• Title/Summary/Keyword: SNS Platform

Search Result 186, Processing Time 0.031 seconds

Design and Implementation of Hadoop-based Platform "Textom" for Processing Big-data (하둡 기반 빅데이터 수집 및 처리를 위한 플랫폼 설계 및 구현)

  • Son, ki-jun;Cho, in-ho;Kim, chan-woo;Jun, chae-nam
    • Proceedings of the Korea Contents Association Conference
    • /
    • 2015.05a
    • /
    • pp.297-298
    • /
    • 2015
  • 빅데이터 처리를 위한 소프트웨어 시스템을 구축하기 위하여 필요한 대표적인 기술 중 하나가 데이터의 수집 및 분석이다. 데이터 수집은 서비스를 제공하기 위한 분석의 기초 작업으로 분석 인프라를 구축하는 작업에 매우 중요하다. 본 논문은 한국어 기반 빅데이터 처리를 위하여 웹과 SNS상의 데이터 수집 어플리케이션 및 저장과 분석을 위한 플랫폼을 제공한다. 해당 플랫폼은 하둡(Hadoop) 기반으로 동작을 하며 비동기적으로 데이터를 수집하고, 수집된 데이터를 하둡에 저장하게 되며, 저장된 데이터를 분석한 후 분석결과에 대한 시각화 결과를 제공한다. 구현된 빅데이터 플랫폼 텍스톰은 데이터 수집 및 분석가를 위한 유용한 시스템이 될 것으로 기대가 된다. 특히 본 논문에서는 모든 구현을 오픈소스 소프트웨어에 기반하여 수행했으며, 웹 환경에서 데이터 수집 및 분석이 가능하도록 구현하였다.

  • PDF

Mobile Shopping Platform Development based on Model Attracting for Improvement of Clothes Purchase Satisfaction (의류 구입 만족도 향상을 위한 모델 참여형 모바일 쇼핑 플랫폼 개발)

  • Park, Sung-Jin;Kim, Si-Hyung;Kim, Sung-Soo;Kim, Nam-Gyu
    • Proceedings of the Korean Society of Computer Information Conference
    • /
    • 2018.07a
    • /
    • pp.403-404
    • /
    • 2018
  • 최근 모바일 환경의 발달은 손안의 쇼핑을 완벽히 구현하고 있다. 특히, SNS 및 패션커머스의 발전으로 소비자는 자신이 원하는 의류를 간편하게 구매할 수 있다. 하지만, 모델 착용샷, 설명, 사진 및 댓글 등을 통해 판단하고 구입하기 때문에, 의류 특성상 직접 입어보고 판단해야 하는 실 소비자는 만족도가 떨어지고 판매자 입장에서는 반품이 증가하는 현상이 나타나고 있다. 본 논문에서는 소비자의 만족도를 최대한 높일 수 있는 2가지 요소를 감안한 모바일 쇼핑몰을 소개하고자 한다. 첫째, 소비자 체형과 유사한 모델 착용샷을 제공함으로써 구매 당시 소비자의 구매 만족도를 높인다. 둘째, 의류를 구매한 소비자가 자신이 착용한 사진을 쇼핑몰에 올림으로써 모델로써 활동할 수 있는 기능을 제공함으로써 커머스 SNS가 구축되도록 유도한다. 이를 위해 착용샷을 올리는 회원들을 위한 수수료 구조를 효율화하고 판매사, 소비자, 모델들이 활동하는 플랫폼을 구성한다.

  • PDF

A Design on a Voice Chatting Facility based-on Closed Chatting Group in Android Platform (폐쇄형 채팅 그룹기반의 안드로이드 보이스 채팅 기능 설계)

  • Jin, Ah-Yeon;Park, Young-Ho
    • Proceedings of the Korea Information Processing Society Conference
    • /
    • 2011.04a
    • /
    • pp.1470-1473
    • /
    • 2011
  • 최근, 스마트폰 가입자 수가 1000만 명을 넘어설 전망으로 한국은 스마트폰 열풍이며 그중에서도 안드로이드 사용자가 폭발적으로 늘고 있는 추세다. 이러한 추세에 발맞춰 사람과 사람의 관계에 중심을 두는 서비스인 SNS가 급격히 성장하여 모바일의 장점을 살린 음성중심의 모바일SNS, 즉 보이스 채팅 시스템이 많은 인기를 끌고 있다. 그러나 기존 보이스 채팅 시스템의 대화상대 선정, 참여자들 간의 유대감 형성, 발언권 확보와 같은 주요 문제점들을 해결하기 위해 그룹형성, 멤버위치표시, 인원제한을 이용가능하게 하는 CCG(Closed Chatting Group, 폐쇄형 채팅 그룹)라는 '개설자의 현재 위치를 중심으로 형성된 채팅 그룹'을 도입한 CCG기반 보이스 채팅 시스템을 제안한다. 또한 기존의 사용성 낮은 디자인을 사용자 중심의 인터페이스 디자인을 사용하여 편리성을 제공한다. 사용자 중심의 CCG 기반 보이스 채팅 시스템인 SIC는 마음에 맞는 다양한 사람들과 원활한 커뮤니케이션을 할 수 있도록 도와 줄 것이다.

The Effects of Interaction Experience and Product Involvement on Decision Making of Purchase: The Corporate Facebook Page

  • Shin, Dong-Hee;Kang, Sunghyun
    • International Journal of Contents
    • /
    • v.10 no.4
    • /
    • pp.38-47
    • /
    • 2014
  • Recently, with the development of technology, social network service (SNS) has become a hot topic. Lots of companies are now making online marketing strategy to promote their products and brand identities using SNS. Through these strategies, companies can produce more profit as well as make better brand images by performing online public relations. Among the SNSs, Facebook has a lot of users, it has been regarded by companies as a suitable platform with respect to online marketing for latent customers. The companies of today typically have at least one account and a Facebook page, and constantly make relationships with customers. However, companies have been thoughtless in this process, and usually provide information to customers through one-way communication. Based on this phenomenon, a study was conducted herein on how to use Facebook pages for promoting products and brand identities, keeping good relationships between companies and customers. This study assumed that the types of interaction on Facebook pages and user involvement are the key factors affecting decision making of purchase. Four types of Facebook pages which were made virtually were used in analysis with 56 participants who were selected for the experiment. The results indicated partial verification of the hypothesis. Particularly, product involvement had an effect on decision making of purchase in all conditions. According to these results, it can be explained that there are close relationships between the psychological status of online behaviors and Facebook corporate pages. In addition, through linear tendency of this phenomenon, this can infer how to setup a positive relationship with latent customers and make improve brand images of products.

A Study on the Factors Affecting the Success of Crowdfunding for Game Development Projects (게임개발 프로젝트를 위한 크라우드펀딩의 성공에 영향을 미치는 요인에 관한 연구)

  • Lee, Woo Chang;Ha, Jeongcheol;Lee, Choong Kwon
    • Smart Media Journal
    • /
    • v.6 no.4
    • /
    • pp.94-100
    • /
    • 2017
  • Procurement of development funds is a very difficult process in the Korean game industry where competition is fierce. Recently, crowdfunding has been used as a convenient platform to attract potential investors to secure the development cost of the game. This study explored the factors influencing the success of crowdfunding for game development projects. We collected data on 229 game development projects in Tumblebuck, a reward-based crowdfunding site in Korea. According to the results of the logistic regression model, the factors that have a positive effect on the success of funding are the average compensation amount relative to the target amount, the number of SNS shares, the number of updates, and the originality of the proposed game. Video playback time has been found to have a negative impact. Based on the results of this study, it is expected that planning a game development project considering the variables affecting the success of crowdfunding will help financing.

The Technology of Connected Car (커넥티드 카의 기술)

  • Shim, Hyun-Bo
    • Journal of the Korea Institute of Information and Communication Engineering
    • /
    • v.20 no.3
    • /
    • pp.590-598
    • /
    • 2016
  • It comes into the spotlight as the new Blue Ocean in which the connected car industry in which the car and mobile communication technology is convergence. All sorts of infortainments services connecting with the portable electronic device(Smart phone, tablet PC, and MP3 player) and car are rapidly grown. The Connected car emphasizes the vehicle connectivity with the concept that the car has communication with the around on a real time basis and it provides the safety and expedience to the operator and using the thing of Internet (IoT) in the car and supports the application, presently, the entertainment service including the real-time Navigation, parking assistant function, not only the remote vehicle control and management service but also Email, multimedia streaming service, SNS and with the platform. Intelligent vehicle network is studied as the kind according to MANET(Mobile Ad Hoc Network) for the safety operation of the cars of the road and improving the efficiency of the driving.

Effects of game playing for self-efficacy and social trust (게임 이용이 자기 효능감 및 사회신뢰에 미치는 영향)

  • Park, Sang-Min;Jung, Wan-Kyu;Noh, Ghee-Young
    • Journal of Korea Game Society
    • /
    • v.17 no.2
    • /
    • pp.55-62
    • /
    • 2017
  • The purpose of this paper is to examine the effects of using online mobile games on self-efficacy, sociality, and social trust. This paper focuses on the SNS factor (community management and communication function) that is being introduced to the game in accordance with the emergence of the mobile platform. Based on this logic, It sets hypotheses, that the game play has the effects of self-efficacy, sociality. The results are as follows. We conducted online surveys of 1,500 samples with nationwide representatives commissioned by a professional opinion survey agency. As a result, it was found that online game play not only enhances users' self-efficacy, but also directly or indirectly affects the improvement of sociality and social trust.

The analysis of technology of the connected car (커넥티드 카의 기술 분석)

  • Shim, Hyun-Bo
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
    • /
    • 2015.10a
    • /
    • pp.211-215
    • /
    • 2015
  • It comes into the spotlight as the new Blue Ocean in which the connected car industry in which the car and mobile communication technology is convergence. All sorts of infortainments services connecting with the portable electronic device(Smart phone, tablet PC, and MP3 player) and car are rapidly grown. The Connected car emphasizes the vehicle connectivity with the concept that the car has communication with the around on a real time basis and it provides the safety and expedience to the operator and using the thing of Internet (IoT) in the car and supports the application, presently, the entertainment service including the real-time Navigation, parking assistant function, not only the remote vehicle control and management service but also Email, multimedia streaming service, SNS and with the platform. Intelligent vehicle network is studied as the kind according to MANET(Mobile Ad Hoc Network) for the safety operation of the cars of the road and improving the efficiency of the driving. The intelligent vehicle network is comprised for the driving information offering changing rapidly of the communication(V2V: Vehicle to Vehicle) between the car and the car, communication(V2I : Vehicle to Infrastructure) between the infrastructure and the car, and V2X (Vehicle to Nomadic).

  • PDF

Design and Implementation of HDFS Data Encryption Scheme Using ARIA Algorithms on Hadoop (하둡 상에서 ARIA 알고리즘을 이용한 HDFS 데이터 암호화 기법의 설계 및 구현)

  • Song, Youngho;Shin, YoungSung;Chang, Jae-Woo
    • KIPS Transactions on Computer and Communication Systems
    • /
    • v.5 no.2
    • /
    • pp.33-40
    • /
    • 2016
  • Due to the growth of social network systems (SNS), big data are realized and Hadoop was developed as a distributed platform for analyzing big data. Enterprises analyze data containing users' sensitive information by using Hadoop and utilize them for marketing. Therefore, researches on data encryption have been done to protect the leakage of sensitive data stored in Hadoop. However, the existing researches support only the AES encryption algorithm, the international standard of data encryption. Meanwhile, Korean government choose ARIA algorithm as a standard data encryption one. In this paper, we propose a HDFS data encryption scheme using ARIA algorithms on Hadoop. First, the proposed scheme provide a HDFS block splitting component which performs ARIA encryption and decryption under the distributed computing environment of Hadoop. Second, the proposed scheme also provide a variable-length data processing component which performs encryption and decryption by adding dummy data, in case when the last block of data does not contains 128 bit data. Finally, we show from performance analysis that our proposed scheme can be effectively used for both text string processing applications and science data analysis applications.

Exploring News Sharers' Characteristics and Factors Affecting News Sharing Behavior (온라인 뉴스 공유자의 특성 및 뉴스 공유에 미치는 요인 탐색)

  • Hwang, HaSung;Jiang, XueJin;Zhu, LiuCun
    • Journal of Internet Computing and Services
    • /
    • v.21 no.6
    • /
    • pp.105-112
    • /
    • 2020
  • The present study aims to explore news sharers' characteristic. Specifically, it aims to look at news sharers' demographic characteristics, old media news usage and new media news usage. Besides, it also explores factors affecting news sharing behavior. The study used the second data of Korea Press Foundation. Findings from surveys suggest that first, news sharers are younger and have higher education than not news sharers. Second, news sharers use less news through old media while more news through new media. Third, political orientation, portal, SNS and online video platform new usage, messenger news reliability have positive effects on news sharing, while age and portal news reliability have negative effects on it. Based on these findings, implication, limitations, and topics for future research are discussed.