할 것이다.

소규모 고도 수처리 기술 -가정용 정수시스템 중심으로-

  • 성경학;조봉연;박호완
    • 한국막학회:학술대회논문집
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    • 한국막학회 1997년도 제5회 하계 Workshop (97 한,카 국제공동 Workshop, 고도 수처리를 위한 막분리 공정)
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    • pp.207-231
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    • 1997
  • The use household water purifier is continuously increasing due to the distrust of the piped, rap water, which may be caused by the deterioration of water quality and water supply facilities in Korea. The water purifier distributing in the domestic market is the membrane type that composes of membrane as a basic filter, sediment filter as a prefilter and activated carbon filter instead of one purifying water system. The membrane type using as a water cleaning system is mainly the method of micro filtration(NIF) as well as ultra filtration(UF) and reverse osmosis(RO). The types of MF and UF are using to remove suspended solids and virus, and RO is using to remove ionic compound in chemical organic compounds. At the beginning the household water purifier was imported as end-product or assembled by only importing module from small businesses in Korea. Therefore, people was hard to confide in the product quality because the sales policy and management of water purifier by small business were not effectively organized. However, the defects of water purifier having up to now ate improving by the efforts of special branches of water purifier and large enterprises, and new great products are developing and producing. To develop the best quality product of water purifier in Korea, it should be considered seasonal water characteristrics rather than any other condition. For example, the water purifier can be affected by the water temperature change, increase of suspended solids in the rainy season and inflow of raw water having concentration in a dry season. The subject we have to investigate in the future is to develop the water purifying system adaptable in Korea which can treat the water quality using close analyses of local and seasonal water characteristics.

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스마트팜 벤처기업의 기술사업화와 경영성과 분석 (Technology Commercialization and Management Performance Analysis of Smart farm Venture companies)

  • 김대유;박태현;나원식
    • 산업과 과학
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    • 제2권2호
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    • pp.25-30
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    • 2023
  • 본 연구의 목적은 스마트팜 사업 참여 기업 자료를 이용하여 기업의 혁신 활동이 기업 혁신 성과에 어떤 영향을 미치는지를 실증분석 하였다. 기업의 혁신활동을 기획역량, R&D역량과 사업화 역량으로 구분하고 각 혁신 활동이 기업의 매출 및 특허 창출에 미치는 영향을 추정하였으며, 정부의 기술정책지원이 기업의 혁신활동과 성과와의 관계에서 미치는 조절효과도 분석하였다. 연구방법으로는 회귀분석을 진행하였으며 분석 결과, 기업 내 혁신과 관련된 기획역량, R&D역량, 사업화 역량은 기업 성과 창출에 영향을 미치는 것으로 나타으며 정부의 기술정책 지원도 기업 성과를 더 높이는 영향을 주는 것으로 나타났다. 기술사업화 경영성과를 높이기 위해서는 기획, R&D역량과함께 정부의 기술정책지원이 필요한 것으로 확인되었다.

국제 전자상거래에서 CISG의 적용 가능성에 관한 검토 (Review of the Applicability of CISG in International E-commerce)

  • 궈카이위;이태희
    • 아태비즈니스연구
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    • 제14권2호
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    • pp.201-212
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    • 2023
  • Purpose - Internet-based e-commerce is rapidly developing and applied, and e-commerce through Internet technology overcomes the time and space constraints of existing business exchanges and facilitates multinational transactions.At the same time, disputes over e-commerce are increasing.In order to solve these disputes, clear laws should be regulated and regulated. Design/methodology/approach - This paper first studies the development and trend of E-commerce, then studies the legal provisions of CISG, and then combines them to analyze and draw a conclusion. Findings - Since its enactment in 1980, the CISG has been one of the most influential international commercial laws to date, with 95 States parties. It is a very important international agreement and norm that helps maintain and facilitate the settlement of international trade disputes and coordination of international merchandise sales activities. However, CISG, which is most widely used in traditional trade, faces many challenges due to the nature of E-commerce, but after studying the development and trend of E-commerce and the legal provisions of E-commerce, we conclude that CISG can be applied to E-commerce. Research implications or Originality - All the international conventions are the fruit of the efforts of the people, CISG, as one of the most important unitary laws of international trade, can be said to be representative.The analysis of CISG's legal provisions should be combined with the current international e-commerce trade form, so that CISG can be reasonably applied to modern trade disputes.

코스피 상장 제조기업의 2000-2019년 재고수준 변화에 대한 고찰 (Inventory Levels of KOSPI-Listed Manufacturing Firms Between 2000 and 2019)

  • 이승래;박승재
    • 아태비즈니스연구
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    • 제14권2호
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    • pp.1-15
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    • 2023
  • Purpose - This study investigates whether the inventory levels of Korean manufacturing firms increased or decreased from 2000 to 2019. We also explore the relationship between inventory levels and firm performance. Design/methodology/approach - We use panel data on KOSPI-listed firms in the manufacturing industry. We measure days in inventory as a proxy for inventory levels, and firm performance is measured by return on assets, return on sales, and EBITDA ratio. The panel data regression method is employed in our analysis. Findings - We find that days in inventory of Korean manufacturing firms significantly increased from 2000 to 2019, especially for raw materials and finished goods inventory. In addition, while days in inventory of large- and medium-sized firms were less than those of small-sized firms, the change in days in inventory of large- and medium-sized firms was positively significant over time. Moreover, the increase in days in inventory was more prevalent among industries related to foods, clothes, chemicals, and transportation. Finally, we show that the days in inventory are negatively related to firm performance. Research implications or Originality - While the Korean manufacturing industry has enormously grown over the last 20 years and managing inventory is critical in the manufacturing industry, our findings counter-intuitively show that the days in inventory of the Korean manufacturing industry had been gradually increased. We speculate that the increase in days in inventory is due to the Korean manufacturing firms' heavy reliance on global supply chains.

A Case Study of Decision-Making Towards Using Online Food Distribution Services After Covid-19 In Vietnam

  • Thuc Duc TRAN;Thong Van PHAM;Phu Cam Thi NGUYEN;Loc Tan LOUIS;Ngoc Nhu Thi LE
    • 유통과학연구
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    • 제22권3호
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    • pp.33-47
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    • 2024
  • Purpose: Most emerging-market countries are concerned about the technology boom, which is accompanied by an increase in revenue from online sales and services. This finding has been demonstrated during the COVID-19 pandemic; however, is this tendency continuing in the new normal, and what factors are driving the increase in consumer decisions? The purpose of this research is to investigate how the decision to utilize online services will be affected in the new normal as well as propose a new research approach in this field. Research Design, Methodology and Approach: By following a deductive research method associated with positivist philosophy, a survey in South Vietnam with 426 respondents using a convenience sampling method was conducted. The reliability of the measurement scales was examined by using the SPSS program. The SmartPLS programme was utilised to assess the measurement and structural models as well as test hypotheses by using partial least squares structural equation modelling. Results: According to the research findings, decision-making has been impacted by social influences, perceived usefulness, perceived ease of use, perceived trust, perceived price, and perceived convenience. Conclusions: The research results also bring significant contributions not only in practice in providing management implications but also in theory. The research model has also demonstrated the feasibility of employing the stimuli-organism-response framework and combining the theory of perceived risk with the technology acceptance model via the explanation of decision-making.

토픽모델링과 시계열 회귀분석을 활용한 헬스케어 분야의 뉴스 빅데이터 분석 연구 (Big Data News Analysis in Healthcare Using Topic Modeling and Time Series Regression Analysis)

  • 김은정;장석권;이상용
    • 경영정보학연구
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    • 제25권3호
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    • pp.163-177
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    • 2023
  • 본 연구는 디지털 헬스케어 산업 활성화를 위한 정책적 접근으로서, 주요 의제 도출 및 정책적 시사점을 제시하는데 목적이 있다. 본 연구에서는 10년(2013년~2022년) 간의 헬스케어와 관련된 뉴스 빅데이터 총 91,873건을 수집하여 토픽모델링 분석, 다차원척도 분석 및 시계열 회귀분석을 수행하였다. 토픽모델링 분석 및 다차원척도법을 통해 총 20개의 토픽을 도출하여 2차원선상에 토픽들의 군집 형태를 파악하였고, 시계열 회귀분석을 통해, 상승 추세를 나타내는 4개의 Hot topic(건강관리, 바이오제약, 기업매출·전망, 정부·정책)과 하향 추세를 나타내는 3개의 Cold topic(스마트기기, 주식·투자, 도시·건설)을 도출되었다. 본 연구의 결과는 우리나라 정책을 수립하는 정부 기관에 중요한 기초 자료로 활용될 수 있을 것이다.

Association between unpredictable work schedule and work-family conflict in Korea

  • Sang Moon Choi;Chan Woo Kim;Hyoung Ouk Park;Yong Tae Park
    • Annals of Occupational and Environmental Medicine
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    • 제35권
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    • pp.46.1-46.12
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    • 2023
  • Background: As unpredictable work schedule (UWS) has increased worldwide, various studies have been conducted on the resulting health effects on workers. However, research on the effect of UWS on workers' well-being in Korea is still insufficient. This study aimed to investigate the relationship between UWS and work-family conflict (WFC) using 6th Korean Working Conditions Survey (KWCS). Methods: Both UWS and WFC were measured using self-reported questionnaires, using data from the 6th KWCS conducted between 2020 and 2021, including 31,859 participants. UWS was measured by questions regarding the frequency of changes in work schedules and limited advanced notice. WFC was measured by questions regarding work to family and family to work conflicts. Logistic regression analysis was conducted to investigate the association between UWS and WFC. Results: The prevalence of UWS was higher among men, those under 40 years old, service and sales workers and blue-collar workers, and those with higher salaries. Workplace size also influenced UWS prevalence, with smaller workplaces (less than 50 employees) showing a higher prevalence. The odds ratio (OR) for WFC was significantly higher in workers with UWS compared to workers without UWS after adjusting for gender, age, marital status, occupation, salary, education, weekly working hours, shift work, company size, and having a child under the age of 18 years, employment status (OR: 3.71; 95% confidence interval: 3.23-4.25). Conclusions: The analysis of nationwide data revealed that UWS interferes with workers' performance of family roles, which can lead to WFC. Our findings suggest that it is crucial to implement policies to address unfair work schedule management, promoting a healthier work-life balance and fostering a conducive environment for family responsibilities.