• Title/Summary/Keyword: Recognition of Return to Farm and Rural

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The Rural Experience and Customer Satisfaction of Urban Residents on the Recognition of Return to Farm and Rural Areas (도시민의 농촌체험과 고객만족이 귀농·귀촌의 인식에 미치는 영향)

  • Kim, Jung-Gi;Jang, Dong-Heon
    • Journal of Korean Society of Rural Planning
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    • v.23 no.3
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    • pp.97-105
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    • 2017
  • The interest and participation of the rural experience is increasing as an alternative for the problems such as the decrease of the agricultural income facing the agriculture and the rural area, the decrease of the population, and the regional stagnation. The rural experience has recently been transformed into a software dimension such as programs and participation activities in the past. In addition, public awareness also positively evaluates agriculture and rural communities as the basis for supporting society and recognition of multiple functions. Furthermore, the intention of the citizen to the earnest village is increasing. The purpose of this study is to analyze the effect of rural experience and customer satisfaction of urban residents on the recognition of return to farm and rural areas. As a result of the analysis, it was found that the characteristics of rural experience had a positive effect on the farming villages by the program, the experience field and the host, and the customer satisfaction had a positive effect on the farming villages. Therefore, it is considered that a systematic approach to the rural experience is needed in the future because the experience of the rural people in the city has a positive effect on the earliest villages.

A study of Recognition level of Factors for the Successful implementation of the 'Return to Farm and Rural' of the local Government' Policies (군지자체 귀농·귀촌정책의 성공적인 추진을 위한 요인의 중요도 인식 수준)

  • Oh, Sang-young
    • Journal of Digital Convergence
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    • v.17 no.1
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    • pp.37-42
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    • 2019
  • This study investigated the policies of return to farm & rural of the local government 's local communities. Through this, we intend to provide information for the successful establishment of the policies of the local village. The local economy is difficult due to the declining population. Therefore, it is also important as a way to increase the population. It is also important as a way to revitalize agriculture. The results of this study are as follows. The main factors are education, self-sufficiency, adaptation, funding, and consulting. In addition, the importance of these was highest in the self-supporting environment (28%). Followed by adaptation (21%) and funding (20%). Followed by consulting (17%) and education (15%). We can conclude that the factors that show a somewhat lower proportion are less important, but we can also conclude that the importance of the factors is high due to the high maturity of the factors. The importance analysis used AHP technique. The results of this study can be a guide for government policy.

Re-visitation Choice Impacts of Consideration on Sustainable Tourism Development - Using Logit and Probit Models - (지속가능한 관광개발 의식이 지역 재방문 선택에 미치는 영향 - 로짓모형과 프로빗모형을 활용하여 -)

  • Shin, Sang-Hyun;Yun, Hee-Jeong
    • Journal of Korean Society of Rural Planning
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    • v.17 no.1
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    • pp.59-65
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    • 2011
  • Re-visitation have an effect on dependent variables of regional tourism demand model. This study focused on the re-visitation impacts of consideration on sustainable tourism development of tourists as a new factors of tourism. Based on literature reviews, 11 variables were selected, a questionnaire survey was given to 406 tourists divided into 5 tourism sites at Chuncheon city, and logit model and probit model were used for analysis. The fitness levels of two models were very significant(p=0.0000). The study results suggest that the likelihood of the rural tourist to make a return visit is influenced by recognition of sustainable tourism, purchase of souvenir and farm produce, visitation of regional shops, conversation with regional residents, residents' participation on development, age and marriage. The results of such re-visitation demand can provide information for regional development strategies. The approach to re-visitation research impacts of consideration on sustainable tourism development is expected to become a useful foundation in studying on sustainable regional development.