• Industry Promotion Research
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• v.7 no.3
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• pp.9-16
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• 2022

In the midst of increasing interest in the environmental responsibility of companies, this study investigates how eco-friendly activities affect the creation of management performance. To this end, the effect of companies' green marketing on consumers' word-of-mouth intention, the mediating effect of brand reliability, and the moderating effect of consumers' pro-environmental behavior were verified. The results of the collected data analysis are as follows. First, companies' green marketing has a positive (+) effect on consumers' word-of-mouth intention. Second, brand reliability takes a positive (+) mediating role in the relationship between companies' green marketing and consumers' word-of-mouth intention. Third, consumers' pro-environment behavior has a moderating role between Brand Reliability and their word-of-mouth intention. Therefore, companies' eco-friendly strategies and their implementation will help enhance both brand reliability and consumers' word-of-mouth intention. By revealing the effect of companies' eco-friendly strategies and their implementation on brand reliability and consumers' word-of-mouth intention it is meaningful to analyze the relationship between green marketing and the possibility of consumers' spontaneous word-of-mouth intention. The results suggest to companies that it is necessary to establish an eco-friendly marketing strategy for sustainable growth.

• Ocean and Polar Research
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• v.45 no.1
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• pp.23-31
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• 2023

The core of the foreign policy of the Yoon Suk-yeol government is the promotion of active economic and security diplomacy as indicated in Policy Tasks No. 98. To this end, economic consultative bodies such as Regional Comprehensive Economic Partnership Agreement(RCEP), Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP), and Indo-Pacific Economic Framework (IPEF) are taking the initiative to respond to the formation of supply chain, human rights, environment, and digital-related norms, and actively support Korean companies' overseas expansion. Due to the nature of the Ministry of Oceans and Fisheries (MOF) as an organization established centered on the space of the ocean, the MOF faces difficulties in bringing the functions of other ministries into the space of the ocean. Considering the vision, objectives, and detailed plans of the MOF, the contribution of the MOF in the field of active economic security, one of the main foreign policies of the Yoon Suk-yeol government, is perhaps too obvious. However, since the re-launch of the MOF, the ODA budget for the oceans and fisheries sector is too small compared to other ministries, so even if new policy demands are discovered, there are many difficulties in implementing these policies in practice. Recognizing these problems, this paper examines the background and contents of foreign policies that have been promoted for the efficient promotion of RCEP, CPTPP and IPEF and introduces the areas of cooperation in the oceans and fisheries sector in these foreign policies.

• Industry Promotion Research
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• v.8 no.2
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• pp.67-80
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• 2023

This study analysis the effects of the relationship between LMX and affiliation-OCB, challenge-OCB which is voluntary behavior of organizational members. For this study, the effect of LMX on AOCB and COCB, as well as the mediating effect of AOCB behavior, the moderating role of toxic leadership, were analyzed. The results of studies are as follows. First, LMX had a positive effect on AOCB and COCB, respectively. Second, AOCB has a mediating-effect between LMX and COCB. and Third, toxic leadership confirmed the moderating-effect between LMX and AOCB, and finally the moderated-mediating-effect through AOCB in the relationship between LMX and COCB. Therefore, it was analyzed that the quality of the relationship between leader and member in the organization is an important factor in expanding the positive and voluntary behavior of members in the organization. In addition, since toxic leadership weakens positive and voluntary civic behavior for organizational members, it suggests the need for strategy to overcome toxic leadership for an efficient organization management.

• Industry Promotion Research
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• v.8 no.2
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• pp.109-117
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• 2023

Modern industrial society demands socially-prescribed perfectionism from office workers and causes self-discrepancy. Therefore, the purpose of this study was to propose a counseling strategy that integrates the divided self based on Fairbairn's psychological structure and reduces self-discrepancy by changing interpersonal relation patterns. 14 sessions were conducted once a week from March 2022 to July 2022. T-test was used as a research method to compare the level of self discrepancy by conducting the Self Questionnaire before and after. During the initial stage, the client was in conflict with his boss and showed anger, depression, somatic symptoms such as gastrointestinal disorder, strict judgement on himself and others, and high self-discrepancy. This research showed that the client's libidinal ego and anti-libidinal ego were de-repressed and integrated into his central ego, and his self-discrepancy level was decreased, which was confirmed through the pre-post test. This research, as a case study applying Fairbairn's psychological structure, has a meaning that it confirmed a change in the interpersonal relation patterns of a socially-prescribed perfectionistic client.

• Journal of the Korea Society of Computer and Information
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• v.14 no.7
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• pp.169-175
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• 2009

In accordance with the promotional strategy of the 'simultaneously occurring and high-level comprehensive FTA that Korean government made clear in the FTA promotion roadmap in 2003, it has already entered into FTA with 22 countries such as Chile, Singapore, EU, MERCOSUR, ASEAN and the like but is progressing or promoting the negotiation about FTA. It is necessary to make efforts to lift all sorts of non-tariff barriers that put restrictions on the import of China with the promotion of the lowering of customs duties in the negotiation of FTA between Korea and China. It is anticipated that imports will be expanded in the manufacturing field as well as agricultural products with the efforts to improve the business management environment of Korean firms within China. Therefore, it is a very important task to make efforts to prevent the roundabout trade made via China by reinforcing the standard and criterion for the origin of country in the Korea China FTA.

• Journal of the Korean Society of Food Culture
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• v.25 no.2
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• pp.198-206
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• 2010

In recent years consumers have become used to products geared toward a more convenient lifestyle, thus, the demand for salted-cabbage, for use in preparing Kimchi is increasing. This study aims to investigate purchasing factors, the satisfaction and demands of salted-cabbage, and to ascertain a marketing strategy for expanding the use of salted cabbage in food-service departments of schools. Self-administered questionnaires were collected from 131 buying agents who manage food materials for schools, and statistical data analysis was completed using the SPSS V.14.0 program. 46.9% of the participating respondents were from elementary schools, 27.7% from middle schools, and 25.4% were from high schools.. Most of the subjects (67.9%) recognized the salted cabbage retailed for foodservice, but 62.3% of these had not purchased them, due to both their lack of trust in the sanitation and raw material handling of the food product, and the high price. Respondents considered different factors when deciding whether or not to purchase: the origin (local or imported) of the cabbage, hygiene, and taste, as well as characteristics such as the cabbage weight, package weight, and package materials. The score of post-behavior intentions as well as overall satisfaction was rather high. Also, they perceived the need of strategic promotion for enlarging the market portion of salted-cabbage. These results will done the guidelines for diversifying the salted-cabbage market and for creating an added value of agricultural products in rural areas.

• Journal of People, Plants, and Environment
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• v.22 no.5
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• pp.411-424
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• 2019

This study analyzed the factors affecting urban residents' expectations and participation in community gardens to present basic data of guidelines for community garden management. Urban citizens valued the necessity of community gardens overall, especially residents with outdoor gardens. The experience of private gardens was important in perceiving the need for community gardens, which are public spaces. The creation of community gardens had high expectations for social aspects such as improving quality of life, health promotion, and community revitalization. In particular, residents living in individual housing have high expectations for revitalization of the community, and community gardens can be a mediator for forming and maintaining local communities. Through this, the citizens' perception on the role and function of the garden as a community space could be examined. Expectations for quality of life, health promotion, and community revitalization are factors affecting the necessity of community garden. Participation was high in the creation and management of the community garden, and the necessity of community gardens, expectation for community revitalization, and expectation for environmental purification are factors that affect participation in the management of community gardens. The amount of donations that the residents are willing to pay for community garden management was KRW 75,222 /year on average. Overall, residents with higher need for community gardens and higher social expectation showed higher participation. Urban citizens have high expectations for community gardens, and they perceive the importance of social aspects more than personal aspects such as community revitalization and quality of life. As a strategy for increasing community involvement, it is necessary to set up the processes, determine participants' composition and roles, and establish a system to promote participation. Considering welfare aspects such as community revitalization and improvement of residents' quality of life, motivation and administrative support for participation in the creation and management of community gardens will serve as important factors.

• Industry Promotion Research
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• v.8 no.4
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• pp.241-250
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• 2023

In investigating missing persons cases, the focus is on strengthening the efficiency of detectives' work in investigating missing persons cases. Disappearance cases are seen as a problem that directly affects social safety and individual well-being. The research has the following structure. The introduction presents the necessity, scope, and methodology of the study. Next, we analyze the definition, causes, types and actual conditions of disappearance cases. In terms of problems in the process of handling missing persons cases, the initial response process, problems in the response of related agencies after reporting, problems due to the prolongation of the case, and problems due to legal restrictions are analyzed. In the plan to improve the work efficiency of detectives for disappearance cases, the revitalization of public interest investigation networks, strengthening of capacity related to disappearance case investigation, professional public interest detective certification system, and establishment of exception provisions for detective activities are discussed. In the conclusion, we present what is necessary for the activities of public interest detectives specializing in missing persons cases.

• Industry Promotion Research
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• v.8 no.4
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• pp.163-176
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• 2023

Through a literature review, this study examined the concept of slow learners and the lifelong learning characteristics of slow learners, and sought ways to achieve successful lifelong learning by utilizing grit and growth mindset among non-cognitive characteristics. Slow learners were experiencing difficulties in cognitive, academic, linguistic, social and emotional, and behavioral characteristics. For successful lifelong learning of slow learners, it was necessary to set long-term goals rather than short-term goals and to maintain effort and consistency of interest to achieve the goals. In addition, it was confirmed that in order to achieve long-term goals, it is necessary to believe that change can be achieved through effort and learning. In other words, the need for learning using grit and growth mindset was confirmed. Based on these previous research results, it was presented as a lifelong learning strategy for slow learners that applied grit and growth mindset, which are non-cognitive characteristics, rather than cognitive characteristics such as intelligence.

• Industry Promotion Research
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• v.8 no.3
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• pp.1-7
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• 2023

This study is an empirical study on the influence of workpieces on the research results until it became a marketing field, and a total of 94 questionnaires were used as research analysis data for the Chungcheongnam-do area. As a result of the analysis, first, among marketing orientations, business orientation was found to have a significant effect on growth (β=.405) and customer satisfaction (β=.330). Customer satisfaction of business orientation shows a low number, so there is a need for improvement. Second, customer satisfaction and growth showed a high correlation coefficient of .746, and showed a significant correlation of p<.01 or higher, so the correlation between variables was confirmed to be appropriate. Third, it was confirmed that there was a significant difference between groups in customer satisfaction according to the age and work experience of the survey subjects. The significance probability was .006, which showed a statistically significant result. This study is meaningful in providing basic data for improving the management strategy and actual performance of SMEs as a research on marketing orientation and management performance.