• Asia Marketing Journal
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• v.24 no.4
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• pp.161-168
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• 2023

With the increased mobility within nations, relocation has become a frequent and regular occurrence in modern life. However, we know little about how residential mobility affects purchase type. How does residential mobility affect our purchase behavior? This research explores the relationship between residential mobility and preference of purchase type, with psychological processes. The study primed participants with either a high or low mobility mindset to investigate the effect of mobility on consumption style in U.S. and South Korean. The results of the study confirm that the consideration of residential mobility shifts consumers' preferences toward material goods and experiences. In addition, results also indicate that the connection between mobility and purchase type was mediated by autonomy and moderated by cultural factor. Lastly, the theoretical and practical implications are covered.

• Korean Journal of Human Ecology
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• v.3 no.1
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• pp.71-80
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• 1994

The purpose of this study was to investigate the relationship between color preference and personality traits & personal factor among secondary school girls. Personality traits were measured. with Lee et al's Personality Scale. The questioniare measuring color preference consists of items designed to assess color and clothing color(T-shirt and slacks) preference and color repugnance. These questionaire were administerd to 576 middle and high school girls in Chungbuk Province. As statistical analysis, chi-square, F-test and correlation were used. The result were; 1. The order of prefered colors were white, yellow and green, and the order of repugnated colors were gray, red and red purple. 2. Personality traits was no signifcant related to color perference and repugnance. 3. Color perference was positively related to age, residential area and type of school. Color repugnance was positively related to age, residential area, type of school and educational background of mother. 4. Yellow red, yellow and white T-shirt were prefered in spring and autumn, white and blue T-shirt were prefered in summer, and black, gray and red T-shirt were prefered in winter. White and blue slacks were prefered in spring, summer and autumn seasons, and black, gray and blue slacks were prefered in winter. 5. There was a positive relationship between color perference and T-shirt color, but was no positive relationship between color perference and slacks color.

• KIEAE Journal
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• v.12 no.6
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• pp.69-75
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• 2012

Because the demand or sensitivity of users of space has an important influence on the direction of design concerning indoor greening, this study examined the customers' preferences and trends for use in this field. By analyzing the results, types of space for indoor greening that can be utilized as indoor greening design such as vegetation selection, space positioning, design types, etc. were derived. The research and analysis was set for living space, business space, commercial space and public space. For each space, there were vegetations in over 50% of the space, and in all the spaces, the majority of people were of the positive opinion. As the desired space for the introduction of indoor greening, high levels of preference were seen in the following areas: 'veranda' and 'living room' for the residential space; 'main work space' and 'resting space' for the office space; and 'rest area,' 'entrance area' and 'lobby area' for the public space and commercial space. The preference of each of the spaces displayed slightly different trends in accordance with the characteristics of space and users. If indoor greening space were to be designed for these spaces according to the types, which are derived from the preference levels examined in this study, it is deemed that the satisfaction levels of users of the spaces could be increased.

• Proceeding of Spring/Autumn Annual Conference of KHA
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• 1998.08a
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• pp.121-123
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• 1998

• Journal of the Korean Geographical Society
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• v.15
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• pp.27-56
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• 1977

• KIEAE Journal
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• v.16 no.5
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• pp.87-92
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• 2016

Purpose: The objective of this research is to investigate and analyze the relationship between physical residential conditions and occupants' responses in apartment buildings by POE(Post-Occupancy Evaluation). The analysis results from this research will help to identify the indoor residential problems and find design solutions for improving overall residential indoor residential environment. Method: The occupant survey was conducted at four different apartment complex area at Cheongju City, Chungbuk Province, Korea. Combination of unbalanced indoor environmental conditions in residential building had difference of occupants' responses according to occupants' characteristics, such as gender, age, and so on. The survey collected data regarding the occupants' EQ(Environmental Quality) priorities to determine the weight of each environmental-quality factor (lighting, acoustic, thermal and indoor air quality). A paired comparison method was used to determine the weight by comparing the relative importance of the two factors based on occupant's survey response. Result: The output from this research is useful to understand the residential environment, occupants' satisfaction, preference, and identifies the current residential problems and finds an architectural solution in apartment buildings.

• The Journal of Asian Finance, Economics and Business
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• v.8 no.3
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• pp.675-682
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• 2021

The study analyzes the demand for residential space in the Untact Era. Residential space comprises six categories: the most necessary dedicated space (DS), most preferred south-facing space (SFS), largest space (LS), most necessary shared space (SS), most necessary infra-space (IS), and others. Results indicated the following: 1) All respondents had the highest preference for relaxing spaces except DS. 2) Differences were found between DS, SFS, and LS by age and SS; IS by residential area; and DS, SS, and IS by household size. 3) People aged 60+ preferred a living room while people aged 40-59 preferred a larger kitchen. Seoul citizens preferred gardens or parks in the complex or neighboring forests whereas local citizens preferred shared offices and medical centers. Households of three or more persons preferred a park/forest and two-person households preferred a honbap restaurant. The implications for housing policy are as follows. 1) Nature-friendly spaces are needed to alleviate a sense of isolation. 2) Changing demand for residential space should be reflected in housing policies. 3) The government's housing supply policy with the same residential space and structure must be changed to provide various residential spaces according to age, residential area, and household size.

• Journal of the Korean housing association
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• v.16 no.4
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• pp.9-16
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• 2005

The purpose of this study was to suggest the basic material of elderly housing complex development by examining the preferred residential environmental characteristics of the elderly housing complexes according to the situation of old age of the pre-elderly. The study was conducted assuming eight different situations of old age according to health conditions, couple living conditions, and economic conditions. The subject is the pre-elderly who want to live in the elderly housing complexes in the future is unlike other studies, so the result of their preferred residential environmental characteristics would be more concrete and reliable. In general, the preferred residential environmental characteristics of the elderly housing complex change with the situation of old age. This suggests various elderly housing should be considered as the situation of old age develops.

• Journal of the Korean Institute of Landscape Architecture
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• v.18 no.2
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• pp.31-44
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• 1990

This study was carried out to investigate the changes of rural residential environmemts accompanied by the rural village improvement projects. The results of this study can be a guidoline for further betterment works of rural village envirnments. This sutdy is composed of the survey of two major parts, one Is the interview of the residents and the survey of existing conditions of residential environments, and the other is a questionnaire survey of the mental image, preference and satisfaction for each village residential environments. Based on preliminary investigation, five rural villages, located In Kyungsamgun., Kyungbuk province, were selected as sutdy sites. The major results are summarized as follows; 1. In socio-cultural enveronments, the ratio of compound and non - agricultural household are increased with the modernization of rural villages. On the ocher hand, the numbers of neighbor's association are considerably decreased. This means the traditional community of korean rural villages are diminishing. 2. In physical environments, the ratio of improved western type gouses are increased In modprnized villages. And the modernization is most remarkable in the palls of fences and gardens. 3. By the result of the analysis of residfnt's environmental image and preference, the image scores of urban, formal, mdoern, etc. are showed to be high. And the preference is also high in modernized villages. But in general, the Preference for the village environment is comparatively low in all villages. This means the improvememt work should be continuous and systematic. 4. By the result of stepwise regression analysis, the variables, affecting the preference of village environment. are regularity, familiarity, amount of greenery, beauty of surrounding scenery, convenience, cleanness, etc. The R2s of the perference models were 0.4486 ∼0.9395, Which are considered to be high. 5. In the satisfaction for each residences, the toilets are mostly dis - satisfying. With the modernization of vilelages, the needs for environmental quality by residents are increased. 6. In the satisfaction for village enveironments, the satisfaction level is most low in service facilities, such as public bath, barbershop. And the satisfaction for the scenic beauty, the amenity of surrondings, and the com munity of the traditional villages, are commparatively high in conventional villges. 7. The imporvement works, based on the characteristics of each rural villages, are recommended. And the tradition of Jung - ja tree spaces and harmony with surrounding landscape of traditional villages, must be conserved with good regards.

• KIEAE Journal
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• v.11 no.5
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• pp.119-127
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• 2011

The aging population has been increasing in Korea so that it is difficult for people to understand the change of the future society. This study aimed to analyze the characteristics of preliminary retiree's alternative housing preference by providing an accurate information about residential current issues and the seriousness brought by the aging society. It explained the visual information about the aspect of the residential change due to the aging society to 104 preliminary retirees who live in the apartment in Seoul. It surveyed the characteristics of the alternative housing preference following 4 situations of the Old age type(couple/healthy, couple/ill, single/healthy, single/ill). It analyzed the difference of housing preference before and after providing information. The results are as follows: First, a previous apartment is not enough to prepare the aging society and UIBS(unit insertion building system) for the elderly was expected to be a great help to the frail after 2026. Second, the preference of UIBS was increased after providing information of the aging society. Third, in the case of the illness, a big city with medical facilities was preferred not to move in the suburb. Fourth, after providing information, a small size of apartment was preferred but the preferred change of housing ownership was not founded. Last, there was considerable difference before and after providing information under 4 situation of Old age type. These results showed the feasibility of coping with more accurate future society only if a survey should be taken with providing sufficient information about the aging society.