• Title/Summary/Keyword: Retail Space Design

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Initial Design of Offshore Floating Marina System (해상 부유식 마리나의 초기설계)

  • Chung H.;Oh T. W.;Namgoong S.;Kim S. B.;Jo C. H.
    • Proceedings of the Korea Committee for Ocean Resources and Engineering Conference
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    • 2004.11a
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    • pp.108-113
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    • 2004
  • Marinas are often located in prime port side locations. hi Korea these locations are already developed and reclamation of the existing properties poses many difficulties and financial overhead. Also, to develop a standard marina in Korea with tide ranges up to 6 meters would require considerable dredging and reclamation works needing long lead times and large SOC costs. The Ocean Space's floating marina system is an independent offshore floating static level system that does not require fixed location breakwaters. The entire marina floats with the tide giving a calm consistent berthing condition for vessels irrespective of the surrounding tide and weather conditions. The floating marina system provides also for all of functions needed to marina comprising a breakwater to protect the vessels, the pontoon system to house the vessels, a dub house and retail tourism precinct, fuel reservoir and associated support facilities in a turn key self contained unit. The modular nature of the system will mean that initial demand can be met with simple units and then further modules can be added quite easily without the related expansion difficulties or infrastructure. This paper contains the main characteristics of the floating marina system and tire design process of the structure. The mooring, motion & stability analysis, the overall & local structural design and the mooring & anchor system design are introduced in this paper.

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Retailer's Store Brand Product Line Design and Product Assortment Decision in the Vertically Differentiated Product Category (수직적으로 차별화된 제품 카테고리 내에서 소매상의 스토어 브랜드 제품군 디자인 및 제품구색에 대한 의사결정)

  • Chung, Hwan
    • Journal of the Korean Operations Research and Management Science Society
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    • v.36 no.3
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    • pp.107-120
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    • 2011
  • The increased availability of store brand suppliers now provides retailers with opportunities to create their own lines of vertically differentiated multiple store brands within a product category. As the number of store brands increase, the retailer's shelf space becomes more crowded, which may force the retailer to consider dropping some national brands from its assortment. Despite these trends, the problem of product line design in a vertically differentiated product category has been analyzed mainly from a manufacturer's perspective in the marketing literature and it is not known to what extent the findings of the existing product line design literature provide applicable strategic guidelines for the new problem faced by retailers. In this study, we address this deficiency in the literature and conduct an in-depth study of the retailer's strategic design of a line of store brands and its assortment decision within the context of retail category management. We analyze the retailer's decision about not only how to design a line of store brands but also which national brand to drop from its assortment. The results of our analysis are as follows. First, if the retailer has to drop one of national brands from its assortment, it is the best for the retailer to drop the low-quality national brand rather than the high-quality national brand. Second, the retailer has to position the high-quality store brand relatively close to the high-quality national brand, remained on its shelf, in terms of quality so as to maximize the size of retail margin from the national brand. On the other hand, the retailer should set the quality of the low-quality store brand at a lower level than that of the low-quality national brand to increase the total category demand by attracting more price sensitive consumers. By doing so, the retailer can also minimize cannibalization between two store brands. Lastly, our analysis shows that the introduction of a line of store brands improves consumer welfare by increasing real values of all products on the shelf.

Design and implementation of product management system using NFC function (NFC 기능을 활용한 상품관리 시스템 설계 및 구현)

  • Kim, Ji-Hoon;Park, Jeong-Seon;Han, Soonhee
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.18 no.5
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    • pp.1201-1206
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    • 2014
  • Retail stores are mostly relying their product management on handwriting. This handwriting management is limited and poor at managing the status of stocking and releasing. Also, to confirm real-time product status, additional statistic system is required. POS system developed to overcome foresaid problems is operating only in big and special stores because of expensive price and limited space. Therefore, new automated management system which has low installation price needs to be developed and adopted instead of handwriting management system. In this paper, we developed real-time product management system which can manage the products in retail stores by utilizing NFC function in mobile device.

A study on the effect of importance of information and communication technology service in fashion stores on behavior intention (패션 매장의 정보통신기술(ICT) 서비스 중요도가 행동 의도에 미치는 영향 연구)

  • Kim, Min-kyung;Yu, Ji-hun
    • The Research Journal of the Costume Culture
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    • v.29 no.6
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    • pp.922-931
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    • 2021
  • Recent developments in information and communication technologies (ICT) can be applied in stores, and the number of fashion stores that have introduced and utilized ICT are increasing. By applying a literature review and empirical research, the types of ICT service factors of fashion stores were identified and categorized. The effect of their importance on consumer behavioral intentions was analyzed. Next, using factor analysis on the ICT service factors, five factors were identified and named as follows: smart space services, smart payment services, virtual image services, product information services, and smart access services. The importance of these factors was then analyzed. The importance of each factor and detailed questions was rated above average. After examining the effect of ICT service on behavior intention, issues such as purchase intention, revisit intention, and word of mouth intention were found to have significant influence. This study is meaningful in that it derives the importance factors of ICT services that can be used in fashion stores in a situation where retail techniques become important and expand, and provides marketing strategies related to consumer behavior according to detailed factors. With retail tech becoming more important and expanding, it is necessary to provide various services that consumers value by utilizing ICT in fashion stores. Considering the results of this study, ICT technology and services of various fashion stores can be effectively utilized and retail tech utilization performance can be improved.

A Study on S.I.P(Shop Identity Program) Design method Task in Multi-used Shopping Complex. (복합상업공간의 점포 정위화 전략의 디자인 방법에 관한 연구)

  • 하재경
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.19 no.37
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    • pp.127-136
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    • 1996
  • Due to the development of technology, urbanization, industrialization, etd. at modern times, even the individual view of value has changed in variety. That means the change of each consumcer's life-style and even that of propensity to consume. In that regard, the modern, commercial space became to be increasingly included to specialization and complication. Such specialization and complication of the commercial space can be thought to be a positive response of enterprises to satisfy the needs or desire of consumers who become diversified. In this study, some new models in the method of the planning and designing of the S.I.P(Shop Identity Program). intended to research into as follows ; - As the background of the advent of the multi-used shopping complex, changes in consumer life-style and propensity to consume according to social and economical changes were intended to be studied through various statistical data literature. - For the study of the characteristics, constituent conditions, and planning operation of the future multi used shopping complex in the marketing aspect of enterprises, it was intended to study centered on the theory of consumer behavior and that of retail marketing. - In the process of the spatial design of the multi-used shopping complex, it was tried that a designing process to materialize a target of the discrimination and orderly arrangement of stores be progressed. In the process of materializing a target based on both corporate image and 'brand' image in designing.

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A Study on the Interior Design Guidelines in consideration of Merchandising of Department Store Supermarket (백화점 수퍼마켓의 머천다이징을 고려한 실내디자인 지침에 관한 연구)

  • Park, Seoung-Zun;Choi, Sang-Hun
    • Korean Institute of Interior Design Journal
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    • v.24 no.6
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    • pp.22-29
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    • 2015
  • The purpose of this study is to investigate the details of the overall interior design of the department store supermarket retail space, interior design and development, seeks to help change. In this study, a range of research the department store supermarket located in the major department store. Since 2012, new construction or renewal has been done in a department store, was investigated by selecting a total of five locations of two places in the premium supermarket. Conclusions are as followings ; First, In-store merchandising strategies, store configuration strategy, product mix strategies, and the layout plan considering the advanced strategies. Secondly, the interior guidelines are, (1)VP should be planned as an expression of a company or brand management strategies to visualize a concept image of product planning stages of merchandising to entering the store to induce curiosity to customers. (2)PP is by planning purposes, the use of lighting, directing structure, color harmony, by utilizing such as props and small parts must be able to attract attention. (3)IP is the customer to organize display, depending on the type of the display items to facilitate fraud, and the fixture plan in association with it, the customer selects a product must induced to purchase.

Temporal Data Modeling for RFID Data in the Retail Industry

  • Yun, Hong-Won;Lee, Jung-Hwa
    • Journal of information and communication convergence engineering
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    • v.5 no.2
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    • pp.159-163
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    • 2007
  • RFID applications are mostly associated with the timestamp when the events occur. For managing RFID data we need to design data modeling for RFID data to support monitoring and temporal queries. In this paper, we propose a temporal RFID data modeling to maintain the history of events and state changes and to monitor the states of RFID objects. This data modeling involves essential basic operations for RFID data to monitor the information of RFID objects and to support temporal queries. Filter operations can achieve better query performance and obtain efficient storage space usage. It is possible to adapt into different temporal business applications.

Predicting the Application of Huawei Augmented Reality on Media Façade: Using the TAM Model

  • Chen, Yan;Liu, Shanshan;Lee, Jong Yoon
    • International Journal of Contents
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    • v.18 no.2
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    • pp.32-46
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    • 2022
  • In recent years, large-scale and high-density use of LED on facades has exposed some disadvantages, such as light pollution, high energy consumption, unsustainability, and poor interactivity. Because of the development of smartphones and augmented reality (AR), AR has emerged as a new technology available to users to interact with the media façade. As an augmented reality app for public space, the AR map app can superimpose virtual images on the surface of a building to form an AR media façade, which can be applied in the fields of navigation, advertising, interactive public art, smart retail, etc. This study establishes the variables influencing usage intention and the consequent outcomes of Huawei AR map app and uses the technology acceptance model (TAM) to discuss their relationship. Results show that consumer innovativeness, information quality, and design quality have a strong influence on perceived ease of use. Information quality has a positive impact on perceived usefulness, but design quality has a weak influence. Also, the design quality of Huawei AR map app and consumer innovativeness have a higher effect on perceived enjoyment than information quality. Users' usage attitude and perceived usefulness when using Huawei AR map app are key factors determining their usage intention. This study inspires city planners, architects, developers, and designers of AR apps that augmented reality can partly replace media façade, and that investment in augmented reality will achieve significant sustainable economic and social benefits.

A Study on the Planning Characteristics of Ecological City - A Case Study of HafenCity, Hamburg - (생태도시 구축을 위한 계획 특성에 관한 연구 - 독일 함부르크 하펜시티 사례를 중심으로 -)

  • Park, Jong Ki;Chin, Kyung Il
    • KIEAE Journal
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    • v.12 no.4
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    • pp.3-12
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    • 2012
  • Nowadays, interests on Eco-city planning as Solution for problems of energy demand and environmental change has grown. so Eco-city planning became a major political topic for urban planning and urban design in many advanced nation cities. The purpose of this study is to find out the organized characteristics of Eco-City planning by analyzing successful overseas case where wasted historic port area in city is are regenerated with a environment-friendly concept for Eco-City "HafenCity". It is located on Hamburg-mitte in Hamburg, Germany and is currently the largest construction project in Europe. HafenCity as Home to about 12,000 and the workplace of 40,000 people is being created to accommodate a variety of uses including residential buildings, business, office and retail space as well as cultural and leisure facilities. First of all, HafenCity impresses because of its size as well as because of its Urban planning for eco-city. It presents the excellent change from wasted historic port to the ecological urban space.

The Channels of Distribution and Place Strategy of the Apparel Mart: The Los Angeles Area Apparel Industry in California (어패럴 마트의 유통체계 및 상권분석 -캘리포니아 주를 중심으로-)

  • 원명심
    • Journal of the Korea Fashion and Costume Design Association
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    • v.5 no.2
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    • pp.31-46
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    • 2003
  • The purpose of this study was to explore the ways of improving Korean apparel firms' competitiveness by examining the Korea's number one trading partner U.S. apparel industry. Especially, the Los Angeles area apparel industry which is the second largest and the primary market center on the west coast was analysed. The following strategies are suggested to Korean apparel firms to function more effectively in incleasingly competitive U.S. markets: l)Basics can be produced in lower wage countries meanwhile quick turnaround and high quality works can be produced either in Korea or U.S. 2)Manufacturers might try to have direct relationship with powerful retailers who have their own private labels of store-brand lines. 3)Apparel companies can open market showrooms in the California Market Center. For small firms they can contact with independent representatives who receive commissions for showing lines for manufacturers or rent space for showing the lines during market weeks. 4)Apparel firms can contact buying offices to introduce their products to retail buyers. 5)Korean firms can contact Korean-American apparel firms to gain easy access to U.S.Market.

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