• Title/Summary/Keyword: Recognition and Perception

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The effects of Dessert Cafe Franchise's Experiential value on Lovemarks and Brand loyalty: Focusing on the Control Variables by Structural Equation Model

  • Kim, Ki-Soo;Kim, Sung-Hun;Cho, Sung-Ho
    • Journal of Distribution Science
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    • v.16 no.10
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    • pp.39-46
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    • 2018
  • Purpose - this research is to examine the relationship between Franchise's experiential value, lovemarks, respectful recognition, and brand loyalty focusing on the control variables. Control variables such as age, occupation, education, monthly income, and kinds of restaurant are included to measure influence on these as well. Research, design, data, and methodology - 500 questionnaires were distributed from June 10th to July 10th, 2017. 225 respondents were totally included in this analysis using SPSS and AMOS program. In order to test hypothesis, factor analysis and reliability verification firstly were employed, and then covariance structure analysis was used. Results - Empirical results are as followed. First, it can be mentioned that the esthetics of dessert cafe is analyzed to have a positive effect on the perception of love and respectful perception. Second, playfulness has a positive effect on perception of love. Third, respect perception has a positive effect on brand loyalty. When variables such as age, occupation, education, monthly income, and restaurant type were used as control variables, only monthly income had a significant effect on respect recognition. This shows that the control variable has a significant effect on the causal relationship of the variables. Conclusions - In summary, it can be stated that it is necessary for marketers to establish marketing strategies in order to boost customers' experiential value such as esthetics of franchise and also to strengthen lovemarks for respectful recognition and brand loyalty.

Public's Perception of Reimbursement for Advanced Practice Nurses' Education and Counseling in Intensive Care Units by the National Health Insurance (중환자실에서 전문간호사가 제공하는 교육상담의 국민건강보험 급여화에 대한 일반인의 인식조사 연구)

  • Ko, Chungmee
    • Journal of Korean Critical Care Nursing
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    • v.11 no.3
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    • pp.95-107
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    • 2018
  • Purpose : This study aimed to investigate the public's perception of reimbursement for the education and counseling services provided to advanced practice nurses in intensive care units. Method : This was a secondary data analysis study. The original data were collected utilizing an online panel. The sample comprised 615 individuals aged between 19 and 49 years nationwide. The study variables included the public's perception of reimbursement for education and counseling services, age, gender, education level, income, and health status. Variables such as past experience of being admitted to an intensive care unit by self, family, or relatives and the recognition of advanced practice nurses were also examined. Results : The mean of the perception score was 3.15 on a 4-point scale ranging from 1 (strongly disagree) to 4 (strongly agree). Among the participants, 89.2% answered "somewhat agreed" or "strongly agreed" to the question about the education and counseling services being covered by the National Health Insurance. Moreover, education level, past experience of being admitted to an intensive care unit by self, family, or relatives, and recognition of advanced practice nurses were significantly associated with the perception score. Conclusion : Efforts should be made to publicize the need for the education and counseling services that are provided to advanced practice nurses in intensive care units.

Correlation between the perception towards leisure activities and satisfaction with campus life in dental hygiene students in the Chungcheongnam-do area (충남지역 치위생(학)과 학생의 여가활동인식과 대학생활만족의 관계)

  • Yoo, Jin-Ah;Jang, Jong-Hwa
    • Journal of Korean society of Dental Hygiene
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    • v.17 no.4
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    • pp.647-656
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    • 2017
  • Objectives: The purpose of the study was to examine the correlation between leisure activity recognition and campus life satisfaction of dental hygiene students in the Chungnam area. Methods: A self-reported questionnaire was completed by 494 dental hygiene students at eight universities from January 11 to January 29, 2016. The questionnaire used a five point Likert scale to measure campus life satisfaction and perception towards leisure activities. Data were analyzed with descriptive statistics of variables, independent t-test, one way ANOVA, and Pearson's correlation coefficient analysis. Results: The mean for satisfaction with campus life and perception towards leisure activities were 3.15 and 3.73, respectively, wich were both higher than the average. The campus life satisfaction of facilities, study, life showed positive correlations with leisure activity recognition. Conclusions: Perception towards leisure activities was associated with satisfaction with campus life. These results suggest that university authorities should encourage students to use active leisure time such as by establishing leisure programs and club activities in order to improve students' awareness of leisure activities and encourage them to make the most of university life.

Pattern Classification Based on the Selective Perception Ability of Human Beings (인간 시각의 선택적 지각 능력에 기반한 패턴 분류)

  • Kim Do-Hyeon;Kim Kwang-Baek;Cho Jae-Hyun;Cha Eui-Young
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.10 no.2
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    • pp.398-405
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    • 2006
  • We propose a pattern classification model using a selective perception ability of human beings. Generally, human beings recognize an object by putting a selective concentration on it in the region of interest. Much better classification and recognition could be possible by adapting this phenomenon in pattern classification. First, the pattern classification model creates some reference cluster patterns in a usual way. Then it generates an SPM(Selective Perception Map) that reflects the mutual relation of the reference cluster patterns. In the recognition phase, the model applies the SPM as a weight for calculating the distance between an input pattern and the reference patterns. Our experiments show that the proposed classifier with the SPM acquired the better results than other approaches in pattern classification.

Emotion Perception and Multisensory Integration in Autism Spectrum Disorder: A Review of Behavioral and Cognitive Neuroscience Studies (자폐 스펙트럼 장애의 다중감각 통합과 정서인식: 행동연구와 인지 신경 과학 연구에 대한 개관)

  • Cho, Hee-Joung;Kim, So-Yeon
    • Science of Emotion and Sensibility
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    • v.21 no.4
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    • pp.77-90
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    • 2018
  • Behavioral studies of emotion recognition in autism spectrum disorders (ASD) have yielded mixed results. Most of the studies focused on emotion recognition abilities with regard to ASD using stimuli with unisensory modality, making it difficult to determine difficulties in real life emotion perception in ASD. Herein, we review the recent behavioral and cognitive neuroscience studies on emotion recognition functions in ASD, including both unisensory and multisensory emotional information, to elucidate the possible difficulties in emotion recognition in ASD. In our study, we discovered that people with ASD have problems in the process of integrating emotional information during emotion recognition tasks. The following four points are discussed: (1) The restrictions of previous studies, (2) deficits in emotion recognition in ASD especially in recognizing multisensory information, (3) possible compensation mechanisms for emotion recognition in ASD, and (4) the possible roles of attention and language functions in emotion recognition in ASD. The compensatory mechanisms proposed herein for ASD with regard to emotion recognition abilities could contribute to a therapeutic approach for improving emotion recognition functions in ASD.

Vowel Context Effect on the Perception of Stop Consonants in Malayalam and Its Role in Determining Syllable Frequency

  • Mohan, Dhanya;Maruthy, Sandeep
    • Journal of Audiology & Otology
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    • v.25 no.3
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    • pp.124-130
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    • 2021
  • Background and Objectives: The study investigated vowel context effects on the perception of stop consonants in Malayalam. It also probed into the role of vowel context effects in determining the frequency of occurrence of various consonant-vowel (CV) syllables in Malayalam. Subjects and Methods: The study used a cross-sectional pre-experimental post-test only research design on 30 individuals with normal hearing, who were native speakers of Malayalam. The stimuli included three stop consonants, each spoken in three different vowel contexts. The resultant nine syllables were presented in original form and five gating conditions. The consonant recognition in different vowel contexts of the participants was assessed. The frequency of occurrence of the nine target syllables in the spoken corpus of Malayalam was also systematically derived. Results: The consonant recognition score was better in the /u/ vowel context compared with /i/ and /a/ contexts. The frequency of occurrence of the target syllables derived from the spoken corpus of Malayalam showed that the three stop consonants occurred more frequently with the vowel /a/ compared with /u/ and /i/. Conclusions: The findings show a definite vowel context effect on the perception of the Malayalam stop consonants. This context effect observed is different from that in other languages. Stop consonants are perceived better in the context of /u/ compared with the /a/ and /i/ contexts. Furthermore, the vowel context effects do not appear to determine the frequency of occurrence of different CV syllables in Malayalam.

Vowel Context Effect on the Perception of Stop Consonants in Malayalam and Its Role in Determining Syllable Frequency

  • Mohan, Dhanya;Maruthy, Sandeep
    • Korean Journal of Audiology
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    • v.25 no.3
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    • pp.124-130
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    • 2021
  • Background and Objectives: The study investigated vowel context effects on the perception of stop consonants in Malayalam. It also probed into the role of vowel context effects in determining the frequency of occurrence of various consonant-vowel (CV) syllables in Malayalam. Subjects and Methods: The study used a cross-sectional pre-experimental post-test only research design on 30 individuals with normal hearing, who were native speakers of Malayalam. The stimuli included three stop consonants, each spoken in three different vowel contexts. The resultant nine syllables were presented in original form and five gating conditions. The consonant recognition in different vowel contexts of the participants was assessed. The frequency of occurrence of the nine target syllables in the spoken corpus of Malayalam was also systematically derived. Results: The consonant recognition score was better in the /u/ vowel context compared with /i/ and /a/ contexts. The frequency of occurrence of the target syllables derived from the spoken corpus of Malayalam showed that the three stop consonants occurred more frequently with the vowel /a/ compared with /u/ and /i/. Conclusions: The findings show a definite vowel context effect on the perception of the Malayalam stop consonants. This context effect observed is different from that in other languages. Stop consonants are perceived better in the context of /u/ compared with the /a/ and /i/ contexts. Furthermore, the vowel context effects do not appear to determine the frequency of occurrence of different CV syllables in Malayalam.

The Moderating Effect of Recognition of Employment Welfare Services in the Relationship between Age Norms and Negative Perception on Older Workers (연령규범과 고령근로자에 대한 부정적 인식의 관계: 고용서비스 인지의 조절효과)

  • Chung, Soondool;Lee, MiWoo;Chung, Semi
    • Survey Research
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    • v.18 no.3
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    • pp.47-76
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    • 2017
  • This study has been done to understand the relationship between age norms and negative perception on older workers, and to find out moderating effect of recognition of employment welfare services in those relationships. And the purpose of this study is to suggest alternative ways to improve pessimistic perception on older workers, which is basal ageism. For this purpose, the survey has been conducted with 630 participants, who were 20 years old and over and lived in 15 different provinces. The collected data has been analysed by using SPSS Win 18.0. The results as followed: first, there were significant differences of negative perception on older workers among provinces(metropolitan areas, small towns, and rural areas); second, age norms significantly influenced on pessimistic perception on older workers; third, moderating effect of recognition of employment welfare services has been verified. These results suggest that it is necessary to promote people to take a flexible attitude toward older adults using media broadcasting and promotion of employment welfare services. Public and private cooperation should be needed to change people's negative perception on older workers. Lastly, programs, which are appropriated and tailored in specific provinces, improving awareness of older workers should be required.

A Study on Differences in Perception of Export Disruption Factors by Characteristics of Small and Medium Export Companies (중소수출기업의 특성에 따른 수출 활성화 저해요인 인식차이에 관한 연구)

  • Roh, Yoon-Jin
    • Asia-Pacific Journal of Business
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    • v.9 no.1
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    • pp.39-55
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    • 2018
  • Exports play an important role in Korea's economy and industry. Korea's share in world trade is also increasing. Governments and trade organizations are making great efforts to promote exports. However, since SMEs lack resources of enterprises, SMEs have a lot of difficulties in increasing exports compared to large enterprises. For this reason, in this study, we analyzed the difference of perception of export difficulties according to characteristics of small and medium export companies. As a result, four factors such as overseas market information, price and cost, competitiveness and regulation of importing country were derived. In addition, we investigated the differences in recognition of export difficulties by the stage of growth of company, period of export, products exported, export department, size of company. There was a significant difference in recognition. Especially, The companies which are the early stages of growth, short export period, finished product, the smaller the size of exports companies are more difficult in export difficulties.

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Effects of Local Food Value Perception on Purchasing and Experience (로컬푸드에 대한 가치인식이 구매 및 체험에 미치는 영향)

  • Weon, Mi-Keyoung;Park, Young-Hee;Lee, Yeon-Jung
    • Journal of the Korean Society of Food Culture
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    • v.30 no.1
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    • pp.54-63
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    • 2015
  • This study was conducted to examine the effects of local food value perception on purchasing and experience in consumers. ${\chi}^2$-test, ANOVA, and linear regression analysis were conducted. The findings are summarized as follows: The most common place for buying agricultural products was 'hypermarkets' (41.7%), and the most important factor for purchasing local food was 'local government's certification products' (23.7%). The most important value recognition item for local food was 'I think that local food is a high-quality agricultural products'. (3.74 points), followed by 'I think that local food have a value of respect for customers' (3.61 points) and 'I have a faith for the local food'. (3.61 points) in that order. The main tourism experience activity was 'food experience' (49.0%), and information source of local food experience tourism was 'mass media (TV, newspapers, etc.)' (37.3%). As age increased, experience of local food also increased. The most effectual value recognition item for purchasing local food was 'I think that local food have a value of respect for customers'. The most effectual value recognition item for increasing intake experience of local food was 'I think that the local food is high-quality agricultural products'.