• 제목/요약/키워드: Rental Product

검색결과 16건 처리시간 0.023초

남녀대학생의 한복대여행태 및 한복대여의도 영향요인 (College Students' Hanbok Rental Behaviors and Factors Affecting Their Hanbok Rental Intention)

  • 박상희;이미영
    • 패션비즈니스
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    • 제23권1호
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    • pp.74-88
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    • 2019
  • The purpose of this study is to explore university students' Hanbok rental behavior and to examine factors that influence their intention to rent Hanbok. Questionnaires were distributed in Universities in the Seoul metropolitan area, and the final 202 responses were used for data analysis. For data analysis, descriptive statistics, factor analysis, cluster analysis, t-tests, and multiple regressions analysis were used. Sixty-one percent of those who have experienced Hanbok rental said they rented Hanboks to experience tourism and 22 percent said they rented Hanboks to take pictures, and the main rental places are tourist attractions such as Jeonju Hanok Village. Respondents indicated that the design and color of Hanbok were important product attributes when they consider renting a Hanbok. They also indicated that the opinions of other users posted on the Internet/Social Network were their main source of information for Hanbok rental. The result of cluster analysis showed that there were two groups of Hanbok rental consumers based on clothing consumption values: novelty-seeking group and practicality-seeking group. The two groups were different in terms of few factors of the benefit sought of Hanbok rental, product attributes, and information sources. Regression analysis revealed that traditional culture perception, purpose-built Hanbok pursuit benefit, pragmatic pursuit benefit, attitude toward Hanbok, and the previous Hanbok rental experience significantly affected respondents' intention to rent Hanbok. Based on the results, this study summarizes the key features of each group and provides suggestion for developing strategic marketing activities.

A Study on the Benefits Sought and the Rental Intension According to Rental Clothing Experience

  • Shim, Joon-Young;Kim, Yong-Sook
    • 한국복식학회:학술대회논문집
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    • 한국복식학회 2003년도 International Costume Conference
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    • pp.56-56
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    • 2003
  • The present time, people have felt limits to own clothing because of fast change of fashion trend and various role management which they have. This mood changes people's consciousness for product, and makes them face to intention for rental using instead of permanent possessions.

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LCA기법을 이용한 랜탈 재제조품의 환경성 평가 (Environmental Evaluation for the Remanufacturing of Rental Product Using the LCA Methodology)

  • 곽인호;황용우;박광호;박지형;설소영;신화정;양은혁;민곤식
    • 대한환경공학회지
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    • 제38권11호
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    • pp.611-617
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    • 2016
  • 사용 후 제품을 회수하여 완전 해체하고 부품들을 세척, 수리, 또는 새로운 부품으로 교체하여 재조립함으로써 신품과 동일한 성능 수준으로 재 제품화 하는 재제조는 천연자원과 에너지 사용의 저감 등 자원순환 측면에서의 환경적 개선효과가 뛰어나 자원 측면에서 주목받고 있다. 재제조는 뛰어난 환경개선 효과 및 자원보존으로 인해 우리나라에서 많은 연구가 수행되어왔으며, 현재 자동차 부품, 프린터 토너 및 카트리지를 중심으로 재제조가 이루어지고 있다. 하지만 코어의 상태가 양호한 상태로 반환되어 재제조 공정을 거쳐 새 제품과 동일한 상태의 재제조품 생산이 가능한 렌탈 제품은 아직까지 활성화 되어있지 않다. 따라서, 본 연구에서는 LCA 기법을 이용해 렌탈 제품 중 하나인 공기청정기 신품과 재제조 제품의 환경성평가를 수행하였으며, 이를 통해 렌탈 제품 신품 대비 재제조품의 환경적 개선 효과를 정량적으로 분석하였다. 분석결과 공기청정기 1대 재제조 시 환경영향은 신품대비 약 20.7% 감소하는 것으로 나타났다. 환경과 관련된 영향범주 중 오존층 파괴(ODP)가 94% 감소하여 가장 큰 효과가 있는 것으로 나타났으며, 공기청정기의 수명주기에서 원료 추출 단계에서는 자원고갈(ADP) 및 지구온난화(GWP)에 대한 환경개선 효과가 가장 큰 것으로 나타났다.

패션제품 대여 서비스 이용자의 구매의사결정과정과 의복 쇼핑성향에 관한 탐색적 연구 (An Exploratory Study on Purchase Decision Making Process and Clothing Shopping Orientation of Fashion Products Rental Service Users)

  • 이지윤;신은정;고애란
    • Human Ecology Research
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    • 제56권6호
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    • pp.555-571
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    • 2018
  • This study identified the characteristics of fashion rental service users as well as analyzed their purchase decision-making processes. A qualitative investigation was conducted through in-depth interviews with 13 women in their 20s-30s who have experienced renting fashion items due to a high interest in fashion. The results of the study are summarized as follows. The need recognition stage analyzed ventilation by mass media, SNS impact, curiosity, saving shopping time and money, awareness of situational necessity, and creation of various styles. The information search stage analyzed how users obtained information from 2 different sources of nonmarketer-dominated sources and marketer-dominated sources. The pre-purchase stage analyzed the evaluation of alternatives in which study participants used 2 evaluation criteria for fashion rental services and fashion rental items. The purchase stage analyzed how participants wait and select desired items (when receiving the notification of rentable items) or select alternative products. The consumption stage examined the usage frequency and usage method. The study divided the post-consumption evaluation stage into 2 categories for evaluation: personal feelings and service. The post-consumption behavior stage analyzed how participants displayed WOM, eWOM and purchase rental product behavior. Clothing shopping orientation of study participants is displayed in 5 dimensions of brand-seeking propensity, individuality-seeking propensity, economic efficiency-seeking propensity, rationality-seeking propensity, and pleasure-seeking propensity. This study identified three main characteristics in the study participants: interest in the fashion, favorable attitude toward used fashion items, consciousness of others.

A Study on the Revitalization of Traditional Liquor Distribution: Focus on Social Enterprises

  • Choi, In-Sik;Lee, Sang-Youn
    • 유통과학연구
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    • 제11권2호
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    • pp.11-21
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    • 2013
  • Purpose - The purpose of the study is to promote the adoption of traditional liquor product contents in order to revitalize the market and to increase consumer awareness of traditional liquor. Research design, data, methodology - In this study, the 4P relationship model was evaluated that included the self-supporting business of traditional liquor, continuous business, diversification of the types of the liquor, and discovery of preliminary social enterprises for the distribution of the liquor. Results - The study suggested a 4P relationship model that consisted of traditional liquor as the product, traditional market as the place, promotion within traditional market, and payment of labor costs. In other words, selection of the traditional liquor product, place, rental supports, distribution and delivery strategies, operations, public relations and training, foundation of social enterprises, and discussion between departments. Conclusions - The central government, local governments, and merchants (the market association) should actively cooperate with each other to revitalize the market for traditional liquor. Social enterprises that rely on a non-profit business model are likely to revitalize the traditional liquor market.

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Case Study on Nest's "Internet of Energy (IoE)" Business Model: Based on Strategic Choices for Connected Product

  • Song, Minzheong
    • International Journal of Internet, Broadcasting and Communication
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    • 제11권1호
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    • pp.89-96
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    • 2019
  • The purpose of this study is to investigate Nest Labs (Nest)'s business strategy. The activities based on strategic choices for monetizing connected product are investigated. Nest's capacity and functionality is to offer a seamless integration of devices, platforms, and services and the "Works with Nest" offers an ecosystem fulfilling the needs of different partners. For monetizing customer data, Nest provides a seamless customer experience supported by product incentives. Nest introduces open APIs to connect its connected products to the wider Internet of things (IoT) and open to "If This, Then That." The Nest app controls them from one single place. Nest partners with 32 energy providers as of 2017 and they provide energy from renewable and non-renewable energy sources. Nest also creates a sales channels in direct and indirect route and expands is business model to other industries such as home-rental service, 'AirBnB' to help consumers become more energy-efficient at home.

마늘 및 양파 주산지 농업생산기반시설의 취약성 분석 - 전라도, 경상도를 중심으로 - (A Study on the vulnerability of the agricultural infrastructure based on the product of garlic and onions - Focused on Jeolla-do and Gyeongsang-do -)

  • 정현우;백신원;김한중
    • 농촌계획
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    • 제23권4호
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    • pp.143-152
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    • 2017
  • In recent years, the proportion of arable land in the nation has grown from 36.2 percent in 1990 to 43.7 percent in 2013. The study first performed the vulnerability assessment of agricultural production, transportation, processing facilities, agricultural machinery leasing facilities, and water supply facilities. It was developed for the evaluation of the vulnerability of each gun of garlic and onions based on the distance from the three groups of arable bodies to the facility and the processing capacity of facilities. In view of these regional imbalances, the store, distribution and processing facilities in the main stream were found in Haenam, South Jeolla-do, and the relatively low regions of the gun were located in Goheung-gun and Hampyeong-gun. Among other regions, agricultural machinery rental facilities were high in Changnyeong-gun, Haenam, and two regions, while the water supply facilities were high in the southern area of Haenam and South Jeolla-do. The Gyeongsang-do showed relatively high levels of comparison vulnerability index compared to Jeolla-do regions. In particular, through the management plan to improve the facilities needed to improve agricultural production infrastructure, it is necessary to increase the competitiveness of agricultural productuivity through the planning of the need for additional support through the rural readjustment project.

Review of Domestic Sleep Industry Classification Criteria and Aanalysis of characteristics of related companies

  • Yu, Tae Gyu
    • International journal of advanced smart convergence
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    • 제11권1호
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    • pp.111-116
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    • 2022
  • After COVID-19, the number of people with sleep disorders around the world is increasing. In particular, in the flow of the 4th industrial revolution, the differentiation of types and characteristics of the sleep industry is accelerating. Therefore, in this study, the characteristics of each type of sleep-related industry were reclassified from an industrial point of view, and based on this, an attempt was made to review the classification system that can help companies develop sleep products and improve related national systems. Based on the 10th standard industry classification, we compared input cost, value, and usability and analyzed common characteristics, treatments, and preventive effects based on this. A comprehensive taxonomy using matrix analysis was reviewed. As a result, in terms of cost (A), the most common sleeping products are general mattresses and general bedding. It is an IOT device (auxiliary device), and the value aspect (B, B/D) included sleep cafe, bedding rental and management service, and sleep consulting. In terms of utility (A/B), a total of 6 product groups including sleep aids (health functional foods) belong to this category, and in terms of treatment (A/C), a total of 3 product groups including sleep clinics (medical services) belong to this category. As for the product group (A/D) with both properties, it was found that non-insurance sleep treatment medical devices, sleep-related over-the-counter drugs, and some sleep monitoring applications belong to this category. Ultimately, it was found that the sleep industry classification enables the most active product development and composition according to the relative relationship between cost and utility, and treatment and utility. appeared to be necessary.

HEPATO-AND RENAL TOXICITY OF AQUEOUS EXTRACT OF A MUSHROOM, AMANITA VOLVATA IN MICE

  • Chang, Il-Moo;Kazumasa Yokoyama;Yuji Ishihara;Morio Fukuara
    • Toxicological Research
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    • 제5권1호
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    • pp.1-7
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    • 1989
  • Toxic effects of a mushroom, Amanita volvata, were studied in respect to biochemical and histological changes induced in the liver and kidneys of mice. The changes in biochemical parameters characteristically appeared 12 hrs after oral administration of an aqueous extract of the mushroom. The hepatic glycogen decreased markedly to 17% of the control level and a concemitant decrease in blood glucose was also observed. The activity of serum glutamic oxaloacetic transaminase (SGOT) was elevated by 2.5-fold and the level of blood urea nitrogen (BUN) increased by 3-fold, respectively, 12 hrs after administration of the mushroom, their levels being maintained up to 24 hrs.

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프로덕트 라인 공학의 핵심자산 재사용성 평가를 위한 품질시스템 (A Quality System for Evaluating Reusability of Core Assets in Product Line Engineering)

  • 오상헌;허진선;김지혁;류성열;김수동
    • 한국정보과학회논문지:소프트웨어및응용
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    • 제33권3호
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    • pp.277-288
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    • 2006
  • 프로덕트 라인 공학(Product Line Engineering, PLE)은 소프트웨어 재사용을 위한 새로운 접근 방법이고, 핵심자산은 인스턴시에이션(Instantiation)을 통하여 어플리케이션을 개발하기 위한 큰 재사용 단위이다. 따라서, 핵심자산은 PLE의 중요한 요소이므로 핵심자산의 재사용성은 PLE 프로젝트의 큰 성공을 결정한다. 핵심자산은 전체가 아니라 재사용 부품(Part)에 불과하며, 고정된 기능뿐만 아니라 가변적인 기능도 포함, 지원하고 있다. 그러나, 기존의 품질모델로는 이러한 특성을 가지고 있는 핵심자산을 평가하기에는 한계가 있다. 따라서, 본 논문에서는 이러한 문제점을 해결하기 위해 ISO/IEC 9126을 기반으로 하여 핵심자산의 재사용성을 평가하기 위한 체계적인 품질시스템을 제안한다. 핵심자산의 중요한 특징들을 식별하고 식별된 재사용성의 특징을 기반으로 품질속성(Quality Attribute)을 도출한다. 이렇게 정의된 품질속성을 이용하여 메트릭을 정의한다. 또한 제안된 메트릭을 이용하기 위한 지침 및 대여 프로덕트라인에서의 적용사례를 제시한다. 이러한 품질시스템을 이용하여 핵심자산의 재사용성을 보다 효과적이고 정확하게 평가한다.