• Title/Summary/Keyword: Ryu-Hee

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Neo-Han Ryu Market Segmentation based on Psychographic profile among Chinese and Japanese visitors (신한류에 대한 Psychographics에 따른 시장세분화 -중국인 및 일본인 관광객을 대상으로-)

  • Jung, Hee-Jin;Back, Yong-Chang;Lee, Gye-Hee
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.12 no.7
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    • pp.3006-3015
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    • 2011

  • Psychological involvement, belief, and attitude as important variables in explaining tourism behavior have been widely examined in the tourism context for its usefulness in differentiating markets. This study investigated foreign tourists' Neo-Han Ryu related trip behaviors based on their psychological involvement, belief, and attitude toward Neo-Han Ryu. A self-administered on-site survey was conducted in January 2010. Three distinctive clusters were identified from cluster analysis. These three segment show sharp contrast in terms of their psychological involvement, attitude and belief about Neo-Han Ryu and thus differ from each other with respect to their behaviors, including satisfaction, intention to revisit, recommendation, and trip expenditure. The results clearly indicate that the segment with a high Neo-Han Ryu involvement reported stronger intention to revisit and recommendation to others compared to the less involved segments. The findings provides important implications to the marketers regarding how to utilize Neo-Han Ryu to expand Korean inbound market and how to select target markets.

  • https://doi.org/10.5762/KAIS.2011.12.7.3006 인용 PDF KSCI

Clinical Report on a Cerebral Infarction Patients with Paralytic Ileus Treated by Bo-ryu Enema and Daeshiho-tang (뇌경색 후 발생한 마비성 장폐색 환자에 보류관장과 대시호탕 병행 치험 1례)

  • Lee, Han-gyul;Jeong, Yun-kyeong;Jung, Min-ho;Jung, Woo-sang;Moon, Sang-kwan;Cho, Ki-ho
    • The Journal of Internal Korean Medicine
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    • v.37 no.2
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    • pp.225-231
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    • 2016

  • Objective: Paralytic ileus is a common complication of cerebral infarction. This study reports on the effect of Daeseunggi-tang and Daeshiho-tang on a cerebral infarction patient with paralytic ileus.Method: This patient was treated with herbal medicine (Daeshiho-tang and two applications of Bo-ryu enema), acupuncture, electro-acupuncture, and moxibustion therapy for 17 days.Results: The symptoms of paralytic ileus appeared to improve after treatment.Conclusions: Traditional Korean medical treatment may be effective in paralytic ileus.

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