• International Journal of Advanced Culture Technology
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• v.9 no.4
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• pp.61-70
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• 2021

At a time when children of multicultural families have begun to enter adolescence in Korea, this study examined the effects of parental support and bicultural acceptance on the career attitude maturity of multicultural adolescents. This study tried to derive the implications related to the career path of multicultural adolescents by verifying the effects of self-esteem on the relationship between parental support, bicultural acceptance, and career attitude maturity. Using the 8th Multicultural Adolescent Panel Survey data (MAPS), the relative influence of antecedent variables on career attitude maturity was confirmed by hierarchical regression analysis of the data from 1,197 respondents. Model 1 included gender and parental support, Model 2 added bicultural acceptance to Model 1, and Model 3 added self-esteem to Model 2. As a result of the study, in Model 1, women had higher career attitude maturity than men, and the more supportive their parents were, the more positive the level of career attitude maturity. The adjusted R2 of Model 1 was .058, which did not have much influence. In Model 2, gender, parental support, and bicultural acceptance had statistically significant effects on career attitude maturity, and the amount of change in F was also significant. The adjusted R2 of Model 2 was .132. In Model 3, parental support was not statistically significant, and gender, bicultural acceptance, and self-esteem had statistically significant effects on career attitude maturity. The amount of change in F was statistically significant and the adjusted R2 was .185. That is, it was confirmed that the more the women, the more the bicultural acceptance, and the higher the self-esteem, the more prepared and determined the career path. Based on the research results, the implications related to career preparation of multicultural adolescents were presented.

• Journal of Korean Public Health Nursing
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• v.32 no.2
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• pp.208-220
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• 2018

Purpose: This study examined the mediating effects of self-esteem on the relationship of college students' parental acceptance-rejection rearing attitude and aggression according to gender. Methods: This study was conducted as a descriptive survey. Data were collected using a self-report questionnaire from the 1st to 20th of November 2017, and questionnaires from 266 college students were used in the analysis using a Chi-square test, Fisher's exact test, t-test, Pearson correlation coefficients, simple and multiple regression techniques with the PASW/WIN 20.0 program. Results: In male students, self-esteem had perfect mediating effects on the relationship between the parental acceptance-rearing attitude and aggression. On the other hand, it had partial mediating effects on the relationship between the parental rejection-rearing attitude and aggression. In female students, self-esteem did not have mediating effects on the relationship between the parental acceptance-rejection rearing attitude and aggression. Conclusion: To reduce college students' aggression, it is necessary to build effective strategies to redefine the parent-child relationship and develop a self-esteem promotion program considering gender.

• Fashion & Textile Research Journal
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• v.12 no.3
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• pp.302-309
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• 2010

The purposes of this study were to examine whether the e-promotion interest was an influencing variable on promotion-acceptance attitudes, browsing, consumer satisfaction and e-loyalty, and to investigate the predictors for e-loyalty of shopping mall according to e-promotion interests. A questionnaire was developed based on the previous researches. Data were obtained from 555 adults who had purchased fashion products in online shopping. Data were analyzed using by factor analysis, Cronbach's alpha, t-test and regression. The results showed that consumers with high e-promotion interests were more likely to accept e-promotions affectively and behaviorally, to have hedonic and utilitarian browsing, to satisfy the online shopping, and to make e-loyalty compared to them with low e-promotion interests. For high interested group in e-promotion, the more cognitive and affective attitudes toward promotion acceptance they were the greater e-loyalty in the context of online shopping for fashion products. Additionally, the more hedonic browsing and satisfy the online shopping they were the greater e-loyalty of shopping mall at Internet. However, for low interested group in e-promotion interests, the more utilitarian browsing and satisfy the online shopping they were the greater e-loyalty of online shopping for fashion products. It implies that consumer' e-promotion interest was an influencing variable on promotion-acceptance attitudes, browsing, consumer satisfaction and e-loyalty in online shopping for fashion products. Consumer satisfaction played an important role for making e-loyalty of fashion shopping malls. These findings are discussed in terms of insights for developing the strategies of encouraging to make the loyalty of shopping mall in the context of purchasing fashion products at Internet.

• International Journal of Advanced Culture Technology
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• v.11 no.4
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• pp.104-111
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• 2023

The purpose of this study is to develop the contents of a health care program for the disabled led by nursing students and to verify the effect of the program operation on the disability awareness and disability acceptance attitude of participating university students. Ten nursing students participated in the development and operation of the program, and the validity of the developed program was confirmed through a group of experts. After participating in the program operation, it was confirmed that nursing students' disability awareness (Z=-2.80, p=.002) and disability acceptance attitude (Z=-2.66, p=.006) all improved. Various efforts should be made, such as utilizing the health care program for the disabled presented in this study, as an experiential program to properly equip university students with awareness and attitude toward disability as a social competency.

• Industry Promotion Research
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• v.8 no.4
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• pp.91-99
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• 2023

The purpose of this study was to confirm the determination of the career attitude of multicultural youth, which will be the growth engine of Korean society in the future, and to determine the effect of parental support for multicultural youth on career attitude determination. Multicultural adolescents experience more difficulties in parental support and career attitude determination than ordinary adolescents due to confusion over biculturalism exposed at birth. Therefore, this study confirmed the effect of parental support of multicultural adolescents on career attitude determination and verified the effect of bicultural acceptance attitude. To this end, data from the 8th year of the Multicultural Youth Panel (MAPS) conducted by the Korea Youth Policy Institute were used, and a total of 1,229 multicultural teenagers in the 2nd year of high school participated in the study. For data analysis, frequency analysis, descriptive statistical analysis, correlation analysis, path model suitability verification, path model coefficient, and mediating effect verification were conducted. Based on the results of these studies, it was intended to provide basic data for developing an integrated program that improves parental support and career attitude determination of multicultural adolescents.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.17 no.2
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• pp.112-122
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• 2016

In line with the increase in consumer demand for mobile games, game companies face stiff competition. For a more successful marketing strategy, many game companies actively adopt Cross Promotion. The Cross Promotion marketing strategy in the mobile game is regarded as a low cost and high efficiency marketing method because the game companies provide new experiences to game users by utilizing existing game infrastructure and absorbing current users of game companies. Despite the advantages of Cross Promotion, there has been little practical study on the relationship between Cross Promotion and mobile game acceptance. Accordingly, the aim of this study was to determine the influential factors of Cross Promotion on the acceptance of mobile games. After reviewing previous research, a structural model was established, a survey was performed and the model was analyzed. The managerial implications are suggested along with the concluding remarks.

• The Journal of the Convergence on Culture Technology
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• v.6 no.3
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• pp.327-334
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• 2020

Recently, mobile and smart devices are rapidly spreading. As a result, real estate services, which were formerly face-to-face, have now been replaced by mobile environments. This study focuses on the real estate app service and 261 samples were used for the empirical analysis. The results of the hypotheses test using structural equation model are summarized as follows. First, performance expectancy, facilitating conditions, security and aesthetic perceived by users of real estate services have positively influence on positive attitude, but effort expectancy and social influence do not. Second, positive attitude of real estate services have positive effects on service Acceptance. Third, involvement moderated the relationship between positive attitude and service Acceptance. Based on the results of the analysis, it provided meaningful implications for practitioners and researchers in related fields.

• Journal of Korean Society of Rural Planning
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• v.26 no.3
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• pp.115-126
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• 2020

This study designed an extended technology acceptance model incorporating and combining TPB, TAM, UTAUT, and IDT, which are known to be useful in explaining technology acceptance intention, to analyze antecedents affecting smart farm acceptance intention from the perspective of policy handlers. In the model of this study, nine independent variables were set, including subjective norm, perceived behavioral control, attitude, perceived usefulness, performance expectation, effort expectation, social impact, promotion condition, and fitness. The effect of these variables on farm acceptance intention was analyzed. The study found that four factors, including perceived behavioral control, perceived usefulness, social impact, and fitness, had positive effects on the acceptance intention of smart farms. Of these, perceived usefulness had the highest impact. In conclusion, all the TPB, TAM, UTAUT, and IDT applied to the research hypothesis to explain the smart farm acceptance intention included on or more variables with significant effects. In other words, these theories were evaluated as useful to explain the acceptance intention of smart farms.

• Asian Pacific Journal of Cancer Prevention
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• v.15 no.13
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• pp.5469-5474
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• 2014

Background: This study aimed to examine the level of knowledge, attitude, acceptance, and willingness to pay (WTP) for HPV vaccination among female parents of girls aged 12-15 years in Thailand. Materials and Methods: A cross-sectional survey was conducted in eight schools across Bangkok. Results: Of 1,200 questionnaires sent out, a total of 861 questionnaires were received. Knowledge regarding the HPV vaccine among parents was quite low. Only half of the parents knew about the link between HPV and cervical cancer while one-third of them knew that the vaccine should be administered to the children before they become sexually active. Nevertheless, vaccine acceptance was high if it was offered for free: 76.9% for the bivalent and 74.4% for the quadrivalent vaccine. The proportion of respondents who were willing to copay for the vaccine if it was not totally free was also high, ranging from 68.9% for the bivalent to 67.3% for the quadrivalent vaccine. No significant difference between bivalent and quadrivalent vaccines in terms of prevalence of acceptance and willingness to pay was found. About one-third of the participants, who were willing to copay for the vaccine if it was not offered for free, indicated that they would copay less than 500 baht (30 baht = approx US$1) for three doses of bivalent vaccine. Conclusions: Substantial effort should be made to educate parents prior to introduction of a national HPV vaccination program. In terms of acceptance, either bivalent or quadrivalent vaccines can be recommended.

• The Journal of the Convergence on Culture Technology
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• v.5 no.4
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• pp.115-121
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• 2019

The purpose of this study was to examine relation between perception on hospice and attitude toward death to provide baseline data for the development of programs for hospice or death-related education for university students. The survey was performed on 150 students in four universities in B metropolitan city. The data was collected from July 30 to August 13, 2019. Data were analyzed using descriptive analysis, t-test, ANOVA Pearson's correlation coefficient with the SPSS/WIN 26.0 program. The mean of perception on hospice score was 3.06 out of 4, of the attitude toward death, 'neutral acceptance', 'fear of death', 'death avoidance', 'approach acceptance', and 'escape acceptance' had average scores of 5.31, 3.77, 3.56, 3.15, and 3.06, respectively. There were significant differences in perception on hospice according to gender, major, and experience of hospice-related education and in attitude toward death according to gender, major, religion, subjective health status, experience of hospice-related education. The relationship between perception on hospice and neutral acceptance showed a significant positive correlation, and fear of death and death avoidance showed a significant negative correlation. Therefore, we need consider these variables to develop a hospice or death-related education program to enhance university students' attitudes to death and their perception of hospice.