• 제목/요약/키워드: Relative Advantages

검색결과 352건 처리시간 0.025초

인터넷 개별구매와 비교한 인터넷 공동구매의 상대적 장점과 단점에 대한 소비자들의 지각 (Internet Consumers' Perception of Relative Advantages and Disadvantages of Internet Croup Buying in Comparison of Internet Individual Buying)

  • 이웅규;박준철
    • 한국경영과학회지
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    • 제28권1호
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    • pp.63-77
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    • 2003
  • Group buying is one of the most popular transaction patterns on the internet at least in Korea. Nevertheless, it is hard to find academic researches for it in view of consumer behavior. In this paper, we analyze factors which determine consumer's attitude toward and intention of participation in Internet group buying by comparison of Internet individual one. For this purpose, we propose “lowering price”, “decreasing risk” and “reducing transaction cost” as relative advantages and "lack of product assortment" and "delay of time" as relative disadvantages over individual buying on the Internet. For empirical test, Internet users who have some experiences of individual buying but not group ones on the Internet are surveyed and analyzed. In result, a satisfying model fitness for structural equation model is derived and most hypotheses except the relationship between "decreasing risk" and "attitude toward Internet group buying" are accepted. Our results provide not only academic contribution by suggestion of a research framework but also practical insight by discussion of diverse features in Internet group buying.verse features in Internet group buying.

Basics of particle therapy II: relative biological effectiveness

  • Choi, Jin-Hyun;Kang, Jin-Oh
    • Radiation Oncology Journal
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    • 제30권1호
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    • pp.1-13
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    • 2012
  • In the previous review, the physical aspect of heavy particles, with a focus on the carbon beam was introduced. Particle beam therapy has many potential advantages for cancer treatment without increasing severe side effects in normal tissue, these kinds of radiation have different biologic characteristics and have advantages over using conventional photon beam radiation during treatment. The relative biological effectiveness (RBE) is used for many biological, clinical endpoints among different radiation types and is the only convenient way to transfer the clinical experience in radiotherapy with photons to another type of radiation therapy. However, the RBE varies dependent on the energy of the beam, the fractionation, cell types, oxygenation status, and the biological endpoint studied. Thus this review describes the concerns about RBE related to particle beam to increase interests of the Korean radiation oncologists' society.

사업성 종합지수를 이용한 기술의 사업성 상대등급 평가에 관한 연구 (A Study on Business Relative Ranking Valuation of Technology using Business Composite Index)

  • 성웅현
    • 지식경영연구
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    • 제6권2호
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    • pp.105-118
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    • 2005
  • The future will see all industries become technology-driven in the competitive global market place. Firms with deep technological roots and innovation strategies have some advantages. Business valuation of technology is critical to the future of firm's business. In this situation widely used scoring valuation is not enough to evaluate relative business competitiveness associated with technology and to assign its relative ranking category. Therefore, a more useful and comprehensive new valuation approach, which is called business composite index, is needed to complement and to enhance the existing scoring valuation approach. In this research, statistical factor analysis is applied to determine the common factors and to estimate associated weights. And business composite index, which is a kind of weighted scoring method, is derived based on the results of factor analysis. This research shows that business composite index is considered very useful to measure the business relative strength of individual technology and also to assign its relative ranking category instead of absolute ranking based on scoring valuation approach.

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혁신확산이론을 기반으로 한 농촌 주민들의 태양광 에너지 수용성 연구

  • 안주형;정서용
    • 한국태양광발전학회지
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    • 제4권2호
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    • pp.54-61
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    • 2018
  • The purpose of this study is to analyze the acceptance of solar photovoltaic energy use based on the Diffusion of Innovations Theory. The study looks at a total of 27 rural residents - among them 15 who accepted solar photovoltaic energy through a support system and 12 who accepted solar photovoltaic energy through government support of the village. Paper-based interviews were also conducted to gather additional information. The findings of the study indicated that relative advantages and observability are huge factors in a rural resident's decision to accept solar photovoltaic energy. In order to revitalize innovation in the use of solar photovoltaic energy, This study suggests that we must utilize relative advantages and reinforce trialable observations.

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Review of the Existing Relative Biological Effectiveness Models for Carbon Ion Beam Therapy

  • Kim, Yejin;Kim, Jinsung;Cho, Seungryong
    • 한국의학물리학회지:의학물리
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    • 제31권1호
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    • pp.1-7
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    • 2020
  • Hadron therapy, such as carbon and helium ions, is increasingly coming to the fore for the treatment of cancers. Such hadron therapy has several advantages over conventional radiotherapy using photons and electrons physically and clinically. These advantages are due to the different physical and biological characteristics of heavy ions including high linear energy transfer and Bragg peak, which lead to the reduced exit dose, lower normal tissue complication probability and the increased relative biological effectiveness (RBE). Despite the promising prospects on the carbon ion radiation therapy, it is in dispute with which bio-mathematical models to calculate the carbon ion RBE. The two most widely used models are local effect model and microdosimetric kinetic model, which are actively utilized in Europe and Japan respectively. Such selection on the RBE model is a crucial issue in that the dose prescription for planning differs according to the models. In this study, we aim to (i) introduce the concept of RBE, (ii) clarify the determinants of RBE, and (iii) compare the existing RBE models for carbon ion therapy.

음성 분석을 통한 정치인들의 화법에 따른 경쟁자들 간의 상대적인 유·불리 규명 (Identification of Advantages and Disadvantages Relative to Competitors of Politicians According to the Narrative Styles by Applying Voice Analysis)

  • 최지현;조동욱;이범주;김찬중;정연만
    • 한국통신학회논문지
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    • 제41권5호
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    • pp.602-609
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    • 2016
  • 현재와 같은 스마트 사회에서 정치인들은 자신들에게 보다 유리한 정치적 입지 구축을 위해 유권자들에 대해 각 종 빅 데이터를 분석하고 있다. 다시 말해 유권자들이 SNS나 인터넷 등에 올린 다양한 디지털 흔적들을 분석하여 이를 선거 전략이나 정치적 방향을 설정하는데 사용하고 있다. 이에 비해 역으로 유권자들은 정치인들이 어떤 의도를 가지고 정치 행위를 행하는지에 대한 정보를 추출해 내는 것이 어려운 실정이다. 따라서 유권자들도 정치인들이 의도하는 바가 무엇인지를 분석해 내는 것이 중요한 일이며, 이를 통해 상호 양방향의 소통이 행해지도록 해야만 한다. 이를 위해 본 논문에서는 정치인들이 말하는 음성을 분석하여 이들이 어떤 화법을 구사하여 그에 따른 상대적인 이익을 추구하고자 하는지 그 의도에 대한 규명 작업을 IT 기술을 적용하여 수행하고자 한다. 실험은 우선적으로 차기 대선에서 출마자로 거론되는 유력 정치인들에 대한 음성 분석을 통해 이들의 화법이 추구하는 음성이 다른 경쟁자들에 비해 상대적인 유리함이 무엇인지에 대한 규명 작업을 행하고자 한다.

소비자 특성에 따른 챗봇의 인지된 혁신속성과 혁신수용 (Perceived Innovation Attributes and Acceptance of Chatbots as Determined by Consumer Characteristics)

  • 정재환;변상운;김미숙
    • 산경연구논집
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    • 제10권7호
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    • pp.39-48
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    • 2019
  • Purpose - The purpose of this study was to explore the impact of chatbots' innovation attributes on the innovation acceptance for consumers who have used chatbots to purchase fashion products that account for a large share of transactions in mobile shopping. Research design, data, and methodology - Data were collected from Korean consumers aged 20 to 49 who had experience using chatbots when purchasing fashion-related products via mobile circumstances. After a pilot survey of 31 customers, pre-questionnaire was revised for the final test, and the final questionnaire was distributed to 1,500 subjects. Out of these, 244 were retrieved. After excluding 48 inappropriate responses, 196 were used for statistical analysis. Frequency analysis, exploratory factor analysis, one-way ANOVA, regression analysis and independent t-test using SPSS 23.0 were employed for data analyses. Results - First, four factors of chatbots' attributes were extracted: relative advantages and compatibility, complexity, sensibility, and diversity. Second, two factors were extracted for fashion leadership: fashion opinion leadership and fashion innovativeness. Two groups based on the fashion leadership were identified: active innovation adopters and passive innovation adopters. Third, relative advantages and compatibility, diversity, sensibility of innovation attributes were found to have effects on the innovation acceptance in order. Fourth, significant differences were found in sensibility of innovation attributes and innovation acceptance in groups by marital status and age. The married in their 30s and 40s perceived sensibility as a more important attribute of chatbots than the unmarried in their twenties. Among the groups of different income levels, meaningful differences were found in diversity of innovation attributes and innovation acceptance. Fifth, there were significant differences found in relative advantages and compatibility, sensibility of innovation attributes, and acceptance of Innovation among the groups by fashion leadership. Active innovation adopters were found to be more aware of the importance of relative advantages and compatibility, and sensibility of innovation attributes, and innovation acceptance. Conclusions - The present study provides chatbots' marketing strategies for fashion items need to be modified by demographic characteristics and fashion leadership. Particularly, fashion leadership was found to be an important factor in determining the perception of innovation attribute as well as innovation acceptance.

Fuzzy AHP를 적용한 클라우드 컴퓨팅 환경에서 보안 속성의 상대적 중요도 평가 (Relative priority evaluation of security attributes in cloud computing using fuzzy AHP)

  • 최철림;송영재
    • 한국항행학회논문지
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    • 제15권6호
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    • pp.1098-1103
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    • 2011
  • 클라우드 컴퓨팅의 장점에도 불구하고 보안성에 대한 문제들이 많은 사용자들의 선택에 장애가 되고 있다. 본 논문에서는 클라우드 컴퓨팅의 보안성에 대한 ISO 7498-2 표준의 관련 속성들이 전체 보안 품질에 미치는 상대적 영향도를 평가하였다. 많은 요인들의 영향도를 객관적으로 평가하기 위하여 Fuzzy AHP(Analytic hierarchical process)를 적용하였다. 본 연구는 클라우드 컴퓨팅 서비스의 보안 관련 각 속성들의 상대적 중요성을 구체적으로 수치화 할 수 있었고, 클라우드 컴퓨팅 서비스의 효율적인 선택 및 개발에 필요한 관리 방법을 제시할 수 있었다.

건강 어플리케이션 비이용자에 관한 연구: 혁신확산이론을 중심으로 (An Analysis of Non-users of Mobile Healthcare Applications: Based on Diffusion of Innovations Theory)

  • 이용정;배범준
    • 정보관리학회지
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    • 제34권1호
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    • pp.135-154
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    • 2017
  • 본 연구는 모바일 건강 어플리케이션의 사용을 방해하는 요인을 혁신확산이론에 따라 분석하고자 하였다. 본 연구는 유의적 표집방법에 따라 비수용자(non-adopters)와 사용 중단자(rejecters)로 구성된 대학생을 모집하였다. 연구 참여자는 총 44명으로 남학생 32명과 여학생 12명으로 구성되었으며 서면인터뷰를 실시하였다. 연구 결과, 상대적 유익성, 복잡성, 시험가능성 및 관찰가능성 등과 같은 속성은 건강 어플리케이션의 채택이나 지속적 이용을 방해하는 심각한 요인으로 작용하지 않았으나, 상대적 불이익과 적합성은 커다란 방해요인으로 작용하는 것으로 파악되었다. 본 연구의 결과는 건강 어플리케이션이라는 혁신을 확산시키고 지속적 이용을 장려하기 위해서는, 상대적 유익성이나 복잡성을 개선하기 보다는, 상대적 불이익에 대한 인식을 재고하고 생활 적합성은 강화해야 한다는 점을 시사한다.

구속된 다물체 시스템을 위한 기하학적 운동구속론 (A Gemetric Kinematic Analysis of Constrained Multibody System)

  • 김재용;배대성;한창수;이상호
    • 한국자동차공학회논문집
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    • 제2권4호
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    • pp.80-90
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    • 1994
  • Basic constraint equations derived from orthogonality conditions between a pair of body-fixed vectors and a body-fixed vector or a vector between two bodies are reformulated by using relative coordinate kinematics between two adjacent reference frames. Arithmetic numbers of operations required to compute derivatives of the constraint equations are drastically reduced. A mixed formulation of relative and cartesian coordinates is developed to further simplify derivatives of the constraints. Advantages and disadvantages of the new formulation are discussed. Possible singularity problem of para llelism constraints is resolved by introducing an extra generalized coordinate. Kinematic analysis of a McPherson strut suspension system are carried out to illustrate use and efficiency of the new formulation.

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