• 제목/요약/키워드: Retail

검색결과 1,637건 처리시간 0.026초

Role of Social Capital and Consumer Citizenship on Sharing Economy Participation on O2O Retail Platforms

  • YOON, Sung-Joon
    • 유통과학연구
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    • 제19권10호
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    • pp.55-64
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    • 2021
  • Purpose: This study empirically validates a research framework encompassing predictors hypothesized to affect the participation in sharing economy on O2O retail platforms. Research design, data, and methodology: The study examines the role of consumers' social capital and consumer citizenship as a net promoter of retail sales increase of sharing economy products. Using a convenience sampling method, this study used a questionnaire survey method to collect data from 400 adult consumers with previous experience of sharing economy who reside in the metropolitan areas of Seoul and Kyonggi Province, Korea. This study applied structural equation modeling to verify the structural relationships proposed as research hypotheses. Results: The study found a significant impact of social capital on sharing economy participation and the impact of consumer citizenship on sharing economy participation in retail settings. This study also confirmed that social identity and corporate image mediated the relationship between social capital (and citizenship) and sharing economy participation. Conclusions: The study results are expected to contribute to further understanding of the sharing economy's key success factors. The study results offer significant strategic implications for retail platform operators and individual retail operators of sharing economy.

Factors Affecting Consumer's Choice of Retail Store Chain: Empirical Evidence from Vietnam

  • BUI, Thu Thi;NGUYEN, Huong Thi;KHUC, Long Dai
    • The Journal of Asian Finance, Economics and Business
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    • 제8권4호
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    • pp.571-580
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    • 2021
  • The study explores the factors affecting the brand selection behavior of retail chains in Vietnam and to what extent they have an impact on the customer's choice intention. This research employs a combination of both qualitative and quantitative mixed methods with the help of SPSS version 22.0 in data analysis. Expert interviews are used to design the questionnaire for the survey conducted on 700 consumers. Research results show that the eight factors of store image (1-to-3 split factor of store image including the display of goods and services), price perception, risk perception, brand attitude, brand awareness, and brand familiarity were determined. They all influence the intention to choose the retail chain brand. With a positive β coefficient, the more store image, price perception, brand attitude, and brand awareness are enhanced, the more likely the intention to choose the retail chain brand. The factor of risk perception has negative ��, resulting in an inverse impact on choosing a retail chain brand name. Price perception and risk perception have the strongest impact on retail chain decision behavior while commodity display factors the least. Based on these important results, the study proposes implications for retailers and manufacturers.

The Role of Technological Progress in the Distribution sector: Evidence from Saudi Arabia Wholesale and Retail Trade Sector

  • ALZYADAT, Jumah Ahmad;ALMUSLAMANI, Monira Saleh
    • 유통과학연구
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    • 제19권3호
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    • pp.15-23
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    • 2021
  • Purpose: This study aims to identify the role of technological progress in the distribution sector in Saudi Arabia. Research design, data, and methodology: The study applies the Autoregressive Distributed Lag (ARDL) approach to estimate the Cobb Douglas production function of the wholesale and retail trade sector in Saudi Arabia, relied on annual data from the General Authority for Statistics from 2005 to 2019. Results: The results show that there is a long run relationship between the production of the wholesale and retail trade sector in KSA and the factors of production labour, capital and technology progress. The elasticity of the wholesale and retail trade production with respect to capital and labour are 0.26 and 0.78 respectively; the coefficients are positive and statistically significant. The wholesale and retail trade sector is operating under increasing returns to scale. The main result indicates that the elasticity of the wholesale and retail production with respect to the technology progress is 4.62%, which is positive and statistically significant. Conclusions: The study concluded that technological progress has a positive contribution to the growth of the distribution sector in KSA. Therefore, the technological progress can improve the productivity and efficiency of the resources allocated to the dis.

A Design-related Information Processing Model for Brand Communication in Retail Spaces

  • LEE, Jeongmin;CHU, Wujin;YI, Jisu
    • 유통과학연구
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    • 제20권6호
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    • pp.109-123
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    • 2022
  • Purpose: This research presents a practical tool aimed at increasing collaboration between designers and marketers for effective retail space branding. We present a design-related information processing model (DIP Model), which is a schematic map that includes cognitive theories which have design applications to retail space branding. Research design, data and methodology: Through literature review and practitioner opinion survey, 43 theories pertaining to the brand communication in retail spaces were selected, and design applications of the theories were analysed through field trips to stores of global brands. Results: The DIP Model consists of two axes: the information processing axis (i.e., encoding vsretrieval) and the regulatory focus axis(i.e., promotion vs prevention). Theories related to information processing axis are theories that facilitate the encoding and retrieval of information as intended by the company. Theories related to regulatory focus axis are theories that reinforce positive cognition and prevent negative cognition regarding the brand. Conclusions: The DIP Model is developed as a tool to categorise cognitive theories that are applicable to the design of brand communication in retail spaces. As such, the model can provide a better understanding of the role of behavioural design, with the aim of building stronger brands in retail spaces.

일본의 대규모 소매점포 규제 정책 변화에 관한 연구 (A Study on the Changes in Regulatory Policy against Large-scale Retail Stores in Japan)

  • 김승희;김영기
    • 유통과학연구
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    • 제12권11호
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    • pp.55-65
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    • 2014
  • Purpose - This study aims to investigate the process of political changes in Japan, which has introduced regulatory policies for large-scale retail stores since the 1930s, as well as the examples, and suggests improvement schemes for our policies in Korea, which imposes restrictions on business hours and forced holidays in accordance with the current Distribution Industry Development Act. Research design, data, and methodology - After examining the political change processes related to large-scale retail stores in japan, this study analyzes individually regulated cases based on the ordinances enacted by each local government. Through case analysis in Japan, this study makes political suggestions that may be helpful for our country substantially. Results - Since there is an obvious possibility that our economic restrictions on business hours and mandatory holidays do not coincide with WTO GATS, it is necessary for large-scale distributors to introduce new social and environmental regulations similar to Japan, rather than imposing controls to restrict free competition and also introduce a policy to induce cooperation with small businesses for the advancement of the distribution industry. Thus, it is desirable to take measures on noise, waste, traffic, and parking for the preservation of the living environment in the surroundings when building new large-scale retail stores. It is also important to establish measures to improve the welfare of neighborhood residents and consumers, create a pleasant urban environment, and make it mandatory to make presentations at public hearings among residents. Furthermore, it should be mandatory to establish regional contribution plans when a retail store is established, and take measures to solve various civil complaints or problems that may occur after entering the market. Moreover, it is desirable for large-scale retail stores that entered the market to induce cooperation in performing various activities in the area with a strong sense that they are all members of the local economy. Conclusions - If introducing social regulations like in Japan, there is probably an advantage that the conflicts seen when large-scale retail stores enter the market are absorbed by adjusting the persons concerned within the established institution in order to establish a field to solve such conflicts systematically. In contrast, there are still concerns regarding chaotic operation without any active attempts to have a conversation with large-scale retail stores and local small merchants due to a sharp conflict among the persons concerned, and if it is a briefing session without any decision of the restrictions on their opening itself, there may be doubts with regard to their effectiveness. Moreover, if the de facto opening is restricted by the introduction of such a briefing session procedure, the choice of whether to protect the existing rights of large-scale retail stores might become problematic. However, such problems could be minimized in a way by forming a separate consultative group for all persons concerned including residents, local governments, professionals, civic organizations, small merchants, and massive retail store-related persons.

적정의 상가 임대료 결정에 관한 연구 (A study on determining of proper retail rents in commercial area)

  • 정승영;김학환
    • 지적과 국토정보
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    • 제44권2호
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    • pp.177-192
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    • 2014
  • 이 연구는 상가임대차계약에서 상가 월세의 비중에 영향을 주는 요인을 실증적으로 조사하였다. 이 연구의 이론적 기반은 입지이론, 상권분석, 입찰지대의 이론, 집적이론, 그리고 수요 외부성의 이론이다. 이 연구에서 사용된 자료는 $3.3m^2$당 상가 권리금, $3.3m^2$당 상가 임대료, $3.3m^2$당 상가 월세, 전국 100개 상권의 보행자 수가 포함되었다. 다중회귀 분석을 사용한 그 결과로서, 각 상권의 월세비중에 영향을 주는 변수는 $3.3m^2$당 상가 권리금, $3.3m^2$당 상가보증금, $3.3m^2$당 상가 월세가 상가 권리금에 영향을 주는 변수이다. 또한 서울시에서는 상가 월세의 비중을 결정할 때 $3.3m^2$당 상가 권리금과 도소매업체의 수가 중요하다는 것을 보였다. 요약하면, 상가 월세의 비중을 결정할 때, 상권의 경제적 상황뿐만 아니라 통행하는 보행자의 수도 고려해야 한다.

변형확률모델을 활용한 소매업의 상권분석 방안에 관한 연구 (A Study on Trade Area Analysis with the Use of Modified Probability Model)

  • 진창범;윤명길
    • 유통과학연구
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    • 제15권6호
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    • pp.77-96
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    • 2017
  • Purpose - This study aims to develop correspondence strategies to the environment change in domestic retail store types. Recently, new types of retails have emerged in retail industries. Therefore, trade area platform has developed focusing on the speed of data, no longer trade area from district border. Besides, 'trade area smart' brings about change in retail types with the development of giga internet. Thus, context shopping is changing the way of consumers' purchase pattern through data capture, technology capability, and algorithm development. For these reasons, the sales estimation model has been shown to be flawed using the notion of former scale and time, and it is necessary to construct a new model. Research design, data, and methodology - This study focuses on measuring retail change in large multi-shopping mall for the outlook for retail industry and competition for trade area with the theoretical background understanding of retail store types and overall domestic retail conditions. The competition among retail store types are strong, whereas the borders among them are fading. There is a greater need to analyze on a new model because sales expectation can be hard to get with business area competition. For comprehensive research, therefore, the research method based on the statistical analysis was excluded, and field survey and literature investigation method were used to identify problems and propose an alternative. In research material, research fidelity has improved with complementing research data related with retail specialists' as well as department stores. Results - This study analyzed trade area survival and its pattern through sales estimation and empirical studies on trade areas. The sales estimation, based on Huff model system, counts the number of households shopping absorption expectation from trade areas. Based on the results, this paper estimated sales scale, and then deducted modified probability model. Conclusions - In times of retail store chain destruction and off-line store reorganization, modified Huff model has problems in estimating sales. Transformation probability model, supplemented by the existing problems, was analyzed to be more effective in competitiveness business condition. This study offers a viable alternative to figure out related trade areas' sale estimation by reconstructing new-modified probability model. As a result, the future task is to enlarge the borders from IT infrastructure with data and evidence based business into DT infrastructure.

동대문 시장을 이용하는 리테일 바이어의 상품선택기준 연구 (Importance of Apparel Product Selection Criteria to Retail Buyers in Dongdaemun Market)

  • 김지혜;정성지;김동건
    • 한국의상디자인학회지
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    • 제17권2호
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    • pp.1-10
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    • 2015
  • The purpose of the study was to analyze differences in importance of product selection criteria of retail buyers in Dongdaemum market according to price line of products, annual sales volume of the company, and work period as a retail buyer. The study defined a retail buyer as a buyer who buys apparel products in Dongdaemum market for their own stores. The questionnaire developed by the researchers was distributed to 200 retail buyers in Dongdaemun market. One hundred seventy two questionnaires were used in the final analysis. The data were analyzed by common factor analysis, ANOVA, and Tukey's test using SPSS 18.0/Windows. The results showed that product selection criteria were classified into 4 factors: fashion design, price, quality, and assortment. There were significant differences in importance of product selection criteria by retail buyers in Dongdaemum market according to price line of products and annual sales volume of the company, and work period as a retail buyer. The buyers of higher price products showed higher importance in all four factors of the product selection criteria. Also, the buyers of the company with lower annual sales volume considered price factors more important, but the buyers of the company with higher annual sales volume thought quality factor more important. Moreover, the buyer with work period of less than three years regarded price as a more important factor.

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Prediction of Retail Beef Yield Using Parameters Based on Korean Beef Carcass Grading Standards

  • Choy, Yun-Ho;Choi, Seong-Bok;Jeon, Gi-Jun;Kim, Hyeong-Cheol;Chung, Hak-Jae;Lee, Jong-Moon;Park, Beom-Young;Lee, Sun-Ho
    • 한국축산식품학회지
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    • 제30권6호
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    • pp.905-909
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    • 2010
  • Two sets of data on carcass traits and beef cut parameters were used to investigate the relationships between carcass and beef cut measurements, which can be used to make predictions of retail cut percentages. One set had a total of 1,141 measurements of Hanwoo cattle of three different sex origins, which were slaughtered in an abattoir located at the National Institute of Animal Science, RDA, Korea from 1996 to 2008. To develop prediction models for retail cut percentage with higher accuracies than the current model, another set consisting of a total of 13,389 records of carcass and beef cut traits were collected from 30 abattoirs and butcheries in Korea from 2008 to 2009. Bulls yielded heavier and leaner carcasses than steers. High correlation coefficients were estimated between amount of body fat and percent retail cut (-0.82) as well as between back fat thickness (BF) and percent retail cut (-0.62). The amount of retail cut, however, was highly correlated with body weight before slaughter (BW, 0.95) or with cold carcass weight (CWT, 0.94). Relationships between percent retail cut and measurable beef yield traits, BF, loin eye area (LEA) or CWT varied by sex class, which must be considered for development of a prediction model with high accuracy. Models of data for all breeds and sexes fit the effects of breed, sex, and interaction of abattoir by butchers, whereas models of data for each breed and sex fit the effect of interaction of abattoir by butcher only. Due to possible future changes in back fat control, we performed a log transformation of BF. Our new models fit better than the currently used model.

A study on shelf life of prepackaged retail-ready Korean native black pork belly and shoulder butt slices during refrigerated display

  • Hoa, Van-Ba;Seol, Kuk-Hwan;Kang, Sun-Moon;Kim, Yun-Seok;Cho, Soo-Hyun
    • Animal Bioscience
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    • 제34권12호
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    • pp.2012-2022
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    • 2021
  • Objective: In most retail centers, primal pork cuts for sale are usually prepared into retail-ready slices and overwrapped with air-permeable plastic film. Also, meat of Korean native black pig (KNP) is reputed for its superior quality, however, its shelf life during retail display has not been studied. Thus, the objective of this study was to evaluate shelf life of prepackaged retail-ready KNP belly and shoulder butt slices during refrigerated display. Methods: Bellies and shoulder butt obtained at 24 h post-mortem from finishing KNP were used. Each belly or shoulder butt was manually cut into 1.5 cm-thick slices. The slices in each cut type were randomly taken and placed on white foam tray (2 slices/tray) overwrapped with polyvinyl chloride film. The retail-ready packages were then placed in a retail display cabinet at 4℃. Shelf life and sensory quality of the samples were evaluated on day 1, 3, 6, 9, 12, and 15 of display. Results: The shoulder butt reached the upper limit (20 mg/100 g) of volatile basic nitrogen for fresh meat after 9 days while, the belly remained within this limit throughout the display time (15 days). Both the cuts reached a thiobarbituric acid reactive substances level of above 0.5 mg malondialdehyde/kg after 9 days. The a* (redness) values remained unchanged during first 9 days in both cuts (p>0.05). After 9 days, off-flavor was not found in either cut, but higher off-flavor intensity was found in shoulder butt after 12 days. The shoulder butt was unacceptable for overall eating quality after 12 days while, belly still was acceptable after 12 days. Conclusion: The belly showed a longer shelf life compared to the shoulder butt, and a shelf life of 9 and 12 days is recommended for the prepackaged retail-ready KNP shoulder butt and belly slices, respectively.